Presentation on " ANALYSIS OF TED TALK BY JER THORP ON MAKE DATA MORE HUMAN" made as a task for the internship on "DATA ANALYTICS WITH MANAGERIAL APPLICATIONS" under Professor Sameer Mathur, IIM Lucknow. Submitted by TARANG JAIN,DTU

1. MAKE DATA MORE
HUMAN
ANALYSIS OF TED TALK BY
JER THORP

2. Jer Thorp’s work primarily
focuses on adding meaning
and narrative to huge
amounts of data as a way to
help people take control of
the information that
surrounds them.

3. KEY INSIGHTS

4. PUTTING DATA INTO A
HUMAN CONTEXT ADDS
WEIGHT TO IT AND GIIVES
IT MEANING AND
RELIABLITY

5. FOR EXAMPLE-
ATTACHING OR ASSOCIATING A PARTICULAR
STORY OR INCIDENT WITH ASET OF
MEANINGLESS COORDINATES INSTANTLY MAKE
THEM RELATABLE AND UNDERSTANDABLE.
TO HAVE A PROFOUND IMPACT,
NUMBERS NEED STORIES
REVOLVING AROUND THEM AND
VICE VERSA.

6. IT LEADS TO AN EMOTIONALLY
RICH AND SUBSTANTIAL
NARRATIVE BY THE DATA AND
RE-ATTACHES IT TO THE
COUNTERPARTS IN THE HUMAN
WORLD.

8. YOU CAN HAVE A MORE EFFECTIVE
CONNECTION WITH THE
AUDIENCE WITH POWERFUL
VISUALIZATIONS OF THE DATA
USED IN THE PRESENTATION.

10. ART AND SCIENCE CAN
COMPLEMENT EACH OTHER TO

11. RELEVANCE TO A
MANAGER IN INDIA

12. INTERPRETTING DATA AND
THINKING ABOUT IT FROM A
HUMAN PERSPECTIVE ENABLES
MANAGERS CONNECT WITH THEIR
CUSTOMERS ON A PERSONAL LEVEL
AND UNDERSTAND THEIR NEEDS.
THEY CAN THEN PLAN THOR
BUSINESS STRATEGY FOR THE
FUTURE TO REAP MAXIMUM PROFITS

14. EFFECTIVE DATA
VISUALIZATION HELPS A
MANAGER IN ANALYSING THE
DATA WITH MORE CLARITY AND
AIDS HIM IN DECISION MAKING
BASED ON THE DEMOGRAPHICS
PRESENTED.

15. THANK YOU!!! BY: TARANG JAIN