The document discusses costume, lighting, and props for an indie/electro music video. It recommends including vintage clothing items like Nike Air Max shoes and t-shirts to appeal to the target audience. For lighting, it suggests using trippy, luminous lighting with a dark background and bright colors to create a mysterious, techno environment characteristic of the electro genre. Props of a baseball bat and golden disc balls are proposed to signify the video as electro.

1. Mise En Scene

2. Costume
The Indie/Electro genre is famous for it’s eccentric and exiting clothing, our artist, Woodkid is renowned as
a global style icon and clothing is an important part of both genres helping to establish target audience and
genre convention. Below are some current trends and styles found in the genre represented by similar
Indie/Electro artists. We may choose to include some similar items to help appeal to target audience and
establish the indie/Electro genre within our music Video/Digipack.
Nike Air Max: The vintage feel of most indie clothing crosses over the
Snapback cap: both indie/electro musicians and music video’s. Originating from the
Extremely popular in 90’s street scene Air Max One’s are now the leading footwear choice
current UK streetwear in the indie genre and will hopefully be included in our music video
to appeal to our target audience.
Yoann Lemoine
(Woodkid) Vintage shirts: The vintage feel of footwear crosses over onto
shirts also, here are some popular vintage shirts-

3. Lighting
Lighting affects the way a music video is conveyed to the audience, for example a Heavy Metal or Hip/Hop video would conventionally
have very low, natural to reinforce the dark themes of the genres. Whereas more positive, mainstream genres such as pop and dance
traditionally use high, artificial lighting to emphasise the beauty of the lead singers or to help portray the positive vibes of the artist and
video.
Hip/Hop: Extremely low lighting reinforces dark themes of hip/hop Pop: High level natural lighting creates more positive view of lead signer and
genre and emphasises the aggressive nature of the artist emphasises sex appeal
Electro (our genre): The futuristic, retro feel of many electro
music video’s is down to the trippy, luminous lighting involved.
The dark background contrasts with the bright phosphorescent
colours create a mysterious, techno environment. We aim to use
a similar effect in our music video.

4. Props
Props are a significant factor of any music video and help to establish genre and convention throughout. As we are
producing an Electro music video we want to use props that help signify our video as Electro. By using the combination of
a baseball bat and a few golden disc balls we hop to achieve this.