This document provides details on Michele Prevato's professional experience in event planning, cultural management, and communications. Over the past 12 years, she has gained experience organizing both cultural and marketing events through her work founding Attualamente in Venice and with various communications agencies. She has learned skills in project management, working with different partners, monitoring emerging trends, and networking with stakeholders in various fields.

1. Michele
Prevato
michele.prevato@gmail.com
Mob.
+39
331
96
72
130
I
developed
a
solid
experience
in
ideating
and
organising
both
cultural
and
marketing
events.
I
experienced
in
the
management
and
the
production
of
different
projects.
In
the
last
12
years
I
mixed
my
personal
interests
for
art,
culture
and
passion
for
new
social
trends,
with
my
professional
experience
in
communication,
management,
digital
projects
and
special
initiatives.
I
appreciate
those
companies
and
brands
enriched
by
mixité
on
different
layers
(cultural,
coolness,
branding,
action)..
In
the
last
two
pages,
I
attach
more
details
about
some
events
I
realized.
My
experience
Lessons
learned
In
2000
I
founded,
in
Venice,
Attualamente.
Attualamente
is
an
open
organization
made
up
of
individuals
that
operate
under
the
same
name.
.
I
learned
to
be
attentive
Attualamente
worked
as
a
multidisciplinary
workshop
focused
on
producing
to
emerging
trends
art
that
both
reflects
upon
and
enhances
the
space
in
which
exists.
.
I
learned
how
to
With
Attualamente
I
began
to
relate
to
public
administrations
(such
as
dialogue
with
different
Comune
di
Venezia)
and
public
institutions
(like
Universities
and
Biennale
of
partners
for
a
common
Venice).
I
met
many
artist,
photographers,
performers,
videomakers,
objective
craftmen
with
whom
we
realized
many
innovative
formats
for
cultural
events
and
performances.
.
In
the
same
years
I
began
my
experience
with
Promostudio
International
consultants
one
of
the
first
Italian
speakers
bureau
for
Economics
and
management.
Here
I
learned
to
deal
projects
directly
with
managers
of
big
.
companies
and,
at
the
same
time,
I
had
the
chance
to
meet
and
relate
with
.
I
learned
to
work
in
big
names
of
different
fields
(from
many
Nobel
Laureates
in
Economics
to
international
field
some
Guru
in
creativity
and
social
innovation
like
Edward
de
Bono
and
$
Jeremy
Rifkin,…)
.
.
I
used
to
dialogue
with
managers
and
With
Promostudio
I
organized
the
first
three
editions
of
Telecom
Italia
entrepreneurs
Venice
Colloquia
where,
for
the
first
time,
more
than
5
Nobel
Laureates
discussed
together
for
a
better
future.
Farther
I
made
an
internship
in
the
communication
department
of
Oakley,
in
.
working
abroad
the
European
headquarter
in
Paris.
In
Paris
I
also
worked
for
6
month
at
Italian
Institute
of
Culture.

2. After
my
experience
in
Promostudio,
I
came
back
in
Milan
where
I
worked
.
I
learned
to
give
with
Progetti
Nuovi
(founded
by
Annamaria
Testa),
a
strategic
meaning
to
things
communication
company.
Here
I
developed
projects
like
“Nuovo
e
Utile”
one
of
the
first
.
I
improved
my
multidisciplinary
display
on
Creativity.
It
began
with
an
international
organizational
skills
conference
and
the
following
year
it
became
the
first
festival
of
creativity.
It
was
held
in
Florence
and
we
designed
more
than
200
events
in
a
week.
I
was
the
general
coordinator
of
the
project
and
this
gave
me
the
chance
to
.
I
enriched
my
network
operate
together
with
some
leaders
in
creativity
and
communication
issues,
of
stakeholders
on
coming
from
many
different
fields
(from
science
to
architecture,
to
creative
fields.
entertainment,
to
marketing,
etc.).
Today
Nuovo
e
Utile
is
one
of
the
richest
web
resources
about
creativity.
I
decided
to
quit
Progetti
Nuovi
to
join
Digital
Magics,
one
of
the
first
and
.
I
understood
the
most
innovative
cross
media
company
in
Italy.
I
was
very
attracted
by
new
potential
of
social
media
and
social
strategies
that’s
why
I
started
as
project
manager
on
some
media
tools
and
I
know
crossmedia
projects
for
Disney,
Fiat,
Gazzetta
dello
Sport.
I
worked
also
on
how
they
can
be
used.
the
startup
of
a
new
social
tv
for
unsigned
music
bands..
At
the
end
of
2007
I
was
contacted
by
the
founders
of
now
available
to
.
I
focused
my
attention
launch
the
first
“neutral”
communication
agency
and
they
asked
me
to
be
on
advertising
with
a
part
of
it.
I
started
my
collaboration
with
them
as
an
account
manager
but
I
natural
propensity
for
was
also
in
charge
of
special
projects
both
for
the
agency
and
for
its
clients.
non
standard
ideas.
When
we
launch
the
agency
we
made
the
first
reality
show
for
professional
for
the
web.
The
Neutrality
show.
3
days
live
on
the
web.
.
I
learned
to
monitor
Since
2008
I’m
still
developing
non
standard
projects
for
many
brands
like
results
and
to
give
RCS,
Zurich,
MTv,
Galbusera,
FIAT,
Wolksvagen,
Lierac,
Sergio
Tacchini,
budgeting
a
strategic
Nestlé,
Henkel,
Chiquita,
Cesvi,
Cariparma,
Coca
Cola,
CheBanca!
etc.
In
importance.
Now
Available
I
am
running
special
initiatives
ad
events
for
clients.
Working
with
important
clients
taught
me
to
be
focused
on
marketing
results
and
budget
management.
I
collaborated
with
Abitare,
the
architecture
and
design
monthly
magazine
.
I
am
in
touch
with
published
by
Editrice
Abitare
Segesta
/RCS
Group.
interesting
projects
and
I
started
up
a
special
project
like
Festarch,
International
Architecture
Festival
ideas
which
is
now
at
its
third
edition
in
Perugi.
With
Festarch
we
approached
a
new
model
for
cultural
events
bringing
.
It
helps
me
to
focus
on
together
the
interests
of
the
three
stakeholders
involved:
organizers
design
and
urban
issues.
(publisher),
companies
(sponsors),
institutions
(public
administrations).
I
am
working
with
Moleskine
where
I
started
up
in
2010
the
project
to
create
.
It
gives
me
access
to
a
and
develop
in-­‐store
events.
worldwide
and
leading
I
am
in
charge
of
the
development
of
new
in-­‐store
events
formats
to
be
brand.
I
learned
to
deal
produced
in
all
Moleskine
markets.
I’m
in
charge
of
the
events
in
European
with
trade
marketing
countries.
I
work
together
with
Marketing
director
and
Brand
and
Pr
dynamics
and
to
Directors.
leverage
brand
equity.

3. PROFESSIONAL
PROJECTS
IN
A
GLANCE
The
Project
>
A
nationally
significant
event
held
a
t
the
Fortezza
da
Basso
in
F lorence
from
18
to
22
May
2005.
A
festival
that
offers
both
the
general
public
and
professionals
an
opportunity
to
understand,
experiment
with
and
apply
creativity.
More
tha
200
hundred
events.
Today
nuovoeutile.it
is
an
online
resource
on
creativity
MOLESKINE
IN-­‐STORE
EVENTS
FORMATS
MOLESKINE
Words
Moleskine
Type
Moleskine
Haiku
Moleskine
Impressed
SPECIAL
INITIATIVE
AND
EVENTS
WITH
NOW
AVAILABLE
Mtv
Mobile
in
tour
con
Negramaro
Volkswagen
-­‐
Instant
Christmas
recycler
Faites l’expérience de l’estampage
avec les graphistes Gilles & Cecilie.
Cesvi
–
The
Condom
Mob
Nescafé
Dolce
Gusto
–
Social
Xmas
Tree

4.
FEW
CULTURAL/ARTISTIC
PROJECTS
The
Project
>
Luca
Pancrazzi.
1:1
II
Moscow
Biennale
of
Contemporary
Art
Section:
Special
Guests
Sponsor
by:
Maserati,
ICE,
Unicredit,
Venini
I
was
in
charge
of
the
project
management
online
video
Unconventional
Silent
Music
happening
in
Venice…
…and
in
Florence
The
project
>
Mutus
Party
is
an
urban
living
experiment.
The
simple
idea
is
to
respect
different
needs
for
different
peole.
Mutus
Party
is
communication
experiment
that
investigate
how
people
enjoy
and
share
emotions.
Online:
Repubblica.it
The
project
>
A
site
specific
workshop
with
60
artists
(french
and
italians)
to
realize
unpublished
works
through
collaboration
and
sharing
tools
and
ideas.
The
theme
>
overcoming
barriers
Online:
Undo.net