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Using iBeacons and
Proximity in Your Organization
Timothy Perfitt
tperfitt@twocanoes.com
The What
• The Basics
• Deep Dive
• Security
• Fun Demos
The Basics
TECHNOLOGY OVERVIEW
IBEACON
Bluetooth Low Energy
Advertise only
No backend, no content
TECHNOLOGY OVERVIEW
IDENTIFIERS
Organization (UUID)
Store (Major)
Department (Minor)
TECHNOLOGY OVERVIEW
DISTANCE
150 ft
TECHNOLOGY OVERVIEW
RANGING
TECHNOLOGY OVERVIEW
LOCATION AWARENESS
TECHNOLOGY OVERVIEW
LOCATION AWARENESS
Deep Dive
(best practices)
IDENTIFIERS
UUID: 128-bit value guaranteed to
be unique over both space and time
!
Major Number: 0-65535
Minor Number: 0-65535
CALIBRATION
Distance is based on
signal strength and
calibrated at 1 Meter
SACKS OF WATER
People are big sacks of
water
RANGING
Immediate
Near
Far
UPDATES
iOS 7.1
BATTERY LIFE
Test. Then decide.
DEPLOYMENT
Boots on the ground.
Security
SECURITY
UUIDs are hard to
guess, but easy to find
out
SECURITY
Friends don’t let friends
protect resources with
iBeacon
Current Deployments
Current Deployments
• Loyalty / Retail
• Web to Brick and Mortar
• Museum Tours
• Conference Check-in
• Sporting Events
• Home Automation
Demos
Questions?

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MacIT 2014