Digital marketing is the best way to connect with your customers and grow your business. It provides many benefits to help you reach more people, build stronger relationships, and drive more sales. Let’s discuss some astonishing facts about digital marketing in 2024. Learn more about digital marketing at: https://www.zorbis.com/services/digitalMarketing.aspx

1. 15+ Must-Know
Digital Marketing
Facts in 2024

2. Digital marketing is the best way to connect with your
customers and grow your business. It provides many
benefits to help you reach more people, build stronger
relationships, and drive more sales. Let’s discuss some
astonishing facts about digital marketing in 2023.

3. Global Digital Ad Spend Surge
Insight: In 2024, global digital ad spending is
projected to reach unprecedented heights,
showcasing the increasing importance of
online advertising.
Mobile Dominance Continues
Insight: Over 70% of internet traffic comes
from mobile devices. Businesses must
prioritize mobile optimization for a seamless
user experience.

4. Rise of Video Marketing
Insight: Video content continues to dominate,
with 80% of online users consuming videos
regularly. Brands should leverage this trend
for engaging storytelling.
SEO Dynamics
Insight: SEO remains the cornerstone of
online visibility, with search engines
influencing 68% of online experiences. Stay
ahead with robust SEO strategies.

5. Social Commerce Boom
Insight: Social media's influence on
purchasing decisions is growing, reaching
75%. Brands should integrate social
commerce strategies for direct sales.
Email Marketing ROI
Insight: Email marketing boasts an
impressive ROI of 4400%. Crafting
targeted and personalized campaigns is
key to success.

6. User-Generated Content Impact
Insight: Users find authenticity in visual user-
generated content, influencing purchasing
decisions for 85% of consumers.
Importance of Website Speed
Insight: A one-second delay in website load
time can result in a 7% reduction in
conversions. Prioritize website speed for
optimal user experience.

7. AI Integration
Insight: 72% of marketers believe AI provides
a competitive advantage. Embrace AI tools for
personalized content recommendations and
predictive analytics.
Data Privacy Awareness
Insight: With 87% of consumers
concerned about data privacy,
businesses need to prioritize robust
data protection measures.

8. Voice Search on the Rise
Insight: By 2024, it's estimated that 50%
of all online searches will be voice-based.
Optimize content for voice search to stay
relevant.
Micro-Moments Matter
Insight: Users' fragmented attention spans
create micro-moments. Tailor content to
provide quick, relevant information during
these moments.

9. Influencer Marketing Evolution
Insight: Influencer marketing continues to
evolve, with nano and micro-influencers
gaining popularity for authentic audience
connections.
Augmented Reality (AR)
Engagement
Insight: AR experiences are gaining
traction, providing immersive
engagement for users. Brands can
explore AR to enhance consumer
interactions.

10. Interactive Content Importance
Insight: Interactive content, such as polls
and quizzes, increases engagement.
Brands should incorporate interactive
elements to captivate audiences.
Personalization is Key
Insight: Personalized experiences are
expected by 73% of consumers. Leverage
data to tailor content, offers, and
recommendations.

11. Zorbis is the leading digital marketing company with a
proven record of happy and satisfied clients globally.
For over two decades, we have helped thousands of
businesses skyrocket their traffic and revenue. Our
certified team offers custom strategies as per the needs
of a business. So, look no further.
About Zorbis

12. Hire us to take your business to new
heights in the digital world.
Address: 1111 South Main Street,
Grapevine, TX 76051
Phone: 214-441-1309
Website: https://www.zorbis.com/
Email: info@zorbis.com
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