1. This document outlines the implementation plan for a module on legal, professional, and business aspects of optometry. 2. The 28-hour module will cover topics like optometry law, ethics, practice management, and more. 3. Assessment will include a midterm test worth 30% and a final exam worth 70% of the student's grade.

1. MODULE IMPLEMENTATION PLAN
Doc No: ACD03/01 Rev. No.1 Effective Date: 29.9.05 Page:1of 1
Subject LEGAL, PROFESSIONAL & BUSINESS Code BMA3407
ASPECTS OF OPTOMETRY
Pre-requisite subject Code
Programme BACHELOR OF OPTOMETRY (HONS)
Year/ Semester YEAR 4 / SEMESTER 2 Session July 2009
Hours
Week Topic Lecture Tutorial Lab
1. LAW IN OPTOMETRIC PRACTICE
• The Malaysia Optical Act 1991
1 1 • The Malaysian Optical Council 3
• Aspects of general law relating to optometric practice
• Professional ethics and disciplinary measures within
the profession
• Optical services by optometrists and opticians 2
2 2
• Optometry in government hospitals
3 3 • The provision for the use of drugs by optometrists 1
4 • Legal requirements of referral and case records 1
• The negligent professional and the need for insurance
2. OPTOMETRY & THE PROFESSIONAL ENVIRONMENT
• World Council of Optometry
• History of the optometric profession in Malaysia 2
5
• Current professional status of the optometric profession
and future modes of practice
• Development of the optometric profession in the region
6 • Optometric education/ training and continuing 2
professional development opportunities
7 • Types of practice, layout and equipment
• Optometric assistants and pretesting issue 3
MID SEMESTER BREAK

2. 3. OPTOMETRIC BUSINESS MANAGEMENT
8 • The Retail Business environment
2
9 • The optical industry and its structure
2
10 • Routes of entry to an optometric enterprise 2
11 • Practice economics 2
12 • Marketing the practice 2
13 • Operations and practice workflow 2
• Recruitment and training of general staff
• Public relations in promoting the practice and the 2
14
profession
Total Hours 28
Equivalent Lecture Hours 28
Total Equivalent Lecture Hours 28
Credit Value 2
REFERENCES
Main Taylor S (2002) Law in Optometric Practice. Oxford : Butterworth-Heinemann
Hirji NK (1999) Business Awareness for Optometrists OXFORD : Butterworth-Heinemann
Additional Classe Sg, Hisaka C, Lakin DH, Rounds RS & Thal LS (1997) Business Aspects of
Optometry. Boston ; Butterworth-Heinemann
Taylor S & Austen DP (1992) Law and Management in Optometric practice 2nd ed. Oxford :
Butterworth-Heinemann

3. Leroy B (2002) 201 Secrets of a High-Performance Optometric Practice. Woburn :
Butterworth-Heinemann.
ASSESSMENT
Midsemester test - 30%
Final examination - 70%
GRADE AND GRADE POINT
Mark 0-39 40-43 44-46 47-49 50-54 55-59 60-63 64-66 67-69 70-79 80-100
Grade E D D+ C- C C+ B- B B+ A- A
Grade 0 1.0 1.3 1.7 2.0 2.3 2.7 3.0 3.3 3.7 4.0
Point
ACADEMIC RULES & REGULATIONS
1. The names of students who are absent for three or more times without any valid reason will be
sent to their parents and action will be taken against them.
2. Students who fail to come for any quizzes or tests should report to the lecturer within 24 hours
from the time of the assessment being held. Failure to do so will result in the assessment being
marked as zero.
3. Students are expected to be punctual. Regular late comers will not be allowed to enter the
classroom.
Lecturer MS LILI ASMA ISMAIL, MR AMRAN RAMLI, PROF AZRIN E ARIFFIN
Department/Faculty/Centre FACULTY OF OPTOMETRY & VISION SCIENCE
013-3045234, 019-6673646
Telephone Alternative Contact Number 03-62773187ext 15
016-3988865
Email: liliasma@myjaring.net, amranhjramli@yahoo.com, azes.fhsm@iuctt.edu.my
Prepared by Checked by Approved by
Signature
Name PROF AZRIN ESMADY
MS LILI ASMA ISMAIL MR AMRAN HJ RAMLI ARIFFIN
Designation Lecturer, IUCTT Lecturer, IUCTT Dean, FOVS, IUCTT
Date 16/7/09 16/7/09 17/7/09