Stylon Makeup Studio is a small-scale business, started in 2012 by Mrs. Jyoti Bokolia. In early 2010 Jyoti had an interest in the fashion and hair styling and wanted to start her own business related to her field of interested. At first, she started to design hair and makeup of her close relatives and friends, then and slowly and gradually expanded in near block of her colony.

1. MANAGEMENT AND GROWTH
OF SMALL-SCALE BUSINESS
(Inventory Management and Expansion of Business)
Vedansh Bokolia | 22ds1000019

2. About Business and Owner
Stylon Makeup Studio is a small-scale business, started in 2012 by Mrs. Jyoti Bokolia. In early 2010 Jyoti
had an interest in the fashion and hair styling and wanted to start her own business related to her field
of interested. At first, she started to design hair and makeup of her close relatives and friends, then
and slowly and gradually expanded in near block of her colony.
March 2012
• Purchased
inventory and
other
professional
products for
the business
Late 2019
• Purchased her
own 1BHK
property
• Named the
business Stylon
Makeup Studio
Oct 2020
• Created a
social media
account to
increase reach.
Aug 2022
• Recruited few
workers on
monthly basis
• Purchased
more Assets

3. Analyzed problem of the Business
• Does not have a systematic form of data of Assets and Liabilities within themselves because of which,
there are lack of stock in the business.
• Improve the financial stability and managing the Inventory can help to solve her problems.
• Also as discussed briefly in the project, the owner is having a hard time in expanding her business since
2020, so by analyzing the limitations or barriers using business data, it can help her with growth process.

4. SWOT Analysis
Strengths
• Good High footfall location
• 8 years of experience
• High hygiene standards
• Reliable products
• Extended opening hours
Weakness
• Lack of internet marketing experience
• No online appointment facility
• Lack of capacity (1 at a time)
• Limited services
• Slow Process
Opportunities
• Good internet opportunity
• Strong market growth
• Local business partnership
• More people booking online
• Employing stylist and beauticians
Threats
• Cost of having best stylist and beauticians
• Home visit stylist and beauticians
• New saloon opening in area
• Discounts by competitors
• Covid-19 Disturbance

5. Pricing & Services
• Fig – 1, Price charged of every
services provided in the business.
• Fig – 2, Cost of the every product
along with its usage per person
and calculated cost per person.

6. Research & Analysis
Sales and Revenue
Analysis
• Number of sales done in each month
• The demand of services by customers on monthly basis
Service Planning and
Analysis
• The charges for a particular service, cost of material used and
profit earned per service per customer
Profitability Analysis
• The total of how much inventory should be purchased annually
• Reduce understocking and overstocking
Raw Material
Requirement Analysis
• The future expectancy of demand of services in every month
• Manage the purchase of raw material accordingly
Human Resource
Requirement Analysis
• Maximum number of employees recruit

7. Research & Analysis
Sales and Revenue Analysis,
Service Planning and Analysis
Profitability Analysis
Raw Material Requirement
Analysis
Human Resource Requirement
Analysis

8. Solution
30.8
10.5
2.0
4.6
1.6
2.3
1.0
0.6
3.9
5.8
1.1
1.1
3.1
2.0
1.1
15.8
2.0
2.2
4.0
6.3
111.0
2.9
4.4
3.1
15.4
13.0
13.9
30.8
1.0
1.0
3.0
2.0
0.0 50.0 100.0 150.0
Alovera Wax
Aroma Magic Facial
Blusher
Cleanser
Crylon base
Eye Magic Foundation
Eye shadow kit
Forever 52 Foundation
Hair Pins
Hair Spray
Highlighter
Huda Beauty Foundation
Liner
Lipstick
Loose powder
Lotus Facial kit
Makeup studio base
Mascara
Mosturiser
Natures Facial Kit
O3 Facial Kit
Olivia Bleach
Oxy Bleach
Primer
Rica Wax
Thread
VLCC Facial kit
White Chocolate Wax
Shampoo
Conditioner
Hair Serum
Hair Pack
• According to me, the number of products should be
purchased annually for the business is mentioned in
following graph: -
• I would recommend the owner to create the certain group
of services as packages to attract customers and make
more profit
• And also, these kinds of packages can be launched in
various other seasons also to increase the expansion of the
business.

9. Vedansh Bokolia | 22ds1000019