SlideShare a Scribd company logo
6 Steps to Grow Business
With
Marketing Analysis
Clear Goal and Segmentation
Define specific marketing goals
and segment your audience for
precision targeting. Utilize tools
like Google Analytics and CRM
software for goal tracking and
segmentation.
Conversion Funnel Tracking
Monitor the customer journey
to identify bottlenecks and
improve campaign
effectiveness. Leverage Google
Analytics' funnel visualization.
Advanced Data Analysis
Analyze sales, customer,
competitor, and product data to
make informed decisions. Utilize
data visualization and data
cleaner tools for insights.
Experimentation and Attribution
Optimize marketing budget
allocation and landing pages,
through A/B testing. Analyze key
conversion touch-points with
advanced attribution models.
Forecasting and Management
Predict trends through
historical customer behavior
data, allocate resources
effectively, and inform long-
term strategies using
forecasting data tools like
Tableau.
Research and Customer-Centricity
Gather insights on industry,
competitors, and buyers to
tailor strategies for customer
satisfaction and competitive
advantage.
FOLLOW US
for more tips

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Marketing Analyst.pdf

  • 1. 6 Steps to Grow Business With Marketing Analysis
  • 2. Clear Goal and Segmentation Define specific marketing goals and segment your audience for precision targeting. Utilize tools like Google Analytics and CRM software for goal tracking and segmentation.
  • 3. Conversion Funnel Tracking Monitor the customer journey to identify bottlenecks and improve campaign effectiveness. Leverage Google Analytics' funnel visualization.
  • 4. Advanced Data Analysis Analyze sales, customer, competitor, and product data to make informed decisions. Utilize data visualization and data cleaner tools for insights.
  • 5. Experimentation and Attribution Optimize marketing budget allocation and landing pages, through A/B testing. Analyze key conversion touch-points with advanced attribution models.
  • 6. Forecasting and Management Predict trends through historical customer behavior data, allocate resources effectively, and inform long- term strategies using forecasting data tools like Tableau.
  • 7. Research and Customer-Centricity Gather insights on industry, competitors, and buyers to tailor strategies for customer satisfaction and competitive advantage.