The document discusses how the real estate industry is changing due to the internet, similar to how the travel industry changed. The MLS model was effective in the past but models need to evolve over time to become more streamlined and cost effective. FSBOHomes.com allows homeowners to sell their house for a few hundred dollars in fees, saving thousands in commissions, and leverages technology like virtual open houses to make the process simple. Using their system, homeowners experience an 82% success rate with no commission.