A study of main indicators in Media Literacy in different contexts: European Union, UNESCO, OFCOM and ACMA

1. TRACK 9: A world of Digital competences
2 - 4 n o v i e m b r e 2 0 1 6
IV INTERNATIONAL CONFERENCE ON TECHNOLOGICAL ECOSYSTEMS FOR ENHANCING MULTICULTURALITY
A N A P É R E Z - E S C O D A , U n i v e r s i d a d I n t e r n a c i o n a l d e l a R i o j a
A N A C A S T R O - Z U B I Z A R R E T A , U n i v e r s i d a d d e C a n t a b r i a
R O S A G A R C Í A R U I Z , U n i v e r s i d a d d e C a n t a b r i a
I G N A C I O A G U A D E D , U n i v e r s i d a d d e H u e l v a

2. P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS
1 . L I T E R A C Y I N P R O G R E S S
TRADITIONAL
LITERACY
ICT
Literacy
Reading
Literacy
MEDIA
Literacy
Sharing
Literacy
Audio
Literacy
Writing
Literacy
Visual
Literacy
MULTILITERACIES

3. 2 . M E D I A L I T E R A C Y I N P R O G R E S S
M E D I A L I T E R A C Y
Media Convergence
D I G I TA L L I T E R A C Y
Computer and Digital media
A U D I O V I S U A L L I T E R A C Y
Electric Media
C L A S S I C L I T E R A C Y
Reading-Writing-Understanding
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

4. 3 . N E W C O N C E P T
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

5. 4 . M E D I A L I T E R A C Y I N E U R O P E A N C O N T E X T
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

6. 5 . M E D I A L I T E R A C Y I N E U R O P E A N C O N T E X T
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
Dimensions and Subdimensions Indicators
ENVIRONMENTALFACTORS
MEDIA AVAILABILTY
[1] Mobile Phone
[2] Radio
[3] Newspaper
[4] Internet
[5] Television
[6] Cinema
MEDIA LITERACY CONTEXT
[7] Media Education
[8] Media Literacy Policy
[9] Civil Society
[10] Media Industry
INDIVIDUALCOMPETENCES
SOCIAL COMPETENCES
(COMMUNICATIVE ABILITIES)
[11] Participation
[12] Social relations
[13] Content Creation
PERSONAL
COMPETENC
ES
CRITICAL
UNDERSTANDING
[14] Knowledge
[15] Behavior
[16] Understanding
USE
[17] Balanced and active
[18] Advanced Internet use
[19] Computer & Internet Skills
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

7. 6 . M E D I A L I T E R A C Y I N E U R O P E A N C O N T E X T
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
@aperezescoda
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

8. 7 . T H E U N I T E D K I N G D O M C O N T R I B U T I O N
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
• Use
• Navigate
• Manage
1. ACCESS
• Read
• Deconstruct
• Evaluate
2. UNDERSTAND
• Produce
• Distribute
• Publish
3.CREATE
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

9. 9 . U N E S C O A N D A C M A I N D I C A T O R S
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
UNDERSTAND THE
ROLES AND
FUNCTION OF
MEDIA AND
INFORMATION IN
DEMOCRACY
UNDERSTAND
MEDIA CONTENT
AND ITS USES
ACCESSING
INFORMATION
EFFECTIVELY AND
EFFICIENCY
CRITICALLY
EVALUATING
INFORMATION
AND
INFORMATION
SOURCES
ACCES TO DIGITAL,
MEDIA SERVICES
USE AND
UNDERSTANDING OF
DIGITAL MEDIA
PLATFORMS AND
SERVICES
CREATION OF
DIGITAL CONTENT
CRITICAL
COMPETENCES
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

10. 8 . T H E U N E S C O M I L E C O S Y S T E M
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
M I L
Media Literacy
Advertising
Literacy
News Literacy
Television Literacy
Cinema Literacy
Games Literacy
Internet Literacy
Computer Literacy
Digital Literacy
FOE and FOI
Literacy
Library Literacy
Information
Literacy
ECOSYSTEM
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS

11. 9 . M I L I N D I C A T O R S F O R T H E 2 1 S T C E N T U R Y
P é r e z - E s c o d a , C a s t r o - Z u b i z a r r e t a , G a r c í a - R u i z & A g u a d e d , 2 0 1 6
ACCESS UNDERSTAND AND
EVALUATE
CREATE
CRITICAL AND CREATIVE ABILITIES
AND SKILLS
MEDIA EDUCATION
PARTICIPATION AND
ACTIVE CITIZENSHIP
MEDIA LITERACY FOR AN INCLUSIVE KNOWLEDGE SOCIETY: INTERNATIONAL INDICATORS
UNDERSTAND THE
ROLES AND
FUNCTION OF
MEDIA AND
INFORMATION IN
DEMOCRACY
UNDERSTAND
MEDIA CONTENT
AND ITS USES
ACCESSING
INFORMATION
EFFECTIVELY AND
EFFICIENCY
CRITICALLY
EVALUATING
INFORMATION AND
INFORMATION
SOURCES
ACCES TO
DIGITAL, MEDIA
SERVICES
USE AND
UNDERSTANDING
OF DIGITAL MEDIA
PLATFORMS AND
SERVICES
CREATION OF
DIGITAL
CONTENT
CRITICAL
COMPETENCES

12. TRACK 9: A world of Digital competences
2 - 4 n o v i e m b r e 2 0 1 6
IV INTERNATIONAL CONFERENCE ON TECHNOLOGICAL ECOSYSTEMS FOR ENHANCING MULTICULTURALITY
ANA PÉREZ-ESCODA, Universidad Internacional de la Rioja
ANA CASTRO-ZUBIZARRETA, Universidad de Cantabria
ROSA GARCÍA RUIZ, Universidad de Cantabria
IGNACIO AGUADED, Universidad de Huelva