This is a presentation about a very large Campaign and Event : Meri Dilli Meri Yamuna focussed on creating awareness to clean Yamuna and Delhi. This has been initiated by the world's largest voluntary NGO :The Art of Living with the support of UNESCO, WHO, large number of Corporates, various NGOs and community groups. Spread the word... Join the cause... and be there at Purana Quila on 7th March...

1. Meri Dilli, Meri Yamuna
Citizens’ Action Plan
An Initiative of The Art of Living

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Asian Age – Feb 5, 2010

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Why Should We Care About Yamuna!
3.6 billion litres of
Approx. 70% of 60% of Delhi’s
sewage is
the pollution in water needs are
generated from
Yamuna is human served by Yamuna
Delhi everyday
excrement – More than 50%
57 million people
goes into Yamuna
Central Pollution dependent on
without any
Control Board Yamuna
treatment!
Too Little and
The Yamuna Yamuna Action
Too Slow?
Action Plan that Plan II
started in 1993
No one seems to
has not met with Supreme Court has
have any idea
much success given green signal
what’s going to
despite spending to Rs 2.5 billion
happen, and
billions of rupees plan
when!

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Also…
Yamuna supports a The banks of the
Considered to be wide variety of river are one of
one of the most plant and animal the last refuges for
sacred and species and is the dwindling
ecologically home to thousands populations of
important rivers. of resident and blackbucks, chitals,
migratory birds. nilgais, etc.
River Yamuna
Yamuna is vital for
serves as the
the support of the
lifeline to millions
Economy and
of people, The ‘Vedas’ were
Ecology of the
providing drinking written on the
wildlife, the
water and is also banks of Yamuna.
Ecosystem and the
used for irrigating
water security of
vast agricultural
the Capital.
lands.

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Amsterdam has Amsel
Cologne has Rhine
London has Thames
Rome has Tiber
Vienna has Danube
Can We Say
Delhi has Yamuna?
Time for Us to
RISE and ACT

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Citizens’ Action Plan
An Initiative of The Art of Living

8. The Plan
 Join hands with EVERYONE | Create a strong forum
• Government of India and Delhi Government
• Corporate Sector and Business Community
• Various Departments – Jal Board, Environment, Municipal Corporation
• Leaders from Arts, Culture, Music, Entertainment, Media
• Educational Institutes, Schools, Colleges – Administrators, Professors,
Students,
• Defense and Allied Forces, Police, Scouts,
• NGOs
• Resident Welfare Associations
• The Citizens of Delhi-NCR
 Collaborate – bring everyone together, join forces
• Act as a Catalyst
• Help develop a roadmap
• Keep the issue in focus till it gets solved
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9. Building-up the Momentum
 Mar 7: The Launch
 Mar 7 to 14 – each day
• Cleaning of the Ghats
 Sep’2010
• Inspire a million people to come out and clean Delhi-NCR
 Each month – a large event to build up pace
• April: 50,000 children participate in a painting competition – the
theme – Yamuna Cleaning
• May
• June
• July
• Aug
 Keep up the focus!
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10. Mar 7: The Launch
 Launch in a massive function in the
presence of
• H.H. Sri Sri Ravi Shankar
• Chief Minister of Delhi
• Ministers of Government of India and
Delhi Government
• Leaders of the Corporate Sector and
Business Community
• Senior Officials of the various Departments
– Jal Board, Environment, Police, Defense Forces, etc.
• NGOs, Resident Welfare Associations, Students
• Leaders from Arts, Culture, Music, Education, Schools, Colleges
• The Citizens of Delhi-NCR
 Oath for Increasing Awareness about the need for cleaning Yamuna and for
cleaning of the banks from March 8 to 14 – A Call for Action
 Mass Meditation for Yamuna to be conducted by H.H. Sri Sri Ravi Shankar
 Performance by the award winning artistes of Ability Unlimited – directed by
Sallauddin Pasha
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11. Mar 7 to 14: On the Yamuna Banks
Mar 10 Wazirabad
Mar 12 Old Bridge
Mar 13 Kudesia Ghat
Mar 14 Metro Bridge
Mar 7 ITO
Mar 11 Nizamuddin
Mar 8 Okhla
Mar 9 Kalindi Kunj
Thames was DIRTY – London Did It | We Will Do It Too
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12. Build It Up | Each Month
April 2010
• Painting Competition
• 50,000 children
May 2010
• Program to be decided
• Mass public participation
June 2010
• Program to be decided
• Mass public participation
July 2010
• Program to be decided
• Mass public participation
August 2010
• Program to be decided
• Mass public participation
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13. Sep’2010
 ‘Clean Delhi’ before the Commonwealth Games
 A Million People participate
• 5% of Delhi-NCR population
 Commonwealth Games: Oct 3 to 14, 2010
• We choose a day about 2 weeks earlier
• Sep 19, Sunday or Sep 26, Sunday
 Biggest ever community project:
• A World Record
• Show the world ‘It is Possible’
• Set an example for the world – and inspire the new generation
 Becomes the ‘global story of the year’
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14. The Growing Team of Supporters
Health Fitness Trust
TAPAS
…..100+ organizations soon
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15. We Invite You to Join the Cause
Participant Supporter Partner
• Public Support • Employees • Employee
• Participation in volunteer to help ‘Giving’ Program
various Events run the program • CSR Projects
• Mar 7 • Organization • Sponsorships
• Mar 7 to 14 takes
responsibility for
• April to August
managing some
• September part
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