2. The musical niche that I have chosen to use for my magazine is R&B, it is an
abbreviation for rhythm and blues. It’s a genre of popular African American music that
originated in the 1940’s. The term was originally used by record companies to
describe recordings marketed predominantly to urban African Americans at a time
when “urbane , rocking, jazz based music with a heavy, insistent beat” was becoming
more popular.
3. Some of the artists that have been and still are very successful under the R&B genre are
Beyonce, Jay Z, Nicki Minaj, Alicia Keys and Kanye West etc. These artists have
dominated the charts with there endless mega hits and char toppers.
R&B is one of the more popular genres of music and so you are constantly confronted
with it in today’s society because your always hearing it on the radio, music channels
and through friends.
4. Throughout my magazine I am only going to use a maximum of three colours as if I use
any more it will look too busy and it may put the viewer off. The colours that I will use
will all compliment each other well so that will be sure to catch the eye of the onlooker.
The fonts that I am going to use will be in bold as when I did my questionnaire the
participants all said that they prefer to see bolder fonts on a magazine than they do
softer fonts.
5. The audience for my magazine is anybody as no matter whether your aged 17 or 45,
male or female, lower, medium or higher class it is suitable for you to read as R&B is a
genre of music that is hugely popular among all ages. But I will say I believe that the
way I am going to design my magazine will make it more appealing towards 15 – 25
year old.
6. My magazine will have a simple layout consisting of a masthead, few images, a few
sub-headings and writing to ensure that it doesn’t all look too squashed together and
off putting. It will be all spaced out equally so that is doesn’t confuse the browser and
make them push the magazine to the bottom of the pile and instead make them not
be able to take their eyes off it. It will be set out like these other R&B magazines
shown below.
7. The images featuring in my magazine will be striking for several reasons some of these
reasons will be because the person/people in the images will be giving direct eye contact
to the onlooker which will make them connect with the magazine straight away, another
reason will be because the people in my images will be pretty, and also the attitudes that
they will be portraying will be intriguing because they will be looking confident and full of
swagger which most definitely links in to the magazine because the name of the magazine
ironically is “SWAGGA”. It will look a little something like this image below as Kanye West
in this images look confident and full of swagger.
8. The style of language that I will be using throughout my magazine is informal as after
getting my questionnaire answers back I have found my audience would prefer to have
that style of language rather than informal. Also I don’t think that formal writing would
go along well with the genre of the magazine, as through experience of reading R&B
magazines and researching them I have found that they all have slang within them, and I
feel that the readers would be much more comfortable with it being informal.
The article that I will be featuring in my magazine will be about my sister
who sings and is doing recordings at the moment and is trying to break
into the music industry. She will feature in the main image and there will
be a question and answer type article about her inside on the double
page spread.
9. The colour scheme that I will be using be a mix of no more than three colours, and the
reason for this is that I believe that if any more than that amount of colours is used it will
make the magazine look to distracting and tacky. The colours I will be using will also be
consistent throughout the pages, as if the colours change from page to page it will make
the magazine look unprofessional. They will all compliment each other and make the
magazine jump right out at the onlooker and immediately make them want to purchase
it.
10. The effect that I want to achieve with displaying my magazine this way is to give a true
reflection of the R&B scene and to promote up and coming artists. To be able to give a
true reflection, I will have to make sure that everything from the colours I use to the
clothing the people in my images will be wearing all link in with theme which is R&B and
not Rock, Indie or any other genre of music.