TATA-JLR Deal

Group Members
• Ketan Jadhav-07
• Sneha Joshi- 10
• Mahesh Korvi-13
• Rajesh Umbarkar-20
• Vihang Varwate- 21
PANEL DISCUSSION ON
TATA -JAGUAR -LAND ROVER
         DEAL
What is Merger
       &
 Acquisition?
Merger and Acquisition
• Mergers and acquisitions (abbreviated M&A) refers to
  the aspect of corporate strategy, corporate finance and
  management dealing with the buying, selling and
  combining of different companies that can aid, finance,
  or help a growing company in a given industry grow
  rapidly without having to create another business
  entity.
M&A Activities in India:
•   In 2007, there were a total of 676 M&A deals
•   Tata steel buys Corus Plc : 12.1$ billion
•   Hindalco acquired novelis: 6$ billion
•   Tata buy jaguar and land rover : 2.3$ billion
•   Essar steel buys Algoma Steel: 1.58$ billion
•   Vodafone buys hutch : 11$ billion
•   In year 2008..
    M&A deals in India in 2008 totaled worth USD 19.8 bn
    Less compared to last year which stood at 33.1 bn $.
   Decline of M&A activity was in line with the global activity.
JLR-One more step towards a Global
            Footprint
ABOUT TATA MOTORS
TATA MOTORS – A SNAPSHOT

• TATA GROUP is 150 year old, Previously Tata Engineering and
  Locomotive Company, Telco.
• India's largest passenger automobile and commercial vehicle.
• Tata Motors was established in 1945
• Listed on the New York Stock Exchange in 2004.
• It is the 5th largest medium and heavy commercial vehicle
  manufacturer in the world. listed in BSE, NSE & NYSE.
Subsidiaries-
• JAGUAR CARS
• LAND ROVER
• TATA DAEWOO COMMERCIAL
JAGUAR– The ups and downs
• 1922 - Founded in Blackpool as Swallow Sidecar company
• Jaguar made its name by producing a series of eyecatching sports
  car such as XK120 of 1941, E type of 1961
• 1975 - Nationalized in due to financial difficulties
• 1984 - Floated off as a separate co in the stock market
• 1990 - Taken over by Ford , Ford acquired Jaguar for $2.5 billion
• 1999- it became part of fords new premier automotive group along
  with Aston Martin, Volvo cars
• A statement of ultra luxury, Holds Royal warrants, Rarely
  advertised, Ford’s formula one entry since 1990s
LAND ROVER
• British car manufacturer founded in 1948 as a marquee of
  the Rover Company.
• Known for superior off-road and road performance
• 1967 – become part of LMC
• 1976 – 1 million cars running on the road
• In 1994 Rover Group is taken over by BMW
• sold to FORD MOTORS for $ 2.75 b in 2000.
• Used by military for projects and expeditions, Safe but less
  reliable, Makeover in recent times
• Expanding worldwide…….
Why is Ford Selling?
• Reports said losses at Jaguar stood at USD 715 million in
   2006.
• Bringing down production costs and turning around the
   company successfully will be the challenge-Its a test that
   Ford failed.
• The Land Rover's profit, on the other hand, was driven
   by the record sale of 2.26 lakh vehicles, an 18% YoY
   growth in 2007
• Ford is combining both the brands
THE DEAL PROCESS
• 12/06/2007- Announcement from Ford that it plans to
  sell Land Rover and Jaguar.
• August 2007 - Major bidders are identified
• Likely buyers: Tata Motors, M&M, Ceribrus capital
  Management, TPG Capital, Apollo Management
• India’s Tata Motors and M&M arrive as top bidders ($ 2.3b
  & $ 1.9b)
• 03/01/2008 – Ford announces Tatas as the preferred
  bidders
• 26/03/2008 - Ford agreed to sell their Jaguar Land Rover
  operations to Tata Motors.
•
Why TATA buying?
• Tata wanted to make a global impact and it thinks that buying
  these brands at a lower rate now, will give better value later
  on.
• This acquisition also eases the entry of Tata in European
  market which it has been eyeing for long.
• Reduce the company dependence on the Indian market which
  accounted for 90% of its sales
• Opportunity to spread its business across different customer
  segment
Why TATA buying?
• At the price staring from 63 lakh and going upto 93 lakh, it
  seems Tata has just got the right place to compete with the
  current market leaders in luxury brands – BMW, Audi,
  Mercedes
• Publicity on an international scale
• Access to large distribution network
• JLR had many new models lined up for next 3 years, so no
  much work just profits
• Strong R & D culture and facilities
THE DEAL
SWOT
THE DEAL
100% stake in Jaguar &   TAMO has acquired the business & initially they will be operated
land Rover Business      independently of the partner.
3 Plants in UK           These are well invested plants
2 advanced design &      4-5000 engineers engaged in testing ,prototype design & powertrain
engineering center       Engineering , development & integration
26 National sales        Both existing national sales companies of jaguar/land rover & also those
company                  that are carved out of current Ford operation
Intellectual property    This covers all key technologies to be transferred to JLR & perpetual
rights                   royalty free license on technologies shared with Ford
Capital Allowance        A minimum guaranteed amount of $1.1 bn which will help managing in
                         Tax going forward
Support from Ford        Ford Motor Credit will continue to support the sales of JLR for around
Motor Credit             next 12 months
Pension Contributed      Ford will contribute $ 600 mn of the Pension Fund
by Ford
Problems in the Domestic Market
• The profits for the first quarter for the year
  2008-09 were at 3.26 billion
• Q3 the sales of passenger vehicles went down to
  41,287 units a drop of 14.14%
• Tata Motors cut production across different
  categories.
Tata Motors’ Financial
                    Performance
                                                                      (In Rs. Million)
                    Q3FY09         Q3FY08             9MFY09        9M FY 08
Revenue             47,586.2       72,518.3           187,659.2     199,813.0
EBITDA              916.5          8,197.4            11,186.3      21,608.6
Profit before Tax   (4191.5)       6651.0             2839.5        18,784.2
Net Profit          (2632.6)       4990.5             4098.4        14,926.5

                                 Volume Summary

Total Commercial Vehicles      49,546       82,5568   195,192     215,313


Total Passenger Vehicles       42,187       49,284    142,507     153,475
Exports                        7,027        12,756    29,177      40,488
Total Volumes                  98,760       144,608   366,876     409,276
Post merger
• Following Cost Rationalisation initiatives were taken to
  improve cash flows:

1] Single shifts and down time at all three UK assembly
   plants.
2] Supplier payment terms extended from 45 to 60 days
   in line with industry standard.
3] Receivables reduced by £133 million from 38 to 27
   days.
4] Inventory reduced by £217m between June 2008 and
   March 2009 from 70 to 50 days .
Contd..
5] Labor actions –
    - Voluntary retirement to 600 employees.
    - Agency staff reduced by 800.
    -Offered leaves to 300 workers of Bromwhich and solihull plant.
    -Additional 450 job cuts including 300 managers.

6] Agreement with Unions to implement pay freeze and longer working hours
    (equivalent to approximately 20% reduction in labor costs.)

7] Engineering and capital spending efficiencies.

8] Fixed marketing and selling costs reduced in line with sales volume.

9] Reduction in all other non-personnel related overhead costs.
Recommendations
Partnering
• Keep acquisition structurally separate
• Maintain it’s identity
• Share operational Know-how
Current Status
•   Successful Financial Year
•   Record Revenues & earnings
•   Net Income growth
•   Volume growth
Future Plans
• Grow the business through new products &
  market expansion
• Started assembling Land Rover vehicles at
  Pune Plant
• The company is also seeking to establish a
  manufacturing base in China.
• JLR to spend 8.2 mn over the next 5 years to
  compete more effectively with Audi, BMW,
  Mercedes Benz
• Transform the business structure to deliver
  sustainable returns
• Investment in product development and
  technology to maintain high quality
• The company aims to increase its marketing
  and dealer network in emerging markets
Thank You

M & a for tata jlr

  • 1.
    TATA-JLR Deal Group Members •Ketan Jadhav-07 • Sneha Joshi- 10 • Mahesh Korvi-13 • Rajesh Umbarkar-20 • Vihang Varwate- 21
  • 2.
    PANEL DISCUSSION ON TATA-JAGUAR -LAND ROVER DEAL
  • 3.
    What is Merger & Acquisition?
  • 4.
    Merger and Acquisition •Mergers and acquisitions (abbreviated M&A) refers to the aspect of corporate strategy, corporate finance and management dealing with the buying, selling and combining of different companies that can aid, finance, or help a growing company in a given industry grow rapidly without having to create another business entity.
  • 5.
    M&A Activities inIndia: • In 2007, there were a total of 676 M&A deals • Tata steel buys Corus Plc : 12.1$ billion • Hindalco acquired novelis: 6$ billion • Tata buy jaguar and land rover : 2.3$ billion • Essar steel buys Algoma Steel: 1.58$ billion • Vodafone buys hutch : 11$ billion • In year 2008..  M&A deals in India in 2008 totaled worth USD 19.8 bn  Less compared to last year which stood at 33.1 bn $.  Decline of M&A activity was in line with the global activity.
  • 6.
    JLR-One more steptowards a Global Footprint
  • 7.
  • 8.
    TATA MOTORS –A SNAPSHOT • TATA GROUP is 150 year old, Previously Tata Engineering and Locomotive Company, Telco. • India's largest passenger automobile and commercial vehicle. • Tata Motors was established in 1945 • Listed on the New York Stock Exchange in 2004. • It is the 5th largest medium and heavy commercial vehicle manufacturer in the world. listed in BSE, NSE & NYSE. Subsidiaries- • JAGUAR CARS • LAND ROVER • TATA DAEWOO COMMERCIAL
  • 9.
    JAGUAR– The upsand downs • 1922 - Founded in Blackpool as Swallow Sidecar company • Jaguar made its name by producing a series of eyecatching sports car such as XK120 of 1941, E type of 1961 • 1975 - Nationalized in due to financial difficulties • 1984 - Floated off as a separate co in the stock market • 1990 - Taken over by Ford , Ford acquired Jaguar for $2.5 billion • 1999- it became part of fords new premier automotive group along with Aston Martin, Volvo cars • A statement of ultra luxury, Holds Royal warrants, Rarely advertised, Ford’s formula one entry since 1990s
  • 10.
    LAND ROVER • Britishcar manufacturer founded in 1948 as a marquee of the Rover Company. • Known for superior off-road and road performance • 1967 – become part of LMC • 1976 – 1 million cars running on the road • In 1994 Rover Group is taken over by BMW • sold to FORD MOTORS for $ 2.75 b in 2000. • Used by military for projects and expeditions, Safe but less reliable, Makeover in recent times • Expanding worldwide…….
  • 11.
    Why is FordSelling? • Reports said losses at Jaguar stood at USD 715 million in 2006. • Bringing down production costs and turning around the company successfully will be the challenge-Its a test that Ford failed. • The Land Rover's profit, on the other hand, was driven by the record sale of 2.26 lakh vehicles, an 18% YoY growth in 2007 • Ford is combining both the brands
  • 12.
    THE DEAL PROCESS •12/06/2007- Announcement from Ford that it plans to sell Land Rover and Jaguar. • August 2007 - Major bidders are identified • Likely buyers: Tata Motors, M&M, Ceribrus capital Management, TPG Capital, Apollo Management • India’s Tata Motors and M&M arrive as top bidders ($ 2.3b & $ 1.9b) • 03/01/2008 – Ford announces Tatas as the preferred bidders • 26/03/2008 - Ford agreed to sell their Jaguar Land Rover operations to Tata Motors. •
  • 13.
    Why TATA buying? •Tata wanted to make a global impact and it thinks that buying these brands at a lower rate now, will give better value later on. • This acquisition also eases the entry of Tata in European market which it has been eyeing for long. • Reduce the company dependence on the Indian market which accounted for 90% of its sales • Opportunity to spread its business across different customer segment
  • 14.
    Why TATA buying? •At the price staring from 63 lakh and going upto 93 lakh, it seems Tata has just got the right place to compete with the current market leaders in luxury brands – BMW, Audi, Mercedes • Publicity on an international scale • Access to large distribution network • JLR had many new models lined up for next 3 years, so no much work just profits • Strong R & D culture and facilities
  • 15.
  • 16.
  • 17.
    THE DEAL 100% stakein Jaguar & TAMO has acquired the business & initially they will be operated land Rover Business independently of the partner. 3 Plants in UK These are well invested plants 2 advanced design & 4-5000 engineers engaged in testing ,prototype design & powertrain engineering center Engineering , development & integration 26 National sales Both existing national sales companies of jaguar/land rover & also those company that are carved out of current Ford operation Intellectual property This covers all key technologies to be transferred to JLR & perpetual rights royalty free license on technologies shared with Ford Capital Allowance A minimum guaranteed amount of $1.1 bn which will help managing in Tax going forward Support from Ford Ford Motor Credit will continue to support the sales of JLR for around Motor Credit next 12 months Pension Contributed Ford will contribute $ 600 mn of the Pension Fund by Ford
  • 19.
    Problems in theDomestic Market • The profits for the first quarter for the year 2008-09 were at 3.26 billion • Q3 the sales of passenger vehicles went down to 41,287 units a drop of 14.14% • Tata Motors cut production across different categories.
  • 20.
    Tata Motors’ Financial Performance (In Rs. Million) Q3FY09 Q3FY08 9MFY09 9M FY 08 Revenue 47,586.2 72,518.3 187,659.2 199,813.0 EBITDA 916.5 8,197.4 11,186.3 21,608.6 Profit before Tax (4191.5) 6651.0 2839.5 18,784.2 Net Profit (2632.6) 4990.5 4098.4 14,926.5 Volume Summary Total Commercial Vehicles 49,546 82,5568 195,192 215,313 Total Passenger Vehicles 42,187 49,284 142,507 153,475 Exports 7,027 12,756 29,177 40,488 Total Volumes 98,760 144,608 366,876 409,276
  • 21.
    Post merger • FollowingCost Rationalisation initiatives were taken to improve cash flows: 1] Single shifts and down time at all three UK assembly plants. 2] Supplier payment terms extended from 45 to 60 days in line with industry standard. 3] Receivables reduced by £133 million from 38 to 27 days. 4] Inventory reduced by £217m between June 2008 and March 2009 from 70 to 50 days .
  • 22.
    Contd.. 5] Labor actions– - Voluntary retirement to 600 employees. - Agency staff reduced by 800. -Offered leaves to 300 workers of Bromwhich and solihull plant. -Additional 450 job cuts including 300 managers. 6] Agreement with Unions to implement pay freeze and longer working hours (equivalent to approximately 20% reduction in labor costs.) 7] Engineering and capital spending efficiencies. 8] Fixed marketing and selling costs reduced in line with sales volume. 9] Reduction in all other non-personnel related overhead costs.
  • 23.
  • 24.
    Partnering • Keep acquisitionstructurally separate • Maintain it’s identity • Share operational Know-how
  • 25.
    Current Status • Successful Financial Year • Record Revenues & earnings • Net Income growth • Volume growth
  • 26.
    Future Plans • Growthe business through new products & market expansion • Started assembling Land Rover vehicles at Pune Plant • The company is also seeking to establish a manufacturing base in China. • JLR to spend 8.2 mn over the next 5 years to compete more effectively with Audi, BMW, Mercedes Benz
  • 27.
    • Transform thebusiness structure to deliver sustainable returns • Investment in product development and technology to maintain high quality • The company aims to increase its marketing and dealer network in emerging markets
  • 28.