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The new report, ‘Mobile Accessories Market in India’, states that India holds immense opportunities for mobile accessory products due to enormous number of mobile device users and rapid growth in adoption of smartphones and tablets. Continual decline of prices of mobile devices is primarily aiding the growth in smartphone and tablet market penetration. Mobile accessories complement the mobile devices or enhance their usage and features. With the elevating popularity of smartphones and other mobile devices, there is significant demand for mobile accessories from consumers across India.
Rise in disposable income has revolutionized consumers’ buying and spending trend, especially in the urban areas. Mobile device adoption amongst youth population in the country and their spending pattern provide strong stimulus for growth in adoption. Online retailing plays a big part in this growth as well. It offers the convenience of cash-on-delivery payment option and lower price offers for various products as compared to physical stores.
2. Executive Summary
Market
Overview
Revenue from mobile accessories stood at INR x1 bn in 20‐‐, with a growth of x2% over 20‐‐
Mobile accessories market is estimated to grow at a CAGR of around x2% between 20‐‐ and 20‐
‐
Drivers:
Product1 and product2 are the highest sold mobile accessories in terms of volume in India
Challenges:
Gray Market Offerings Rising Mobile Device Adoption and
Drivers &
Challenges
Gray Market Offerings
Low Smartphone & Tablet Penetration
in Rural Areas
Rising Mobile Device Adoption and
Wireless Subscriber Base
Increase in Disposable Income and
Changing Consumer Outlook
Consumption Trend of Youth Demography
Market Trends
High Capacity Battery
Multi‐task and Multi‐Device Cables
Designer Cases and Covers
Consumption Trend of Youth Demography
Competitive
L d
Wireless Headsets and Headphones
Major Players
Company A Company B Company C
2MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
Landscape
Company D Company E Company F
5. SAMPLE
Introduction
SAMPLEMobile Accessories ‐ Overview
• Mobile accessories are the additional products which complement the compatible mobile devices or enhance their
usages and featuresg
• High‐end and mid‐range mobile devices often come bundled with a number of mobile accessories, while entry‐level
smartphones and featurephones may come with few to none
Major Mobile AccessoriesMajor Mobile Accessories
Product1
Product4
Product2
Product5
Product3
Product6
Product7 Product8 Product9
Major Mobile DevicesMajor Mobile Devices
Featurephone
Portable Media Player
/ Digital Audio Player
Smartphone Tablet PC
5MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
• With the elevating popularity of smartphones and other mobile devices, there is significant demand for mobile
accessories from consumers across India
6. Global mobile accessories’ market is driven by rapid
adoption of product11 and product12
Market Overview – Global
•Mobile accessories market in 20‐‐ grew at a CAGR of a1% from the previous year, in terms of revenue
•Mobile accessories markets across the world are being largely driven by product1 adoption•Mobile accessories markets across the world are being largely driven by product1 adoption
• Product2 adoption are elevating, but overall it is yet to achieve similar adoption in developing and developed nations
•Colossal number of device1 users in country1 and country2 makes region1 the most promising market for mobile
phone accessories
Skyrocketing adoption of product3 including product4 and product5 in these countries are phenomenon as compared to country3
and country4, where growth prospects are dismal due to aspect1
Globally, as per month1 20‐‐, there were over a2 bn element1 users with penetration rate of above a3%
•Notably, majority of the global product6 market is still dominated by aspect2 but they are being slowly replaced by
aspect3aspect3
Mobile Accessories – Market Size & Growth (Revenue)
INR tn
d
c
b
a
+X%
l
k
j
hgf
6MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
20‐‐ 20‐‐20‐‐ 20‐‐ 20‐‐
e
20‐‐
14. SAMPLE Public: Domestic Company – company1 (1/4)
Company Information Offices and Centres – India
Corporate Address Company Address
Tel No. +91‐xx‐ yyyyyyyyy
Fax No. +91‐ww‐zzzzzzzz
Website www.companyA.com
Year of Incorporation 19‐‐
Products and Services
p
Ticker Symbol ‐‐‐‐‐‐
Stock Exchange Exchange Name
Head Office
Key People
Products and Services
Category Products/Services
• Product 1 N D i ti
Service
Product 1
• product 2
• product 3
Name Designation
Person 1 Designation
Person 2 Designation
Person 3 Designation
14MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
Note: The list of products and services is not exhaustive
15. SAMPLE Public: Domestic Company – company1 (2/4)
i i l S h K iFinancial Snapshot Key Ratios
Net Profit/LossTotal Income
j
kia
Revenue
INR mn
Profit
INR mn
d
Particulars
y‐o‐y change
(2011‐10)
2011 2010 2009 2008
Profitability Ratios
Operating Margin ‐2.99 35.05% 38.03% 47.29% 49.95%
20‐‐ 20‐‐20‐‐
h
g
f
b
c
e
20‐‐
Net Margin ‐3.81 30.66% 34.47% 39.25% 45.23%
Profit Before Tax Margin ‐2.07 31.01% 33.08% 38.38% 49.98%
Return on Equity ‐0.50 23.82% 24.33% 38.05% 31.21%
Return on Capital Employed 1.34 17.73% 16.39% 23.84% 16.70%
Return on Working Capital 0.41 18.62% 18.21% 24.31% 19.18%
Return on Assets ‐0.53 12.87% 13.40% 18.29% 14.25%
Financial Summary
• The company earned a net profit of INR x4 mn in FY 20‐‐, as
compared to net profit of INR x3 mn in FY 20‐‐
• The company reported total Income of INR y4 mn in FY 20‐‐
registering an increase of x% over FY 20
Return on Fixed Assets 156.69 296.80% 140.10% 232.55% 173.54%
Cost Ratios
Operating costs (% of Sales) 7.62 17.84% 10.22% 16.89% 16.51%
Administration costs (% of
Sales)
‐1.24 11.68% 12.93% 8.55% 5.13%
Interest costs (% of Sales) ‐1.67 4.27% 5.93% 6.09% 2.32%
registering an increase of x% over FY 20‐‐
• The company earned an operating margin of p% in FY 20‐‐, a
decrease of y percentage points over FY 20‐‐
• The company reported debt to equity ratio of q in FY 20‐‐, an
increase of r% over FY 20‐‐
Interest costs (% of Sales) 1.67 4.27% 5.93% 6.09% 2.32%
Liquidity Ratios
Current Ratio ‐40.67% 5.05 8.52 10.97 13.98
Cash Ratio 1.02% 3.54 3.51 5.06 11.04
Leverage Ratios
Debt to Equity Ratio 4.39% 0.85 0.82 1.08 1.19
b l
Key Financial Performance Indicators
Indicators Value (dd/mm/2013)
Market Capitalization (INR bn) z1
Total Enterprise Value (INR bn) z2
EPS (INR)
Debt to Capital Ratio ‐10.53% 0.35 0.39 0.48 0.52
Interest Coverage Ratio 28.66% 8.40 6.53 8.02 22.36
Efficiency Ratios
Fixed Asset Turnover 137.15% 9.47 3.99 5.74 3.69
Asset Turnover 7.52% 0.41 0.38 0.45 0.30
Current Asset Turnover 4.02% 0.48 0.46 0.55 0.38
15MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
EPS (INR) z3
PE Ratio (Absolute) z4
Improved Decline
Working Capital Turnover 14.45% 0.59 0.52 0.60 0.41
Capital Employed Turnover 9.64% 0.76 0.69 0.94 0.66
16. SAMPLE Public: Domestic Company – company1 (3/4)
Key Business Segments Key Geographic Segments
i j kh
xyzabcabc
Company filed revenue e
f
g
n
i
m
j
p
kh
ld
c
a
b
Company filed revenue
under single business
segment
Key Information
g
20‐‐20‐‐20‐‐20‐‐20‐‐
c
Description Details
Overview
• A leading manufacturer of mobile accessories and is a leading supplier to the OEM
companies in both the domestic and the foreign market
Extended Product
Portfolio
• Company has a vast distributor and dealer network spanning across x states and y districts
• Distributor network of the company is also present in Country 1, Country 2and Country 3
to service after market
16MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
17. Public: Domestic Company – company1 – SWOT Analysis
(4/4)
•Strength 1 •Weakness 1
S W
•Strength 2
•Strength 3
•Weakness 2
•Weakness 3
S W
TO TO
•Threat 1
•Threat 2
•Opportunity 1
•Opportunity 2
SAMPLE
•Threat 3•Opportunity 3
17MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
SAMPLE
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20MOBILE ACCESSORIES MARKET IN INDIA 2013.PPT
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