The document discusses the importance of platforms and ecosystems for realizing the Internet of Things (IoT). It notes that IoT could be worth $14.4 trillion over the next decade across various industries like utilities, manufacturing, transportation and healthcare. Cisco takes a three-pronged approach to IoT involving understanding customer needs, developing vertical solutions based on a horizontal platform, and strategic partnerships. The platform needs to evolve from basic connectivity to one optimized for IoT and eventually enable the Internet of Everything. Standards, security, and educating partners will be important to define architectures and enable business innovation with IoT.

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Making IoT a Reality:
It’s All About the Platform and Ecosystem
Mahbubul Alam
Head of IoT Platform and M2M Systems
May 8, 2013

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$14.4T
IoE Value at Stake
over the next decade

3. UTILITIES: Grid modernization,
automation and workforce
optimization
PROCESS MANUFACTURING:
Remote operations, workforce
optimization, analytics
TRANSPORTATION +
LOGISTICS: Preventive
maintenance, fleet tracking, new
customer experiences
DISCRETE MANUFACTURING:
Uptime, better asset utilization,
faster reaction times
GOVERNMENT/DEFENSE:
Response to security threats,
natural disasters, secure
operations and safety
FINANCE: New customer
experiences and improved
asset utilization
RETAIL: B2C customer
experiences, dynamic store
management
HEALTHCARE: Patient
monitoring, tracking
equipment, remote health
Technology Drivers: Real-Time Scale Big Data Security
Business Drivers: Financial Operational Customer New Value Prop

4. Power Savings
Possible With Upgrade
Replacement Order Sent
to Machine Supplier

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NEW ORDER FOR
PART #12XF12
Replacement
Service Scheduled
for Next Downtime

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8. Power Outage in Your
Area: Repairs Underway

9. Update:
Power Is
Restored

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From Basic Connectivity...
…to a Critical Part of the
Enterprise Infrastructure
…to Open
Standards
From Proprietary
Standards...
From Disparate IT
and OT Networks…
…to Converged, Secure and
Collaborative Operations

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Drive Partnerships
Establish Education
Create Joint solutions
Standardize
Market Presence
Thought Leadership
Enable Channels
Consistent Security
Model
Drive network
consolidation &
standardization

13. Industries
Safety
and
Security
Connected
Home
Energy
B2C
Smart
Cities
Industry
Innovation:
Business
Processes and
Operations
Networks and
Protocols
Data
Analytics
Control
Systems
Sensors and
Devices

14. Industry
Innovation:
Business
Processes and
Operations
Networks and
Protocols
Data
Analytics
Control
Systems
Sensors and
Devices

16. Networks and
Protocols
Data
Analytics
Control
Systems
Sensors and
Devices
Cisco
Architectures CloudIntelligent NetworkData Center

17. First Step:
Connectivity
Second Step (Today):
Optimized for IoT
Third Step:
Platform for IoT
Fourth Step:
Enabling the Internet
of Everything
Ruggedized
Infrastructure
M2M
Sensor
Enablement
New Protocols
Distributed
Compute
Multi-tenant
Cloud Services

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Cisco’s Three-Pronged
Approach to IoT
“Customer-In” Approach
• Understand key business
pain points and use-cases
• Line-of-Business care-abouts
Vertical Solutions Based on
Horizontal Platform
• Best-in-class ruggedized products
• Smart solutions for verticals
• IoT architectures
Strategic Partnerships
• Vertical partners with specialized
market expertise
• Horizontal platform-level partners
• Service providers
Ruggedized
Wireless AP
Industrial
Routers &
Switches
Industrial
Security
Ruggedized
Products
Converged
Plant
Road & Rail
Network
Infrastructure
Machine
Builder eHealth
Connected
Vehicle
Smart
Solution
Pervasive
Security
Scalable
Routing
Big Data
Management
IoT
Enablers
Time
Sync
Oil & Gas,
Mining
Transportation/
Defense
Discrete
Mfg.
Machine to
Machine
Verticals
Industry
Partners Advanced
Services
M2M
Gateway
Connected
Vehicle
Deterministic
Ethernet
Guaranteed
Delivery
Healthcare Retail
B2C
Customer
Experience
Sensors/
Gateways
Service
Providers /
Systems
Integrators

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Define Technology Architectures
Enable Business Innovation
Educate the Ecosystem
Standards, Policy, and Regulation
Awaken to the Possible

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Thank you.

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• Steering Committee (65 companies) established on February
20-21 in San Jose
• Thought leaders, business leaders and practitioners across
business, industry, government and academia
• Goals:
Foster cross-industry, cross-discipline innovation and best practices
Define relevant standards and solutions in areas such as security,
policy, compliance, and interoperability
Address common issues and requirements across industries to create a
technology platform for the Internet of Things
Address social, policy, technological and environmental issues pertinent
to the Internet of Things
Accelerate the market for Internet of Things