MERLONI
ELETTRODOMESTICI
SPA
Anant B | Rishav | Mahesh | SanketGroup 3
Should the TP model be extended
across the country? Why? If yes,
what should be the implementation
plan?
Yes!
Why should it be extended?
 Improved costs
 Better efficiency
 More agile
 More responsive
 More visibility
 Reduced workforce
However
Several factors attributed to the success of the
transit point trail
 No stock outs at the central warehouse
 No production issues
 Weather conditions
 No transportation issues
Additional factors
 Considerable capital and time needs to be
invested
 Average product delivery time could increase
 Higher costs of transportation
 High costs involved in modifying Central Office
 To be cost effective, there needs to be consistent
high volumes
 Transportation fleet needs to be increased to
serve all regions
 Need to optimize interconnectivity between all
regional offices
Implementation Plan
 Identify the expected benefits
 Understand the requirements
 Sophisticated IT systems
 Standardized processes and training
Cross docking facilities
 Modify the existing ware houses
 New facilities which support cross docking
 Storage area in the facility
 Facilitate direct customer pickups
Cross docking facility
Safety Stock Maintenance
 At regional warehouses
 At central warehouses and plants
 Maintain customer service levels
IT Systems
 Order processing
 Information sharing
 CPFR
 Increase supply chain visibility
 Implement advanced forecasting techniques
 Space optimization techniques
Interconnectivity of regional
offices
 To manage supply and demand
 Identify regional offices in close proximity
 Managing left over inventory
Training the employees
 To handle the cross docking facilities
 Use of IT systems
 Hiring experienced personnel
Transportation
 More focus on transportation
 Consider having own fleet
 More control over the logistics
Standardized processes
 Maintain standard processes
 Clear roles and responsibilities
 Continuous improvement
Recommendation
 The success of cross docking depends upon
low demand-variance and relatively close
distribution distances. However, the demands
for Merloni’s products were quite variable.
 The company should had used advance
logistics information system like “Total Asset
Visibility (TAV)”, which gives real time visibility
at any time.
Recommendation
 They should use the concept of transshipment
to increase its performance on efficiency front.
As given in the case study, regional
warehouse are of different capacity. So, the
company could use some of the bigger
warehouses to fill other smaller warehouses or
nearby warehouses as and when required.

Merloni elettrodomestici SPA

  • 1.
    MERLONI ELETTRODOMESTICI SPA Anant B |Rishav | Mahesh | SanketGroup 3
  • 2.
    Should the TPmodel be extended across the country? Why? If yes, what should be the implementation plan? Yes!
  • 3.
    Why should itbe extended?  Improved costs  Better efficiency  More agile  More responsive  More visibility  Reduced workforce
  • 4.
    However Several factors attributedto the success of the transit point trail  No stock outs at the central warehouse  No production issues  Weather conditions  No transportation issues
  • 5.
    Additional factors  Considerablecapital and time needs to be invested  Average product delivery time could increase  Higher costs of transportation  High costs involved in modifying Central Office  To be cost effective, there needs to be consistent high volumes  Transportation fleet needs to be increased to serve all regions  Need to optimize interconnectivity between all regional offices
  • 6.
    Implementation Plan  Identifythe expected benefits  Understand the requirements  Sophisticated IT systems  Standardized processes and training
  • 7.
    Cross docking facilities Modify the existing ware houses  New facilities which support cross docking  Storage area in the facility  Facilitate direct customer pickups
  • 8.
  • 9.
    Safety Stock Maintenance At regional warehouses  At central warehouses and plants  Maintain customer service levels
  • 10.
    IT Systems  Orderprocessing  Information sharing  CPFR  Increase supply chain visibility  Implement advanced forecasting techniques  Space optimization techniques
  • 11.
    Interconnectivity of regional offices To manage supply and demand  Identify regional offices in close proximity  Managing left over inventory
  • 12.
    Training the employees To handle the cross docking facilities  Use of IT systems  Hiring experienced personnel
  • 13.
    Transportation  More focuson transportation  Consider having own fleet  More control over the logistics
  • 14.
    Standardized processes  Maintainstandard processes  Clear roles and responsibilities  Continuous improvement
  • 15.
    Recommendation  The successof cross docking depends upon low demand-variance and relatively close distribution distances. However, the demands for Merloni’s products were quite variable.  The company should had used advance logistics information system like “Total Asset Visibility (TAV)”, which gives real time visibility at any time.
  • 16.
    Recommendation  They shoulduse the concept of transshipment to increase its performance on efficiency front. As given in the case study, regional warehouse are of different capacity. So, the company could use some of the bigger warehouses to fill other smaller warehouses or nearby warehouses as and when required.

Editor's Notes

  • #9 http://people.hofstra.edu/geotrans/eng/ch5en/conc5en/img/crossdocking.png