3. WHAT IS MEDIA?
MEDIA IS A KIND OF SOCIAL SITES
WHICH PEOPLE CAN GET AN
INFORMATION.
4. IMPORTANCE OF MEDIA
MEDIA IS REALLY
IMPORTANT FOR US,
BECAUSE THROUGH THIS
WE CAN GATHERED AND
INFORMED THE ISSUES
OF OUR COMMUNITY,
ENVIRONMENT AND TO
THE LIFE OF PEOPLE.
5. THE 4 EVOLUTION OF MEDIA
1. PREHISTORICAL AGE
2. INDUSTRIAL AGE
3. ELECTRONIC AGE
4. NEW(INFORMATION) AGE
6. PREHISTORIC AGE 200,000
BC-400,000BC
refers to the time before the
existence of written or
recorded history.
Petroglyphs can be carvings
in rocks or caves.
7. FIRST FORMAL WRITING SYSTEMS ARE
DEVELOPED IN SUMER AND EGYPT, ALONG WITH
THE USE OF CLAY TABLETS.
HUMAN CAN ONLY COMMUNICATE THROUGH
SOUNDS AND GESTURES.
EARLIEST KNOWN ROCK CARVINGS AND CAVE
PAINTINGS APPEAR IN EUROPE.
EARLIEST KNOWN MAP IS PLACED ONTO A CLAY
TABLET IN BABYLONIA.
PAPERMAKING IS INVENTED IN CHINA.
JOHANES GUTENBERG PRINTS THE BIBLE USING
HIS MOVABLE-TYPE PRINTING PESS; PRINTING
BECOMES MORE CHEAPER AND MORE
ACCESSABLE.
8.
9. is a period of history that encompasses the
changes in economic and social organization
that began around 1760 in Great Britain and
later in other countries, characterized chiefly
by the replacement of hand tools with power
driven machines such as power loom and the
steam engine.
INDUSTRIAL AGE( 3000 BC-100 AD
10. EXAMPLE IS WRITING, METALLURGICAL
ART AND BRONZE SCULPTURE,
ALPHABET, DRAMA, AND PAPER
11. ELECTRONIC AGE
(1450 AD- 1620)
Era of instant communication; a return to the
global village with all-at-once sound and touch.
The age of print had its obituary tapped out by the
telegraphs. The electronic media are detribalizing
the human race. Instant communication has
returned us to a prealphabetic oral tradition.
Electronic Media is a kind of media which
requires the user to utilize an electric connection
to access it. It is also known as Broadcast Media.
It includes television, radio, and new- age media
like internet, computers, telephones, etc.
18. (also known as the Computer Age,
Digital age, or New Media Age) is a
period in human characterized by the
shift from traditional industry that
the Industrial Revolution brought
through industrialization, to an
economy based on information
computerization.
NEW(INFORMATION)
AGE( 1839- PRESENT)
19.
20. HOWEVER, TODAY WE ASSOCIATE THE WORD’
MASS MEDIA’ TO COMPUTERS, INTERNET,
NEWSPAPERS, MAGAZINES, MOBILE
PHONES……
