Spark is a simple to use, yet highly powerful mobile tool to help salespeople send exactly the right content at the perfect time, giving them a leg up on the competition.

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Gap Between Marketing & Sales
Only 25% of content produced by marketing is utilized by large sales organizations.
25%utilized
75%
not utilized

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Gap Between Marketing & Sales
as relevant to them.”
10%
- Corporate Executive Board (CEB) & IDC 2012
“When prospects do see your messaging,
they only see

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This gap has two major consequences:
1. For Marketers: Poor Content ROI
2. For Sales: Stalled Deals

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Marketing Content is Inefficient
Not enough time or budget to create enough content

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Marketing Content is Inefficient
Not enough time or budget to create enough content
+
No idea what content is being utilized in the field

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Marketing Content is Inefficient
Not enough time or budget to create enough content
+
No idea what content is being utilized in the field
+
No idea what content is most valued by prospects and customers

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Marketing Content is Inefficient
Not enough time or budget to create enough content
+
No idea what content is being utilized in the field
+
No idea what content is most valued by prospects and customers
Poor content ROI.

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Can’t find content when they need it
Sales Feels Helpless

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Can’t find content when they need it
+
Can’t access content on mobile devices in the field
Sales Feels Helpless

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Can’t find content when they need it
+
Can’t access content on mobile devices in the field
+
Don’t have content they need for specific sales situations
Sales Feels Helpless

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Can’t find content when they need it
+
Can’t access content on mobile devices in the field
+
Don’t have content they need for specific sales situations
Deals stall.
Sales Feels Helpless

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What if sales had access to "content
on demand", whenever and wherever they
need it, in any sales situation they find
themselves in?

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Meet Spark
Spark is a new way to give your reps the content
they need in the field. It gives sales teams a leg
up on the competition.

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Meet Spark
Spark is a new way to give your reps the content
they need in the field. It gives sales teams a leg
up on the competition.
WHY MARKETERS LOVE IT:
● Deliver more effective content to the field
● Get more utilization and engagement of your content
● Get feedback on what content works, optimize with data

16. © THISMOMENT, INC. CONFIDENTIAL.
Meet Spark
Spark is a new way to give your reps the content
they need in the field. It gives sales teams a leg
up on the competition.
WHY MARKETERS LOVE IT:
● Deliver more effective content to the field
● Get more utilization and engagement of your content
● Get feedback on what content works, optimize with data
WHY SALES TEAMS LOVE IT:
● Quickly find content on-the-go
● Easily craft content “playlists” for any customer situation
● Stand out from your competition & accelerate deal flow

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One of Our Core Solutions

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One of Our Core Solutions

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