Mirakel december2012
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On social franchising showed for the tematic group on Entrepreneurship
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Mirakel december2012
- 1. Social franchising Sven Bartilsson Coompanion Göteborgsregionen 1
- 2. Kan sociala företag spela en roll? 23 millions unemployed, 10 millions long term unemployed 2
- 3. Social franchising har skapat 10 000 nya arbeter • 65% funktionshindrade el. arbetslösa • Unga företag • Flera exempel på snabb tillväxt 3
- 4. Applicable in most sectors . • Many models 4
- 6. Social Franchising • Ett socialt företag som sprider ett socialt företag - Franchisegivaren • Minst ett socialt företag som kopierar – Franchisetagaren • Ett gemensamt varumärke och delade värderingar • Ett system för utbyte av kunskap • Ett avtal som reglerar rättigheter och skyldigheter och säkrar överlevnaden som franchisesystem. 6
- 7. Social Franchising handlar om att • överföra kunskap och erfarenhet, och sänka trösklar • kvalitetssäkra mot kund och medlem, samt skapa hållbarhet 7
- 8. • 97 neighbourhood grocery shops • 5- 20 employees/shop, nearly 2/3 disabled • Franchisor: GDW Süd – Genossenschaft der Werkstatten für behinderte Menschen Süd eG 8
- 9. 64 European Social franchisors * UK Germany National Community The Soap Co. Cap Markt Wood Recycling Project Dialogue in the Dark Commonwheels MyBnk Balu und du Energy for All/Share Energy Notinsel Bikeworks CoRE Miniphaenomenta Riverford Organics CASA Lifeguide Ethical Property Green Gym Projektfabrik Princess Royal Trust Pack-It Joblinge for Carers Big Green Valley Science-Lab Aquamacs Alberino Participle H2oPE Verbund der Farisicherungsläden Big Issue Eco-Kids Foster Care Cooperative Denmark My Time CIC Italy Specialisterne Consorzio Pan Bio Regional Atlantide France The Big Lemon Comunita Solidali AETES Environnment Household Energy Services Le Mat Energies Alternatives School for Social Resau Gepetto Entrepreneurs Sweden Brighter Futures Friskis & Svettis Czech Villa Vagen Ut Green Doors cafe Green Works Le Mat Fruit to Suit Belgium Health Exchange Ireland Komosie Future Clean Fledglings Early Years Edu Groep INTRO Friends of Farmers Markets Fietsenwerk Poland Barka N’lands Flandria Fietspunt 9 * 10 not verified
- 10. Villa Vägen ut! halvvägshus med dubbelt uppdrag • erbjuder boende för människor som är aktuella inom kriminalvård och/eller socialtjänst. • skapar arbetsplatser för människor som står långt från arbetsmarknaden. www.vagenut.coop
- 11. Social franchising kombinerar empowerment and tillväxt. 11
- 17. Tre faser – En flaskhals . Tillväxt Tillväxt Utvecklingsfasen är en Utvecklingsfasen är en flaskhals flaskhals Piloten Piloten
- 18. EXPLOSION An ESF-project created by Coompanion: • Assist Le Mat and Vägen ut to enter the Expansion stage • Develop Macken and IOU Design to franchisors • Import and adapt CASA from UK to Sweden 18
- 20. Putting people before profit • Pilot: Sunderland HCA 400 members • 5 franchisetagare i UK - 450 members • Started in Göteborg/Mölndal 2012, Starting Stockholm 2013 Knowsley 20
- 21. Social Franchising processen • Etablerad verksamhet • Identifiera framgångsnycklar • Dokumentera i handbok • Affärs- och etableringsplan • Ta fram franchiseavtalet • Rekrytera franchisetagare • Utbilda • Följ upp och coacha 21
- 22. • Social franchising analysis - workshop • Analyzes and streamlines core values, motivations, business, keys to success, franchisees, roles • Results: Analysis and Strategy for the dissemination of a clear concept with an Action Plan • Participants: Management team • Normally three days 22
- 23. Finansiera utvecklingsfasen = tillväxt • Mix av investerare: Partnerskap - social economy investors, offentliga bidrag, EU-medel – överbrygga flaskhalsen • Stödstrukturerna: Bli partner med social franchisors! • ESF program; en fas med lägre medfinansiering The development The development phase isis a bottleneck phase a bottleneck 23
- 24. Reducera misstänksamheten! • Social franchisors are nice people. Gläds åt de goda exemplen! 24
Editor's Notes
- Miracles . Social enterprises are miracles. No experiences, Not wealthy individuals. Still there are a few.
- and particularly strong in key areas of the economy where innovation is required eg social care and energy
- A community of practise Not social tourism
- Berätta om Tommy
- Unfortunately there are no existing structures that can implement and multiply the innovative experience which is the creation of an enterprise, except the enterprise itself. So if we want to see a major impact we have to rethink innovation and include the multiplication of a successful social enterprise into the responsibilities of the funding stakeholders. If we do this, the ESF will have a greater potential for making an impact at the system level.
- Unfortunately there are no existing structures that can implement and multiply the innovative experience which is the creation of an enterprise, except the enterprise itself. So if we want to see a major impact we have to rethink innovation and include the multiplication of a successful social enterprise into the responsibilities of the funding stakeholders. If we do this, the ESF will have a greater potential for making an impact at the system level.