Meaningful Insights. In Every Aspect.




Established:                  Founders:
2005                          Jayanth Kashyap
                              Vishnu Palaniappan
 Deal Analytics is a comprehensive and accurate premium data service provider
  for focused research on Private Capital markets and the Venture Capital
  Industry.

 Provides investment statistics, investor searches, company searches, news
  letters and live news feeds

 Core Strength is the ability to meticulously collect, organize and analyze hard-
  to-find private equity deal data and private company information
 Private Equity Firms & Investors


 Investment Banks, Merchant Banks and Commercial Banks


 Law Firms & Accounting Firms


 Leverage Lenders


 Corporations & Strategic Buyers


 Limited Partners


 Press, Media and Universities
 Private Equity Deal Database Platform


 Companies Database


 Email Newsletters


 Analysis and Reporting


 Customized Research
 Strong product and customer support


 Lock-in strategy for customer retention and competitive edge


 Regular customer interaction to build loyalty and recall; multiple
  benefits to business

 Have an asset light profile with minimal Capex and financial
  expenditure
 Constant investment in human capital and technology to improve end
  user experience and save man hours (back-end)

 Centralized delivery mechanism through online web based solutions
 Data Collection from Primary &
                                    Lead Generation via BD Team.
  Secondary Sources

                                    Product Demonstrations.
 Data Input into Internal MIS.

                                    Lead Follow Ups and Closure of
 Data Cleansing & Presentation
                                     Sale.
  by Research Analysts.

                                    Start of Service.
 Periodic Maintenance and
  Updation of User Interface.
                                    Account Management &
                                     Customer Support.
Growth Chart
            160.00
            140.00
            120.00
            100.00
Rs. Lakhs




                                                        Revenue
            80.00
                                                        EBITDA
            60.00
                                                        PAT
            40.00
            20.00
             0.00
                     FY07   FY08   FY09   FY10   FY11
5 Year Growth (CAGR)    %
Revenue                 89.78
EBITDA                  221.06
PAT                     220.32
Networth (Book Value)   151.34
Profitability Margins
    60.00
                                                        55.19
    50.00

    40.00                                   42.11
                                                                38.19
    30.00
%




                                                    28.88               EBITDA Margin
                                 27.37
                                                                        PAT Margin
    20.00                                18.30
                     16.52
    10.00                     9.64
            3.98   2.79
       -
              FY07        FY08       FY09        FY10       FY11
Management Effectiveness
    60.00
                                                 54.18
    50.00
                                             37.88
    40.00                            38.16                   36.51
    30.00                        26.66                   25.55
%




                                                                     ROE
                                                                     ROCE
    20.00

    10.00   7.60
                      3.03
               2.30       3.36
       -
            FY07      FY08       FY09        FY10        FY11
Management Effectiveness
        2.00

                             1.46
                                    1.31
Times




        1.00
                                           0.67   Asset Turnover Ratio (x)
               0.58

                      0.24

          -
               FY07   FY08   FY09   FY10   FY11
 Very Few Competitors in the Transaction Deal
 Database Market.

 Enormous Scope for Product Development and Cross
 Selling to existing Customer Base.

 Nascent Nature of the market coupled with already
 extensive knowledge of the Sector gives us a strategic
 advantage over others.

 Expected Topline for FY12 – INR 2.5 Cr.
Deal Analytics Pvt. Ltd.

BALANCE SHEET
            Particulars              Schedule       FY07        FY08        FY09        FY10        FY11                              Cash Ac
Sources of funds                                                                                                 To Sales        590,000 By P&L Exp         573,550
Share Capital                                   1    200,000      250,000     250,000     250,000      275,000   To Capital      200,000 By Bal c/d       1,016,450
Reserves and Surplus                            2     16,450    2,551,296   3,572,245   5,907,545   21,430,033   To Loan         800,000
Networth                                             216,450    2,801,296   3,822,245   6,157,545   21,705,033                 1,590,000                  1,590,000
Unsecured Loans                                 3    800,000      800,000     400,000     200,000          -                          Cash Ac
                                                                                                                 To Bal b/d    1,016,450 By P&L Exp         771,013
Total                                               1,016,450   3,601,296   4,222,245   6,357,545   21,705,033   To Sales        880,000 By Fixed Assets     88,500
                                                                                                                 To Capital    2,500,000 By Bal c/d       3,536,937
Application of funds                                                                                                           4,396,450                  4,396,450
Fixed Assets                                                                                                                          Cash Ac
Gross block                                                -      88,500     208,859     140,557      151,899    To Bal b/d    3,536,937 By P&L Exp       4,489,750
less: Depreciation & Amortization                          -      24,141      68,302      68,658       91,617    To Sales      5,579,000 By Fixed Assets 144,500
Net block                                                  -      64,359     140,557      71,899       60,283                            By Loan            400,000
                                                                                                                                         By Bal c/d       4,081,688
Current Assets, Loans and Advances                                    -           -           -            -                   9,115,937                  9,115,937
Cash Balances                                       1,016,450   3,536,937   4,081,688   6,285,645   21,644,750                        Cash Ac
                                                    1,016,450   3,536,937   4,081,688   6,285,645   21,644,750   To Bal b/d    4,081,688 By P&L Exp       5,682,043
Current Liabilities and Provisions                        -           -           -           -            -     To Sales      8,086,000 By Fixed Assets
Net Current Assets                                  1,016,450   3,536,937   4,081,688   6,285,645   21,644,750                           By Loan            200,000
                                                                                                                                         By Bal c/d       6,285,645
                                                                                                                              12,167,688                 12,167,688
                                                                                                                                      Cash Ac
Total                                               1,016,450   3,601,296   4,222,244   6,357,544   21,705,033   To Bal b/d    6,285,645 By P&L Exp       8,886,895
                                                          -           -                                          To Sales     14,526,000 By Fixed Assets     80,000
                                                                                                                 To Capital   10,000,000 By Loan            200,000
                                                                                                                                         By Bal c/d      21,644,750
                                                                                                                              30,811,645                 30,811,645
Deal Analytics Pvt. Ltd.
Profit and Loss account for the year ended
                 Particulars                 FY07       FY08       FY09        FY10         FY11
INCOME
Income from Subscriptions                     590,000    880,000   5,579,000   8,086,000   14,526,000
Other Income                                   -
Total                                         590,000    880,000   5,579,000   8,086,000   14,526,000
EXPENDITURE
Personnel Costs
Salaries, Bonus                                62,000    225,000   3,200,000   3,600,000    4,000,000
Operating & Other Expenses
Travel Expenses                                35,400     40,000     40,000      40,000        40,000
Internet & Telephone Expenses                  66,000     72,000     75,000      87,000        90,000
Electricity Charges                               -       42,000     48,000      48,000        48,000
Consultancy Charges                               -       15,200    200,000         -       1,200,000
Project Development Expenses                  350,000    115,600        -           -             -
Advertising & Sales Promotion                  50,000    100,000    360,000     716,000       937,000
Auditors Remuneration                             600      1,100      1,200       1,200         1,200
Rent                                              -      120,000    120,000     180,000       180,000
Maintanence & Repairs                           2,500      3,750      8,000       9,000        10,000
Misc. Expenses
Hospitality & Entertainment                       -          -           -           -          3,200
Depreciation                                      -       24,141      68,301      68,658       91,617
Total                                         566,500    758,791   4,120,501   4,749,858    6,601,017
EBIT                                           23,500    121,209   1,458,499   3,336,143    7,924,984
Interest                                          -                                               -
PBT                                            23,500    121,209   1,458,499   3,336,143    7,924,984
Tax                                             7,050     36,363     437,550   1,000,843    2,377,495
PAT                                            16,450     84,846   1,020,949   2,335,300    5,547,488
Financial Ratios                        FY 07       FY 08       FY 09       FY 10        FY 11
EBITDA Margin (%)                        3.98       16.52       27.37       42.11        55.19
PAT Margin (%)                           2.79        9.64       18.30       28.88        38.19
Total Asset Turnover Ratio (Times)       0.58        0.24        1.46        1.31         0.67
ROE (%)                                  7.60        3.03       26.66       37.88        25.55
ROCE (%)                                 2.30        3.36       38.16       54.18        36.51
EPS (in Rs.)                             0.08        0.34        4.08        9.34        20.17



5 Year Growth (CAGR)                     FY 07       FY 08       FY 09       FY 10        FY 11 CAGR %
Revenue                                590,000     880,000   5,579,000   8,086,000   14,526,000   89.78
EBITDA                                  23,500     145,350   1,526,800   3,404,800    8,016,600  221.06
PAT                                     16,450      84,846   1,020,949   2,335,300    5,547,488  220.32
EBIT                                    23,500     121,209   1,458,499   3,336,143    7,924,984  220.32
Networth                               216,450   2,801,296   3,829,295   6,164,595   21,712,083  151.34
Capital Employed                     1,023,500   3,608,346   3,822,245   6,157,545   21,705,033   84.20

Mock Startup - Deal Analytics Pvt. Ltd.

  • 1.
    Meaningful Insights. InEvery Aspect. Established: Founders: 2005 Jayanth Kashyap Vishnu Palaniappan
  • 2.
     Deal Analyticsis a comprehensive and accurate premium data service provider for focused research on Private Capital markets and the Venture Capital Industry.  Provides investment statistics, investor searches, company searches, news letters and live news feeds  Core Strength is the ability to meticulously collect, organize and analyze hard- to-find private equity deal data and private company information
  • 3.
     Private EquityFirms & Investors  Investment Banks, Merchant Banks and Commercial Banks  Law Firms & Accounting Firms  Leverage Lenders  Corporations & Strategic Buyers  Limited Partners  Press, Media and Universities
  • 4.
     Private EquityDeal Database Platform  Companies Database  Email Newsletters  Analysis and Reporting  Customized Research
  • 5.
     Strong productand customer support  Lock-in strategy for customer retention and competitive edge  Regular customer interaction to build loyalty and recall; multiple benefits to business  Have an asset light profile with minimal Capex and financial expenditure  Constant investment in human capital and technology to improve end user experience and save man hours (back-end)  Centralized delivery mechanism through online web based solutions
  • 6.
     Data Collectionfrom Primary &  Lead Generation via BD Team. Secondary Sources  Product Demonstrations.  Data Input into Internal MIS.  Lead Follow Ups and Closure of  Data Cleansing & Presentation Sale. by Research Analysts.  Start of Service.  Periodic Maintenance and Updation of User Interface.  Account Management & Customer Support.
  • 7.
    Growth Chart 160.00 140.00 120.00 100.00 Rs. Lakhs Revenue 80.00 EBITDA 60.00 PAT 40.00 20.00 0.00 FY07 FY08 FY09 FY10 FY11
  • 8.
    5 Year Growth(CAGR) % Revenue 89.78 EBITDA 221.06 PAT 220.32 Networth (Book Value) 151.34
  • 9.
    Profitability Margins 60.00 55.19 50.00 40.00 42.11 38.19 30.00 % 28.88 EBITDA Margin 27.37 PAT Margin 20.00 18.30 16.52 10.00 9.64 3.98 2.79 - FY07 FY08 FY09 FY10 FY11
  • 10.
    Management Effectiveness 60.00 54.18 50.00 37.88 40.00 38.16 36.51 30.00 26.66 25.55 % ROE ROCE 20.00 10.00 7.60 3.03 2.30 3.36 - FY07 FY08 FY09 FY10 FY11
  • 11.
    Management Effectiveness 2.00 1.46 1.31 Times 1.00 0.67 Asset Turnover Ratio (x) 0.58 0.24 - FY07 FY08 FY09 FY10 FY11
  • 12.
     Very FewCompetitors in the Transaction Deal Database Market.  Enormous Scope for Product Development and Cross Selling to existing Customer Base.  Nascent Nature of the market coupled with already extensive knowledge of the Sector gives us a strategic advantage over others.  Expected Topline for FY12 – INR 2.5 Cr.
  • 13.
    Deal Analytics Pvt.Ltd. BALANCE SHEET Particulars Schedule FY07 FY08 FY09 FY10 FY11 Cash Ac Sources of funds To Sales 590,000 By P&L Exp 573,550 Share Capital 1 200,000 250,000 250,000 250,000 275,000 To Capital 200,000 By Bal c/d 1,016,450 Reserves and Surplus 2 16,450 2,551,296 3,572,245 5,907,545 21,430,033 To Loan 800,000 Networth 216,450 2,801,296 3,822,245 6,157,545 21,705,033 1,590,000 1,590,000 Unsecured Loans 3 800,000 800,000 400,000 200,000 - Cash Ac To Bal b/d 1,016,450 By P&L Exp 771,013 Total 1,016,450 3,601,296 4,222,245 6,357,545 21,705,033 To Sales 880,000 By Fixed Assets 88,500 To Capital 2,500,000 By Bal c/d 3,536,937 Application of funds 4,396,450 4,396,450 Fixed Assets Cash Ac Gross block - 88,500 208,859 140,557 151,899 To Bal b/d 3,536,937 By P&L Exp 4,489,750 less: Depreciation & Amortization - 24,141 68,302 68,658 91,617 To Sales 5,579,000 By Fixed Assets 144,500 Net block - 64,359 140,557 71,899 60,283 By Loan 400,000 By Bal c/d 4,081,688 Current Assets, Loans and Advances - - - - 9,115,937 9,115,937 Cash Balances 1,016,450 3,536,937 4,081,688 6,285,645 21,644,750 Cash Ac 1,016,450 3,536,937 4,081,688 6,285,645 21,644,750 To Bal b/d 4,081,688 By P&L Exp 5,682,043 Current Liabilities and Provisions - - - - - To Sales 8,086,000 By Fixed Assets Net Current Assets 1,016,450 3,536,937 4,081,688 6,285,645 21,644,750 By Loan 200,000 By Bal c/d 6,285,645 12,167,688 12,167,688 Cash Ac Total 1,016,450 3,601,296 4,222,244 6,357,544 21,705,033 To Bal b/d 6,285,645 By P&L Exp 8,886,895 - - To Sales 14,526,000 By Fixed Assets 80,000 To Capital 10,000,000 By Loan 200,000 By Bal c/d 21,644,750 30,811,645 30,811,645
  • 14.
    Deal Analytics Pvt.Ltd. Profit and Loss account for the year ended Particulars FY07 FY08 FY09 FY10 FY11 INCOME Income from Subscriptions 590,000 880,000 5,579,000 8,086,000 14,526,000 Other Income - Total 590,000 880,000 5,579,000 8,086,000 14,526,000 EXPENDITURE Personnel Costs Salaries, Bonus 62,000 225,000 3,200,000 3,600,000 4,000,000 Operating & Other Expenses Travel Expenses 35,400 40,000 40,000 40,000 40,000 Internet & Telephone Expenses 66,000 72,000 75,000 87,000 90,000 Electricity Charges - 42,000 48,000 48,000 48,000 Consultancy Charges - 15,200 200,000 - 1,200,000 Project Development Expenses 350,000 115,600 - - - Advertising & Sales Promotion 50,000 100,000 360,000 716,000 937,000 Auditors Remuneration 600 1,100 1,200 1,200 1,200 Rent - 120,000 120,000 180,000 180,000 Maintanence & Repairs 2,500 3,750 8,000 9,000 10,000 Misc. Expenses Hospitality & Entertainment - - - - 3,200 Depreciation - 24,141 68,301 68,658 91,617 Total 566,500 758,791 4,120,501 4,749,858 6,601,017 EBIT 23,500 121,209 1,458,499 3,336,143 7,924,984 Interest - - PBT 23,500 121,209 1,458,499 3,336,143 7,924,984 Tax 7,050 36,363 437,550 1,000,843 2,377,495 PAT 16,450 84,846 1,020,949 2,335,300 5,547,488
  • 15.
    Financial Ratios FY 07 FY 08 FY 09 FY 10 FY 11 EBITDA Margin (%) 3.98 16.52 27.37 42.11 55.19 PAT Margin (%) 2.79 9.64 18.30 28.88 38.19 Total Asset Turnover Ratio (Times) 0.58 0.24 1.46 1.31 0.67 ROE (%) 7.60 3.03 26.66 37.88 25.55 ROCE (%) 2.30 3.36 38.16 54.18 36.51 EPS (in Rs.) 0.08 0.34 4.08 9.34 20.17 5 Year Growth (CAGR) FY 07 FY 08 FY 09 FY 10 FY 11 CAGR % Revenue 590,000 880,000 5,579,000 8,086,000 14,526,000 89.78 EBITDA 23,500 145,350 1,526,800 3,404,800 8,016,600 221.06 PAT 16,450 84,846 1,020,949 2,335,300 5,547,488 220.32 EBIT 23,500 121,209 1,458,499 3,336,143 7,924,984 220.32 Networth 216,450 2,801,296 3,829,295 6,164,595 21,712,083 151.34 Capital Employed 1,023,500 3,608,346 3,822,245 6,157,545 21,705,033 84.20