Download to read offline
![27
wellness, from history to culture, from
religion to lifestyle experiences and with the pres-
ence of Kempinski in this region, especially with
Kempinski Hotel Ishtar Dead Sea, Kempinski Hotel
Aqaba Red Sea in Aqaba and Kempinski Hotel
Amman, the luxury and high-end tourism has been
brought to this part of the world combining all of
these areas of interest with remarkable European
standards of luxury.”
Excelling in hospitality
The Levant’s travel experts continue to forge ahead
with their most-admired attribute, in which they
soar with flying colours; hospitality. Coupling their
determined endeavours with the region’s unbeatable
climate and a stunning natural backdrop, tourism
experts continue to polish this well-rounded tourism
product, emanating its potential to become a top
destination for the elite incentives market.
Viviane Cherfane, managing director, Viviane Travel
& Tourism, Beirut, relayed the enchantment behind
Lebanon: “Lebanon is known for its impeccable hos-
pitality, its extremely friendly people and its amazing
nightlife, not found anywhere else in the Middle East,
not to mention its huge array of festivals, out-of-this-
world beach parties and rooftop bars; making it an
unrivalled destination for high-end incentive travel.
“And thus, Lebanon is always ready to cater to this
clientele. The local people, which are Lebanon’s
strongest attribute, most of whom speak three
languages, work very hard to make it one of the re-
gion’s leading destinations for all types of travellers,
be it from Europe, Australia or the GCC, all of which
claim the largest shares of our feeder markets.”
Rita Saad, PR and marketing manager, Le Gray Hotel
Beirut shared similar sentiments regarding Leba-
non’s positive reputation. “Lebanon is known for its
excellence in hospitality service as well as its huge
variety of entertainment offerings, and is also a place
to enjoy the perfect cultural trip. Steeped in deeply-
rooted history and heritage, Lebanon is home to a
diverse artistic scene and some of the region’s larg-
est museums. It certainly is a fully-fledged destina-
tion,” she noted.
Maha Bourachi, who was recently appointed as
director of sales and marketing, Four Seasons Hotel
Beirut, also proudly described Lebanon as a country
which features all that it takes to be a top-end
international incentive group destination. “We have
the history, the beautiful and varied landscape, the
natural abundance of mountains, valleys, beaches,
lakes and rivers, which can let the creativity go wild;
all this, in addition to the choice of international hotel
brands available and exquisite Lebanese cuisine.”
Highlighting how these strengths can be realised by
an incentives group, El Atrache advised: “[I would
highly recommend] a group of international visitors
to spend three days in a luxurious hotel conference
setting, and move on their fourth day to a natural re-
serve in the Chouf (cedar reserve) or the Kesserwan
region (Jabal Moussa reserve) in order to discover
the beauty of the mountains and the biosphere of
this part of the world, including, as an option, any
of the ecotourism activities provided all around the
Lebanon Mountain Trail.”
ners have,” explained Malhas.
Indeed, to satisfy its ultra-luxury clientele
(from countries such as China) the DMC flies
guests by private jet to Jordan to experience
once-in-a-lifetime themes and events, such
as special dinners at sites such as Jerash
and Little Petra, or even inside old historical
castles, or at the beach of the Dead Sea.
Further elaborating on the variety of options
to accommodate every type of incentive
group, Hani Abu Lafi, director of sales and
marketing, Four Seasons Hotel Amman
revealed: “Exclusive trends and exciting
activities include: five-star luxurious tents
and lodges at various camping sites across
Jordan such as Wadi Rum and Wadi Dana;
five-star hotels at some of Jordan’s most
spectacular cultural and natural treasures
such as the Dead Sea and Petra; and also
for those who would rather just spend the
day at the Dead Sea, that can be accommo-
dated through five-star day-use resorts.
“There are also private tours of various
natural treasures across Jordan with their
own guide and driver to give the luxury
guest a feel of exclusivity and privacy and
for flexible touring based on their interests,”
Abu Lafi continued.
Also crafting momentous offerings for elite
yet diverse MICE groups, are Kempinski
hotels in Amman, Dead Sea and Aqaba, as
Massarweh disclosed: “Combined with the
extensive facilities to create a memorable
MICE experience and a unique retreat,
our hotels deliver a magical and exclusive
charm, a unique luxury residence whilst our
guests discover the treasures of Jordan, its
culture, history and traditions to remember
for a lifetime.”
Nawafir Travel & Tours, Jordan, also creates
packages which appeal to the luxurious
incentive visitor, one of which, as its manag-
ing director, Adnan Habbab explained is a
luxurious private jet tour to Aqaba with an
overnight stay in the ancient city and a trip
to Wadi Rum the next day.
Depicting the travel company’s added
luxurious offerings of private dinners inside
Little Petra, Habbab concluded: “We offer
dinners for guests where a lot of emphasis
is given on the lighting to create the perfect
ambience, accentuating the atmospheric
and stillness which pervades Little Petra.
“More than this, we provide these elite
groups with hot air balloon tours over Wadi
Rum, which can fit up to 15 people; perfect
for these types of travellers who pursue
unique, authentic incentive activities.”
Characterised by an abundance of natural
offerings and a cultivated tourism prod-
uct, the Levant has
been polished for
incentive groups to
imprint memories to
last a lifetime.
With many of these attractions easily acces-
sible from the capital, properties such as Le
Bristol Hotel Beirut are welcoming interna-
tional consultancy and insurance companies
as their elite incentive groups, El Atrache
revealed, adding that the team is moving
towards creating alliances with several out-
door attractions in key locations in Lebanon,
to provide exclusive team-building activities.
“Imagine the unforgettable image of the
cedars of the Chouf overlooking the sea, a
thrill on the Assi River while rafting, snow-
shoeing or skiing at a 30-minute drive from
Beirut,” El Atrache enthused.
Saad, meanwhile, highlighted the grand,
private MIM Museum Beirut for a high-end
incentive day out, housed in a historical
landmark and showcasing precious miner-
als. “The Robert Mouawad Private Museum
in the heart of downtown Beirut, houses
several collections, and what is said to be
one of the world’s largest diamonds, the
Jubilée,” she disclosed,
The concierge at Le Gray Beirut can also
arrange a business group tour by private
yacht. “From the sea, our clients can revel
in the beautiful façade of Lebanon while
relishing stupendous services on board
and even on land, mainly with stops at the
Rauche Rock and Byblos,” Saad explained.
“Our guests are also taken to one of the
world’s oldest cities, Batroun, home to
authentically exquisite cuisine where the lo-
cals serve only fresh produce and unbeliev-
ably excellent, homemade food – now, this
is a luxury,” she further divulged.
Providing her positive outlook on the future
of the country’s tourism appeal, Saad said:
“Lebanon has started to reposition itself as a
place ready to serve the most elite incentive
groups and this is evident from the entry of
major international hospitality brands into
the country.”
Indeed Kempinski and The Luxury Col-
lection are both set to open properties
imminently in the country and will join
international brands Four Seasons Hotels
& Resorts, InterContinental Hotels Group
and Campbell Gray Hotels. “With this in
mind, you cannot help but see Lebanon as a
luxury destination,” Saad concluded.
Exclusive treasures
Neighbouring Jordan’s travel industry also
lays claim to a pioneering spirit with natural
attractions which embellish the Levant’s
overall tourism product. Capitalising on the
magnetic draw of its famous landmarks
including the Dead Sea, Wadi Rum and
Aqaba, incentive group travellers are intro-
duced to a world of ancient wonders.
“Jordan is very rich in historical and touristic
sites that can attract incentive planners to
do their events and meetings in, and it can
cater to any kind of budget that these plan-
levant
menaluxury.com](https://image.slidesharecdn.com/b9cf8b5c-bbad-467a-842a-800465fef0d0-150923175828-lva1-app6891/85/Luxury_autumn_2014-27-320.jpg)
Luxury_autumn_2014
- 1. 1 for premium travelprofessionals ttgmena A UTU M N 2 0 1 4 europe: lyrical crescendo an energetic melody of cultural and contemporary notes levant: superior poise inherently alluring, this elegant region reinvents itself fine dining embarking on a culinary odyssey eclipsing expectations P lus premium picks spas Bubbling with buoyant opportunity, the luxury travel industry is exquisitely transforming, to realise a promising and harmonious form evolution
- 3. 3 for premium travelprofessionals ttgmena Naomi Leach Media Reporter welcome letter menaluxury.com Imbued with a potent alchemy, autumn transforms the pallid, sunbaked landscape into an eruption of gold, tangerine and crimson hues. Nature’s last magical flourish of the year, serenades with an evocative swan song, inviting visitors to immerse themselves in the vibrance of the season and to relish in the authenticy of the occasion. Indeed, the discerning traveller appreciates the nuances of each and every note and recognises that time itself is the true definition of luxury. In honouring the priceless, cherished commodity of each moment, connoisseurs and providers of high-end travel are passionately crafting experiences and offerings curated to maximise their guests’ time spent away from home. This is evident in every element of delivery, from the food and beverage outlets which ensure that their clients embark upon an epicurean, gastronomic journey as witnessed in our special Fine Dining focus feature; to the spa segment, designed explicitly to enhance the holistic sojourn, as revealed in this issue’s analysis. While basking in the apricot glow of autumn, as the season’s vivid metamorphosis unfolds, we observe a travel industry that is dynamically evolving too. Realising this opportunity for change in the Levant region, we uncover how tourism stakeholders are working hard to reposition the two countries and to reimagine their tourism fortunes. And in Europe, in tandem with the continent's classic appeal, the intoxicating rhythms of contemporary attractions are also enticing young MENA travellers to visit. Inspired by the enlivening vigour of the season, we invite you, our esteemed reader, to revel in the latest edition of ttgmena luxury and hope that it stirs within you too, just a moment’s precious pause. “You must live in the present, launch yourself on every wave, find your eternity in each moment.” Henry David Thoreau Contributors Natalie Hami Naomi Leach Tatiana Tsierkezou Stefanie Saghbini Panayiotis Markides Creative Director Edward Beales Senior Designer Maggie Bdjian General Manager Publishing & Sales Tony Fields General Manager Events & Communications Alexandra North Account Managers Inna Armeanu Marianne Shokry Helen Moss International Partner Manager Elaine Hockley E-Commerce Manager Panayiotis Philippou E-Commerce Executive Constantinos Voniatis Operations Manager Chris Christou Chief Financial Officer Costas Miaoulis Accounts Executives Vasilis Eracleous Stalo Antoniades Headquarters Nietzsche Street, Ria Court 9, 1st Floor, Makenzi, 6028 Larnaca, Cyprus Tel: +357-24-803800 Fax: +357-24-803060 Email: info@menaluxury.com Website: menaluxury.com TTG Luxury Worldwide Titles* TTG Czech Republic TTG Russia TTG Media TTG Asia * For information on these publications, please contact us at: info@menaluxury.com
- 4.
- 5. 5 CONTENTSttgmena luxury issue15 autumn 2014 06 Autumn Selection Morgan's Hotel Group unveils its exclusive London address; while Qatar embraces an Anantara island and Turkey is set to welcome the much anticipated opening of Mandarin Oriental, Bodrum 08 News Bulgari marks its prestigious UAE debut, as Dusit International eyes Tunisia, Palm Jumeirah prepares for Shangri-La and AVANI embellishes the Seychelles with a glittering addition 12 Viewed and Reviewed The ttgmena luxury team encounter elegance at Symphony Style Kuwait, immerse themselves in the spa at Le Méridien Limassol Spa and Resort and discover true opulence at Waldorf Astoria Ras Al Khaimah 14 Fine Dining Embarking on a gastronomic odyssey to reveal the trends shaping the MENA culinary scene 17 Profile Jean-Michel Gathy, designer, Denniston 18 Feature Europe A harmony of history, culture and contemporary attractions entice young MENA visitors 25 Profile Greg Dogan, CEO, Shangri-La Hotels & Resorts 26 Feature Levant Reinvention and renewal are the hallmarks of the region's alluring tourism gems 29 Profile David Thomson, chief operating officer, JA Resorts & Hotels 30 Spas MENA showcases diverse and complementary holistic experiences to gratify all with urban escapes and farflung retreats 32 Premium Picks The quintessential high-end visitors' guide to California's glamorous attractions 34 Gallery A peak through the lens of the latest extravagant industry events 36 Diary A tour of the Middle East Luxury Travel Show set to captivate Qatar 26 18 14 contents menaluxury.com 30 17
- 6. 6autumn selection menaluxury.com ttgmena luxury autumnselection Caribbean idyll unveiled Island trailblazer With an aesthetic flourish, Cheval Blanc has expanded its prestigious portfolio further, by announcing that Hotel Saint-Barth Isle de France is to join the collection this October. Although the stunning resort was acquired and managed by LVMH during the summer, it will undergo a series of enhancements before the start of the new season. Accentuating the resort’s serenity, a new Cheval Blanc spa will be introduced, offering Guerlain treatments in a four treatment room sanctuary. A new Orchidée double treatment room and other new additions will follow during the upcoming 2015-2016 season. Cheval Blanc is to also launch a new fitness centre, offering personal training sessions and the latest Technogym equipment, overlooking the breathtaking Flamands Bay. Furthermore, guests can experience personalised activities crafted and curated by the Maison’s Alchemists. Qatar’s elite hospitality landscape is set to be illuminated by the much anticipated Banana Island Resort Doha by Anantara, this autumn. Located just 11km from the cosmopoli- tan metropolis of downtown Doha, elite guests can access the private island resort by boat from Al-Shyoukh Terminal, or by helicopter. Boasting 141 units, including premier and deluxe rooms, Anantara suites, two- and three-bedroom private pool villas, and two-and three-bedroom overwater villas, the resort also encompasses a private marina for up to 30 boats. Guests keen to escape the frenetic pace of the city, can immerse themselves in the retreat’s Anantara Signa- ture Spa, Holistic Wellness Centre & Botanical Garden. They can also make use of the tennis court, private beach, business centre, four swimming pools and more. And to embark on a culinary journey there is a choice of eight dining options. Facilities provided include a reef conser- vation centre as well as a diving centre, a nine-hole putting course; extensive watersports facilities; and a family enter- tainment centre featuring a bowling alley and cinema. Delivering legendary finesse and cutting-edge technology, is a popular choice for the upscale traveller. P Rippling across all corners of the globe, a thrill of excitement resonates as the high-end travel industry proudly showcases an emboldened array of elite new offerings. With iconic landmark projects set to redefine the luxury hospitality industry, we welcome an exotic island resort to Qatar; an aquatic wonderland to the wilds of Australia; a Turkish coastal gem; a contemporary culture hub arrives in London; and the Caribbean is to embrace yet another tantalising resort, this season. Get ready to be inspired romising the ultimate opulence in the sky, Qatar Executive has announced that it is enhancing its aircraft fleet with a brand new ultra-long haul Bombardier Global 5000 Vision. The new delivery will bring Qatar Executive’s fleet to a total of eight wholly-owned aircraft, comprising of four luxurious Global 5000s, among them two Global 5000 Visions, three Challenger 605s and one Global XRS. Gratifying the ever-growing demand for private jet travel in the region and beyond, Qatar Executive’s new Bombardier Global 5000 Vision with its ultra-long range, superior cabin comfort
- 7. autumn selection menaluxury.com Exclusivity reimagined Evokingurban chic omplementing the bewitching natural wonder of the Great Barrier Reef in Australia, with a serene refuge from which to observe the enchanting coral reef system, the One&Only Hayman Island has opened its doors. The iconic private island, in the heart of the Great Barrier reef is expected to redefine luxury in the region by debuting new accommodation, reimagined spaces and the One&Only touch. The design, interiors and landscape of the resort are born from a collaboration between Kerzner International Development and DBI Design. Boasting guest rooms, suites, villas and penthouses, set amongst expansive pools, lush gardens and two kilometres of pristine white sand beaches, the resort has a wide selection of accommodation for couples, families or groups. Located in three distinct areas of the resort, each accommodation offers a different ambiance. Private cabanas and daybeds have also been added plus an Aquazure Pool. Unveiled for the first time, the newly designed Pool Wing will be transformed to an all-suite experience, each overlooking the pool and sweeping ocean views. Enticing the taste buds, One&Only Hayman Island’s restaurants and bars have also undergone a stylish transformation, with chic fresh interiors and brand new experiences throughout the resort. Furthermore a spa, mani-pedi studio, hair salon and a fitness centre have also been revealed. Infused with the lively energy of the capital, set on the shores of the revitalised, culture hub, South Bank, Mor- gans Hotel Group is due to launch Mondrian London at Sea Containers at the end of September. The first ever Mondrian branded boutique hotel outside of the US is set in the iconic Thames-side building, with the Tate Modern, Borough Market and Southbank Centre all within walking distance. With a combination of riverside views, two exciting new bars, a restaurant and a bustling urban vibe reflecting the local neighbourhood, Mondrian is expected to become London’s new popular destination. Mondrian London comprises 359 guest rooms featur- ing striking designs. With the golden age of transatlantic ship travel as a departure point and ocean liner cabins as its inspiration, Design Research Studio's Tom Dixon has created fitted and well-thought-out rooms, incorporating metallic details and brass throughout. Mondrian London will house an ex- clusive rooftop bar with views across the city, in addition to cocktail bar Dan- delyan. An open kitchen with a visible wood fire oven and a private dining area with a terrace will overlook the banks of the River Thames. Furthermore, guests at the glamor- ous city address, can sample Agua Bathhouse & Spa designed to create a distinct social hub for guests, filled with unique spa therapy experiences, treatments and a lively array of prod- ucts, most of which are new to the global spa arena. Additionally, the hotel offers six flex- ible spaces providing unique venues for meetings, groups and events. C Embracingaluxuryhideaway Marking the hotel group's highly anticipated debut in Turkey, Mandarin Oriental, Bodrum recently graced the country's shores . Stretching 60 hectares across Cennet Koyu (Paradise Bay) peninsula, The property is blessed with spectacular vistas over the Aegean Sea. Built on a series of levels nestled in the resort’s landscaped hillside, surrounded by ancient olive groves and pine trees, this luxurious destination resort of- fers guests a secluded retreat. International designer Antonio Citterio has created the resort’s 109 guest rooms and suites in an elegant,contemporary style, taking full advantage of the property's outstanding location. Design elements have been influenced by the Group’s oriental her- itage as well as taking inspiration from local culture. Each room encompasses its own sun-deck, terrace or balcony, many with private gardens and infinity edged pools. Mandarin Oriental, Bodrum features a se- lection of 10 restaurants and bars providing innovative cuisine, while the Spa offers a range of treatments in a hammam. Overlooking the inspiring Aegean Sea, the hotel can gratify leisure and business guests alike. 7
- 8. 8news menaluxury.com news Amplified footprint s DusitInternational’s strategic expansion plans continue to gather pace, the company has signed the new Dusit Thani Samara Sousse in Tunisia. Nestled on the east coast of the country, the medieval resort destination, Sousse, is within easy reach of international airports Tunis Carthage and Monastir Habib Bourguiba. Following a complete reconstruction of an existing hotel, the Dusit Thani Samara Sousse is slated to open in mid-2018. Infusing legendary Thai service with indigenous cultural elements, designs for the 307-key, five-star luxury resort incorporate a number of diverse food and beverage offerings, including Dusit’s Benjarong Restau- rant serving Thai cuisine and an additional 18th floor panoramic restaurant. Extensive leisure facilities encompass Dusit’s signature Devarana Spa, extending over 1,600 m2 and boasting an expansive pool and solarium. The lavish resort also features direct access to its own private area on Samara Beach, exclusively for resort guests and all guest rooms provide tantalising sea views. The highly anticipated project is situated within a mixed-use development comprising a 26,000m2 shopping mall and an additional 350 residential apartments of high specification. Chanin Donavanik, CEO, Dusit International commented: “We feel it is an excellent time to enter this new market, as prospects are exciting and political stability is back in place here in Tunisia.” Oceanic Iridescence Vibrantly embellishing the ravishing tour- ism gem of the Indian Ocean with a radiant new addition, Minor Hotels Group (MHG) has introduced AVANI Seychelles Barbarons Resort & Spa. Emanating a refined yet contemporary aesthetic the resort is due to reopen in the fourth quarter of 2014, following a major $8 million refurbishment. Located on the west coast of Mahé Island, along the exquisite secluded bay of Barbarons Beach, guests will be rewarded with unrivalled coastal panoramas. The upscale brand provides 124 guest rooms and suites offering a balcony or terrace with views of the ocean. To keep guests entertained during their stay at the haven, leisure facilities will include a large fresh water swimming pool and a gym, and the rooftop ter- race will feature a sundeck. The resort’s spa will offer treatment rooms, as well as a plunge pool and steam room. Meeting and conference facilities include a ballroom, two boardrooms along with a business centre. Dillip Rajakarier, CEO, Minor Ho- tel Group said: “We are excited to add to our AVANI portfolio.” A Contemporarydebut Arising in harmony with its surroundings, luxury hospitality brand Bulgari Hotels & Resorts is erecting a shoreline landmark development. By signing an agreement with Dubai-based real estate develop- ment company, Meraas Holding, the brand is to debut in Dubai, with this being its fifth Bulgari hotel globally. Blending traditional and modern themes with new architecture to reflect the lo- cale, the resort is set to captivate global and local visitors to the UAE. The Bulgari Hotel at Jumeirah Bay island is a capacious, mixed-use development, sculpted in the shape of a seahorse and framed by landscape gardens, It is to boast a marina and the hotel comprises 100 rooms and suites plus 20 hotel villas. Commenting on the development, Jean- Christophe Babin, CEO, Bulgari Group noted:“This project is for us part of a larger plan to forge a stronger presence in the GCC."
- 9. Gratifying the discerningelite with a sparkling new arrival, Nakheel has signed a letter of intent (LOI) with Hong Kong-based Shangri-La Hotels and Resorts to bring the renowned hotel brand name to Dubai’s Palm Jumeirah. Nakheel and Shangri-La have inked an LOI for the management of a luxury hotel in The Palm Tower, Nakheel’s new, five-star, 52-level hotel and residential complex to be constructed at the heart of Palm Jumeirah. The Palm Tower comprises 504 high-end, furnished apartments and a luxury hotel, with 290 rooms and suites, occupying the first 18 floors of the building. The monumental project will feature an array of top-flight facilities including a rooftop leisure and dining complex offering panoramic, uninterrupted views of Palm Pre-eminent address FRHI Hotels & Resorts (FRHI), the hotel management company which operates the luxury and upper upscale hotel brands Raffles Hotels & Resorts, Fairmont Hotels & Resorts and Swissôtel Hotels & Resorts, has revealed a plethora of new addresses as a part of its goal of doubling its regional portfolio by 2020. “Our newly announced projects represent significant growth for FRHI and support our global expansion strategy of growing by 50 per cent over the next five years. In- creasing the footprint of our leading hotel brands, as well as the continued expan- sion of our residential business across Embarking on a prosperous future the MEAI region is critical to our success. We look forward to successfully opening these new hotels and to exploring future development opportunities throughout the region,” commented Michael Glennie, president, FRHI on the news. FRHI’s 2020 expansion strategy encom- passes the Kingdom of Saudi Arabia where, inspired by a rich Arab heritage, Raffles Jeddah will be introduced. The luxury hotel will feature 180 guest rooms and 188 branded residences, while Swis- sôtel Jeddah is to offer 350 guest rooms, executive rooms and suites, as well as Pürovel Spa and Sport centre featuring Jumeirah, the Arabian Gulf and the Dubai skyline. The rooftop complex includes a 50th floor, 360-degree infinity swimming pool – the highest in Dubai – bordering all four sides of the building. Above the pool is an enclosed restaurant and function facility, topped by a public viewing deck. Greg Dogan, president, Shangri-La Hotels and Resorts enthused: “The Palm Tower’s strategic position at the heart of The Palm and alongside the Nakheel Mall makes the hotel the ideal location for anyone visiting Palm Jumeirah. The island is the ultimate address for a luxurious stay in Dubai for both visitors and UAE residents, and we are thrilled to partner with Nakheel to open a Shangri-La hotel in this must-visit destination.” indoor and outdoor pools. Additionally, in the UAE Swissôtel Jaddaf is to debut in Dubai. And set to complement the exisiting properties in Egypt, FRHI will partner with Citystars on an exceptional flagship project in Sharm el Sheikh creating three new hotels, Fairmont Citystars Sharm el Sheikh; Raffles Citystars Sharm el Sheikh; Swissô- tel Citystars Sharm el Sheikh; and a signature golf course. flourishingportfolio Forging its debut in Qatar, the Steigenberger Hotel Group is extending its portfolio into the Middle East as part of its ongoing drive for international growth. The Steigenberger Hotel Doha Airport Road will be located in the heart of the thriving metropolis, providing sumptuous levels of service to leisure and business travellers alike. The project is to be realised within close proximity of Doha City Centre and Doha International Airport with construction works scheduled to begin in the autumn of 2014. The new top-end hotel is scheduled to open its doors in 2016. Providing 200 rooms including junior suites, suites and a high-quality presidential suite, the hotel offers a large conference centre with a 400m2 ballroom and meeting rooms. Guests will be able to unwind in a fitness and health spa centre with various saunas, a swimming pool, a gym along with massage and beauty treatment rooms. Diners can be satisfied by two international restaurants at the hotel, plus a shisha bar is planned. Puneet Chhatwal, CEO, Frankfurter Steigenberger Hotels AG stated: “Doha is an ideal addition to our portfolio of hotels at attractive locations.” news menaluxury.com 9
- 10. niversal Studios HollywoodSM puts theillustrious world of movie-making magic within arm’s reach of guests visiting from across the globe via the theme park’s “VIP Experience,” offering exclusive behind-the-scenes access to the world’s larg- est movie and television production studio, an expert Studio Tour Guide with unlimited front-of- line privileges on all rides and attractions, entry to a reserved VIP Lounge, and a gourmet lunch prepared by the theme park’s award-winning Executive Chef, Eric Kopelow. A full-day adventure, the “VIP Experience” provides guests with a rare, up close and personal peek at the movie making process by accessing areas of the Studio lot typically restricted to authorised movie production personnel. The “VIP Experience” invites guests to disembark the trolley and walk through several television sets currently being used in the production of such shows as NBC’s “Parenthood,” FOX’s “The Mindy Project” and “Chelsea Lately” on E! Entertainment Television. The tour also takes guests, both on foot and via trolley, through the Studio’s historic backlot sets made famous in over 8,000 movies and television shows. The “VIP Experience” is helmed by knowledgeable Studio Tour Guides, whose personalized commentaries enhance the insightful tours with anecdotal storytelling on the Studio’s rich 100-year history, celebrity trivia and current production schedules. The immersive experience also includes a visit to Universal’s famed Edith Head Building, which houses both the Property Warehouse and the Costume Department. Built in 1915, the “Prop House,” as it is commonly referred to among Hollywood insiders, is one of the largest of its kind in the world. The 130,000 square-foot, four-story facility contains an eclectic assemblage of over 400,000 singularly Universal Studios Hollywood Universal Studios Hollywood’s Enhanced ‘VIP Experience’ Touts Exclusive Guided Theme Park and Studio Tour with Unlimited Front-of-Line Ride Privileges, Unprecedented Behind-the-Scenes Access to Movie and Television Sets, Including the Legendary Prop House, and Gourmet Lunch Prepared by Universal’s Award-Winning Executive Chef VIP Experience The ultimate Hollywood Guided Tour... advertorial Click
- 11. click VIP reservations Universal StudiosHollywoodSM 100 Universal City Plaza, Universal City, CA 91608, Phone: 818 622 1139 VIPTour@nbcuni.com Click All the below companies can make bookings for Universal Studios Hollywood Allied T-Pro American Tours International (ATI) American Ring Bonotel Go West Tours GTA Hotelbeds New World Travel Revamerica Tours Team America Tourico Travalco Viator For more information click the links below unique items representing virtually every set dressing and handheld article ever created, and the Costume Department features a diverse collection of over 800,000 articles of clothing, costumes, accessories and jewellery required for any production spanning across the annals of time. A visit to the Studio’s Sound Department will introduce “VIP Experience” guests to the intricacies of film and television sound post- production and the various techniques applied in dubbing, sound mixing, Foley sound effects and ADR (Automated Dialogue Replacement). The “VIP Experience” features unlimited front- of-line privileges for the incredible rides and attractions including the newly opened Despicable Me Minion Mayhem. This original 3D Ultra-HD adventure transports guests into Minion mayhem via an elaborately themed neighbourhood then into Gru’s iconic house and laboratory for their adventure. Whimsically themed queues, clever pre-show videos and comedic dialogue sets up the fundamental plot: Gru’s secret mission to create as many mischievous Minions as possible from human recruits. Guests wear advanced 3D “Minion Goggles” for an exciting journey that further immerses them in the world of Minions through a series of visceral and physical special effects that elevate the intensity of the ride. Water, wind, vibrations and simulated laser beams affect guests as they soar, twist, pivot and roll aboard a state-of-the-art hydraulics ride base. Reserved seating is also a benefit at the Universal Studios shows, including the animal actors show and the Special Effects Stage where the entertainment industry’s greatest movie-making illusions take centre stage in Universal Studios Hollywood’s SM multi-media attraction, which provides a fast-paced, funny and compelling behind-the-scenes look at the ever-evolving world of Hollywood movie-making magic. Via the magic of digital technology, the Special Effects Stage allows guests to participate in pivotal scenes from some of Universal’s most memorable films and reveal the hidden secrets of some contemporary filmmaking techniques that produce the slight-of-sight effects thrills in Hollywood’s biggest blockbusters. To complete the day there is also a complimentary continental breakfast in a private VIP Lounge and valet parking included. This is a must for all movie enthusiasts and for any budding young film makers in the family.
- 12. 12 viewed and reviewed Withthe glint of the sparkling Mediter- ranean Sea beckoning to me, I arrived at Le Méridien Limassol Spa and Resort, ready and awaiting my spa treatment which promised to offload my everyday stresses. The treatments that I chose at Le Spa were the Thalassotherapy programme and the Candelles + Pierres massage. Thalassotherapy is a most unique experience offering the curative effects of mineral enriched seawater. Anticipat- ing the utmost in relaxation, I was led to the first pool, containing high concen- trations of magnesium salts, in which the density of the salt water supports the body, keeping it afloat. A similar experience was to be had in the second pool, however this one contained a high concentration of sea salt. Then, for an invigorating end to the programme, I was led to the third and fourth pool, which contained an underwater hydro jet massage to relax the muscles. With the intense feeling that my worries were being lifted from my very body, my spa journey continued with the Candelles + Pierres massage, where I was ushered into a room exuding an utter feeling of calm through its low- lighting and tranquil ambience. This was heightening by the sound of the sea outside drifting in through the slightly- ajar window. The treatment began with hot stones being placed on my body to relieve ten- sion and then three types of massage candles containing oils – relaxing, firm- ing and energising – were used, with the hot stones being used intermittently during the massage. Towards the end of the treatment, warm towels were placed on my arms, face and chest and then shells were placed over my ears, ending on a truly serene note, with the sound of the sea resonat- ing in my ears. Using Thalgo and Elemis products, Le Spa boasts an array of treatments including Thalassography. www.lemeridienlimassol.com/en/spa LE SPA AT Le MÉridien LIMASSOL Spa andResort Limassol, Cyprus By Marina Drakou Soaring high into Dubai’s skyline, Shangri-La Dubai’s opulence struck me the instant I laid eyes on it. I was impressed by the grandly designed interior, reminiscent of Arabian fairytales. My check-in was pleasant and seamlessly aided by a helpful re- ceptionist. The hotel’s prominent location on Sheikh Zayed Road gives it a plethora of entertainment and business venue options, including the Mall of Dubai which is only one stop away by metro. Staying on the executive floor of the Horizon Club, I was whisked away to my room on the 39th floor, and was in awe of the spaciousness afforded by the room. The room boasted a complimentary WiFi connection with fast Internet capabilities and moreo- ver offered a stunning view of Downtown Dubai, while also providing a relaxing environment to make myself at home. Another perk of the Horizon Club was having access to a concierge who eagerly planned my travels for the day. Breakfast was included in the Horizon Club package, where I feasted at the proper- ty’s exclusive Horizon Club lounge and I was able to relax after a heavy day of meet- ings, on the ground floor. Having sampled the breakfast buffet, I was awestruck by the scale of the breakfast and tucked into what may have been the greatest breakfast I have ever had. The number of families and business guests at the hotel was testament to its capac- ity to exceed the expectations of both markets. With eclectic offerings and style and an ability to satisfy with exceptional service, Shangri-La Dubai ensures it stands out from the crowd. www.shangri-la.com/dubai/shangrila/ Shangri-La HOTEL DUBAI, UAE By Ioanna Pattichi viewed & reviewed menaluxury.com 321
- 13. 13 Having resided ata large number of luxurious properties across Kuwait on my travels, mainly for business, I have to stress here that Symphony Style Hotel Kuwait certainly claims its spot among the best five-star hotels in the country. Aside from the ambient feel which embraces the hotel and the stunning panoramic vistas of Kuwait, Symphony Style Hotel Kuwait perfectly satisfies the three simple criteria from which I usual- ly judge a property: complimentary high speed WiFi connection, so that I can speak with my family while I’m away; a comfortable bed for a good night’s sleep after a busy day of meetings; and members of staff, who go out of their way to provide superior offerings. With a busy schedule ahead of me, unfortunately I couldn’t enjoy the Six Senses spa or the high-class dining outlets, Cucina and Luna, however I did manage to make the most of the room service provided. I must point out the professional levels of service and the availability of the shortened version of Cucina’s Italian menu, all beautifully complemented by the free in-room mini-bar beverages of- fered to me throughout my stay. The room itself was comfortable, boasting a good-sized work unit and a capacious bed, admirably adorned with a stylish aesthetic ethos, keeping on par with the hotel’s overall bright and vibrant feel. Excellently blending a mix of both corporate and leisure attributes, guests seeking the perfect balance between business and pleasure will find that not only does the hotel exert a unique design and colour scheme but houses a lavish ballroom, state-of-the-art meet- ing rooms and a prestigious boardroom. The hotel oozes opulence which resonates throughout its 18 floors of 169 rooms and suites. There are three F&B outlets. www.quorvuscollec- tion.com/symphony- style-hotel Symphony Style Hotel Salmiya, Kuwait By Tony Fields As the taxi made its way along the desert highway - there was the beacon: the Waldorf Astoria Ras Al Khaimah. Stepping out of the taxi and into the lobby was like stepping into a bygone era of opulence, classy, chic and atten- tive service. I was treated like a VIP. I found myself surrounded by marble, sweeping staircases and exquisite chandeliers. The whole ambience was of utter tranquillity, brought on by the calming décor made up of cool blues and shades of gold and cream. After checking in, I was led to my room by my own personal concierge, who was appointed to me for the duration of my stay. The wow factor was echoed on entering my room, which was divided by a magnificently etched screen separating the sleeping area from the lounge/working area. I was also most excited when I noticed that the walk-in wardrobe and dressing room were adorned with a lit vanity desk. And accompany- ing this was an unrivalled view from my balcony of the sea and the extensive green grounds below. A lush expanse led to the property’s unforgettable outdoor sparkling blue swimming pool complete with a swim-up bar and individual gazebos. A re- freshing touch was added by the ever-so-helpful staff providing ice-pops and cold pressed towels to guests lucky enough to be relaxing by the pool. My evening was one of utter indulgence, dining at the Lexington Grill, with a unique opportunity to try out the subtle differences in flavour of eight differ- ent types of steak, while watching the sun set over the Arabian Sea. I have stayed in a variety of ho- tels, however the Waldorf Astoria Ras Al Khaimah offers an F&B experience far above the standards that I have come to expect or experience as a busi- ness traveller. In hindsight, this was a trip and experience that will not be forgotten. Waldorf Astoria Ras Al Khaimah boasts 346 guest rooms along with impres- sive meetings and event space. www.waldorfastoria3. hilton.com/en/hotels/uae/ waldorf-astoria-ras-al- khaimah-RKTWAWA/ index.html Waldorf Astoria Ras Al Khaimah Ras Al Khaimah, THE UAE viewed & reviewed menaluxury.com By Elaine Hockley
- 14. a culinary Odyssey “There isno sincerer love than the love of food,” asserted renowned Irish playwright, George Bernhard Shaw. Indeed fuelled by this enduring passion, the MENA region meta- morphosises to meet the needs of the most scrupulous food connoisseur. It beckons to them, enticing them with its titillating fine dining scene; its triumphant portfolio of outlets that treasure and honour the world’s abundance of culinary magic, while simultaneously incorporating modern twists and never-experienced-before infusions. But what is it exactly that successfully defines a fine dining experience? “Fine dining restaurants come with a certain expectation of creativity, providing something new and dif- ferent,” explained Antonello Manca, executive chef, Dusit Thani Dubai. “From offering a special menu, down to the décor of the dining room and the overall atmosphere, it needs to be right from the moment the guest enters the restaurant.” He elucidated that fascinating the five senses – sight, sound, touch, smell and, of course, taste – is fundamental to a flawless dining experience, something that Dusit Thani Dubai’s popular Benjarong Royal Thai Restaurant effortlessly provides. Supporting Manca’s opinion, Niel Foster, executive chef, Jumeirah Zabeel Saray, Dubai, who oversees a portfolio of 10 outlets and a team of 124 chefs at the property, added: “The high-end dining experience is unique to the individual guest, however, in my opinion it is all about the atmosphere and lighting that really set the tone, and, of course, the food.” Also expressing this sentiment was David Harnois, execu- tive chef, Radisson Blu Hotel, Kuwait: “The crucial factors A gastronomic adventure is one of life’s most cherished pleasures – an experience to be relished by one and all. With the MENA region’s insatiable appetite for the extraordinary, culinary experts are eclipsing expectations. Tatiana Tsierkezou enters the enriching realm of fine dining
- 15. 15fine dining menaluxury.com that enhancea concept are location and style. The location provides the atmosphere and the style must reflect the target customer. Once this is achieved, innovative food has to be designed to please the guest, not the chef. Often chefs do things for themselves and we have to remem- ber that we are there to please the customer.” Taking a more technical approach, Foster further illustrated that when developing a fine dining concept, the concept brief is indispensa- ble. “Any good concept needs a good concept brief from the vision, competitor analysis, sustainability, trends in the market, life span of the products and seasonality, among others. Once this reflects fine dining, then you are set to achieve great things,” he said. And as all these factors are imperative to the smooth realisation of an upscale culinary concept, David Nuenemann, F&B manager, Kempinski Hotel Mall of the Emirates clarified that a fine dining establishment must administer exactly what it promises: “It is really important to be able to deliver what you are selling.” He boldly added: “It is important to focus on the authenticity of your concept, whatever the concept is, and to provide the best of it to your target audience – the first step is to know your audience and who you are targeting.” Reiterating this point of view was Rudolf Segers, executive chef, Waldorf Astoria Ras Al Khaimah: “Much of the success for creating a fine dining concept is from understanding your markets, demographics and competition. Market re- search and competitor analysis are of para- mount importance.” Segers proceeded to outline key factors to be investigated when devising a fine dining con- cept: What are guest preferences? What type of restaurant would benefit and complement the location? And how many restaurants are already in existence? APPETITE FOR EXCELLENCE Upon actualising a fine dining concept, the creator will come to realise that accompanying high-end, taste bud tantalising cuisine, are the intricacies of elite clientele and their valued ex- pectations. Hoteliers, chefs and staff encounter a labyrinth of paradoxical demands presented by guests seeking unique and memorable din- ing experiences. Among the exclusive, bespoke culinary adventures, detail and personalised service is something that they are indubitably accustomed to. “Providing personalised customer service and paying attention to detail perhaps tops the list of factors that define high-end dining at our restaurants,” outlined Amer Fahed, F&B director, Mövenpick Resort & Spa Tala Bay Aqaba, Jordan. “We try to make our customer feel like a celebrity,” he added. Echoing this sentiment was Nuenemann, who declared: “We believe that person- alisation is the key to fine dining. We can create anything our guests ask for, but we go even further and make sure we offer a unique experience.” Providing TTG MENA Luxury with an example of the great lengths taken for this sought after, bespoke service, Nuenemann shared that Kempinski Hotel Mall of the Emirates offers tailor made dinners in its unique-to-the-region Ski Chalets. “Guests have the option to dine in privacy with a dedicated butler, chef and waiter as- sisting them. Adapting your culinary offer is a plus, but bringing out something unique is a must and this is what we are doing at our hotel,” he shared. Danijel Jovanovic, general manager, Ba Restaurant & Lounge at the illustrious Fairmont the Palm, Dubai, also outlined the ultra-exclusive fine dining capabili- ties of his outlet. “At Ba, we can offer the complete tailor made experience starting from an arranged luxury car pick-up and a private room to dine in that can be deco- rated to individual taste, to personalised and bespoke menus. Master chef, Lau Pak can design menus incorporating favourite flavours or specific regional delicacies with customised courses,” Jovanovic divulged. Reinforcing the value of personalisation, Segers concluded: “Luxury is defined by unforgettable experiences and these are not only created by the ambience and interior design of an outstanding restau- rant, but more importantly the characters that run the show, who are with guests throughout their journey. “The sky is not the limit. It is merely the starting point; imagination is key and is a powerful tool for creating a memorable occasion. Physical material along with legal logistics are the only restrictions that can be potentially faced.” A CULINARY MOVEMENT The ever-evolving world of fine dining is forever inventing, adapting and recreating its delectable portfolio as seasons change. “Similar to fashion, there are different trends that are at the forefront of the industry at any given moment,” assured Majed Al Alawi, marketing and communications manager, The Domain Bahrain. Commenting on the cuisines that are trending in Bahrain, Al Alawi explained: “Right now, I would say fusion, Japanese and tapas restau- rants are trendy. These concepts are very popu- lar because people like the sharing concept. At The Domain Bahrain’s outlets, all menus are built for sharing.” He further expressed that Bahrain’s elite are in search of restaurants that use organic produce, and provide simple techniques and healthy options. Reflecting Al Alawi’s view on the evolving world of food, Maurizio Panicali, executive chef, Rosewood Corniche, Jeddah, KSA, also outlined: “Every day brings a new invention, a new tech- nology that makes cooking easier, tastier and more enjoyable. The diversity of cultural back- grounds is also reflected in these ever-changing cooking trends.” Panicali continued: “At the moment, Asian food is leading the way, presenting boundless oppor- tunities for bold and exotic menu development. This ‘healthier’ choice incorporates Chinese and Japanese and increasingly, Thai, Vietnamese, Indian and Malaysian.” Meanwhile, in the UAE, and more specifically, in glittering Dubai, a brand new trend has emerged, as Manca outlined. “Dubai offers such a vast range of cuisines but reflecting on the last few openings, I would say that Latino and South American restaurants have been the latest trend after modern Japanese restaurants were ruling for a long time. Also mirroring this opinion, were Foster and Nuenemann, who have both pinpointed a trend shift in Dubai for Latin American cuisine. As MENA's fine dining scene reaches ever greater pinnacles of sensory excellence, diners continue their eclectic culinary journey. With a region that is perpetually evolving to meet the discerning tastes of contemporary diners, this distinctive segment is devoted to keeping food connoisseurs forever craving more.
- 16. Where does yourpassion for food come from? My passion for food stems from many young years of watching The Galloping Gourmet; Graham Kerr, en- tertaining me with tasty dishes. This followed on, with me, the home cook, providing tasty meals for all and gaining pleasure from the response received. What is your idea of a perfect gour- met experience? My ultimate gourmet experience would be to tour the whole of France and Italy eating and sometimes cook- ing with some of my culinary idols. Also, eating fresh fish or shellfish caught on the day, simply cooked, needing little or no help to show off its flavours or a salad of Sicilian baby plum tomatoes with a fresh melting burrata oozing over the top with a trickle of olive oil and a twist of pepper – divine! One of the most delicious dishes I have experienced is a globe artichoke soup with truffles and par- mesan, a classic of three Michelin- starred chef, Guy Savoy, in Paris. What has been the highlight of your culinary career? Receiving my first Michelin star in the 1980s was the first highlight of my career, and a decade later, being honoured with an OBE from Her Majesty The Queen. Is there anything exciting in the pipeline that you can share with TTG MENA Luxury exclusively? My juicy story in the pipeline is the opening of my British restaurant Rhodes W1 at the Grosvenor House Dubai in September. You are a household name in the UK. What fuelled your desire to build a presence in the UAE? The UAE is establishing itself as a new culinary destination. I have been coming to the UAE for the last 12 years and I have witnessed numer- ous culinary changes that continue to grow as each year passes. I simply wanted to be a part of it. How do you predict that the fine din- ing scene will develop over the next decade? Today, fine dining has a limited audi- ence; people tend to prefer a lighter, more relaxed atmosphere, removing all the starch that fine dining so often creates. Hailing from the UK, renowned restaurateur, cookery writer and chef, Gary Rhodes has made an indelible mark upon the Middle East with his prestigious eateries in Dubai and Abu Dhabi. As Rhodes continues his regional expansion, he exclusively outlines his take on the ideal gourmet experience to Tatiana Tsierkezou Gastronomic LegacyQ&A
- 17. 17 Conjuring the creativeaesthetic for an un- precedented nine hotels in 2013 alone, the prodigy of hotel design and architecture, Jean-Michel Gathy explained to Panayiotis Markides what drives him to reach for the pinnacle of luxury hotel design What elements must be considered when taking on a new property? What must you be sensitive to? First and foremost, the location of the project is the main guide- line. If somebody calls me to do something on the beach in the Caribbean, it will be different to something in the mountains. Secondly, the site: within the beach, you have beaches that are wild, aggressive, or a powerful sea, but then you have others that are silky and soft, like in a lagoon. Obviously, your response to each of these depends on this. The site really determines fundamentally your approach. The length of stay and the clientele, besides just the physical location also matter. So both the physical and social location count. The way people live depends on where they go, what they go there for, and therefore the architect must design according to that, and that is all determined by the site; the site being both physical and social. Within the Middle East, how do you seamlessly balance the architectural aspect, interior design and hardscape of any project’s cultural location with a brand’s (or the owner’s) aesthetic ethos? I think hotels have a responsibility to a guest, in other words you must feel comfortable, you must feel private, you must be respected and enjoy yourself. For each area of the world, there are obviously different values. Because of these, the architecture in these different areas is different: for instance, it’s always about display and show in Miami, whereas in the Middle East it’s all about privacy. There- fore, we as architects are responsible to ensure that we translate these values into our design. Normally these values are already part of the architectural language of the locale, because people have lived like this with these values for hundreds of years. There- fore, if you design a project in the Middle East, and you respect the Middle Eastern values and social behaviour, it will translate architecturally into a product which will be in line with the local culture. You also have to match these values with the operator’s requirements, whether it be a Cheval Blanc, or Aman – each of these has a specific DNA. We integrate their DNA into the local cultural values when we design architecture. The leader is the local value. The operator integrates itself. Please outline what defines ‘luxury’ for you, and how you integrate this into your designs in the Middle East. In design, every part of the world has different values. If the Middle East likes gold, marble and gates, that’s because it corresponds to their values, and one must re- spect that. The French, or the British, for example, will have different values. Every orient of the world has different values. Luxury is nothing to do with values; it is to do with time, choice and space. And then comes taste value – all are different. What are the trademarks that define a Jean-Michel Gathy designed property? The first is common sense: I design according to what I am designing for. I am de- signing a hotel in a certain place for a certain person to enjoy, and thus I address all future requirements to them. A second trademark is, I believe, that people are ultimately away from home when they are in a hotel, and therefore they must feel comfortable and not challenged. Number three is geometry. I believe in peace and geometry in the architectural balance. I like it when things are balanced, and that is because the human mind is programmed to enjoy balanced geometry. Therefore if you do this, using symmetry and forces that balance one another architecturally, you make the person feel comfortable. Number four is seamlessness. I believe that 20 years ago I pioneered the design of projects where my services include architecture, interior and landscape. Before that, architects designed the architecture, then there would be an interior designer, then a landscaper. This meant that sometimes there could be an imbalance between the interior design and the landscape, for example. However, if we design the whole thing, it will be a seamless experience and there- fore more comfortable. Q&A profile menaluxury.com Meet... Jean-Michel Gathy Which influences have proved formative to your career? Professionally – Adrian Zecha, who made me discover the luxury, boutique, hotel resorts at their inception stage. Also, Hans Jenni really pulled me forward, in the design of five-star resorts, and Sol Kerzner (of One & Only). Working with all of these three men has been extraordinary. As a traveller and designer, are there any locations that you find captivating ? New Zealand and Peru, but for ski locations Switzerland, France, the US and Japan. For animal safari, Botswana, Kenya, South Africa, India, Mozambique, Bali and the Maldives. Notable Jean-Michel Gathy projects • The Chedi Andermatt, Switzerland • The Chedi Muscat, Oman • Cheval Blanc Randheli, Maldives • Marina Bay Sands, Singapore • One&Only Reethi-Rah, Maldives
- 18. 18 feature europe menaluxury.com lyrical crescendo An energeticharmony of culture, history and contemporary attractions invites the young MENA traveller to savour its distinct notes. Natalie Hami discovers how the European continent is continuing to enamour visitors
- 19.
- 20. voyaging to populardestinations in the UK, France, Germany, Austria and Switzerland as well as veering off course to discover new emerging hotspots such as southern Italy. Liam Wholey, CEO, The Travel Attaché ex- plained this prevailing trend: “As the younger generations of Middle Eastern travellers begin to take holidays – as more and more of them have been to high school or college abroad – this encourages an appetite for exploration of different cultures.” Desirable address Embarking on the opportunity to revel in Europe’s past, present and future can only be achieved from a premium and stylish address, asserted Mike Urbanowski, area director of marketing, Grand Hyatt Berlin. He noted how the property’s central loca- tion harmonises with the needs of the young MENA traveller. “The KaDeWe, the luxury boutiques in Berlin Charlottenburg and the green area of the city can be reached easily from the hotel, as can the lively Torstrasse and the trendy Pren- zlauer Berg district with exciting restaurants. Our private limousine gives a personal touch while exploring the city.” Steve Thorne, director of sales and mar- keting, Grosvenor House Apartments by Jumeirah Living also remarked on how the property offers a most privileged locale. “Our location affords our guests conveni- ent access to the best shopping, dining and entertainment that London has to offer. Situ- ated on Park Lane opposite Hyde Park, and just minutes from the boutiques of Mount Street and Bond Street, as well as leading department stores, Harrods and Selfridges, Grosvenor House Apartments offers an envi- able base for a trip to London.” Also capitalising on its exclusive and time- lessly luxurious location, Tony Murkett, managing director, The Apartments by The Sloane Club declared: “Chelsea is a hub for the young and wealthy from across the world, and we are positioned in a prime loca- tion just off Sloane Square. Because we have several one- and two-bedroom apartments, groups can stay in the same beautiful build- ing with plenty of space for each individual guest – necessary for those long stays.” 20 feature europe menaluxury.com s a muse, inspiring admira- tion from iconic artists throughout history, Europe provides the ultimate cultural, yet also excitement-infused, escape. By rousing the senses of all who pass through the con- tinent, visitors can savour its diverse delights to the very fullest. Well-versed in gratifying all those who have walked its cobbled streets, a visitor to Europe in the 21st century continues in their prede- cessors’ footsteps, as the hospitality industry offers an unrivalled experience. There is no doubt that today’s affluent, young MENA traveller is truly different to those who may have journeyed to Europe a century ago, or even a few decades ago. Today’s discern- ing clientele not only requires everything at their fingertips in terms of technology, but also needs assurance that their journey will be seamless and in precise harmony with their own needs. Indeed, the young traveller is fast becoming an important and influential market with the global youth travel industry now estimated to represent 200 million international trips a year, according to the World Youth Student and Education Travel Confederation. Further- more, the youth travel industry has grown quicker than global travel overall. Honing in on the Middle Eastern market in particular, Riccardo Strano, director – Asia and Oceania, ENIT, Italian State Tourist Board enthused: “The Middle East has the largest population of young people in the world. Statistics show that young people (aged 14 to 25) represent 52.9 per cent of the population of the UAE. Youth travellers now represent 20 per cent of international tourism, mak- ing the group an important economic force. Young people are travelling more, staying away for longer periods of time and spending more money.” Strano further noted: “Tourism is expanding in the MENA region and our data shows a steady increase of the young tourism flow from the MENA region.” As such, this particular segment will be a key focus for VisitBritain, outlined Annique Labuschagne, manager Gulf markets, Visit- Britain, who said: “For the year 2014, we will be launching a digital consumer campaign that targets the affluent youth segment in the GCC. The campaign will connect digital influencers from the GCC region with their favourite activities when travelling.” With the traditional affluent hubs of Europe beckoning, these young MENA travellers are A Once ensconced in these illustrious addresses, a host of coveted excursions unfold.
- 21. 21 feature europe menaluxury.com The abilityto provide easy access to cultural and historic landmarks is also magnetising young travellers. As such, Alberto Jiménez, sales manager –Middle East, Mandarin Ori- ental, Barcelona revealed: “The hotel location is one of our highlights as it is located in the prestigious Passeig de Gracia, surrounded by the city’s finest shopping, dining and cultural venues.” Symphony of experiences Once ensconced in these illustrious ad- dresses, a host of coveted excursions unfold, promising to either stimulate the mind or pick up the tempo to enliven even the party- enthusiast. Philippe Rubod, CEO, Crans-Montana Tourism & Congress explained how the region provides exclusive experiences for a range of interests. “In winter or summer, Crans-Montana is known worldwide as a Swiss alpine destina- tion with an incredible choice of activities or events that can make a difference and set us apart when it comes to high-end experiences for groups.” According to Rubod, Crans-Montana can of- fer VVIP facilities and packages that include private dining with famous musicians, as part of its Caprices Festival; exclusive ski competi- tions for groups along with private openings; and bespoke guided visits of the brand new Pierre Arnaud Foundation. Remaining in this Alpine haven, its picturesque canvas beckons to the young adventurous traveller with a selection of outdoor activities to sample. Eric Favre, managing director, The Alpina Gstaad revealed: “We work with profes- sional partners in the regions to deliver a range of exclusive and exciting activities such as paragliding, hiking tours, river rafting and, in winter, skiing, dog sleigh rides and more.” A thrilling palette of activities were also elu- cidated on by Sonja Ishak, market manager Middle East, Vienna Tourist Board, inviting the youth of MENA to delight in water sports at Vienna City Rafting. Journeying much further south, to savour the warmer climes of Italy, Rome Cavalieri, Waldorf Astoria Hotels & Resorts introduces a bespoke and epic spectrum of tours to its discerning clientele. Fabio Berto, director of business development, Rome Cavalieri, Waldorf Astoria Hotels & Resorts illuminated: “The hotel is able to ar- range private gladiator lessons, rides in super luxury cars such as Ferrari, Maserati and Lamborghini, and shopping tours of Rome. Also, exclusive visits to private palaces closed to the public and unique tours at the Vatican Gardens, Vatican Museums and Sistine Chapel are arranged by the hotel’s concierge.” Further showcasing the experiential wonders of Italy’s luxury landscape, The Great Beauty tour at Rome Cavalieri, inspired by the 2014 Oscar-winning Italian film, gives film aficiona- dos the exclusive opportunity to walk in the footsteps of award-winning actors to explore the magnificent, undiscovered locations of the Eternal City featured in the film. Whether travelling in small or large groups of friends, travellers can embark on a range of on-site activities which lend themselves well to larger parties. Christina Deeny, regional sales director – Europe and Middle East, Belmond, highlighted opportunities on offer, including group class at The Raymond Blanc Cookery School at Bel- mond Le Manoir aux Quat’Saisons in Oxford- shire, the UK, and a private film tour of Venice at Belmond Hotel Cipriani in Italy. Also appealing to the senses, blending the present and past, guests at Grosvenor House Apartments by Jumeirah Living can take in the unique sights of London in their own private helicopter. And with a unique selection of hotels in some of Europe’s capitals of culture, such as Paris, Geneva and Rome, the team at The Dorchester Collection are on hand to make arrangements for any bespoke experience, tour and activity. Visitors to glamorous Monaco can enjoy a bespoke experience in this exclusive destina- tion, by following recommendations of DMCs promoted by Monaco Tourism. However, culture isn’t the only compelling ac- tivity for leisure visitors. Shopping enthusiasts will be delighted by Peninsula Paris, expected to open at the end of this summer, which is set to offer dedicated Arabic-speaking guest relations and concierge teams, on hand to ar- range the closing of luxury brand stores for an experience of private shopping. Also providing an opulent immersion into the city’s retail highlights, Le Royal Monceau – Raffles Paris has launched a new ‘Shopping in Paris’ package, with a most unique partner- ship with iconic department store Printemps Haussmann. “As part of this package, our guests get com- plimentary access to the store’s VIP services (access to VIP lounge, VIP welcome, Print- emps VIP Card, multilingual personal shopper, hands-free shopping, priority tax refund, local delivery and international shipping, Printemps gift),” remarked Omer Acar, general manager, Le Royal Monceau – Raffles Paris. The impetuosity of youth In a bid to satisfy the tastes of all young, af- fluent MENA travellers, a variety of hospitality institutions are switching up the tempo. One such property is Monte Carlo SBM in Mo- naco, which, according to Eric Bessone, press officer – Middle East and Asia, Monte-Carlo SBM - Hotels & Casinos, is an ideal location for guests to discover artistic creativity at its pinnacle through its pop rock concerts. “Monte Carlo SBM has created a 2014 Monte Carlo Sporting Summer Festival programme with concerts hosting the greatest stars in the world, whose diversity creates the richness of the content, respecting our tradition of glamour. This year, yet again, the impetuosity of youth will be represented by Lana Del Rey, Macklemore & Ryan Lewis and more.” In the party capital of Ibiza, Josh Littman, director of development – EMEA, Hard Rock Hotels and Casinos clarified that within the Playa d’en Bossa area, the Hard Rock Hotel Ibiza is set within walking distance to the island’s hottest spots. “Due to its long-standing presence in the Mid- dle East, Hard Rock Hotel Ibiza will continue to appeal to guests from the MENA region by leveraging our well-known reputation as a vibrant entertainment brand.” Reiterating that Italy also possesses the dual elements of prestige and excitement to match a youthful traveller’s appetite, Strano eluci- dated that Milan holds great appeal due to its nightlife, as well as its cultural events. A melody of the past and present permeate the young MENA visitor’s voyage to Europe, as the diverse continent successfully fuses its matchless cultural vig- our and exclusive leisure options to orchestrate a symphony of experiences for all.
- 22. 22feature europe menaluxury.com With itsiconic opulence creating landmarks in an honoured selection of European cities, Rocco Forte Hotels is opening its welcoming embrace to groups following a variety of enhancements. Richard Power, director of communications, Rocco Forte Hotels elaborated: “In an effort to meet the needs of group travellers, Rocco Forte Hotels has recently concentrated on the development of its guest suites throughout the portfolio. We have recognised an increasing demand for larger, more luxurious accommodation from travellers from the Middle East in particular; so we are in the process of adding enhanced suites at a number of the hotels in the collection.” Some of the hotels include Hotel de Rome in Berlin, which now boasts exceptional large suite offerings. Power noted that these hotels have all welcomed signifi- cant numbers of Arab visitors recently. He added: “The strength of the Rocco Forte Hotels brand in its style of décor, service and ambience, is something very modern and European in approach. We see this appealing to many young af- fluent travellers from MENA." Infused with fine design detail, Luna Hotel Baglioni Venice invites guests to experience its recently-opened, exqui- site San Giorgio Terrace Suite. Maurizio D’Este, general manager, Luna Hotel Baglioni Venice enthused: “Designed by our Milanese partner Rebosio+Spagnulo, it is part of the ‘Ba- glioni Suites’ Collection and boasts the most breathtaking view on San Giorgio Island, with 100m2 of private outdoor terraces; It is the perfect place to seize magical moments or host special events and parties.” Exceptional vistas Elevated aspirations San Giorgio Terrace Suite is a modular environment of 150m2 , including a comfortable dining and living room, a small private kitchen with a personal chef upon request, one elegant master bedroom and a bedroom as well as two Carrara and grey stone marble bath- rooms with Ortigia toiletries. D’Este further noted: “The concept of the suite is enhanced by handmade craftsmanship and beauti- ful detailing, such as Venetian and French precious fabrics, wood panels adorning the walls, luxurious chandeliers by the historical Venetian company, Fortuny, and unique furniture personally selected by Commendatore Roberto Polito, president and founder of Baglioni Hotels.” How is your business reaching out to the affluent MENA group looking to experience the destination? The hotel has a long relationship with Middle Eastern families, mainly from Abu Dhabi, Riyadh and Jeddah. It has been a market for many years and we have devel- oped relationships with them. How do you tailor unique, bespoke experiences, tours and activities for the young Middle Eastern traveller on a long stay visit, in a group? We have a variety of tours we can organise, such as crossing the lake to go to the French part of the Alps. We intend to create packages but we also appreciate that guests want tailor made packages. The concierge be- comes a key part of this service. They will meet with the concierge and they will ask the guests what they would like to do, and if it’s their first day they’ll recommend something for them. They usually know where they want to go but we help and we build up an excursion based on their needs. What is new in the luxurious world of Beau-Rivage Palace? We’ve just completed a refurbishment of the Palace Wing, over the last year and a half. We’ve also added spa suites, which are 100m2 with magnificent views. A superior sojourn Francois Dussart, managing director, Beau-Rivage Palace remarked on how the property entices the MENA market, thus nurturing its evolving relationship
- 23.
- 24. With the sunas a glistening and irresistible backdrop, Santa Marina Resort & Villas, a Luxury Collection Hotel, in Mykonos, beckons to guests to indulge in an enhanced version of this most illustrious property. The unmatched hotel recently opened following the com- pletion of a meticulous three-year renovation. Led by Silvina Macipe Krontiras of the Greece-based SMK Interiors, the resort’s renovation delights in a contem- porary yet timeless design complementing the majestic views over the Mediterranean Sea. The redesigned guest accommodations, public spaces and restaurants of the hotel reflect Starwood Hotel’s & Resorts Worldwide’s larger strategy to invest in the restoration of its most celebrated Luxury Collection hotels and resorts in Europe. Paul James, global brand leader, The Luxury Collection, St. Regis and W Hotels Worldwide commented: “Mykonos remains one of the world’s most mesmerising destina- tions, and we are thrilled to unveil the redesign of Santa Marina, perfectly poised to cater to a new generation of luxury travellers. That Greece is The Luxury Collection brand’s third largest market globally is a clear indica- tion that the country’s rich culture, distinctive heritage and indigenous treasures make it a ‘must’ for the most discerning travellers.” The property sits on a private and revitalised beach, offer- ing captivating panoramic views of the Aegean Sea, Ornos Bay and nearby islands. It houses 100 guest rooms and suites, including some with a private pool, all featuring a private balcony and picturesque sea views. Exclusive villas perch atop the hillside amid lush gardens where discerning travellers can enjoy the butler service. Mediterranean paradise A harmonious arrival Commencing the very moment the premium traveller gracefully sets their foot down at Munich Airport, they are whisked through airport procedures in a most seamless manner. According to Corinna Born, manager international media relations, Munich Airport, the airport offers the ‘Meet & Assist Service’ on demand which includes a personal pick-up at the arrival gate. Guests are then guided through immigration and baggage claim to the airport’s exit. “Munich Airport's VIP Service is the most luxurious arrival option for travellers who adore special services and exclusive treatment. Chauffeured limousines shuttle the guests in luxury to and from the aircraft. The so-called VIP Wing is staffed by multilingual repre- sentatives and offers airport guests all-round support.” She added: “Personal assistants can organise all the traveller’s flight-related processes and formalities such as immigration support, check-in, baggage-handling, tax refund and customs clearance while guests relax in the VIP Lounge.” Born enthused that the unrivalled offerings include access to the VIP open-air garden, an upscale VIP Wing with a bar, spacious VIP bath and shower facilities along with an elegant VIP cigar lounge. For VIP guests looking for a moment to repose, they can select from private suites with spectacular tarmac views, each of which has its own unique décor. Taxis can then pick up guests directly at the VIP lounge to bring them to the city centre. 24feature europe menaluxury.com Exquisite gratification most scenic paradise indulging the senses invites guests to experience the delights of Switzerland. Introducing a new level of luxury, Haute Montagne is launching Chalet Truffe Blanche in Verbier this December. The ultimate Alpine residence is already available to book. “Chalet Truffe Blanche is spread over 3000m2 , with 1500m2 dedicated to the Roman Empire-inspired spa. It sleeps up to 18 people in seven suites and two superior bedrooms all with en suite facili- ties,” remarked Fiona Ellis, sales and marketing manager, Haute Montagne. Formed from onyx, premium clientele can repose in a 15m indoor pool. A Turkish hammam proudly displays extravagant domes and surrounding the hammam, pool and relaxation area, are nine treatment rooms, a Finnish sauna and more. Ellis further commented: “The impressive wine cellar has underwater windows looking out into the pool and there are two large terraces which have panoramic views of the surrounding moun- tains and valley stretching out beyond.” A
- 25. 25 profile menaluxury.com At the helmof a worldwide hospitality giant, Greg Dogan, CEO, Shangri-La Hotels and Resorts shared with Panayiotis Markides how the opulent Asian hospitality brand is growing its hotel footprint globally and how each of its properties blend seamlessly with their environment How does Shangri-La Hotels and Resorts select where to invest and what do you think are the upcoming hotspots with potential? Shangri-La will only acquire or manage new projects where it makes financial sense and fits the company’s strategic plan. We look for destinations that will be attractive to our current clients and that will help us gain new customers by showcasing Shangri- La’s hospitality. Additionally, we consider overall economic environment; size of the city’s population; surrounding sights, history and culture; transpor- tation links and growth potential. Certainly Doha is a destination where we see potential, which is why Shangri-La will open two hotels there in late 2014 and early 2015. With the city growing and gearing up for the World Cup 2022, we anticipate a lot of activity and interest in Doha. Aside from expanding our existing Middle East portfolio outside the UAE (where we have four hotels) and Oman (where we have one resort made up of three hotels in Muscat), we are also looking at opportunities in the KSA. Additionally, we are looking at opportunities within key cities in the KSA, such as Riyadh, Jeddah and Makkah, although we have no confirmed projects planned at this time. How does Shangri-La’s Asian opulence merge seamlessly with the Middle East’s deep sense of luxury and culture? All our properties, no matter where they are, reflect a sense of place and embrace the local community and culture in both design and offerings. The hotels also reflect the brand’s Asian heritage and the same Shangri-La hallmarks are found everywhere. Luxury is but part of a hotel stay, and central to any Shangri-La experience is wel- coming visitors with Shangri-La’s ‘hospitality from the heart,’ and providing guests with new and personal experiences to help immerse them in the local culture. Much like the Middle Eastern culture of hospitality in making guests feel welcome, we believe in providing visitors with our distinctive Asian standards of hospitality and service, which resonates in everything we say and do. In what ways do you ensure that Shangri-La properties offer the ultimate in luxury offerings? What trends do you expect to influence the high-end industry? We continuously improve our product and service through innovation. Especially in this day and age, business and leisure travellers prefer to be connected at all times. As such, in 2009, Shangri-La was the first international luxury hotel group to provide free WiFi at all its properties and shortly after, we extended the complimentary ser- vice to our hotel limousines. More recently in March, Shangri-La was the first hotel group to offer complimentary access to more than 2,000 digital publications in 60 languages for guests and restau- rant patrons at all its properties through PressReader. There is also an increasing demand from meeting organisers for offerings that will create memorable experiences and foster greater connection among meeting group attendees, while providing a taste of the local way of life tied to CSR practices or promoting health and wellness. In December 2013 Shangri-La introduced ‘Experi- ence It’ - a menu of themed breaks, team-building exercises and inspiring activities at all our hotels to cater to this need, for example planting coral cones in a marine sanctuary, painting a school and engaging with local farmers on an eco-tour. Describe your overarching vision as the spearhead of such an illustrious brand? How have you ensured the company achieves the ultimate in excellence? Excellence is forever evolving, as are guest expectations, which is why both go hand- in-hand and will always be what we all pursue. Along with the sophistication of hotel design, dining offerings and service, Shangri-La will continue to provide guests with authentic experiences that reflect a sense of place in each of the hotels. We will also focus on minimising the environmental footprint when building new hotels by install- ing more efficient water and energy systems, using sustainable materials. Q&A
- 26. 26levant menaluxury.com Glistening anew, thesetwo enduring gems catch the light to reflect a spiralling array of offerings. Stefanie Saghbini unveils how Lebanon and Jordan’s intrinsic touristic appeal has been refracted to entice visitors once more tched in a rich history show- casing Lebanon and Jordan’s indelible and distinctive hallmarks of luxury, the Levant is infused with contemporary hospitality excel- lence. From a combination of a Mediter- ranean climate, striking natural scenery and highly-rated services emerges a tourism product which can ultimately cater to any visitor who travels to its shores, including the MICE segment. “The Levant is a very interesting place for top-end international incentive groups because of its strategic location as it is centrally located with good accessibil- ity of flights and is reasonably priced in terms of hotels, restau- rants, meeting space and other logistics,” noted Mohanad Malhas, managing director, Abercrombie & Kent Destination Management Company – Jordan. Continuing, Nazira El Atrache, general manager, Le Bristol Hotel Beirut enthused: “The Levant region has a lot to offer the international market, be it for MICE seg- ments or for leisure/entertainment interests that would accompany a business traveller’s overall experience.” Together with neighbouring Jordan, a country also standing its ground in the face of the surrounding unrest, the Levant boasts a lavish hospitality sector born from a legacy of luxury and is well-equipped to satisfy the upper echelons of the MICE seg- ment. Jareer Massarweh, cluster director of marketing and communications, Kempinski Hotel Ishtar Dead Sea and Kempinski Hotel Aqaba exclusively revealed: “What makes the Levant region unique is that it has eve- rything you can look for; from adventure to E The Levant region boasts a lavish hospitality sector born from a legacy of luxury. superior poise
- 27. 27 wellness, from historyto culture, from religion to lifestyle experiences and with the pres- ence of Kempinski in this region, especially with Kempinski Hotel Ishtar Dead Sea, Kempinski Hotel Aqaba Red Sea in Aqaba and Kempinski Hotel Amman, the luxury and high-end tourism has been brought to this part of the world combining all of these areas of interest with remarkable European standards of luxury.” Excelling in hospitality The Levant’s travel experts continue to forge ahead with their most-admired attribute, in which they soar with flying colours; hospitality. Coupling their determined endeavours with the region’s unbeatable climate and a stunning natural backdrop, tourism experts continue to polish this well-rounded tourism product, emanating its potential to become a top destination for the elite incentives market. Viviane Cherfane, managing director, Viviane Travel & Tourism, Beirut, relayed the enchantment behind Lebanon: “Lebanon is known for its impeccable hos- pitality, its extremely friendly people and its amazing nightlife, not found anywhere else in the Middle East, not to mention its huge array of festivals, out-of-this- world beach parties and rooftop bars; making it an unrivalled destination for high-end incentive travel. “And thus, Lebanon is always ready to cater to this clientele. The local people, which are Lebanon’s strongest attribute, most of whom speak three languages, work very hard to make it one of the re- gion’s leading destinations for all types of travellers, be it from Europe, Australia or the GCC, all of which claim the largest shares of our feeder markets.” Rita Saad, PR and marketing manager, Le Gray Hotel Beirut shared similar sentiments regarding Leba- non’s positive reputation. “Lebanon is known for its excellence in hospitality service as well as its huge variety of entertainment offerings, and is also a place to enjoy the perfect cultural trip. Steeped in deeply- rooted history and heritage, Lebanon is home to a diverse artistic scene and some of the region’s larg- est museums. It certainly is a fully-fledged destina- tion,” she noted. Maha Bourachi, who was recently appointed as director of sales and marketing, Four Seasons Hotel Beirut, also proudly described Lebanon as a country which features all that it takes to be a top-end international incentive group destination. “We have the history, the beautiful and varied landscape, the natural abundance of mountains, valleys, beaches, lakes and rivers, which can let the creativity go wild; all this, in addition to the choice of international hotel brands available and exquisite Lebanese cuisine.” Highlighting how these strengths can be realised by an incentives group, El Atrache advised: “[I would highly recommend] a group of international visitors to spend three days in a luxurious hotel conference setting, and move on their fourth day to a natural re- serve in the Chouf (cedar reserve) or the Kesserwan region (Jabal Moussa reserve) in order to discover the beauty of the mountains and the biosphere of this part of the world, including, as an option, any of the ecotourism activities provided all around the Lebanon Mountain Trail.” ners have,” explained Malhas. Indeed, to satisfy its ultra-luxury clientele (from countries such as China) the DMC flies guests by private jet to Jordan to experience once-in-a-lifetime themes and events, such as special dinners at sites such as Jerash and Little Petra, or even inside old historical castles, or at the beach of the Dead Sea. Further elaborating on the variety of options to accommodate every type of incentive group, Hani Abu Lafi, director of sales and marketing, Four Seasons Hotel Amman revealed: “Exclusive trends and exciting activities include: five-star luxurious tents and lodges at various camping sites across Jordan such as Wadi Rum and Wadi Dana; five-star hotels at some of Jordan’s most spectacular cultural and natural treasures such as the Dead Sea and Petra; and also for those who would rather just spend the day at the Dead Sea, that can be accommo- dated through five-star day-use resorts. “There are also private tours of various natural treasures across Jordan with their own guide and driver to give the luxury guest a feel of exclusivity and privacy and for flexible touring based on their interests,” Abu Lafi continued. Also crafting momentous offerings for elite yet diverse MICE groups, are Kempinski hotels in Amman, Dead Sea and Aqaba, as Massarweh disclosed: “Combined with the extensive facilities to create a memorable MICE experience and a unique retreat, our hotels deliver a magical and exclusive charm, a unique luxury residence whilst our guests discover the treasures of Jordan, its culture, history and traditions to remember for a lifetime.” Nawafir Travel & Tours, Jordan, also creates packages which appeal to the luxurious incentive visitor, one of which, as its manag- ing director, Adnan Habbab explained is a luxurious private jet tour to Aqaba with an overnight stay in the ancient city and a trip to Wadi Rum the next day. Depicting the travel company’s added luxurious offerings of private dinners inside Little Petra, Habbab concluded: “We offer dinners for guests where a lot of emphasis is given on the lighting to create the perfect ambience, accentuating the atmospheric and stillness which pervades Little Petra. “More than this, we provide these elite groups with hot air balloon tours over Wadi Rum, which can fit up to 15 people; perfect for these types of travellers who pursue unique, authentic incentive activities.” Characterised by an abundance of natural offerings and a cultivated tourism prod- uct, the Levant has been polished for incentive groups to imprint memories to last a lifetime. With many of these attractions easily acces- sible from the capital, properties such as Le Bristol Hotel Beirut are welcoming interna- tional consultancy and insurance companies as their elite incentive groups, El Atrache revealed, adding that the team is moving towards creating alliances with several out- door attractions in key locations in Lebanon, to provide exclusive team-building activities. “Imagine the unforgettable image of the cedars of the Chouf overlooking the sea, a thrill on the Assi River while rafting, snow- shoeing or skiing at a 30-minute drive from Beirut,” El Atrache enthused. Saad, meanwhile, highlighted the grand, private MIM Museum Beirut for a high-end incentive day out, housed in a historical landmark and showcasing precious miner- als. “The Robert Mouawad Private Museum in the heart of downtown Beirut, houses several collections, and what is said to be one of the world’s largest diamonds, the Jubilée,” she disclosed, The concierge at Le Gray Beirut can also arrange a business group tour by private yacht. “From the sea, our clients can revel in the beautiful façade of Lebanon while relishing stupendous services on board and even on land, mainly with stops at the Rauche Rock and Byblos,” Saad explained. “Our guests are also taken to one of the world’s oldest cities, Batroun, home to authentically exquisite cuisine where the lo- cals serve only fresh produce and unbeliev- ably excellent, homemade food – now, this is a luxury,” she further divulged. Providing her positive outlook on the future of the country’s tourism appeal, Saad said: “Lebanon has started to reposition itself as a place ready to serve the most elite incentive groups and this is evident from the entry of major international hospitality brands into the country.” Indeed Kempinski and The Luxury Col- lection are both set to open properties imminently in the country and will join international brands Four Seasons Hotels & Resorts, InterContinental Hotels Group and Campbell Gray Hotels. “With this in mind, you cannot help but see Lebanon as a luxury destination,” Saad concluded. Exclusive treasures Neighbouring Jordan’s travel industry also lays claim to a pioneering spirit with natural attractions which embellish the Levant’s overall tourism product. Capitalising on the magnetic draw of its famous landmarks including the Dead Sea, Wadi Rum and Aqaba, incentive group travellers are intro- duced to a world of ancient wonders. “Jordan is very rich in historical and touristic sites that can attract incentive planners to do their events and meetings in, and it can cater to any kind of budget that these plan- levant menaluxury.com
- 28. 28 Elevatedluxurylandscape Continuing to helpsculpt the region’s high-end skyline, Drake & Scull Interna- tional’s subsidiary, Drake & Scull Engi- neering (DSE), was recently granted two major contracts for the Saraya Aqaba Resort, a mixed-use themed develop- ment built around a man-made lagoon in the Jordanian coastal city. At a combined value of $70.5 million, the premium hotel and leisure development, located on the Red Sea coast, is expect- ed to launch towards the end of 2015, adding 1.5km of beachfront to the city’s shoreline. It is also set to encompass luxurious hotels managed by world- class hospitality operators, including Jumeirah Group and Starwood Hotels & Resorts Worldwide, 12 uniquely designed luxury villas, upscale retail outlets at Souk Saraya, speciality restaurants, a beach club, kids club, Wild Wadi Aqaba Waterpark by Jumeirah Group and a sports complex, among others. DSE is also in the process of executing special services at the St. Regis Hotel, Amman, for a value of approximately $43.6 million, slated to open in 2016. levant menaluxury.com Great expectations Home to a new design, elegant furnishings, extended meeting space and a luxury spa, Mil- lennium Hotel Amman has been upgraded to the five-star deluxe-branded Grand Millennium Amman, Jordan. The upgrade to the property involved refur- bishing the interiors, fixtures and furnishings, creating additional meeting and conference facili- ties, as well as enhancements to the Moroccan Hammam and spa to create a more luxurious experience. In addition, the new plush hotel is planning to create a fresh entertainment programme with special promotional packages, supported by a creative marketing campaign. “The ambition of the Grand Millennium Amman epitomises our plans to manage 50 properties across the region within the next three years with focused management, motivated staff and supportive owners,” commented Ali Hamad Lakhraim Alzaabi, president, Millennium and Copthorne – Middle East & Africa. ILLUMINATED VISION Lebanon’s new ‘Live Love Lebanon’ campaign, is aimed at illustrating the country’s true attributes to the world, reveals Michel Pharaon, Tourism Minis- ter, Lebanon Ministry of Tourism The campaign ‘Live Love Lebanon’ and its associated hashtags on all social media channels, encourages the Lebanese to share their experiences with the outside world, making the campaign everlasting. We hope that ‘Live Love Lebanon’ will revive Lebanon’s tour- ism by allowing tourists and Lebanese people to discover another side of the country that is genuine and authentic. After all, this is what the current tourism trend is all about. It also sheds light on many alternative tourism aspects which were not commonly promoted in previous years, such as eco-tourism, rural tourism, sports and other touristic destinations. Primarily, we are targeting the GCC region and hoping to improve domestic tourism as well. However, we are targeting a new profile of tourists; the adventurous ones - the ones that look for alternative tourism.
- 29. 29 profile menaluxury.com Sharing his passionfor an authentic, intuitive service, David Thomson, chief operating officer, JA Resorts & Hotels revealed the company’s renewed interest in Asia to Natalie Hami What are the latest developments at JA Resorts & Hotels I’m delighted to announce the recent acquisition of a new international property based in the Maldives – JA Manafaru. This brand-defining property is our second in the Indian Ocean and is undergoing a number of enhancements over the summer months to bring it in line with our brand standards. We expect the property to relaunch under the JA brand in Q4 this year. We’re very lucky to already work with some of the best tour operators and DMCs across Europe, the Middle East and the CIS countries, but we’re yet to make a name for ourselves in the Far East. China is a key market for the Maldives and this year ILTM Asia in Shanghai forms a crucial part of our strategy for JA Manafaru. Our marketing campaigns will follow once we have our contracts in place. So given the company’s recent foray into the Maldives, can you please explain the reasons behind the decision? For JA Resorts & Hotels, the Maldives was a logical step in the company’s expansion plans. Having just opened Enchanted Island Resort in the Seychelles, it was a natural progression to look at a project in the Maldives. JA Resorts & Hotels has been managing five-star luxury resorts in the UAE for over 30 years, so we were confident of our ability to own and manage luxury properties further afield. We also have experience with the key markets that travel to the Maldives as they are similar to Dubai. This offered us a major advantage as we have great knowledge of these travellers as well as established teams on the ground in each of the key markets. How will guests to this premium resort have their unique needs gratified? JA Manafaru is an 84-key luxury resort that combines romantic retreats as well as annual family vacations. Our Water Villas offer the perfect escape for couples and honeymooners where they can indulge in privacy, with their own private pool and steps down to the Indian Ocean, whilst larger rooms with two bedrooms are perfect for accommodating larger families. The current property is stunning; we just need to bring our touch of heartfelt hospitality to ensure a commitment to delivering exemplary guest service is a key focus for the island. Are there plans to expand in either Asia or the MENA region in the future? We’re always on the lookout for new opportunities, although the venture would have to fit, both within our brand and our strategy. We’re keeping a close eye on a few areas nearby including Sri Lanka and Thailand as they have great potential. Within the Middle East, we’re also working on a new local project which will see an additional 220-key property join the award-winning JA Jebel Ali Golf Resort in the near future and there’s also plans to develop a further two Dubai properties on our land at JA Al Sahra Desert Resort. Please highlight your marketing strategy for 2014/2015. A key focus for us over the next 18 months is to expand our presence interna- tionally in line with our growth strategy. We need to introduce our brand to the Chinese market and continue to expand our reach across Europe and the CIS countries as we move forward with new prospects in the Indian Ocean. Locally, we’re looking at the strategy behind launching three new properties and capitalising of the expected growth of the region in the run up to the Expo 2020. What is behind JA’s particular brand of hospitality and how is this incorpo- rated within the company and, in turn, conveyed to visitors through its wide range of services and products? Our overarching aim is to ensure we deliver heartfelt hospitality and a sense of casual luxury at all our properties, both in Dubai, and as we expand interna- tionally. I strongly believe our associates are our best asset and I’m delighted to get told this time and time again from both our first time guests and our repeat visitors. Every little detail of our operation is planned with our guests in mind. Essentially we want to make sure they’re looked after while on their holiday, so they have the time to enjoy each other’s company and create memories that will last a lifetime. Q&A meet David Thompson What has been your favourite luxury holiday experience and why? I have been fortunate to have stayed in some of the world’s finest hotels from Soneva Fushi in the Maldives to the iconic Beverly Hills Hotel in LA. But my favourite luxury hotel continues to be Al Maha Desert Resort & Spa in the UAE. From the ease of access and stunning location to the beautiful suites which are spacious and welcoming, it is truly a great escape from the hustle and bustle of Dubai. What are your own expectations from a luxury hotel? Friendly unobtrusive service with ample space, both in the room and outside. I thoroughly enjoy good, but unpretentious foodand quality fittings with a nod towards technology. Most importantly, luxury is somewhere that does not place expectations on us as guests, but allows my wife and I our own space and privacy to unwind and relax.
- 30. exhilarating vitality Quenching the thirstof two different types of traveller, the Middle East’s flourishing spa segment has erupted into a colourful frisson of complementary offerings. Panayiotis Markides examines how the region’s creative flair is crafting a product coveted worldwide
- 31. 31 parkling with eclecticism,the Mid- dle East’s spa identity has organically branched off into characteristically differing directions. From the opulent desert retreat embracing the serenity of the wild, to the soothing yet accessible refuge of the city spa, the Middle East possesses a holistic experience to satisfy the desires of each and every spa goer. While spas have eternally captured the imagina- tion of consumers and providers alike, treatment programmes in the region are driven forward by the discerning enthusiast’s demands. Indeed, within the MENA region, the wellness industry is rapidly evolv- ing, with the entire industry already a $439 billion market and set to grow to $678.5 billion before 2017, according to Alison Gilmore, senior exhibition direc- tor, ILTM Portfolio. These spa offerings have diverged into distinct offerings to accommodate demand, including the secluded destination resort which of- fers dedicated, holistic treatments; and the shorter city retreat which offers spa treatments as part of its guests’ wider trip. Describing the types of traveller that each form of resort respectively attracts, Anna Bjurstam, vice president, Six Senses, explained: “It is what the Global Spa & Wellness Summit identifies as the primary wellness traveller: the one who’s primary purpose for travelling is wellness; and then the sec- ondary wellness traveller, who is the traveller who wants to keep well while travelling.” Honing in on the primary wellness traveller, Souhel El-Achbah, director of spa, Six Senses Zighy Bay noted: “Our guests see Six Senses Zighy Bay as a destination. They come here to relax and disconnect from their hectic life to recharge their energies.” Whereas in contrast, in the KSA capital, Riyadh, Ayman Sallam, director of sales & marketing, Al Faisaliah Hotel, a Rosewood Hotel caters to second- ary wellness travellers: “A typical spa goer will be a young mother who enjoys indulging in some luxury pampering; she will visit us regularly for manicures and massages.” While Hakan Petek, general man- ager, Jumeirah Messilah Beach Hotel & Spa revealed that at Talise Spa, through its expert staff, the urban beach resort destination crafts a unique journey for guests, ensuring repeat clientele. Likewise, in bustling Dubai, Janine Wagner, The Spa manager, JA Jebel Ali Golf Resort clarified: “Being within a competitive market, every spa is trying to up the ante by providing experiences that are perfect. When a guest walks into a spa, their five senses are instantly activated giving them a sense of complete peace and relaxation.” Also seeking to push wellness boundaries in terms of size, Paul Hawco, spa director, Talise Ottoman Spa, Jumeirah Zabeel Saray, informed that the Conversely, Cepskyte explained a trend that is being observed which blends a scientific approach with traditional spa techniques. Adding to this, Marianne Nielson, director, Al Faisaliah Spa by ESPA remarked that a driving force behind this more technical and scientific approach to spas is that KSA’s rising income levels have triggered a surge in the beauty and wellness industry. Bayan Zainy, marketing communications executive, Park Hyatt Jeddah concurred, pointing out there is a significant shift in the market as consumers are leaning towards long-lasting treatments such as microdermabrasion, peels and teeth whitening, and also Botox. Ensuring that treatments designed to com- plement modern living are readily available within the metropolis, Sallam highlighted the privileged refuge his urban location pro- vides: “Al Faisaliah Spa by ESPA combines local needs with international expertise, offering a truly exceptional experience.” Limitless ambition Addressing how a location effects a spa’s offering, Dhanwani pointed out the benefits of being a rural destination retreat: “The spa is spread over 30 acres of greenery and all products used in our spa are grown in our gardens,” aiming to give the property an edge over urban wellness destinations. With spas responding to a worldwide desire, an array of different cultural influences encounter each other and blend within their confines. The infusion of international expertise with local flavour is an overarching trend offered at many spa resorts as Khalid Motik, executive assistant manager revealed that Marjan Island Resort & Spa combines Arabian traditions with modern European spa techniques. However, Hamad Aly, spa manager, Millennium Resort Mussannah illuminated the need to stand out by staying true to local offerings. He said: “Zayna spa provides traditional Omani treatments: amber body glow for ladies and oud body glow for gentlemen.” Also illustrating how local offerings and indigenous elements can be a spa’s strongest asset, Ferdinand Taaca, head of the spa department, Melia Dubai, commented:"People go to different destinations for special purposes and unique experiences." Diverse in their approach and ambitious in their design, the Middle East’s spa destinations are evolving to exceed their guests' expectations. property's spa spans 8,000m², boasting 42 individual treatment rooms over two levels across male, female and couples sections. However, providing expert insight into what is propelling the spa industry into ever more ambitious heights, Gilmore stated: “Luxury spa and wellness consumers are demanding vast expanses of unspoiled nature where they can hike and bike in summer and ski in winter A stunning coast- line, natural thermal waters, and even the climate factor highly in a guest’s reasons for choosing a wellness or spa destination. The physical location of a spa resort, not to mention the history, cuisine and indigenous treatments offered, define the entire spa experience.” She also remarked that half of the pro- jected growth in wellness tourism trips will take place in Asia, Latin America and MENA until 2017, elaborating that the destina- tions are accessible, fascinating and rich in local culture, which is ensuring that spa treatments are growing in reputation. The Middle East's offering remains competitive and of the highest global standards, even in remote spa destinations. Namrata Dhanwani, assistant director of sales, Al Nahda Resort & Spa, a member of the Preferred Hotel Group, commented: “The spa industry as a whole is outper- forming expectations, given how spas have become an integral part of the customer experience.” Adapting proficiently Surrounded by the region’s constant change, various spa stakeholders are adapting to the trends the industry is witnessing and moulding their offering to reflect that change. Drawing on her expertise in the industry, Gilmore noted: “The biggest trend we’re seeing at the mo- ment is a return to the original," such as a focus on Alpine wellness in Switzerland; Spain's 3,000-year-old oil therapy tradition; Morocco’s hammams and Finland's saunas. "My prediction is that we’ll see these des- tinations investing in these traditions and developing them way past what we have now and into something truly spectacular,” she added. Bjurstam also indicated the direction the high-end spa sector is heading: “It is diver- sifying in terms of wellness, where you will find more pampering spas, more experi- ential spas geared to wellness tourism and then destination spas. It is proof of how the spa industry is maturing.” S spas menaluxury.com
- 32. 1Natural highs BigSur is a magical place and checking into the Post Ranch Inn is the ultimate way to revel in the area’s natural beauty. Choose from eco-friendly accommodations perched on stilts among the trees or built into the cliff’s edge, where you can soak in your private tub taking in dramatic ocean views. Post Ranch Inn is considered the ideal place to become immersed in Big Sur’s natural beauty, with each one of the 39 guest residences designed to create a sense of privacy, foster tranquillity and blend with the environ- ment. Some hideaways are even nestled into the cliffs overlooking the Pacific and others stand on stilts among the trees. 2Culinary journey A unique adventure for the taste buds can be had at the restaurant Maude. Los Angeles–based Australian celebrity chef Curtis Stone recently opened his first ever restaurant in Bev- erly Hills with only 25 seats, so advance bookings are a must to have the opportunity to savour his monthly menus crafted around an individual ingredient. 3Behind the scenes Indulge in the VIP Experi- ence tour at Universal Studios Hollywood, consid- ered the perfect way to experience the park. Guests to the park will be treated to VIP service from the moment they arrive, with valet parking, then check-in at the VIP desk. They can then wait for their guide in a private lounge. The experience offers a backstage tour of the TV and film sets and prop house as well as front of line access to top attractions including Transform- ers 3-D and the new Despicable Me Minion Mayhem. Star sightings are also possible depending on which productions are taking place. 4Indigenous architecture Drawing inspira- tion from nature, The Palm Springs region has its own distinctive architectural style, which can be discovered through a private architectural tour. The Modern Tour takes you through incredible and unique Desert Modern homes, including Frank Sinatra’s former hideaway. 5Star treatment Film enthusiasts will have the memorable opportunity to buy Platinum Passes, gaining them exclusive access to the best of the Santa Barbara International Film Festival. These include remarkable moments such as tribute events featuring Q&As with the current line-up of Oscar contenders. premium picks Breathtaking vistas and celebrity appeal, California im- presses with its own unique brand of laid back, effortless luxury. And whether visitors are sampling its diverse cuisine or high-end hospitality offerings, nature’s abundant bounty typically ends up being the star attraction. Shannon Brooks, international PR manager, Visit California, unveils the Golden State’s most coveted experiences 32 menaluxury.com premium picks
- 33. Top five luxurytravel accessories Asprey presents... TTGMENA LUXURY SELECTS SOME OF THE MUST-HAVE ACCESSORIES FOR YOUR TRAVELS IN 2014 GUCCI // DIAMANTE LEATHER COSMETIC CASE Gucci presents a selection of chic cosmetic cases. The Diamante Leather comes in an array of colours with a detailed nylon lining, a leather tag with an embossed Gucci logo and a zip top. www.gresso.com accessorise me... DJI Phantom 2 Vision The futuristic set up includes a small, remote controlled helicopter with GPS, WiFi, as well as a fully stabilised 14MP camera with an F/2.8 lens that shoots video at 1080p/30. www.dji.com/product/phantom-2 BUCCELLATI // IPHONE CASE Buccellati, paying special attention to the aptitude of design aesthetic and always striving to create unique pieces that enable the brand to have a significant, incontestable style, introduces this unmatched iPhone case. White gold and diamonds have been used extensively giv- ing a distinct touch to its presentation. www.buccellati.com pebble // smart watch Pebble has released a watch that adapts to the wearer's needs, be it to track their runs, get notified when the user's team scores or kick off voice navigation without the wearer touching their phone. The watch works with both iOS and android phones and apps. Users can explore a variety of apps and watchfaces to customise it. www.getpebble.com/ Zip To p Br ie fc a s e This briefcase has a two-way zip closure at the top which extends to the base at the sides, allowing for great access to the interior. There is a detachable and adjustable shoulder strap, with a softly cushioned laptop compartment on the inside. Various pockets for phones, business cards, pens and other necessities are also available. 1 Rucksack Excellent for corporate travellers, this rucksack fea- tures two shoulder straps, making it easy to carry, with an ultra-soft interior for laptops and various compart- ments for accoutrements. 2 4 3 T h e T e c h A tta c h e Also available in black lux calf, this slick brief- case is made from oxblood lux calf and is an excellent companion for prominent business travellers. Traveller This large, spacious bag comprises a fully open interior for more flexibility while packing, and provides a safe, zip closure on top. 5 K eys P ouch Business travellers can keep all their keys, and more, safe with this fashionable and multi-use kid suede key pouch. With a zip closure on top, travellers can also make use of the card pocket located on the exterior. Asprey presents its GMT Collection of travel and business accessories designed with today’s traveller in mind, whether for business, exploration or leisure. Constructed from two finishes of bullskin – suede and natural grain – the GMT Collection’s ultra-durable products boast a subtle, velvety texture, trimmed with supple, striped cotton webbing and blackened metal accessories. The interior is lined with super-soft kid suede.
- 34. gallery Sir Richard Bransonand Col. Simon Ledger share a laugh at the inaugural British Polo Day, Morocco, which was hosted at the Jnan Amar Polo Club for the benefit of The Eve Branson Foundation, under the patronage of HM King Mohammed VI of Morocco and under the auspices of the Royal Moroccan Polo Federation. HE Akbar Al Baker, CEO, Qatar Airways meets with HM The Queen Elizabeth II at the official opening of the new Terminal 2 at London Heathrow airport. Four Seasons Resort and Residences Jackson Hole, in Wyoming, the US, introduces its new elite experience, the Helicopter Safari, which allows guests to witness the beauty of the Tetons and Yellowstone Na- tional Park from overhead. Film veteran Omar Sharif attends the inaugural Dublin Arabic Film Festival to promote his recent film, Monsieur Ibrahim, which was screened to commence the festival. Cyprus’ first super-yacht marina, Limassol Marina, is inaugurated by Nicos Anasta- siades, President of the Republic of Cyprus. The island of Grenada unveils its new tourism campaign ‘Pure Grenada – the Spice of the Carribean.’
- 35. 35gallery menaluxury.com 5 1 2 6 78 3 4 2014 Formula1 Gulf Air Bahrain Grand Prix Recently held at the Bahrain International Circuit (BIC), the weekend-long premier automo- tive racing event played host to the only night-time race on the 2014 Formula 1 schedule, and was a three day festival of entertainment, adrenaline and speed. 1. The Bahrain International Circuit, where the race was held. 2. The BIC by night, visited by many people, showed that the racing event was simply the highlight of a weekend-long cul- tural festival. 3. Lewis Hamilton of team Mercedes AMG Petronas, who went on to win the race, gives a speech. 4. The weekend long event included a live music concert as part of the various entertainment offerings. 5. The Circuit at sunset is a golden sight to behold. 6. Fer- rari fans enjoying the weekend's festivities. 7. A stilted man entertains the race's attendees adding culture to the weekend. 8. Dancers provided endless entertainment throughout the weekend with their lavish acrobatic display.
- 36. The facts When: February 15-18,2015 Where: Doha, Qatar The Destination: Doha, often referred to as a ‘city in the making’, takes pride in a distinct interpreta- tion of luxury. Reflective of the nation’s progressive path to success, its awe-inspiring skyline is sleek, glittery and ultra-modern, and yet the city simultaneously and proudly remains faithful to its centu- ries-old culture and heritage, as evidenced by some of its famed attractions. The colour- ful Souq Waqif invites both locals and visitors to immerse themselves in the soothing charms of the past and explore its vast offering of antiquities, spices, jewellery, clothes and souvenirs. Another jewel in Doha’s cultural crown, the iconic Museum of Islamic Art, embodies the commitment of HH Sheikh Hamad bin Khalifa Al Thani, the Father Emir of Qatar, to evolve the country into a cultural hub. Meanwhile, the amazing Katara Cultural Village masterfully blends the grace of the past with the lat- est in cutting edge technology. For contemporary shopping enthusiasts, the city boasts several world-class malls, each of which is a unique experience in itself, while pas- sionate sports fans are sure to be captivated by the ultra- modern Aspire Zone, which houses some of the world’s finest stadiums and sports facilities. The Venue: Katara Hall, Katara Cultural Village MELTS 2015 is a four-day event comprising: • an unparalleled enrichment conference. • three days of pre-arranged meetings. • three evenings of networking in some of the finest and most inspirational venues in Qatar. • a presentation programme, comprised of 30-minute slots, running in tandem with the three days of appointments. Combined, these elements provide a true Arabian luxury travel adventure filled with opportunities. Dates for your diary World Routes September 20-23 • Chicago ILTM Americas September 22-25 • Riviera Maya International French Travel Market September 23-26 • Paris IMEX America October 14-16 • Las Vegas The Middle East Luxury Travel Show (MELTS) by TTGMENA, will launch its inaugural flagship event in Doha in February 2015. Momentum has been gathering at a significant pace for this pre- eminent business-to-business, elite regional travel exhibition, with a plethora of prominent sponsorships announced in recent months. These partnerships will support MELTS in its mission to positively promote the luxury travel and tourism industry within the Middle East region. Alexandra North, general manager, events and communications, TTG MENA – organiser of MELTS – commented: “We are extremely proud to be partnering with some of the best of the best in their respective fields. These deals will not only ensure added value and reach for discerning participants of MELTS 2015, but will also aid to improve knowledge, connections and information sharing possibilities.” Most recently the show has signed an agreement with Katara Hospital- ity which sees the Qatar-based company join the team as the Official Media Sponsor for MELTS 2015, providing a designated space for the media to take advantage of for the duration of the four day event. Further exciting news to emerge from the MELTS headquarters is the announcement that international luxury media personality Lorre White has been welcomed as the Official MELTS 2015 Luxury Guru and keynote speaker. Additionally, the latest upscale properties to have been welcomed on board as Official Hosted Buyer Partners include Grand Hyatt Doha, InterContinental Doha and InterContinental Doha The City. diary Melts 2015: Essentially desirable, desirably essential 36 menaluxury.com diary
- 37.