The article highlights several newly opened luxury properties around the Middle East region, including:
- Ajman Saray, A Luxury Collection Resort in Ajman, UAE, opening in February and marking the brand's entry into the northern emirate.
- Royal Palm Marrakech in Morocco, the first property in Marrakech for Beachcomber Hotels and inspired by Berber culture.
- Steigenberger Aqua Magic in Hurghada, Egypt, a family-focused property with water slides, pools and a private beach.
- Waldorf Astoria Dubai Palm Jumeirah, overlooking the Arabian Gulf and bringing the brand's sophisticated style to Dubai