1. BACHELOR OF FINE ARTS IN ILLUSTRATION
SAVANNAH COLLEGE OF ART AND DESIGN
SAVANNAH, GA 2006
STUDIED IMAGE CONSULTING AT LONDON
IMAGE INSTITUTE
Atlanta, GA 2010
Daily management of campaigns across various social media
platforms for multiple clients, including Facebook, Twitter, Google+
and LinkedIn.
Contributes to the development of online advertising specifically
engineered to drive traffic to social sites and delivers regular analytic
updates to CEO concerning traffic.
Perform scheduled updates and monior all social media outlets and
CRM accounts. Organize and execute SPG and client appreciation
events and awarding of loyalty points.
Managed collateral and brand-specific items throughout hotel.
Successful implementation of Adopt-A-Dog campaign, yeilding 100%
adoption rate for every dog fostered in the hotel.
Managed book of business by proactively contacting clients on daily
and weekly basis to foster long-term relationships for client renten-
tion.
Provided educational support using Search Engine Optimization
(SEO), design, social media, web publishing, and reputation
monitoring for total web presence.
Achieved enrollment and start rate goals, thus resulting in 2011
“Beast of the East” Award recipient.
Facilitated and designed merit-based game boards to achieve
recruitment goals each academic quarter.
Performed informational presentations for new student orientation,
open houses, training seminars and career days.
Increased recruitment in targeted region by 100% within the first
year.
Boosted scholarship recipients by successful artistic critiques of
portfolio counseling.
Communicated regularly with territory, regional and strategic
managers for daily support and strategic planning for accounts.
Achieved increase to budget by creating marketing presentation in
coordination with art director using Photoshop, Keynote and
PowerPoint.
Collaborated with creative and editorial teams to implement
marketing materials through creation of advertisements, cover
layouts, postcards, presentations and video.
Effectively fulfilled retail/commercial book orders, mail and package
shipping/receiving, and data entry on daily basis.
FREELANCE ARTIST, CHARLOTTE, NC
2007- CURRENT
Create illustrated caricatures at trades shows, expos, weddings and
events for clients such as Coca-Cola and Samsung. Provide hand made
custom jewelry products through online retail environments and local
craft shows using heat fusible beads and up-cycled clothing.
BARISTA, CHOCOLATE COFFEE HOUSE ATLANTA, GA
2013-2014
Managed up to 200 transactions daily consisting of made-to-order
beverages and pastries. Assisted supervisor in managing inventory
levels and bakery invoices.
BRAND AMBASSADOR,MOSAIC SALES SOLUTIONS-
EXPERIENTIAL MARKETING, ATLANTA, GA
2012
Engaged and excited consumers and store management with inspiration-
sal product demnstrations. Generated 15% increase in sales by
leveraging an effective communication style that explained products.
STYLIST/BLOGGER, I.STYLE MODESTY ATLANTA, GA
2012-2013
Facilitated personal wardrobe consultations by creating unique stream-
lined solutions exclusively for women. Presented fashionable solutions
through closet organization, personal shopping and personal styling
options based on personality, color theory and lifestyle assessment.
AREAS OF EXPERTISE:
Adobe Creative Suite: InDesign, Photoshop,
llustrator, Microsoft Office Suite: Publisher, Word,
Excel,PowerPoint, Database systems, Sales
Database systems, Outlook, Keynote and Various
Social Media and Blogging platforms.
EXPERIENCED IN:
Search Engine Optimization (SEO), web publishing,
reputation monitoring. Effective customer service
training. Ability to overcome objections by
Needs/Value-based selling skills. Conduct 100+
phone calls/day, set 12 appointments a week.
Experienced public speaking. Completion of
multiple tasks, reports and
record keeping.
OTHER EXPERIENCE
Julie Bee’s & AppedOn
The Westin Charlotte
Townsquare Interactive
The Art Institute of Charlotte, NC
Savannah College of Art and Design
August House Publishers, Inc.
Design/Social Media/SEO Intern
Marketing Coordinator
Client Onboarding Specialist
Assistant Director of Admissions
Admissions Representative
Graphic Design Associate
January-May 2014
October 2014-February 2016
March 2016 - October 2016
2010-2012
2008-2009
2007-2008
SKILLS
EDUCATION-RELEVANT EXPERIENCE-
LO’VONIA
PARKS
LO’VONIA PARKS
1411 Downs Avenue, Charlotte, NC 28205 • lovoniaparks@gmail.com • 704-258-1647
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