Market feasibility analysis by Canvassco
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ความเศร้าของนักการตลาดสินค้า B2B นอกเหนือจากตัวสินค้าที่มีความซับซ้อนมากกว่าตัวสินค้า B2C (อย่างเช่นการขายแก้วกระดาษให้กับผู้บริโภคซึ่งเป็นตลาด B2C กับเครื่องจักรผลิตแก้วกระดาษให้กับผู้ผลิตซึ่งเป็นตลาด B2B) ตัวองค์ความรู้เกี่ยวกับการสร้างแบรนด์และการตลาดแบบ B2B แทบจะไม่มีให้เห็นกันเลยทีเดียว
ส่วนมากแล้วจะใช้องค์ความรู้ของการสร้างแบรนด์ B2C มาใช ้ซึ่งเป็นเหตุให้เราได้ยินกันบ่อย ๆ ว่า ฝ่ายเซลล์มักจะไม่เห็นประโยชน์ของการสร้างแบรนด์หรือทำการตลาดและทำให้งบประมาณที่การตลาด B2B ที่ได้นั้น ยิ่งน้อยลงเรื่อย ๆ เพราะไม่สามารถวัดผลลัพท์ได้ หรือไม่ก็เป็นหน่วยงานแรก ๆ ที่โดนตัดงบเมื่อเกิดวิกฤตกับบริษัท
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Lead generation services (our LeadGen solution) which is to construct database that fit with a potential customer profile.
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Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
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