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Seminar 4 The World Wide Web Introduction to the Digital Liberal Arts MDST 3703 / 7703Fall 2010
Business Project meetings Be sure to sign up Reading responses going forward Log into the course blog Create a post Associate post with the category for the class, e.g.   09-14 Responses Questions?
Overview Conclude Hypertext II by reviewing Hyperland Brief history of the Web as culmination of hypertext period and beginning of Web 1.0
HyperLand A documentary on the future of hypermedia created just as Tim Berners-Lee is inventing the World Wide Web
Digital Representation See two examples: Music and Stories (Hyperland Quotes on course site) What do these have in common?
Both show shapes of time everything is information shape = structure = code
Digital representation allows you to “see structure” shape = synchrony = everything-at-once
Picasso, Guernica, 1937
Hypertext?
Guernica example as hypermedia in both form and content
How does Hyperland envision the solution to too much information?
Agents
(agents are like angels)
Do the projects and technologies described in Hyperland resemble what we find on the web today?
A Brief History of the Web
The history of the Web is a story with three major subplots Networks Hyerptext Community
Distributed Networks
Arpanet 1969 First two nodes A military project (DARPA) to develop a network that could survive a nuclear attack http://www.let.leidenuniv.nl/history/ivh/chap2.htm
1969 http://personalpages.manchester.ac.uk/staff/m.dodge/cybergeography//atlas/historical.html
1971
1971
1977
Hypertext
Nelson 1963
HyerpText
Digital Community
“From the moment people have connected computers to one another, we have been using them to talk to one another” 					Ethan Zuckerman
http://globalvoicesonline.org/author/ezuckerman/
A paper-based database offering thousands of hacks, tips, tools, suggestions, and possibilities for optimizing your life Steve Jobs called it the conceptual forerunner of the World Wide Web and the Bible of his generation Stuart Brand, 1968--1972
http://static.open.salon.com/files/whole_earth_catalog1245701068.jpg
Whole Earth 'Lectronic Link 1985 An early BBS, outgrowth of the WWC
HTML, HTTP, and World Wide Web
Berners-Lee brought the three subplots together
World Wide Web 1989 Involves all three dimensions
How it works … Hypertext = HTML  A language for documents Networks = HTTP  A language for computers (clients and servers) Community Purpose from the beginning Focuses on how people use information Both HTTP and HTMP build this requirement into their architecture …
What is the problem Berners-Lee was trying to solve?
“the problems of loss of information about complex evolving systems” The problem of knowledge management “Many of the discussions of the future at CERN … end with the question -- Yes, but how will we ever keep track of such a large project?” “When two years is a typical length of stay, information is constantly being lost. “
How does the shape of data in the web match its intended social use?
[Although CERN is] nominally organised into a hierarchical management structure, this does not constrain the way people will communicate, and share information, equipment and software across groups. The actual observed working structure of the organisation is a multiply connected "web" whose interconnections evolve with time. The system must allow any sort of information to be entered. Another person must be able to find the information, sometimes without knowing what he is looking for.
Hierarchy = appearance Network = reality
How is it possible to connect networks, hypertext, and digital community?
Networks connect computers Hypertext connects documents Communities connect people Each mode of connection shares a common cultural logic (in spite of cultural differences)
A weird mix of military, hippie, hacker, and academic cultures
. . . sharing a common cultural form
Effects and Affordances
Effect 1 The social dimension overtook the computational one We still don’t have agents No true hypertext (according to Nelson) Instead, filtering has become socially mediated
Google 1999
Facebook 2006
We are left with social-semantic space
Effect 2 The Network is the Medium Laws of the Realm Metcalf's Law Page Rank The Long Tail Connectedness
Metcalfe's Law
Page Rank
The Long Tail
Six Degrees
How is content filtered in this new space?

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MDST 3703 F10 Seminar 4

Editor's Notes

  1. The Whole Earth Catalog Now Onlinein Books | January 10th, 2009 2 Comments  0Share10Between 1968 and 1972, Stewart Brand published The Whole Earth Catalog. For Kevin Kelly, the Catalog was essentially “a paper-based database offering thousands of hacks, tips, tools, suggestions, and possibilities for optimizing your life.” For Steve Jobs, it was a “Bible” of his generation, a kind of Google 35 years before Google came along.
  2. Sharing a common cultural form