Mark Wills has extensive experience in communications, marketing, public affairs, and public policy. He is currently the founder of Capital Letters, which provides writing and branding services. Previously he has held roles managing communications for several trade associations and non-profits. Wills also has a background in legislative analysis and has worked in the Minnesota House of Representatives. He is pursuing an MPA from the University of the District of Columbia with a focus on nonprofit management.

1. Mark Wills
A Brief History

2. Strengths
Strategic
Communication
Writing and Editing
Stakeholder
Engagement
Project Management
Public Affairs
Public Policy
Social Media

3. Communications, Marketing &
Leadership Experience

4. Founder
Capital Letters
Solve clients’ career writing problems through résumé
writing services and LinkedIn profile enhancement
Advise clients on their individual and business online
branding and, in some cases, implement
recommendations directly
Blog regularly about writing and communication topics
(capitallettersdc.com/blog)

5. Member/Volunteer Leader
Toastmasters International
Achieved the Competent Communicator and Advanced
Leader Bronze designations, and am nearing
completion of the Advanced Communicator Bronze
designation
Serve as a club officer and as a mentor for fellow
Toastmasters as they seek to improve their own
speaking and leadership skills

6. Communications Manager
Public Affairs Council
Oversaw editorial for a range of programmatic and
membership materials (e.g., online and hard-copy
newsletters, marketing emails, research reports,
social media)
Increased engagement on multiple platforms and
helped bolster the organization’s position as a key
resource, influencer and thought leader in the field

7. Manager, State & Local Government Relations
ASHRAE
Guided, trained and oversaw a global committee of 18
member leaders during the development and launch
of its grassroots government activities
Empowered ASHRAE members to interact effectively
with local, state, federal and international
government officials and entities as they never had
been before.

8. Manager, State Issues & Programs;
Manager, Codes Advocacy
American Institute of Architects
Coordinated a 50-plus member network of staff and
members to enable them to engage successfully with
policymakers, then counseled members, staff and external
parties on the need for energy-efficient building codes
Amplified the Council’s voice and influence in my roles as
my department’s principal social media voice and editor
of its e-newsletter)

9. Director, Research & Client Relations
StateScape
Supervised and led a six-to-eight-employee team of analysts,
as well as an executive assistant
Drafted, negotiated and secured contracts with more than 30
new clients
Onboarded new clients by training them via hands-on, one-
to-one sessions to ensure continuity and ease of service

10. Legislative &
Public Policy
Experience
Chief Legislative Analyst
NumbersUSA
Analyst/Editor, Legislative
Reporting Service
American Insurance
Association
Manager, Legislative
Information Services;
Sr. Legislative Associate
Stateside Associates
Legislative Assistant
Minnesota House of
Representatives

11. Education
Master of Public
Administration
(concentration in nonprofit
management)
University of the District of
Columbia (expected
graduation: May 2018)
Bachelor of Arts, history
(minor in English)
University of Minnesota,
Morris

12. Questions?
markcwills@outlook.com
linkedin.com/in/markcwills