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Mina PalivanEvent and Promotion Passion.Expectation.Results. mp
Mission Provide strong management and organizational skills with the ability to multi-task and ensure successful and positive event outcomes. Deliver exemplary communication skills at all levels to facilitate a cohesive and productive team environment.   Execute prompt and proactive problem solving to ensure successful event outcomes.   Instill high energy and heightened passion to ensure expectations are attained and potential is maximized. Produce flawless events and deliver superior results within budget. Create a unique and memorable consumer experience through quality on-premise experiential events. Ultimately, increase sales and brand awareness. 1
      Expertise and Qualifications Over 10 years of professional experience encompassing the  following positions:  Graphic Designer, Brand Ambassador, Sales and Marketing  Representative, and Special Events and Promotional Manager. Areas of expertise Strong management, sales, marketing, and customer service skills. Proactive leader with strong team building skills.  Excellent presentation abilities. Creative problem solver.  Hiring, recruiting, and training expertise. Outstanding client, interpersonal, and networking skills.  Excellent product merchandising/display techniques. Exemplary record keeper and budget management. Excellent communication skills. Proficient in Microsoft Word, Excel, PowerPoint, Photoshop, Illustrator, PageMaker, and QuarkXpress.  2
      Experience Industry-Leading Event Agencies, Wine and Spirits Company, Beverage Company, and Design Firms. Strategic Group Northern California Field Manager (Special Events and Promotional Manager) U.S. Concepts Northern California Event Manager (Special Events and Promotional Manager) Moet Hennessy USA Independent Contractor/On-Site Manager Pangea Agency Northern California Field Manager (Special Events and Promotional Manager) Horizon Beverages Company Budweiser Marketing Representative Contemporary Marketing Team Multimedia Design Graphic Designer Primo Angeli Graphic Design Intern 3
Wine and Spirits Brand Training Vodka Belvedere Chopin  Cognac and Liqueur Hennessy		 Navan Grand Marnier Rum and Whiskey 10 Cane Rum Ardbeg		 Wine and Champagne Moet and Chandon, Veuve Clicquot, Dom Perignon	 Casa Lapostolle, Domaine Chandon 4
 Education and Training Education Bachelor of Arts in Industrial Arts emphasis in graphic design Sales and Marketing Special Events		 Promotions Display set-up/Merchandising Customer service Software Applications Microsoft Office (Word, Excel, and PowerPoint) Adobe Photoshop, Illustrator, Acrobat Exchange, Quark Xpress, and PageMaker 5
Resources 6          25 well-trained, high image Brand Ambassadors possessing the          experience and the knowledge of various wine and spirits brands who           are immediately available to execute events. ,[object Object]
Various ethnic backgrounds with ages ranging from mid 20’s to late 30’s.
Exemplary training on industry wine and spirits brands.
Excellent rapport with existing accounts in the Northern California region; San Francisco, Sacramento, Oakland, San Jose, and Monterey areas.
Documented history of successful event outcomes.,[object Object]
    Special Events  8       Gordon McCall’s Motorworks Revival Event-Monterey, CA Creatively set-up Moet and Chandon visual displays showcasing Moet and Chandonmarques. Event included luxury cars from the makers of Lexus, Mercedes, Spiker, Rolls Royce and Bentley. Sponsorships included exclusive private jet companies, luxury brand name jewelers such as Breitling, Tiffany & Company, Christie’s, and upscale Frasher Yachts.
Special Events  9       Style Festival Pre-Party (CINDA)-San Francisco, CA Week long fashion event showcasing new designers. Creatively set-up Veuve Clicquot, Chopin, and Navan visual displays at CINDA, a high-end contemporary store.
10       Style Festival Pre-Party (CINDA)-San Francisco, CA
11       Style Festival VIP Party (XYZ Bar/ W Hotel)-San Francisco, CA Creatively set-up Chopin, Navan, and Veuve Clicquot visual displays. Also, responsible for the VIP area and gobos set-up, Step and Repeat banner, and back bar product placement.
12       The Crocker Museum Event-Sacramento, CA Assisted in the creative set-up of the Veuve Clicquot art display, outside bar area, and Veuve Clicquot window display.

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MP Event and Promotion

  • 1. Mina PalivanEvent and Promotion Passion.Expectation.Results. mp
  • 2. Mission Provide strong management and organizational skills with the ability to multi-task and ensure successful and positive event outcomes. Deliver exemplary communication skills at all levels to facilitate a cohesive and productive team environment. Execute prompt and proactive problem solving to ensure successful event outcomes. Instill high energy and heightened passion to ensure expectations are attained and potential is maximized. Produce flawless events and deliver superior results within budget. Create a unique and memorable consumer experience through quality on-premise experiential events. Ultimately, increase sales and brand awareness. 1
  • 3. Expertise and Qualifications Over 10 years of professional experience encompassing the following positions: Graphic Designer, Brand Ambassador, Sales and Marketing Representative, and Special Events and Promotional Manager. Areas of expertise Strong management, sales, marketing, and customer service skills. Proactive leader with strong team building skills. Excellent presentation abilities. Creative problem solver. Hiring, recruiting, and training expertise. Outstanding client, interpersonal, and networking skills. Excellent product merchandising/display techniques. Exemplary record keeper and budget management. Excellent communication skills. Proficient in Microsoft Word, Excel, PowerPoint, Photoshop, Illustrator, PageMaker, and QuarkXpress. 2
  • 4. Experience Industry-Leading Event Agencies, Wine and Spirits Company, Beverage Company, and Design Firms. Strategic Group Northern California Field Manager (Special Events and Promotional Manager) U.S. Concepts Northern California Event Manager (Special Events and Promotional Manager) Moet Hennessy USA Independent Contractor/On-Site Manager Pangea Agency Northern California Field Manager (Special Events and Promotional Manager) Horizon Beverages Company Budweiser Marketing Representative Contemporary Marketing Team Multimedia Design Graphic Designer Primo Angeli Graphic Design Intern 3
  • 5. Wine and Spirits Brand Training Vodka Belvedere Chopin Cognac and Liqueur Hennessy Navan Grand Marnier Rum and Whiskey 10 Cane Rum Ardbeg Wine and Champagne Moet and Chandon, Veuve Clicquot, Dom Perignon Casa Lapostolle, Domaine Chandon 4
  • 6. Education and Training Education Bachelor of Arts in Industrial Arts emphasis in graphic design Sales and Marketing Special Events Promotions Display set-up/Merchandising Customer service Software Applications Microsoft Office (Word, Excel, and PowerPoint) Adobe Photoshop, Illustrator, Acrobat Exchange, Quark Xpress, and PageMaker 5
  • 7.
  • 8. Various ethnic backgrounds with ages ranging from mid 20’s to late 30’s.
  • 9. Exemplary training on industry wine and spirits brands.
  • 10. Excellent rapport with existing accounts in the Northern California region; San Francisco, Sacramento, Oakland, San Jose, and Monterey areas.
  • 11.
  • 12. Special Events 8 Gordon McCall’s Motorworks Revival Event-Monterey, CA Creatively set-up Moet and Chandon visual displays showcasing Moet and Chandonmarques. Event included luxury cars from the makers of Lexus, Mercedes, Spiker, Rolls Royce and Bentley. Sponsorships included exclusive private jet companies, luxury brand name jewelers such as Breitling, Tiffany & Company, Christie’s, and upscale Frasher Yachts.
  • 13. Special Events 9 Style Festival Pre-Party (CINDA)-San Francisco, CA Week long fashion event showcasing new designers. Creatively set-up Veuve Clicquot, Chopin, and Navan visual displays at CINDA, a high-end contemporary store.
  • 14. 10 Style Festival Pre-Party (CINDA)-San Francisco, CA
  • 15. 11 Style Festival VIP Party (XYZ Bar/ W Hotel)-San Francisco, CA Creatively set-up Chopin, Navan, and Veuve Clicquot visual displays. Also, responsible for the VIP area and gobos set-up, Step and Repeat banner, and back bar product placement.
  • 16. 12 The Crocker Museum Event-Sacramento, CA Assisted in the creative set-up of the Veuve Clicquot art display, outside bar area, and Veuve Clicquot window display.
  • 17. 13 Veuve Clicquot Yelloween Event (Crush 29)-Sacramento, CA Creatively set-up Veuve Clicquot Halloween visual displays and assisted the Brand Manager and distributor Event Manager with the Halloween concept.
  • 18.
  • 19. Belvedere Downtown On-Premise Promotional Program.
  • 20. Ardbeg Graffiti On-Premise Promotional Program.
  • 21. 10 Cane Rum Off-Premise Promotional Program.
  • 22.