The document discusses the design and conventions used in a student magazine media product. Key techniques included using a recognizable logo, a bold masthead to draw readers, and large central images to intrigue audiences. Font choices conveyed different meanings, and competitions were included to attract a wide readership. The magazine would be distributed digitally on the college website, in local shops, and in the college shop to make it easily accessible to the target student audience. Microsoft Publisher was used to construct the magazine, allowing for templates, image incorporation, and large-scale digital distribution.