The document discusses how two companies, CPS Energy and Lloyd's Construction, introduced smartphones into their business operations to increase profits. Both companies were already successful but saw an opportunity to further cut costs and maximize profits through smartphone technologies. The companies encountered resistance from employees during rollout. To improve reception, companies could provide training to demonstrate the technology's benefits beyond just email. Alternative proposals include in-depth management training and pilot testing with a small employee sample to share user experiences more widely.

1. Submitted To
Ms. Rifat Nowshera
Lecturer, Accounting, Southeast Business School At Southeast University, Dhaka,
Bangladesh.
Submitted By
Ashikur Rahaman Apon
(494)
Nazim Uddin (506)

2. The integration of a variety of information systems into business
operations is necessary for growth in the dynamic business
environment. These information systems can be minimized and
fixed into mobile devices such as smartphones. The use of
smartphones can play an important role in supporting business
processes and operations, developing strategies for competitive
advantage and decision making.
These smartphones allow employees to be linked to the office, its
data and resources, without being in the office.
Case1. In which ways do smartphones help these companies be more profitable? To what
extent are improvements in performance coming from revenue increases or cost re-
ductions? Provide several examples from the case.

3. The use of smartphones for business processes can make
the business more efficient and effective. They make it
easier for co-workers to communicate among themselves
and facilitates better communication between the
business and its employees, customers, suppliers and
even other businesses, and makes it possible in real-time.
For CPS Energy and Lloyd’s Construction, although they
were doing well, they realised that they could do much
better. They needed to find new ways to further cut costs
and maximize profitability. They both decided that the
best way to do that was through the introduction of
smartphones in their business operation.

4. 𝐓𝐡𝐞 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐝𝐞𝐬𝐜𝐫𝐢𝐛𝐞𝐝 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐚𝐬𝐞 𝐞𝐧𝐜𝐨𝐮𝐧𝐭𝐞𝐫𝐞𝐝 𝐚 𝐟𝐚𝐢𝐫 𝐚𝐦
𝐨𝐮𝐧𝐭 𝐨𝐟 𝐫𝐞𝐬𝐢𝐬𝐭𝐚𝐧𝐜𝐞 𝐟𝐫𝐨𝐦 𝐞𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬 𝐰𝐡𝐞𝐧 𝐢𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐬𝐦𝐚𝐫𝐭
𝐩𝐡𝐨𝐧𝐞 𝐭𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐢𝐞𝐬.
𝐈 𝐭𝐡𝐢𝐧𝐤 𝐭𝐡𝐢𝐬 𝐡𝐚𝐩𝐩𝐞𝐧𝐞𝐝 𝐭𝐨 𝐝𝐨 𝐭𝐡𝐞 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐫𝐞𝐜𝐞𝐢𝐯𝐞𝐝 𝐫𝐞𝐬𝐢𝐬𝐭𝐚𝐧
𝐜𝐞 𝐛𝐞𝐜𝐚𝐮𝐬𝐞 𝐢𝐭 𝐰𝐚𝐬 𝐡𝐚𝐫𝐝 𝐟𝐨𝐫 𝐜𝐨𝐦𝐩𝐚𝐧𝐲 𝐥𝐞𝐚𝐝𝐞𝐫𝐬 𝐭𝐨 𝐬𝐞𝐞 𝐭𝐡𝐞 𝐯𝐚𝐥𝐮𝐞
𝐨𝐟 𝐭𝐡𝐞 𝐧𝐞𝐰 𝐭𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐲. 𝐓𝐡𝐞 𝐦𝐚𝐧𝐠𝐞𝐫𝐬 𝐭𝐡𝐨𝐮𝐠𝐡𝐭 𝐭𝐡𝐞 𝐬𝐦𝐚𝐫𝐭𝐩𝐡𝐨𝐧
𝐞𝐬 𝐜𝐨𝐮𝐥𝐝 𝐨𝐧𝐥𝐲 𝐛𝐞 𝐮𝐬𝐞𝐝 𝐟𝐨𝐫 𝐞𝐦𝐚𝐢𝐥 𝐰𝐡𝐞𝐧 𝐭𝐡𝐞𝐲 𝐩𝐫𝐨𝐯𝐢𝐝𝐞𝐝 𝐦𝐮𝐜𝐡
𝐦𝐨𝐫𝐞 𝐚𝐬𝐬𝐢𝐬𝐭𝐚𝐧𝐜𝐞.
Case 2. The companies described in the case encountered a fair amount of resistance from
employees when introducing smartphone technologies. Why do you think this happened?
What could companies do to improve the reception of these initiatives? Develop two
alternative propositions.

5. Companies could do to improve the reception of these
initiatives by they needed training before the
technology could be effective in the workplace.
Two alternative proposals are made below:
1.I would propose in depth training for the
management team at CPS and the employees at Lloyd’s
Construction.
2.Another idea are, I would propose to collect a small
sample of employees from both companies to test out
the new smartphones. These employees can spread
their user experience to others to let them know the
benefits of adapting to the new technology.

6. 𝐓𝐇𝐀𝐍𝐊 𝐘𝐎𝐔