2.  action or actions that produce good
outcomes for the individuals as members
of a community, or society. It can be
applied to the whole global society.
 Schulman defines moral behavior as “acts
intended to produce kind and/or fair
outcomes.”

3.  Family – the basic unit in a society. It
includes one’s biological or adoptive
family of orientation. The same
provides us with our basic needs to
survive and develop as a significant
member of the society.

4.  School – it may include formal or non-
formal educational system that
provides a child with his learning
needs.

5.  Church – the institution that
determines what is specifically
considered as right or wrong. It is
composed of believers in the same
faith.

6.  Mass media – those agencies that are
purposive of entertaining, informing
and educating through various
channels like the
radio, television, printed materials etc.

7.  Psychoanalytic
Approach
Expresses the idea that when the
superego dominates the individual, he
or she is good because he or she has a
conscience that tells him or her to be
good.

8.  Learning-theory Approach
Says that we have been trained and
disciplined by our upbringing and by the
examples of our parents into behaving the
way we should.
 Social-group Approach
Claims that we behave the way we do
because people expect us to behave that
way

9.  Cognitive-developmental Approach
Asserts that to behave morally implies
intelligent
adaptations to our environment. It
emphasizes the importance of
intelligence in moral control. The more
intelligent a person is, the stronger he
or she is morally.