The newsletter discusses upcoming events for the Northwest Marketing Research Association (MRA) in winter 2011. It includes messages from the MRA President and editor. The featured article discusses how the PAR (Problem-Action-Result) formula can be used not only to improve resumes and interviews, but also to address issues, formulate plans, and tell compelling business stories with a clear beginning, middle and end. Upcoming events and a joint meeting with the Research Club are also promoted.
Presentation by Steve Alter and Carrie PetersNorthWest MRA
'A Walk Through Engagement and Gamification' by Steve Alter, Director of Social Business Strategy, Ant’s Eye View and Carrie Peters, Marketing Vice President, BigDoor
Future of Mobile MR by Kristin Luck, DecipherNorthWest MRA
Kristin Luck of Decipher treats you to a lively presentation after lunch on mobile survey research. She emphasized the importance of designing all surveys with mobile in mind. The reality is that anywhere from 5-10% of survey respondents take online surveys via a smartphone or tablet. This number is sure to increase. By learning to design surveys with mobile in mind, we’ll be ready for the multi-platform future of research.
Research on Research by Michael McCrary, Federated Sample NorthWest MRA
Michael McCrary of Federated Sample highlights the value of sample diversity, sharing the results of an internal study which compared various sample sources with different reward structures. New survey routing technology makes it increasingly easy to include multiple sample sources to increase the representativeness of surveys.
Anil Kaul is the CEO and co-founder of AbsolutData, a market research and analytics firm with over 300 employees across multiple global offices. AbsolutData helps clients integrate diverse data sources like social media, mobile, and text to provide strategic insights. One case study described how a hospitality chain used social listening tools to identify and address customer service issues in real-time. AbsolutData is developing a solution combining social media analysis with rapid customer surveys to help clients quickly understand critical issues affecting customers and take appropriate actions.
The document is a newsletter for the NorthWest Marketing Research Association (NWMRA) that includes: a message from the president about donating to colleagues affected by a storm, an editor's note, a Q&A with Heather McEneany, photos from past events, an article by Meredith Ahlberg on restarting in the new year, tweets about market research, information on membership from Robert Beanland, and the financial statements for NWMRA.
NorthWest MRA Topline Newsletter - Fall 2012NorthWest MRA
The document is a newsletter for the NorthWest Marketing Research Association (NWMRA) that includes: a message from the president, editor's note, Q&As with members, information on upcoming events, and financial statements. It provides information on leadership, member profiles, and organizational updates and finances for the NWMRA.
Presentation by Andrew Jeavons, Survey AnalyticsNorthWest MRA
1. The document discusses the rise of "Big Data" and how it is transforming market research by providing more data than ever before from sources like social media.
2. It explores how machine learning techniques like neural networks and genetic algorithms can be used to analyze large, complex datasets and discover patterns to predict future behavior.
3. Market research must embrace new predictive approaches using large datasets and fusion of different data sources to gain a "whole respondent view" and understand what will happen next rather than just why things occurred.
The newsletter discusses upcoming events for the Northwest Marketing Research Association (MRA) in winter 2011. It includes messages from the MRA President and editor. The featured article discusses how the PAR (Problem-Action-Result) formula can be used not only to improve resumes and interviews, but also to address issues, formulate plans, and tell compelling business stories with a clear beginning, middle and end. Upcoming events and a joint meeting with the Research Club are also promoted.
Presentation by Steve Alter and Carrie PetersNorthWest MRA
'A Walk Through Engagement and Gamification' by Steve Alter, Director of Social Business Strategy, Ant’s Eye View and Carrie Peters, Marketing Vice President, BigDoor
Future of Mobile MR by Kristin Luck, DecipherNorthWest MRA
Kristin Luck of Decipher treats you to a lively presentation after lunch on mobile survey research. She emphasized the importance of designing all surveys with mobile in mind. The reality is that anywhere from 5-10% of survey respondents take online surveys via a smartphone or tablet. This number is sure to increase. By learning to design surveys with mobile in mind, we’ll be ready for the multi-platform future of research.
Research on Research by Michael McCrary, Federated Sample NorthWest MRA
Michael McCrary of Federated Sample highlights the value of sample diversity, sharing the results of an internal study which compared various sample sources with different reward structures. New survey routing technology makes it increasingly easy to include multiple sample sources to increase the representativeness of surveys.
Anil Kaul is the CEO and co-founder of AbsolutData, a market research and analytics firm with over 300 employees across multiple global offices. AbsolutData helps clients integrate diverse data sources like social media, mobile, and text to provide strategic insights. One case study described how a hospitality chain used social listening tools to identify and address customer service issues in real-time. AbsolutData is developing a solution combining social media analysis with rapid customer surveys to help clients quickly understand critical issues affecting customers and take appropriate actions.
The document is a newsletter for the NorthWest Marketing Research Association (NWMRA) that includes: a message from the president about donating to colleagues affected by a storm, an editor's note, a Q&A with Heather McEneany, photos from past events, an article by Meredith Ahlberg on restarting in the new year, tweets about market research, information on membership from Robert Beanland, and the financial statements for NWMRA.
NorthWest MRA Topline Newsletter - Fall 2012NorthWest MRA
The document is a newsletter for the NorthWest Marketing Research Association (NWMRA) that includes: a message from the president, editor's note, Q&As with members, information on upcoming events, and financial statements. It provides information on leadership, member profiles, and organizational updates and finances for the NWMRA.
Presentation by Andrew Jeavons, Survey AnalyticsNorthWest MRA
1. The document discusses the rise of "Big Data" and how it is transforming market research by providing more data than ever before from sources like social media.
2. It explores how machine learning techniques like neural networks and genetic algorithms can be used to analyze large, complex datasets and discover patterns to predict future behavior.
3. Market research must embrace new predictive approaches using large datasets and fusion of different data sources to gain a "whole respondent view" and understand what will happen next rather than just why things occurred.
The newsletter provides updates on events from the NorthWest Marketing Research Association (MRA) over the past year. It includes messages from the President and Editor, updates from scholarship winners, information on upcoming events, summaries of past events, and financial reports. The organization held numerous educational and networking events, awarded scholarships to students, and remains in a strong financial position.
Let's Shake On It - Contracts in MR by Joe Durkee, Esq. NorthWest MRA
Portland attorney Joe Durkee offers advice on how to read standard business contracts. He discusses a number of clauses common to vendor service agreements and offered counsel on how to approach them.
DIY Tools for Market Research by Scott Worthge, uSampNorthWest MRA
DIY tools for market research are proliferating and will continue growing as an important resource for researchers and companies. While DIY tools may threaten traditional market research providers, they can also benefit the industry by refocusing professionals on more value-added, expert services. The document outlines various DIY survey, sampling, qualitative, and other research tools that are empowering clients to participate more directly in the research process. This increased involvement and transparency may strengthen the relationship between clients and professional researchers.
Capturing the Beast by Donna Fitzpatrick, Catwalk SolutionsNorthWest MRA
Donna Fitzpatrick of Catwalk Solutions addresses the psychology of presentation design with a number of valuable presentation tips, such as sharing stories, using graphics for emphasis, and where possible, breaking down insights into easily digestible “bites.”
Presentation by Marshall Kirkpatrick, CEO, Plexus EngineNorthWest MRA
Google Consumer Surveys allows companies to conduct market research by offering rewards to consumers for answering surveys, disrupting the traditional market research industry. This represents a classic example of disruptive innovation, using a new method to make market research simpler and more accessible. Existing market research firms can thrive by embracing this new model and finding new ways to provide value through specialization.
This document provides a framework for using gamification to engage communities. It discusses discovering user and business goals, designing motivations and player paths, developing gamification techniques, and deploying them. Key aspects include defining intrinsic and extrinsic motivations, mastery paths, and applying theories like flow and PERMA. Research suggests gamification can grow to a $3.6 billion market by 2017 by addressing user and business interests through techniques like badges, leaderboards, and incentives. Testing is important to refine gamification and ensure goals are met.
This document summarizes a case study about market research firm Dub Studios conducting research for Cafédirect, an ethical coffee brand, using an online research community platform called UpClose. The goals were to generate new product ideas, test concepts and campaigns, and develop a cost-effective way to regularly engage consumers. Dub customized UpClose to look and feel like a social network for Cafédirect consumers and non-consumers to participate in surveys, discussions and exercises. The community was named "Cafédirectors'" to encourage ownership. Training and incentives supported high participation to provide valuable insights for Cafédirect's business decisions.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
Assessment and Planning in Educational technology.pptxKavitha Krishnan
In an education system, it is understood that assessment is only for the students, but on the other hand, the Assessment of teachers is also an important aspect of the education system that ensures teachers are providing high-quality instruction to students. The assessment process can be used to provide feedback and support for professional development, to inform decisions about teacher retention or promotion, or to evaluate teacher effectiveness for accountability purposes.
The newsletter provides updates on events from the NorthWest Marketing Research Association (MRA) over the past year. It includes messages from the President and Editor, updates from scholarship winners, information on upcoming events, summaries of past events, and financial reports. The organization held numerous educational and networking events, awarded scholarships to students, and remains in a strong financial position.
Let's Shake On It - Contracts in MR by Joe Durkee, Esq. NorthWest MRA
Portland attorney Joe Durkee offers advice on how to read standard business contracts. He discusses a number of clauses common to vendor service agreements and offered counsel on how to approach them.
DIY Tools for Market Research by Scott Worthge, uSampNorthWest MRA
DIY tools for market research are proliferating and will continue growing as an important resource for researchers and companies. While DIY tools may threaten traditional market research providers, they can also benefit the industry by refocusing professionals on more value-added, expert services. The document outlines various DIY survey, sampling, qualitative, and other research tools that are empowering clients to participate more directly in the research process. This increased involvement and transparency may strengthen the relationship between clients and professional researchers.
Capturing the Beast by Donna Fitzpatrick, Catwalk SolutionsNorthWest MRA
Donna Fitzpatrick of Catwalk Solutions addresses the psychology of presentation design with a number of valuable presentation tips, such as sharing stories, using graphics for emphasis, and where possible, breaking down insights into easily digestible “bites.”
Presentation by Marshall Kirkpatrick, CEO, Plexus EngineNorthWest MRA
Google Consumer Surveys allows companies to conduct market research by offering rewards to consumers for answering surveys, disrupting the traditional market research industry. This represents a classic example of disruptive innovation, using a new method to make market research simpler and more accessible. Existing market research firms can thrive by embracing this new model and finding new ways to provide value through specialization.
This document provides a framework for using gamification to engage communities. It discusses discovering user and business goals, designing motivations and player paths, developing gamification techniques, and deploying them. Key aspects include defining intrinsic and extrinsic motivations, mastery paths, and applying theories like flow and PERMA. Research suggests gamification can grow to a $3.6 billion market by 2017 by addressing user and business interests through techniques like badges, leaderboards, and incentives. Testing is important to refine gamification and ensure goals are met.
This document summarizes a case study about market research firm Dub Studios conducting research for Cafédirect, an ethical coffee brand, using an online research community platform called UpClose. The goals were to generate new product ideas, test concepts and campaigns, and develop a cost-effective way to regularly engage consumers. Dub customized UpClose to look and feel like a social network for Cafédirect consumers and non-consumers to participate in surveys, discussions and exercises. The community was named "Cafédirectors'" to encourage ownership. Training and incentives supported high participation to provide valuable insights for Cafédirect's business decisions.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
Assessment and Planning in Educational technology.pptxKavitha Krishnan
In an education system, it is understood that assessment is only for the students, but on the other hand, the Assessment of teachers is also an important aspect of the education system that ensures teachers are providing high-quality instruction to students. The assessment process can be used to provide feedback and support for professional development, to inform decisions about teacher retention or promotion, or to evaluate teacher effectiveness for accountability purposes.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.