The document discusses effective mobile journalism (mojo) techniques that engage audiences through concise content, relevant visuals, and essential transitions. It outlines a streamlined production process consisting of pre-production, production, and post-production stages for creating impactful reports. Key elements like interviews, sound effects, and branding contribute to audience retention and the overall quality of the journalism output.

1. Mobile Journalism

2. Presents the report that
features an issue rather than
the event
MoJo that works

3. Hooks the attention of the audience that
contains surprising fact, thought-provoking
question, bold statement to make
audience curious.
MoJo that works

4. Provides clear and concise content easy to
be understood by your audience.
Confusion does not work for effective write
up.
MoJo that works

5. Visual support such as photos and videos
must be relevant and engaging to establish
clarity and harmony of the production.
MoJo that works

6. Contrasting interviews are essential
aspects to spot issues and solutions in the
news report.
MoJo that works

7. Audience remember stories rather than
facts and figures.
MoJo that works

8. Simple transitions are always effective in
the news report.
MoJo that works

9. Simple transitions are always effective in
the news report.
MoJo that works

10. Use of smartphone teleprompter keeps
your production progress on track.
MoJo that works

11. OBB, CBB and Lower Thirds should feature
the brand of MoJo that keeps audience
remember all through out report.
MoJo that works

12. Lower third elements such as thickers and
crawlers may be customized depending on
the need of the news report.
MoJo that works

13. Other elements such as logo or any other
essential inputs may add power to the
report.
MoJo that works

14. Music is used mostly in the OBB, CBB and
in the introductory part of the report. Other
parts doesn’t necessarily require the use of
musical scoring. Essential sound effects are
effective transitions.
MoJo that works

15. Strategic tools keep your production
processes well crafted.
MoJo that works

16. FINALLY, you don’t need motivation.
You just need to START.
MoJo that works

17. How to strategically
create the MoJo output
in one and a half hour?
Creating the MoJo

18. Pre- Production
(25 minutes)
POMODORO technique
Creating the MoJo
1
During the pre-production stage, you
should plan your story, gather
information, and decide on the
technical requirements for your mobile
journalism production.

19. Creating the MoJo
1
• Choosing your story
• Researching and gathering
information
• Planning your shots
• Preparing your equipment
Pre- Production
(25 minutes)

20. Creating the MoJo
The production stage is where you
record your footage and gather your
audio.
Production
(40 minutes)
2
2

21. Creating the MoJo
2
• Capturing your visuals
• Recording audio
• Conducting interviews
Production
(40 minutes)

22. Creating the MoJo
3
During post-production, you will edit
your footage and audio to create a
compelling 3-minute mobile journalism
production.
Post-production
(25 minutes)

23. Creating the MoJo
3
• Transferring your footage and audio
• Editing your footage
• Editing your audio
Post-production
(25 minutes)

24. I am a MoJo
Framework is the most important
aspect to MoJo.
Story – Elements - Impact

25. I am a MoJo
Story Issue
Elements CBB, OBB, Interviews, Sounds,
Transition, Sequence, Video output,
News Program, Logo, etc.
Impact Value

26. I am a MoJo
You are your own brand of
credibility and authority.