Mobile Monday Walt Behnke

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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],experiential / experimental / experience

[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],An Innovation for establishing consumer relationships

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

A Changing Role for Traditional Marketing Use of traditional tools is not “either / or” anymore … Best used in effective, integrated strategies … culminating in the customer’s brand experience.

[object Object],[object Object],Why ?

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And it always is followed up by the Hard Sell

Hospitality Is It Something New ?

Miles Malls Media Mistrust Replaced by …

[object Object],[object Object],[object Object],[object Object],[object Object],CRM > Customer Experiences - connecting with instead of stalking them

[object Object],[object Object],[object Object],And we don’t have enough time

[object Object],[object Object],[object Object],They don’t want to give it up

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],transparency, authenticity, immersion, hospitality They’re not about speed

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Replacing “May I Help You?” with “Help Yourself”

[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],Truth!

Experiential Marketing ,[object Object]

Experiential Marketing Exclusive Brand Environments

Experiential Marketing don’t always come to buy ... just to be part of it Affiliation

Experiential Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]

Experiential Marketing connections

Mobile Monday Walt Behnke

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Mobile Monday Walt Behnke