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1
Bill Aulet
Managing Director,
Martin Trust Center
for MIT Entrepreneurship
FINAL AWARD
CEREMONY
2
Being an entrepreneur
is the new “cool” thing.
But why?
Is this sustainable?
3
BOJ S
4
But is there sufficient
understanding of the topic?
Hmmm….
DISCIPLINED ENTREPRENEURSHIP
Definition of Entrepreneurship – 2 Types
Entrepreneurship
SME
(Small Medium Enterprise)
Regional Markets
Restaurants
Dry Cleaners
Services
IDE
(Innovation-Driven
Entrepreneurship)
Global Markets
Products for Export
Sustainable Competitive Advantage at
Core
• Δt is short
• Linear growth
• Less investment required
• Δt is long
• Exponential growth
• A lot of investment required
Other Questions for
Entrepreneurship Education
1. Can
2. Why
3. How
6
7
Crisis in
entrepreneurial education
Demand
Supply of
quality
Time
Storytelling
Importance of Spirit
8
9
Spirit + Skills
Successful Entrepreneurship
But What is Happening
Crisis in Entrepreneurship Education
“Education by Storytelling”
Gets the Spirit but Not the Skills
Makes it Sound Easy
It is Not! Requires Discipline
10
11
12
13
14
15
16
17
Benefits of Approach
Comprehensive yet Practical
Integrated
Proven & Tested – To Stand the Test of Time
Sequential/Prescriptive
Creates Common Language for Knowledge Transfer and
Accumulation
18
19
“I'm actually as proud of the things
we haven't done as the things I
have done.”
—Steve Jobs
Examples of Disciplined
Entrepreneurship
20
More info
The book
www.disciplinedentrepreneurship.com
Progress Dashboard
www.detoolbox.com
21
Online course
www.bit.ly/e-101
22
1 Week Intensive Course at MIT
By application welcomes you to apply
Last week of January at MIT
24
Spirit Skills+
Successful Entrepreneurship =
25

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