The document summarizes key details found on the front covers of three music magazines: Q Magazine, NME, and Kerrang. Q Magazine targets a wide audience with a variety of genres represented on its cover through prominent placement of artists like Cheryl Cole and U2. NME focuses on indie/alternative genres with the lead singer of Muse as its featured artist. Kerrang specifies in heavy/alternative rock and uses images over text to draw viewers in. Common techniques across magazines include dominant artist images and placement of logos and text to attract potential readers.

1. Market research

2. Q.
The banner across the top indicates
that it is the biggest music magazine
The well recognised in the UK, this tells us that the
and established Q magazi9ne covers a wide range of
logo is used on the genres appealing to a bigger
front cover of the audience.
magazine letting the
target audience know
it’s a Q magazine.
We can see this by
the anchorage
because even
though Cheryl Cole
is the dominant
Also the use of image, ‘U2’ is also
anchorage will include on the front
encourage the readers and both artist cover
to read on and want to two different types
buy the magazine as it of genre.
may include something
they find interesting or
appeals to them. Dominant image of a well
known artist attracts viewers
and other audiences that
would be interested in reading
Q doesn’t really have a specific
about the chosen artist.
genre it just includes the big artist
who have the power to stay around
such as Cherly Cole, Adele or lady
gaga. This appeals to a wide range The magazine as whole covers a range
of the market audience, For of genres which means that it appeals
example teenagers who listen to the to a wider audience.
charts or adults aged 18-25 who like
a pacific modern day or even a retro
artist.

3. NME.
The name of the magazine is
bold and stands out allowing
fans/followers to know that it is
their magazine.
NME sticks to a specific genre The magazine like all other
and only appeals to a niche magazines have a dominant
audience which is image of a featured artist,
alternative/indie, we can see this which is the lead singer from
by the artist included on the front the band ‘Muse’ which is an
cover. alternative styled band.
The word ‘last’ is highlighted
in a different colour
compared which instantly
draws to the readers to it,
overall making them want to The magazine also stick the a
read on and buy the certain house style of 2 main
magazine. colours, white and red but also
contains some text in black,
this catches the eyes of
potential readers because it is
The magazine front cover easy to read and establish
doesn’t contain any current and between two colours.
Barcode is in the right bottom
now artist like lady gaga etc,
hand corner, typical of a magazine
telling us that it doesn’t expect
front cover as we read top left to
to appeal to that audience and
bottom right.
only appeals to their niche
audience.

4. Runner across the top of the
Kerrang. magazine shows what ‘freebees’ the Dominant image
magazine contains for example 5 overlaps the magazine
‘awesome’ posters, this persuade title, showing us its
buyers to want the magazine even importance on the
more. cover.
This magazine only
specifies in a particular
genre which is
heavy/alternative rock. The magazine front cover
Giving the magazine a contains more images than text
niche audience. for its anchorage this makes it
easier on the viewers eyes.
You can see the genre
of the magazine is Has a dominant text page that is
rock/ heavy metal by larger than the other anchorage
the choice of words instantly catching the audiences
that have been used eye. A techinque used to grab the
and the artist featured attention of potential viewers
on the front cover.