SlideShare a Scribd company logo
making 
artificial friends 
Social Media Week Berlin 2014 
Espen Systad - @revesjef
1/2 mill wake-ups 
100+countries 
#1 selling in 25 countries 
3 languages
conversation
Roles 
History 
Definitions 
Expectations 
Sequential logic
a shared reality
Roles 
History 
Definitions 
Expectations 
Sequential logic
a shared reality 
with a machine
it’s like a roadtrip
who do you want to spend time with?
wind:12,456 m/s from SSW
your hair looks super in the wind
EQ vs IQ
artificial feelings
7 friends
Miranda & Carl 
Lillebror & Ida 
Heidi & Konrad 
Saati
uncanny valley 
human likeness familiarity
Relevance 
Quality 
Variations
lessons
dont pretend 
to be human
build a 
language
self-dep r ecating 
humor works
be intimate
surprise and play
everyone 
likes flattery
Espen Systad - @revesjef

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