Built in 3 phases during the course of 60 days, initial responses from the Mumbaikars on Facebook started coming in within few hours of creating the page with over 100 people voicing their concerns.
2. Introduction
A TOI initiative focusing on the city's civic,
infrastructural, social and safety issues that need
immediate attention from the concerned authorities
3. Objectives
Aware Mumbaikars about the campaign
Generate relativeness and encourage responses
Populate Mumbai Patrol initiative among masses
Drive engagement on Social Media platforms