The document argues that businesses should avoid boring marketing and instead create marketing with wow factor, personality, excitement, and entertainment. It notes that on the playground, being different draws negative attention, but in business, being distinctive draws positive attention and gains clients. The document encourages businesses to dare to be different with their marketing instead of taking a cookie cutter approach, in order to engage people and build an irresistible connection rather than having to compete on price alone.

1. No more BORING marketing

2. On the playground, if you're different,
you draw attention, get shunned and even
bullied.

3. In business, if you are different and
distinctive you draw attention, generate
interest and gain clients.

4. Many businesses suffer from the playground
fear of doing things differently and getting
shunned.

5. They follow the playground rules and offer
their prospective clients an unremarkable,
uninspiring, unsurprising, cookie cutter
experience.

6. They fail to engage people with their dull
text, stock images and template look.

7. Dull and uninspiring brands are forced to
compete on price.

8. Without irresistibly captivating marketing
they risk their pipeline drying up due to
unforeseen circumstances.

9. They have little control over their destiny.

10. Dare to create an impact!

11. Great marketing has WOW factor.

12. Great marketing oozes personality.

13. Great marketing bursts with excitement.

14. Great marketing irresistibly connects.

15. Great marketing is entertaining.

16. Great marketing leads to 'Aha, I get it' and
'Yes, I want it.'

17. All you need to do is Contact me today!
www.wakster.com
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