1. MARKETING PLAN
INTRODUCTION:
HEVEA BRAZILIENSIS OR MOST COMMONLY KNOWNED AS NATURAL RUBBER
HAS BEEN ONE OF THE MOST VIABLE & SUSTAINABLE COMMODITY IN
ZAMBOANGA SIBUGAY. AGRICULTURAL STATISCAL DATA SHOWS THAT
ZAMBOANGA PENINSULA PRODUCES ROUGHLY AROUND 7OO METRIC TONS
OF COAGULATED RAW RUBBER A MONTH. PRICES TOO IN THE WORLD
MARKET HAVE STEADILY GONE UP SINCE YEAR 2004 TO PRESENT FROM, $
1,200 TONNE TO AS HIGH AS $ 2,300 / TONNE. IN THE LOCAL POINT OF VIEW,
PROCUREMENT PRICES HAVE REACHED ALL TIME HIGH AS P 60.00 KILO. MANY
SMALLHOLDERS FARMERS HAVE VENTURED INTO RUBBER PLANTATION TO
CATCH UP THE INCREASING DEMAND OF RUBBER BOTH IN THE LOCAL &
EXPORT MARKET. GIVEN THESE FACTS, THE RESEARCHER HAVE EXPLORED
THE IDEA THAT THERE WILL BE AN OPPORTUNITY TO ESTABLISH A STATE OF
ART CRUMB RUBBER DEWATERING & PROCESSING FACILITY THAT WILL MEET
INTERNATIONAL STANDARDS IN RELATION TO TECHNICALLY SPECIFIED
RUBBER ( TSR ) PROCESSING. THIS PLANT SHALL CATER LOCAL TRADERS &
RUBBER FARMERS WHO WOULD LIKE TO HAVE THEIR RUBBER PROCESSED.
THIS PLANT SHALL ALSO BE HIGHLY AUTOMATED & EFFICIENT IN TERMS OF
COST & QUALITY. LATER IN STUDY, DETAILS ON INTERNATIONAL
SPECIFICATION STANDARDS SHALL BE DISCUSSED.
PROPOSAL:
PART 1: VISION & MISSION
VISION: “ ENGINEERING EXCELENCE”
MISSION: “PIONEERING THE STATE OF THE ART & ADVANCE IN THE FIELD OF
RUBBER PROCESSING TECHNOLOGY.”
2. PART 2: SITUATION ANALYSIS
CRUMB RUBBER PROCESSING HAS BEEN INTRODUCED IN SIBUGAY BY
GOODYEAR RUBBER FACTORY IN THE EARLY 1920’S. PRIOR TO THIS
TECHNOLOGY, RUBBER WAS MAINLY PROCESSED THROUGH AIR DRY WHICH
IS DONE THROUGH USING RUBBER ROLLERS BY HAVING IT CREPPED FIRST
FOR MANY PASS UNTIL IT REACHES A CERTAIN BLANKET THICKNESS & HAVE
IT AIR DRIED OR SMOKED FOR A CERTAIN PERIOD UNTIL IT ARRIVES INTO A
CERTAIN PLACTICITY & LOW MOISTURE CONTENT. THIS METHOD OF
PROCESSING IS SO SLOW THAT WHEN DEMAND OF DRIED RUBBER IN THE
MARKET HAD INCREASED, RUBBER EXPERTS HAVE LEFT WITH NO CHOICE
BUT TO INTRODUCE ANOTHER METHOD OF PROCESSING WHICH IS USING A
CRUMB RUBBER DRIER. THIS TYPE OF TECHNOLOGY HAS BEEN INTRODUCED
TO CATER THE CONSTANTLY INCREASING DEMAND OF RUBBER IN THE
DIFFERENT INDUSTRIES.
IN THIS CONNECTION, THE RESEARCHER WOULD LIKE TO VENTURE
INTO RUBBER PROCESSING FACTORY USING AN ADVANCE STATE OF THE ART
TECHNOLOGY WHICH WILL ADDRESS THE ISSUE ON VOLUME OUTPUT
WITHOUT SACRIFICING QUALITY. THIS FACTORY WILL EARN ITS INCOME BY
ACCEPTING TOLL PROCESSING FEE FROM CUSTOMERS. BASICALLY THE
PURPOSE OF ITS EXISTENCE IS TO PROVIDE PROCESSING SERVICES TO
SMALLHOLDER PLANTATION, INDIVIDUAL FARMERS WITH SIGNIFICANT
VOLUME, RAW RUBBER PROCUREMENT TRADERS, BIG CORPORATE RUBBER
PLANTATIONS, RUBBER FARMING COOPERATIVES & ECT.
CURRENTLY, THERE ARE SOME ISSUES & CONCERNS THAT PHILIPPINE
PROCESSING TECHNOLOGY DOES NOT MEET INTERNATIONAL STANDARDS.
THAT IS THE MAIN REASON WHY OUR LOCAL COAGULATED CUPLUMP SUPPLY
HAS BEEN EXPORTED TO MALAYSIA & THAILAND INSTEAD OF BEING
PROCESSED HERE AND HAVE IT EXPORTED TO ENDUSERS TO COUNTRIES
LIKE UNITED STATES, EUROPE & CHINA. BY PROVIDING LOCAL TRADERS WITH
THIS TYPE OF TECHNOLOGY, THEY CAN COMMAND A HIGHER PRICE FOR
THEIR PRODUCT INSTEAD OF EXPORTING IN RAW FORM.
3. COMPETITIVE ANALYSIS:
CURRENTLY THERE IS A NUMBER OF RUBBER PROCESSING COMPANIES
OPERATING IN SIBUGAY. BUT THERE IS ONLY ONE DIRECT COMPETITOR
WHICH IS PHILIPPINE PIONEER RUBBER PROCESSING CO ( PPRPC). THIS
FACTORY IS BEING RUNNED BY A COOPERATIVE. ITS MAIN BUSINESS ALSO IS
TO EARN THROUGH TOLL PROCESSING. THE REST OF THE FACTORIES ARE
EXCLUSIVE & DOES NOT ACCEPT WALK IN CLIENTS WHO WOULD LIKE THEIR
RUBBER PROCESSED WITHOUT COMMITMENTS OF SELLING IT TO THE
FACTORY. THESE FACTORIES ARE MJ RUBBER, AMARESSA, STANDARD
RUBBER & FJC RUBBER. THESE COMPANIES DOES NOT ACCEPT WALK IN
CUSTOMERS. THEY PROCESS RUBBER FROM THEIR OWN & BROKER’S
PROCUREMENT THEREFORE THEY ARE NOT CONSIDERED AS DIRECT
COMPETITIORS. THEY MAY IN THE FUTURE OUTSOURCE PROCESSING
SERVICES FROM THIS PROPOSED FACTORY IF IN CASE THEIR PLANT
BECOMES OBSOLETE OR CAPACITY OUTPUT DOES NOT MEET WITH THEIR
RAW RUBBER PROCUREMENT. ULTIMATELY THEY MAY BECOME FUTURE
CLIENTS TOO.
PPRPC:
STRENGHT
1. NO DIRECT COMPETITOR
2. GOOD FACTORY LOCATION (ACCESSIBILITY)
WEAKNESSESS
1. LOW TECHNOLOGY
2. NON ISO ACCREDITED
3. DIRTY FACTORY
4. UNSECURED WHAREHOUSE
5. SLOW PROCESSING ( NON AUTOMATED )
6. POOR FACTORY LAYOUT
7. SECOND HAND EQUIPMENT ( HIGH MAINTENANCE )
8. TROLLEY DRIER USED TIMBER WOOD AS FUEL ( HIGH ASH CONTENT IN
FINISHED PRODUCT )
9. NO LABORATORY
10. BOTTOMLINE NO QUALITY GUARRANTY OF RUBBER PROCESSING.
4. THE PROPOSED HARVESTIME RUBBER PLANT
CONTRACTOR SUPPLIER:
KC MARKETING & ENGINEERING SERVICES INC.
CRUMB RUBBER ( TSR ) PROCESSING EQUIPMENT – SPR 10/20
A. CAPACITY
- 2,000 KG PER HOUR ( DRIED WEIGHT )
B. PROCESS
- AUTOMATIC CREPING/ SHREDDING SYSTEM WHICH IS
PROVEN IN INDONESIA, MALAYSIA, THAILAND, PHILIPPINES
& WEST AFRICA.
C. PROCESS FLOW
- UPON RECEPTION AT THE FACTORY, THE RAW MATERIALS
IN VARIOUS FORMS OF CONGLOMERATED LUMPS,
SCRAPS, BLOCKS & SLABS FROM SMALL FARMERS OR
ESTATE SOURCES ARE FIRST DRY BLENDED BY SOME
MECHANICAL MEANS E.G. FRONT LOADER OR FORKLIFT.
- THE BLENDED MATERIALS ARE PRE-SOAK IN THE WASH
TANK NO. 1 BEFORE PROCESS THROUGH THE SLAB
CUTTER, WHICH CUTS, TEAR AND BLEND THE CUP LUMPS/
SCRAPS AND DISCHARGING DIRECTLY INTO WASH TANK 2.
THE SIZE OF THE RAW MATERIALS WILL BE REDUCED AND
THIS SERVES TO PROVIDE EFFICIENT BLENDING &
WASHING OF THE RUBBER. VERY HIGH DIRT REMOVAL
RATE IS ACHIEVED IN THIS FIRST PROCESSING PASS.
- THE BLENDING AND WASHING PROCESS CONTINUES
FURTHER IN THE NEXT TWO (2) STAGES BY MEANS OF A
HAMMER MILL AND HOMOGENIZER, AT EACH PROCESSING
STAGE, THE RUBBER GRANULES WILL BE PROGRESSIVELY
REDUCE IN SIZE, THOROUGHLY BLENDED AND WASHED.
ESPECIALLY AT THE HOMOGENIZER, THE RUBBER
GRANULES ARE WELL SHEARED, BLENDED INTO A FUSED
FORM THAT IS EASILY DIGESTED BY THE FIRST CREPER.
BUCKET CONVEYORS ARE USED AT EACH STAGE TO
FACILITATE TRANSFER OF MATERIALS.
- THE CRUMBS ARE THEN PROCESSED THROUGH A
BATTERY OF CREPERS. CAREFULLY SELECTED FRICTION
RATIOS, ROLL SPEED AND FACE PATTERN ENSURES
GOOD AND EVEN SHEARING WHICH IS CRITICAL FOR
UNIFORM DRYING. THE USE OF 8 CREPERS ARRANGED IN
TANDEM WITH AN INTERMIDIATED SHREDDER AND
CONNECTED BY BELT CONVEYOR SYNCHRONIZED WITH
SPEED CONTROLLERS WILL ENSURE HIGH PRODUCTIVITY
AND FULL AUTOMATION.
5. - THE FINAL RUBBER SHEETS/CREPES ARE NEXT
TRANSFERRED BY BELT CONVEYOR TO A FINAL
COMMUNICATION MACHINE CALLED FINAL SHREDDER.
HERE, THE RUBBER IS PULVERIZED TO A UNIFORM SIZE
SUITABLE FOR THE DRYING PROCESS. THE SHREDDER IS
MOUNTED ABOVE A WASH TANK NO. 3 WHICH IS EQUIPPED
WITH A SPRAY PUMP TO FACILITATE WASHING & CRUMB
TRANSFER.
- TRANSFER OF THE FINAL CRUMBS TO THE DRYER IS DONE
AUTOMATICALLY BY A VORTEX TRANSFER PUMP AND
VIBRATING SCREEN.
- AT THE DISCHARGE END OF THE DRYER, THE BOXES OF
DRIED RUBBER ARE COOLED IN A COOLING CHAMBER.
- DRIED RUBBER NOW IN FORM OF BISCUITS CONFIRMING
TO THE SHAPES OF THE PRESS CHAMBER ARE
PREWEIGHED TO 33.33KG AND BALED IN A 60 TON
HYDRAULIC PRESS. THE BALED RUBBER ARE THEN
WRAPPED IN POLYTHELENE BAGS AND PACKED IN LOTS
OF 30 OR 36 BALES PER CRATE READY FOR EXPORT.
D. ELECTRICAL POWER FOR 2000 KG DR/HR
HP
1 SLAB CUTTER 60
1 ROTARY CUTTER 75
8 CREPERS 5@30 / 3@5O 300
1 HOMOGENIZER 60
1 DRYER 160
2 SHREDDER 160
1 PRESS 15
1 TRANSFER PUMP 20
2 SPRAY PUMP 20
8 BELT CONVEYOR 24
5 BUCKET ELEVATOR 20
5 PADDLE 15
1 VIBRATING SCREEN 3
TOTAL CONNECTED HP 922
ESTIMATED CONSUMED HP : 922 X 0.60 = 553.2 HP
ESTIMATED CONSUMED KW : 553.2 X 0.746 = 412.6
ALLOW 50 KW FOR FACTORY, WORKSHOP AND OTHER USES.
TOTAL POWER REQUIRED IS APPROX : 45O KW
6. E. LABOR
- DIRECT LABOR EMPLOYED IN THE PROCESS LINE ARE
LOCATED AS FOLLOWS
LOCATION NO. OF PERSONS
RAW MATERIALS RECEPTION AREA
RECEIVING, SORTING, HANDLING & TRANSFER 3
BLENDING TANKS 1
DRYER 2
WEIGHING, PRESS & PACKING 6
TOTAL 12 MEN
B. BUILDING
- A BUILDING OF 84 FT X 24 FT WOULD BE SUFFICIENT TO
HOUSE THE 2 TONNES DR PER HOUR PROCESSING LINE
OF MACHINERY
EQUPMENT COST IN $ USD.
7. A. MAIN MACHINERY
QUANTITTY DESCRIPTION UNIT TOTAL
PRICE PRICE
Supply of crumb Rubber (TSR) Processing Machinery and
Electrical Control Boards-Capacity 2 Tonnes DR per hour
A) MAIN MACHINERY US $ US $
5 Units Horizontal paddle complete with 50mmO main shaft, 3HP 1,980.00 9,900.00
motor and gearbox
5 Units Bucket Conveyor complete with stainless steel discharge 4,660.00 23,300.00
chute 3HP motor and gearbox
1 Unit Slab Cutter complete 150mm rotor with 12 nos. rotating 16,420.00 16,420.00
knives, and 60 HP motor and gearbox
1 Unit Homogenizer complete with die plate, 60 Hp motor and 18,600.00 18,600.00
gearbox
1 Unit Rotary Cutter complete with rotor with fixed knives, 75HP 14,600.00 14,600.00
motor and Hopper
5 Units Crepers complete with 30”rollers, 30HP motor and gearbox. 13,300.00 66,500.00
3 Units Crepers complete with 50”rollers, 30HP motor and gearbox. 13,900.00 41,700.00
8 Units Variable Speed Belt Conveyor 24”wide complete with 3 Hp 3,310.00 26,480.00
motor and gearbox with speed controller.
2 Units Shredder complete with 30” width cutter roll, 75 HP motor, 12,800.00 25,600.00
4” feed roll with 7 ½ HP motor and gearbox.
1 Unit Crumb Rubber Transfer pump complete with stainless steel 4,100.00 4,100.00
impeller, 25 Hp motor, 4’ delivery and 8” return PVC and
support.
2 Units Spray Pump complete with 5 HP motor, stainless steel filter, 1,620.00 3,240.00
piping and fittings.
1 Unit Filling Station complete with stainless steel vibrating screen, 8,650.00 8,650.00
stainless steel mobile Hopper, mild steel platform and
channel support.
1 Unit 2 tonnes of trolley dryer complete with 2 units of main fan, 126,000.00 126,000.00
cooling fan, heating system, prefabricated insulated panels,
20 nos. trolley with stainless steel boxes of 28
compartments.
1 Unit Predetermined weighing scale, DIGI electronics type with 1,470.00 1,470.00
platform, 150kg. Capacity.
8. 1 Unit 100 Tonnes Moving (twin) Chamber Baling Press Complete 22,100.00 22,100.00
with 200mm main ram. All steel frame, hydraulic power pack
and centralized control panel for automatic/manual
operation
1 Set Packing system consisting of 2 stainless steel top storage 1,960.00 1,960.00
table, packing roller conveyor, packing frame and stainless
steel wrapping table.
B) ELECTRICAL
1 Unit Electrical Control Board No. 2 Amp. Consisting of metering 36,500.00 36,500.00
switch, incoming MBC and outgoing MBC, starter, DFB for
factory lighting and small power for Wet End Machinery.
1 Unit Wall Mounted Electrical Board No. 2 Amp consisting of 3,800.00 3,800.00
metering switch for incoming and outgoing power for Dry
End Machinery.
1 Lot Remote Start/Stop switch for Wet End Machinery 1,500.00 1,500.00
Total Price ex-works 452,420.00
Packing & Handling into containers 6,000.00
Total FQB Port Klang Malaysia 458,420.00
Estimated freight to Manila 18,000.00
Total C&F Manila 476,420.00
FACTORY LOCATION:
THE FACTORY CAN BE SITUATED ANY PLACE IN SIBUGAY WHICH HAS A
GOOD ACCESSIBLE LOCATION. POWER SUPPLY OF THE SAID LOCATION
SHOULD ALSO MEET WITH THE FACTORY REQUIREMENTS IN ORDER TO
SAFEGUARD ELECTRICS MOTORS FROM VOLTAGE DROP & FLUCTUATIONS.
CONSULTATION WITH LOCAL ELECTRICAL ENGINEERS MIGHT OF GOOD HELP
IN PLANNING & SCOUTING WITH A GOOD FACTORY LOCATION. ON THE OTHER
HAND, ABUNDANT SUPPLY OF FRESH AND CLEAN WATER IS ALSO NECESSARY
TO MINIMIZE EXPENSES ON MONTHLY WATER BILLS AS RUBBER PROCESSING
NEEDS AN ENOURMOUS VOLUME OF WATER IN WASHING AND DIRT REMOVAL
OF RAW RUBBER. THE RESEARCHER HAS OPTED NOT TO SPECIFY ANY
LOCATION AS THERE ARE A WIDE AVAILABLE FEASIBLE AREA FOR THE SAID
PROJECT.
9. PROCESS FLOW CHART FOR AUTOMATIC
CREPING/SHREDDING
CAPACITY: 2,000 KG PER HOUR
(Refer Drawing No. 1)
RUBBER LUMP -Raw materials in various form are first dry
blended by a front loader or forklift.
PRE SOAKING TANK WT 1 -Blended materials are presoaked to remove
surface dirt.
SLAB CUTTER -Primary Size reduction to a form suitable for
washing and blending.
WASH TANK WT 2 -Wash Tank is equipped with Paddle to
facilitate washing and blending
ROTARY CUTTER -Further size reduction of lumps to a form for
further washing and blending.
BLENDING TANK BT 1 -Blending Tank BT1 is also equipped with
Paddle to Facilitate washing and blending.
Transfer of rubber to the Homogenizer is done
by Bucket Elevator.
HOMOGENIZER -The size of rubber is further reduced and
homogenized for efficient cleaning and
blending.
BLENDING TANK BT 1 -Further cleaning and blending to ensure the
quality meets the SMR standard. Tank is also
equipped with paddle . Transfer of rubber to
the creper is done by Bucket Elevator.
1st CREPER LINE -Consist of a battery of 3 crepers with selected
roll groovings and shearing ratios so that the
rubber is well sheared.
1st SHREDDER -Rubber sheets are fed into the 1 st Shredder
by a belt conveyor. Here the rubber sheet will
be broken up into fine crumbs.
BLENDING TANK BT 3 -The fine rubber crumb will be thoroughly
washed and blended.
10. 2nd CREPER LINE -Consist of a battery of 5 creper with selected
roll groovings and sheering ratios employed
to work the rubber into a well sheared sheets.
2nd SHEREDDER -Rubber sheets are fed to the shredder by a
belt conveyor. Here, the final crumbs are
reduced to a suitable size for drying.
TRANSFER TANK BT 3 -Transfer Tank is used to facilitate transfer of
rubber crumbs to the Dryer through the use of
a Vortex transfer pump and vibrating screen .
DRYER -The crumb undergo a dying cycle of 2 ½ -3
hours.
WEIGHING SCALE -dried rubber are reweighed to 33.3kg.
PRESS - The 33.3kg loosed rubber are baled in a
Hydraulic Press for packing.
CUPLUMP
IN RAW FORM
12. BLENDING TANK OR WASH TANK
TO TRANSFER RUBBER BLANKET.
BELT CONVEYOR FEEDING RUBBER BLANKET TO SHREDDER
13. TROLLEY DRIER DRIED RUBBER IN BALES
DIGITAL WEIGHING SCALE
33.33 KG PER BALE
100 Tonnes Moving (twin) Chamber Baling Press
14. FINANCIAL ANALYSIS.
THE PROFITABILITY OF THIS VENTURE IS VERY HIGH THOUGH THIS
PROJECT IS VERY CAPITAL INTENSIVE BUT THE RETURN ON INVESTMENTS IS
VERY PROMISING. THESE TOLL PROCESS SERVICE IS A NECESSISITY FOR THE
LOCAL RUBBER INDUSTRY. INCLUDED IN THE PLAN ARE FORECASTED
COMPUTUTATIONS OF PROJECTED REVENUE & OPERATING COST INCLUDING
DEBT SERVICING ASSUMING BANKS WILL PROVIDE FINANCING TO
MATERIALIZE THE SAID PROJECT. FINANCIAL COMPUTATIONS ARE PROVIDE IN
THIS MARKETING PLAN IN SUCCEDING PAGES.
PART 3 – MARKETING STRATEGY
& OBJECTIVES
MARKETING STRATEGY
GIVEN THE SCENARIO. PROSPECTIVE CLIENTS WOULD PREFER THEIR
RUBBER PROCESSED IN THIS FACTORY SINCE THEY ARE GUARANTEED WITH
THE BEST QUALITY. QUALITY IS A VERY SERIOUS CONCERN FOR RUBBER
TRADERS. A GOOD QUALITY PROCESSED RUBBER CAN BE EASILY DISPOSED
& HAVE A LONGER PERIOD OF STORAGE TIME. TIME IS ALSO A MAJOR
CONCERN. EVERYBODY WANTS HIS RUBBER PROCESSED RIGHT AFTER
ARRIVING AT THE FACTORY. IN TERMS OF MILLING FEE PRICE, P 5.50 IS QUITE
HIGH AS COMPARED TO PREVAILING RATE OF P4.75 TO P5.0 BUT THE
DIFFERENCE IS COMPESATING WITH QUALITY IN TERMS OF SPECIFICATION.
THIS FACTORY SHALL ALSO BE ACCREDITED WITH ISO STANDARDS SO THAT
EVERYTHING THAT COMES OUT FROM THIS FACTORY SHALL HAVE A
CERTIFICATE THAT THEIR RUBBER WAS PROCESSED IN THE SAID FACTORY.
SUMMARY:
RUBBER HAS THE MOST PROMISING INCOME IN ZAMBOANGA SIBUGAY.
THE RESEARCHER BELIEVES THAT THERE IS REALLY A BIG POTENTIAL IN
ESTABLISHING AN ADVANCE & STATE OF THE ART FACTORY SO THAT
EXPLORING THE EXPORT MARKET FOR TRADERS SHALL BE EASY.
ESPECIALLY IN THE ADVENT OF GLOBALIZATION & FREE TRADE, THIS EFFORT
SHALL AID LOCAL TRADERS TO GO GLOBAL. MARKETING OF THIS TYPE OF
TOLL SERVICE IS NOT A BIG PROBLEM. THIS VENTURE HAS A GUARANTEED
MARKET WAITING IN LONG LINE. THIS VENTURE IS AN ANWER TO THE NEEDS
OF CUSTOMERS WHO WANTS THEIR RUBBER PROCESSED IN THE BEST &
15. WORLD CLASS QUALITY IN LINE WITH THE COMPANY’S VISION OF
ENGINEERING EXCELENCE.
PROJECTED CAPITALIZATION
HARVESTIME RUBBER
PROJECTED CAPITALIZATION:
USD PHP
MAIN MACHINERY 410,620.00
ELECRICAL 41,800.00
PACKING & HANDLING 6,000.00
FREIGHT IN – FOREIGN 18,000.00
TOTAL C&F MANILA 476,420.00
FREIGHT IN LOCAL 20 VANS 400,000.00
INSTALLATION 15,000.00
AREA 1.5 HA. 1,000,000.00
BUILDING & FENCES 5,000,000.00
WORKING CAPITAL 3,500,000.00
491,420.00 9,900,000.00
32,013,900.0
CONVERSION RATE @ 45 22,113,900.00 9,900,000.00 0
WORKING CAPITAL
OFFICE SUPPLIES 30,000.00
COMPUTERS & COMMUNICATION 150,000.00
SERVICE VEHICLE 700,000.00
DELIVERY TRUCKS 800,000.00
SKID LOADER EQUIPMENT 1,000,000.00
CASH ON HAND 820,000.00
3,500,000.00
NOTE:
WORKING CAPITAL WAS BREAKDOWN TO FOLLOWING USAGE AS OFFICE
SUPPLIES, COMPUTER & COMMUNICATION, SERVICE VEHICLE, DELIVERY
TRUCKS, FORKLIFT EQUIPMENT & CASH ON HAND. THE CORRESPONDING
AMOUNT ARE BASED ON ESTIMATES FOLLOWING THE RULE ON
CONSERVATISM. THESE AMOUNTS ARE WAY TOO HIGHER THAN WHAT SHALL
BE SUPPOSEDLY MAY BE INCURRED ON ACTUAL OPERATIONS.
16.
17. PROJECTED MILLING FEE COST PER KILO
HARVESTIME RUBBER
ASSUMPTIONS
POWER RATE IS P 7.00 / KW HR
2 8 HRS SHIFTINGS PER DAY
2 TONS PER HOUR OUTPUT
6 DAYS OPERATION A WEEK
COST UNIT PRICE OUTPUT UNIT COST
ELECTRICAL POWER 450 KW 7.00 3,150.00 2000 KG 1.575
40 LITER/
DIESEL FOR TROLLEY DRIER HR 1,600.00 1,600.00 2000 KG 0.8
DIRECT LABOR 12 MEN 250.00 3,000.00 2000 KG 1.5
MONTHL
INDIRECT LABOR Y S/W MONTHLY OUTPUT UNIT COST
1 FACTORY MANAGER 50,000.00
3 SUPERVISORS 24,000.00 416 HOURS
2 QUALITY CONTROLER 16,000.00 2 TONS/ HR
3 CLERKS 24,000.00 832,000.0 DRY RUBBER
6 SECURITY 36,000.00
2 ELECTRICIAN 16,000.00
2 MAINTENANCE 12,000.00
178,000.00 FACTORY OVERHEAD 0.21
4.09
MILLING FEE COST PER
KILO 4.25
NOTE: MILLING FEE COMPUTATION WAS ROUND OFF TO P 4.25 PER KILO
FROM P 4.09 TO GIVE WAY FOR SOME ADJUSTMENTS & OTHER MINOR
EXPENSES THAT MAY BE INCURRED DURING THE OPERATIONS. ON THE
OTHER HAND POWER COST WAS ESTIMATED AT P 7.00 PER KW/HR BUT
ACTUAL POWER RATE DOES NOT EXCEED THE ESTIMATE. FOR FURTHER
INFORMATION ZAMSURECO POWER RATE IS INCLUDED IN THE ANNEX OF THIS
MARKETING PLAN.
20. 33 4,576,000.00 3,536,000.00 1,040,000.00 643,242.25 396,757.75
34 4,576,000.00 3,536,000.00 1,040,000.00 638,054.81 401,945.19
35 4,576,000.00 3,536,000.00 1,040,000.00 632,867.38 407,132.63
36 4,576,000.00 3,536,000.00 1,040,000.00 627,679.94 412,320.06
164,736,000.00 127,296,000.00 37,440,000.00 25,864,563.38 11,575,436.63
HARVESTIME RUBBER
MILLING FEE COST 4.25
MILLING FEE COST ACTUAL 4.09
DIFFERENCE 0.16
MONTHLY OUTPUT 832,000.00
0.16
133,120.00
A. EQUIPMENT MAINTENANCE
B. TRAINING & SEMINARS
C. HUMAN RESOURCE DEVELOPMENT
D WASTE DISPOSSAL & WATER TREATMENT
E. INSURANCE OF MACHINERIES & EQUIPMENT
F. DOWNTIME
ROI 11,575,436.63 1.21 AFTER 3 YEARS
9,604,170.00
MARKETING PLAN
HARVESTIME RUBBER
21. SUBMITTED TO:
Ford IFP Alumni Association
SUBMITTED BY:
JOSE C. POLICARPIO, JR.
Consortium for the Development of
Western Mindanao Communities, Inc.
