The document discusses how the internet has enabled new forms of conversation between humans that were not possible in the era of mass media. It allows for conversations in far flung places without issues of distance. These networked conversations allow for the sharing of knowledge and formation of organizations. As a result, markets have become smarter and more informed as people share information without biases. People now trust information from others in networked conversations more than corporate rhetoric from vendors, as there are no secrets on the internet. Similar changes are happening among employees who can freely converse without corporate hierarchy constraints on the internet.

1. Prepared by: Marielle Obillo