Logo practise
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The document summarizes logo designs created for a fictional Australian girl pop band using the website Tailor Brands. The band chose the logo "Foxgloves" which features pink text inspired by the flower on musician Flume's album cover, though the name implies an indie genre. Alternative logos included "Good Egg" seen as unprofessional, "Yellow Perfecting" using purple text to stand out, and "Log Flume" deemed too indie-focused with a fanciful font.
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Media Evaluation Question 2
The combination of the main product (music video) and ancillary tasks (website, album, etc.) effectively conveyed the artist's brand concept. Multiple elements tied back to the theme of a relationship breakup seen in the music video. Photos of the artist throughout built her public image and increased recognition. While some elements like font and color carried through, others like the back cover tracks had to change for clarity. Overall, the ancillary pieces complemented the music video and helped promote the artist to their target demographic.
Final q2
The document discusses the development of ancillary text and branding for a fictional girl band. It describes choosing a girly yet individual style influenced by artists like the Spice Girls and All Saints. Various typeface options were prototyped before settling on a girly white and red 'Sassy' style. Costumes for band members were also designed to reflect their individual styles while fitting the overall girly and attitude-driven brand image. Examples from successful bands demonstrated how cohesive branding across ancillary text, album artwork, and other materials helps create a recognizable package that sells well.
Website construction
This document summarizes the key elements of a website design for a fictional artist named Ruby Rayner.
The homepage features a black and white color scheme representing Ruby's journey of finding confidence in her sexuality. Images and quotes emphasize pride. Sections include biography, music, and a store with pride merchandise.
The store gallery sells items from Ruby's music video to connect her image with products. It also offers diverse pride merchandise reflecting Ruby's identity and message of acceptance.
Overall the site aims to build community among Ruby's LGBTQ+ fanbase while representing her story of overcoming isolation to live proudly and share her experiences with others.
Final Question 2
The document discusses the design process for ancillary materials for a girl band music project. It describes choosing a girly yet individual style with white, red, and black colors. Different text styles were prototyped before settling on a girly cursive style to match the desired image. Feedback led to changing the advertisement to be less girly with a modern white, black, and gray color scheme. The CD cover was also adjusted based on feedback to focus more on showcasing the band and individual band members rather than a single music video. The end result was meant to create a cohesive branding identity across all ancillary materials that would appeal to their target audience of young girls.
How effective is the combination of your main product and ancillary texts
1) The document analyzes how the ancillary materials for a band called Fire Drive Tiger effectively complement their music video.
2) Key elements that link the ancillary materials and video together include consistent use of the band's signature orange, black and white color scheme, similar fonts, imagery of the band's tiger logo, and portrayals of the band's rock/pop genre and appeal to teenage audiences.
3) The document concludes that the ancillary materials and video work well together to represent the band's style and genre while appealing to their target audience.
Q2 of evaluation media a2
The combination of the artist's main products and ancillary texts was ultimately effective in creating brand consistency and identity. A color and font motif was established to link all the products, including the digipak, website, and music video. The color red was chosen as the motif to represent passion and individuality. The font "Lobster" was selected for the website to suit the artist's persona. While initial plans for the music video differed, condensing the artist's scenes clarified the message. Overall, the binding elements of color and font across all products enabled audience recognition of the artist and appeal to the target demographic.
Question 2 media studies- Evaluation
The document discusses the creator's process for developing interlinking media products to promote an indie rock band called Autumns Abandoned. Key elements like color, shots of lips, and individual band member colors were carried through the music video, digital packaging (digipak), and website. Flirtatious eye contact shots from the music video were also featured on the digipak cover. The goal was to create a recognizable style and build recognition of the band across all products. Social media was also utilized to further promote the band's content.
How effective is the combination of your main product and ancillary texts?
The document discusses how the author created an effective marketing campaign for their song by combining their music video with two ancillary texts: a digipak and advert. It explains the importance of establishing a coherent "house style" or branding strategy across all elements of the campaign to reflect the song's values and make a strong first impression on consumers. Examples of successful genre-based CD adverts and digipaks are analyzed to identify conventions that will be applied to the author's own advert and digipak design.
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Media Evaluation Question 2
The combination of the main product (music video) and ancillary tasks (website, album, etc.) effectively conveyed the artist's brand concept. Multiple elements tied back to the theme of a relationship breakup seen in the music video. Photos of the artist throughout built her public image and increased recognition. While some elements like font and color carried through, others like the back cover tracks had to change for clarity. Overall, the ancillary pieces complemented the music video and helped promote the artist to their target demographic.
Final q2
The document discusses the development of ancillary text and branding for a fictional girl band. It describes choosing a girly yet individual style influenced by artists like the Spice Girls and All Saints. Various typeface options were prototyped before settling on a girly white and red 'Sassy' style. Costumes for band members were also designed to reflect their individual styles while fitting the overall girly and attitude-driven brand image. Examples from successful bands demonstrated how cohesive branding across ancillary text, album artwork, and other materials helps create a recognizable package that sells well.
Website construction
This document summarizes the key elements of a website design for a fictional artist named Ruby Rayner.
The homepage features a black and white color scheme representing Ruby's journey of finding confidence in her sexuality. Images and quotes emphasize pride. Sections include biography, music, and a store with pride merchandise.
The store gallery sells items from Ruby's music video to connect her image with products. It also offers diverse pride merchandise reflecting Ruby's identity and message of acceptance.
Overall the site aims to build community among Ruby's LGBTQ+ fanbase while representing her story of overcoming isolation to live proudly and share her experiences with others.
Final Question 2
The document discusses the design process for ancillary materials for a girl band music project. It describes choosing a girly yet individual style with white, red, and black colors. Different text styles were prototyped before settling on a girly cursive style to match the desired image. Feedback led to changing the advertisement to be less girly with a modern white, black, and gray color scheme. The CD cover was also adjusted based on feedback to focus more on showcasing the band and individual band members rather than a single music video. The end result was meant to create a cohesive branding identity across all ancillary materials that would appeal to their target audience of young girls.
How effective is the combination of your main product and ancillary texts
1) The document analyzes how the ancillary materials for a band called Fire Drive Tiger effectively complement their music video.
2) Key elements that link the ancillary materials and video together include consistent use of the band's signature orange, black and white color scheme, similar fonts, imagery of the band's tiger logo, and portrayals of the band's rock/pop genre and appeal to teenage audiences.
3) The document concludes that the ancillary materials and video work well together to represent the band's style and genre while appealing to their target audience.
Q2 of evaluation media a2
The combination of the artist's main products and ancillary texts was ultimately effective in creating brand consistency and identity. A color and font motif was established to link all the products, including the digipak, website, and music video. The color red was chosen as the motif to represent passion and individuality. The font "Lobster" was selected for the website to suit the artist's persona. While initial plans for the music video differed, condensing the artist's scenes clarified the message. Overall, the binding elements of color and font across all products enabled audience recognition of the artist and appeal to the target demographic.
Question 2 media studies- Evaluation
The document discusses the creator's process for developing interlinking media products to promote an indie rock band called Autumns Abandoned. Key elements like color, shots of lips, and individual band member colors were carried through the music video, digital packaging (digipak), and website. Flirtatious eye contact shots from the music video were also featured on the digipak cover. The goal was to create a recognizable style and build recognition of the band across all products. Social media was also utilized to further promote the band's content.
How effective is the combination of your main product and ancillary texts?
The document discusses how the author created an effective marketing campaign for their song by combining their music video with two ancillary texts: a digipak and advert. It explains the importance of establishing a coherent "house style" or branding strategy across all elements of the campaign to reflect the song's values and make a strong first impression on consumers. Examples of successful genre-based CD adverts and digipaks are analyzed to identify conventions that will be applied to the author's own advert and digipak design.
Q2 media2
The document discusses the selection and effectiveness of fonts and colors for a band's logo and ancillary texts. It describes how the band chose red and white to represent their indie pop genre and represent love and peace. They used an online tool to test 9 fonts and chose one that was girly and suited their genre. Based on feedback, they changed to a second font that was legible against backgrounds and still captured their style. In the end, they felt their main logo and additional texts worked well together and matched their planned design of representing their indie pop sound.
Q2
The combination of the main music video and ancillary print task was more challenging than expected. The initial versions did not match in style or portray the intended fierce characteristics of the artist. Negative feedback was received. The music video scene and photoshoot were re-filmed to better match the narrative of the song by focusing more on the artist's costume and fierce look. The final versions were an improvement and successfully conveyed the intended powerful, rebellious message through adjustments like the artist's leather jacket, red lipstick, jewelry, and background in the print task.
Changes made to album cover
Here I have outlined some of the changes of which I have made to my album cover after getting audience feedback from people of my target group.
Question 2 media studies
The document discusses the creation of media products to promote a fictional band called Autumns Abandoned. Key points:
- The creator wanted continuity across a music video and ancillary texts using color as the main link. They took inspiration from Andy Warhol's pop art style and use of vibrant colors and close-up shots of lips.
- The music video and digipak for the band's CD incorporated bright colors and close-up shots of the band members' lips to make the band recognizable and link the products together.
- Various elements like the logo, colors, and shots were included across the music video, website, social media, clothing, and digipak to advertise the band and
Branding And Brand Image
The document discusses branding and brand identity for an underground bassline music genre called "Get Millie Get Mad". It outlines eight elements that make up the brand identity: brand essence, slogan, personality, values, appearance, heritage, emotional benefits, and hard benefits. It then provides an example of an independent record label called "Speedy Dubz" that would be well-suited to distribute the music genre. Finally, it discusses maintaining brand image for an artist named Ruky through consistent use of colors, fonts, images and logo across ancillary products.
Hocus pocus evaluation
Tom Fearon evaluated his group's advertising project. Their group created an advertising company called L.I.T which stood for "Lighting up Inspired Technology". They designed a gum product called "Hocus Pocus" and created various advertisements including a logo, magazine cover, website banner, and TV commercial. For the commercial, they filmed scenes showing a teenager being bullied and then becoming popular after using their gum. Overall, Tom thought their commercial was professional but they could have researched gum products more and included younger actors.
Question 3 – what have you learnt from
From feedback received on audience questionnaires about the ancillary texts for a music artist, the following was learned:
- The dark color scheme of the texts did not match the pop/indie genre and made the products seem more suited to genres like R&B. Brighter colors would have been more appropriate.
- The typography was generally effective but in some cases was too "over the top" or crowded, making the layout overwhelming. Simpler fonts would have helped.
- The images used were generally clear and effective but could have been larger in some cases. Effects made some images too dark. Lighter, more energetic images may have better reflected the genre.
- The overall layout was
Photoshops
The document describes the process an artist took to design an advertisement for their magazine. They chose an image of the artist that represented her positively and linked to her genre of calm love songs. They added the artist's logo, album name, and release date using the same fonts from the album packaging to create consistency. Critic reviews and ratings were included to make the ad look more professional. The designer reflects that they would experiment with different images and black and white in the future to better match the overall branding.
A2 treatment presentation
The group will create a music video for the song "Youth" by Daughter. The video will tell the narrative of a teenage girl leaving home after an argument with her mother. She will encounter masked figures representing her feelings and emotions. Throughout the video, the main character will be isolated and on the edges of frames. Bright colors and powder paint will be used to contrast the typically moody indie folk genre. The video aims to explore themes of teenage development and rebellion through an unconventional use of color.
Pitch
The document summarizes a pitch for a music video for an indie pop song. It discusses choosing the Halsey song "Control" for its beat and lyrics about overcoming personal demons. The pitch names the artist as "Onyx" to reflect the dark tone and references influences from Lorde and Lana Del Rey music videos. It outlines plans to contrast performance scenes in a studio with scenes conveying the song's narrative in locations like an old house. The pitch also discusses developing branding around Onyx's unique voice and signature dark plum lipstick, as well as linking music video and promotion through a consistent color scheme and logo design. It acknowledges challenges in securing filming locations, casting, and technical aspects like projections.
Comparing conventions [autosaved]
The document discusses conventions in magazine design within different genres of rock music. It begins by analyzing conventions seen in the Pretty Reckless magazine within the alternative rock genre, and comparing them to conventions found in indie magazines. It then discusses how analyzing these magazines helped develop an understanding of how to analyze still images and what makes them effective. The document goes on to discuss the design process for creating fake album artwork, advertisements, and other materials for an imaginary alternative rock artist named Daisy Jessop. It references researching real examples from bands like Nirvana, Arctic Monkeys, and The Pretty Reckless to incorporate genre conventions into the designs.
Ancillary production
The document summarizes the production process for the digipak and magazine advertisement for an album. It describes selecting images of two teenage Muslim girls for the album cover and editing them in Photoshop. It also discusses layout choices for the inside pages, including additional photos related to the music video and credits. The final pages include a tug-of-war image for the track listing and application of the color scheme and conventions from research to the magazine advertisement.
Evaluation plan and script- hannah constantine
Hannah used various media technologies throughout the process of creating a music video and ancillary texts. In the planning stage, she researched conventions by analyzing music videos on YouTube. She storyboarded her idea on an online tool. For filming, she used two cameras and lighting. Editing was done in Adobe Premiere Pro, including color correction and transitions. Ancillary texts were designed using Photoshop and online editors. Evaluation included a written script, recorded audio, and evaluation videos edited in Premiere and added to her blog.
Evaluation: Question 2
The document discusses the creation of a digital package (video, website, digipak) for a solo artist to promote their image and brand. Key points:
- The products were designed to create a recognizable, minimalist image focused on the artist. A black, white, and red color scheme and stripped back aesthetic were used consistently.
- Research on album artwork in the artist's genre informed the design choices. References to other artists like Justin Timberlake were also incorporated.
- Maintaining consistency across the video, website, digipak and other materials helped establish the artist's image and build their fan base. Social media integration on the website further expanded their audience.
- Feedback was
Digipak Printscreens
The document describes the process of designing a digipak for a music album. The designer edited photos to portray the happy and fun persona of the artist. Images were cropped, had their contrast, brightness, and saturation adjusted to make colors stand out. Photos were placed on the front and back covers along with the artist name and song titles. Additional interior pages featured close-up portraits and lyrics. The goal was to convey the artist's emotion and style through visual design of the digipak consistently across formats to engage audiences.
Media evaluation
The document discusses the process of creating a music video, digipak, and advert for the pop artist Lois Lame. Conventions from pop music videos by artists like Katy Perry and Taylor Swift were followed, including having a clear narrative. Feedback from test audiences confirmed the narrative was clear and appealing to the target teenage audience. A variety of digital tools and software were used throughout the process.
Constructing our digipak
This document summarizes the process of designing a digipak for a Lady Gaga album. Key details include:
- Two photos of Lady Gaga were selected for the cover to show her vulnerable side and connect with audiences.
- Photoshop was used to edit the photos and prepare them for placement on the digipak template.
- Fonts and formatting were chosen for the artist name, album title, and tracklist to make them stand out against the black background.
- Additional interior pages were designed, including one to hold the CD, by editing photos and laying them out across a booklet template.
Photo shoot
The document describes photos taken for an album photoshoot that were later edited using photo-shop. It shares the original photos and edited outcomes. For some photos, colors, saturation, and hues were altered to create different effects. One photo was made to look like an 80s album cover with an 'I don't care' attitude. Another photo depicting friendship was brightened and had bright colors added to the bricks in the background. A third photo was given blue hair using the black and white filter and paintbrush tool to portray being fun.
Shot list say it
This shotlist summarizes the visual elements and sequence of shots planned for a music video. It includes shots of objects at a party, the artist walking and flashing back to the party, shots of her changing clothes and getting into bed, images representing her memories and thoughts, footage of her and a partner together and then arguing, and final shots of her alone in the bath tub sinking underwater while crying. The shotlist follows the artist through the events of a party, interactions with a partner, and ending in solitary reflection in the bath tub.
Shot list say it
This shotlist summarizes the visual elements and timeline of shots for a music video. It includes shots of objects at a party, the artist walking and flashing back to the party, scenes of her changing clothes and falling onto her bed. Additional shots show the artist thinking back to memories with a partner, scenes at a concert, and of the couple arguing and the boy leaving. The video concludes with shots of the artist in the bath, crying and sinking underwater.
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Q2 media2
The document discusses the selection and effectiveness of fonts and colors for a band's logo and ancillary texts. It describes how the band chose red and white to represent their indie pop genre and represent love and peace. They used an online tool to test 9 fonts and chose one that was girly and suited their genre. Based on feedback, they changed to a second font that was legible against backgrounds and still captured their style. In the end, they felt their main logo and additional texts worked well together and matched their planned design of representing their indie pop sound.
Q2
The combination of the main music video and ancillary print task was more challenging than expected. The initial versions did not match in style or portray the intended fierce characteristics of the artist. Negative feedback was received. The music video scene and photoshoot were re-filmed to better match the narrative of the song by focusing more on the artist's costume and fierce look. The final versions were an improvement and successfully conveyed the intended powerful, rebellious message through adjustments like the artist's leather jacket, red lipstick, jewelry, and background in the print task.
Changes made to album cover
Here I have outlined some of the changes of which I have made to my album cover after getting audience feedback from people of my target group.
Question 2 media studies
The document discusses the creation of media products to promote a fictional band called Autumns Abandoned. Key points:
- The creator wanted continuity across a music video and ancillary texts using color as the main link. They took inspiration from Andy Warhol's pop art style and use of vibrant colors and close-up shots of lips.
- The music video and digipak for the band's CD incorporated bright colors and close-up shots of the band members' lips to make the band recognizable and link the products together.
- Various elements like the logo, colors, and shots were included across the music video, website, social media, clothing, and digipak to advertise the band and
Branding And Brand Image
The document discusses branding and brand identity for an underground bassline music genre called "Get Millie Get Mad". It outlines eight elements that make up the brand identity: brand essence, slogan, personality, values, appearance, heritage, emotional benefits, and hard benefits. It then provides an example of an independent record label called "Speedy Dubz" that would be well-suited to distribute the music genre. Finally, it discusses maintaining brand image for an artist named Ruky through consistent use of colors, fonts, images and logo across ancillary products.
Hocus pocus evaluation
Tom Fearon evaluated his group's advertising project. Their group created an advertising company called L.I.T which stood for "Lighting up Inspired Technology". They designed a gum product called "Hocus Pocus" and created various advertisements including a logo, magazine cover, website banner, and TV commercial. For the commercial, they filmed scenes showing a teenager being bullied and then becoming popular after using their gum. Overall, Tom thought their commercial was professional but they could have researched gum products more and included younger actors.
Question 3 – what have you learnt from
From feedback received on audience questionnaires about the ancillary texts for a music artist, the following was learned:
- The dark color scheme of the texts did not match the pop/indie genre and made the products seem more suited to genres like R&B. Brighter colors would have been more appropriate.
- The typography was generally effective but in some cases was too "over the top" or crowded, making the layout overwhelming. Simpler fonts would have helped.
- The images used were generally clear and effective but could have been larger in some cases. Effects made some images too dark. Lighter, more energetic images may have better reflected the genre.
- The overall layout was
Photoshops
The document describes the process an artist took to design an advertisement for their magazine. They chose an image of the artist that represented her positively and linked to her genre of calm love songs. They added the artist's logo, album name, and release date using the same fonts from the album packaging to create consistency. Critic reviews and ratings were included to make the ad look more professional. The designer reflects that they would experiment with different images and black and white in the future to better match the overall branding.
A2 treatment presentation
The group will create a music video for the song "Youth" by Daughter. The video will tell the narrative of a teenage girl leaving home after an argument with her mother. She will encounter masked figures representing her feelings and emotions. Throughout the video, the main character will be isolated and on the edges of frames. Bright colors and powder paint will be used to contrast the typically moody indie folk genre. The video aims to explore themes of teenage development and rebellion through an unconventional use of color.
Pitch
The document summarizes a pitch for a music video for an indie pop song. It discusses choosing the Halsey song "Control" for its beat and lyrics about overcoming personal demons. The pitch names the artist as "Onyx" to reflect the dark tone and references influences from Lorde and Lana Del Rey music videos. It outlines plans to contrast performance scenes in a studio with scenes conveying the song's narrative in locations like an old house. The pitch also discusses developing branding around Onyx's unique voice and signature dark plum lipstick, as well as linking music video and promotion through a consistent color scheme and logo design. It acknowledges challenges in securing filming locations, casting, and technical aspects like projections.
Comparing conventions [autosaved]
The document discusses conventions in magazine design within different genres of rock music. It begins by analyzing conventions seen in the Pretty Reckless magazine within the alternative rock genre, and comparing them to conventions found in indie magazines. It then discusses how analyzing these magazines helped develop an understanding of how to analyze still images and what makes them effective. The document goes on to discuss the design process for creating fake album artwork, advertisements, and other materials for an imaginary alternative rock artist named Daisy Jessop. It references researching real examples from bands like Nirvana, Arctic Monkeys, and The Pretty Reckless to incorporate genre conventions into the designs.
Ancillary production
The document summarizes the production process for the digipak and magazine advertisement for an album. It describes selecting images of two teenage Muslim girls for the album cover and editing them in Photoshop. It also discusses layout choices for the inside pages, including additional photos related to the music video and credits. The final pages include a tug-of-war image for the track listing and application of the color scheme and conventions from research to the magazine advertisement.
Evaluation plan and script- hannah constantine
Hannah used various media technologies throughout the process of creating a music video and ancillary texts. In the planning stage, she researched conventions by analyzing music videos on YouTube. She storyboarded her idea on an online tool. For filming, she used two cameras and lighting. Editing was done in Adobe Premiere Pro, including color correction and transitions. Ancillary texts were designed using Photoshop and online editors. Evaluation included a written script, recorded audio, and evaluation videos edited in Premiere and added to her blog.
Evaluation: Question 2
The document discusses the creation of a digital package (video, website, digipak) for a solo artist to promote their image and brand. Key points:
- The products were designed to create a recognizable, minimalist image focused on the artist. A black, white, and red color scheme and stripped back aesthetic were used consistently.
- Research on album artwork in the artist's genre informed the design choices. References to other artists like Justin Timberlake were also incorporated.
- Maintaining consistency across the video, website, digipak and other materials helped establish the artist's image and build their fan base. Social media integration on the website further expanded their audience.
- Feedback was
Digipak Printscreens
The document describes the process of designing a digipak for a music album. The designer edited photos to portray the happy and fun persona of the artist. Images were cropped, had their contrast, brightness, and saturation adjusted to make colors stand out. Photos were placed on the front and back covers along with the artist name and song titles. Additional interior pages featured close-up portraits and lyrics. The goal was to convey the artist's emotion and style through visual design of the digipak consistently across formats to engage audiences.
Media evaluation
The document discusses the process of creating a music video, digipak, and advert for the pop artist Lois Lame. Conventions from pop music videos by artists like Katy Perry and Taylor Swift were followed, including having a clear narrative. Feedback from test audiences confirmed the narrative was clear and appealing to the target teenage audience. A variety of digital tools and software were used throughout the process.
Constructing our digipak
This document summarizes the process of designing a digipak for a Lady Gaga album. Key details include:
- Two photos of Lady Gaga were selected for the cover to show her vulnerable side and connect with audiences.
- Photoshop was used to edit the photos and prepare them for placement on the digipak template.
- Fonts and formatting were chosen for the artist name, album title, and tracklist to make them stand out against the black background.
- Additional interior pages were designed, including one to hold the CD, by editing photos and laying them out across a booklet template.
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Photo shoot
The document describes photos taken for an album photoshoot that were later edited using photo-shop. It shares the original photos and edited outcomes. For some photos, colors, saturation, and hues were altered to create different effects. One photo was made to look like an 80s album cover with an 'I don't care' attitude. Another photo depicting friendship was brightened and had bright colors added to the bricks in the background. A third photo was given blue hair using the black and white filter and paintbrush tool to portray being fun.
Shot list say it
This shotlist summarizes the visual elements and sequence of shots planned for a music video. It includes shots of objects at a party, the artist walking and flashing back to the party, shots of her changing clothes and getting into bed, images representing her memories and thoughts, footage of her and a partner together and then arguing, and final shots of her alone in the bath tub sinking underwater while crying. The shotlist follows the artist through the events of a party, interactions with a partner, and ending in solitary reflection in the bath tub.
Shot list say it
This shotlist summarizes the visual elements and timeline of shots for a music video. It includes shots of objects at a party, the artist walking and flashing back to the party, scenes of her changing clothes and falling onto her bed. Additional shots show the artist thinking back to memories with a partner, scenes at a concert, and of the couple arguing and the boy leaving. The video concludes with shots of the artist in the bath, crying and sinking underwater.
Logo practice
The document discusses logo design options for a girl group or band. It proposes three designs - a yellow daisy, flower power design, and an elephant holding balloons - to represent being pretty, happy, and simple respectively. A fourth design of cookie crumbs is suggested based on its name fitting well for a band. The designs aim to be easily recognizable and effective for marketing the girl group.
Feedback on our video draft.
This feedback sheet provides suggestions for improving various shots and scenes in a music video produced by Niamh, Hyleana and Rae. The feedback notes 13 specific times in the video where minor adjustments could heighten the impact or narrative, such as adding color correction, saturation, or temporal effects to shots. Suggestions are also made to intercut certain longer shots with alternative angles or closeups to maintain pacing. The feedback concludes by asking for clarification on the intended tone of the final shot. Overall, the quality of the video is praised while focusing the feedback on refining specific technical and editing aspects.
Stream age kicks
This document discusses trends in the music streaming industry and strategies successful artists have used to promote their music and albums. It notes that Tidal was created as an artist-owned streaming service to provide exclusive content from popular shareholders like Rihanna. While Rihanna took a break from albums, she still found success releasing singles. Her album "Anti" was a big success that led to sponsorship deals. Kanye West used Tidal to debut his album alongside a clothing launch with the Kardashians in attendance, gaining media attention. Beyonce's "Lemonade" release involved minimal pre-marketing, instead relying on an Instagram post and letting speculation about the album's themes build anticipation.
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Similar to Logo practise
Q4
The document discusses the effectiveness of combining a band's main product (album) with ancillary texts (album cover, logo, etc.). It describes the design process for these elements and how feedback influenced changes. Key design goals were choosing fonts and colors that represented the indie pop genre, stood out clearly, and conveyed the band's feminine image. After feedback, elements were refined to look more professional, highlight each band member's individuality, and cohesively link the designs together around a party theme.
Question 2
The band created ancillary materials to promote their indie-pop music. They looked to other girl bands for inspiration on conveying their girly image through colorful logos and photos. After feedback, they simplified their advertisement to a close-up photo of the band pulling shapes with their large logo. For the CD cover, they similarly used a consistent photo from their music video on the front and back, with individual band photos inside and balloons for the track list.
Question 2
The document discusses the process of creating ancillary materials like logos, CD covers, and advertisements for an indie pop girl band called Sassy. It describes how they looked to other bands for inspiration and experimented with different fonts, layouts, and photos. Through feedback from focus groups and research, they realized their initial designs were unrealistic or unclear. They simplified the designs to be more professional, using larger fonts, portrait orientations, and photos that better represented the band's image and album concept of "pulling shapes." The final CD cover and advertisement designs were consistent in using photos from their music video shoot.
Media Evaluation Question 2
The combination of the main product (music video) and ancillary tasks (website, album, etc.) effectively conveyed the artist's brand concept. Multiple elements tied back to the theme of a relationship breakup seen in the music video. Shots of the artist's face built her star image across all products. Color and font choices aimed to appeal to the target teenage audience while maintaining continuity. However, some elements like the logo did not fully align to the pop genre brand. Overall, the ancillary pieces complemented and expanded upon the music video's narrative.
Question 2
The document discusses the process of creating ancillary materials like logos, advertisements, and CD covers for an indie pop girl band called Sassy. It describes how they experimented with different fonts, layouts, photos and designs based on research of other pop artists. They received feedback that their initial designs were unrealistic and didn't represent the band's image well. So they simplified the designs, choosing cleaner fonts and a photo that showed the band literally "pulling shapes" as their album is called. For the final CD cover, they also changed to using the advertisement design for consistency across their materials.
Question 2
The document discusses effective logo and branding design for a band. It describes how the band chose the colors red, white, and black for their logo to represent themes relevant to their music like love, passion, and peace. They created a stylized font using Picmonkey software and received feedback that it did not match their image so they changed it to a more girly, memorable font. An example is given of Rihanna's unique logo design that is recognizable on album covers even without her image due to its distinctiveness. The band believes their final logo and branding using the color scheme, font, and band photo collage effectively represented their style and created a catchy brand name that fits their indie-pop genre.
Question 2
This document discusses the process of creating ancillary materials like a CD cover and advertisement for an indie pop girl band called Sassy. It describes researching other bands for inspiration, experimenting with different fonts and layouts, taking professional photos, and making revisions based on feedback. The key aspects are choosing a recognizable logo, representing the band's style and personalities visually, and creating a simple yet eye-catching design for the target audience.
James Howard Media Evaluation
1) The document summarizes a group media project to create promotional materials for the band Black Kids, including a music video, CD cover, and magazine advertisement.
2) The group decided to make a comedic music video showing themselves playing Guitar Hero instruments in various locations while "being themselves."
3) Feedback on the project was positive, though the creator notes the promotional materials could have been stronger and less busy in parts.
Question 2 media studies
The document discusses the creator's process for developing continuity across a music video and accompanying ancillary texts (digipak and website) for a band. Key elements included using vibrant colors inspired by Andy Warhol's work, focusing on lips in the video to make the band recognizable, and incorporating individual colors and signatures to link the projects together and develop connections between the audience and band members. Flirtatious eye contact shots were also included in the video and on the digipak cover to engage audiences and portray the band as powerful and beautiful.
Shake It Music Video Evaluation
The document provides feedback from an audience on a media product created by Chloe & Gemma. The feedback was generally positive, praising the use of bright colors and playful tone. However, some criticisms included difficulty following the storyline due to multiple female characters and imperfect lip syncing. The document also discusses the use of new media technologies like digital cameras, blogs, and PowerPoint in constructing and planning the project.
Evaluation Question 2- Sam Carter
The document discusses the effectiveness of combining a music artist's main product (music video) with ancillary tasks like branding, album design, and website. It analyzes how each ancillary element appeals to the target audience of 16-19 year olds, complies with pop music conventions, and links back to the music video's theme of a relationship breakup. While most elements succeeded in their goals, some like the logo and website colors could better appeal to both male and female genders. Overall continuity was achieved across products but font changes on the album back cover disrupted this.
Production Process
The document describes the process of designing an advertisement for a music magazine. Several draft designs are discussed and changes are made based on feedback. The final design orients the advertisement landscape instead of portrait, includes a black silhouette of the band members, uses purple and black colors to match the genre, and features a 3D effect on the band photo and CD cover to make them pop more. The designer believes the end result looks professional and suitable for a real music magazine.
Sam walton evaluation
The document discusses the planning and creative process behind a student media production project. It describes influences taken from Pre-Raphaelite paintings in lighting and styling choices. Feedback from peers was incorporated which resulted in adding more color to the magazine advertisement. The effectiveness of coordinating the main production and supplementary materials like the album packaging is also assessed.
Sam walton evaluation
The document discusses the planning and creative process behind a student media production project. It describes influences taken from Pre-Raphaelite paintings in lighting and style. Feedback was gathered from target audiences on appeal and how to improve elements. Media technologies like Adobe Premiere and Photoshop were used to construct, edit, and refine the music video and ancillary materials like a magazine advertisement.
Evaluation question 1
The document discusses various aspects of the music video, digipak, and website created by the student for their band "Innovators" to evaluate how their products use, develop, or challenge conventions of real media.
For the music video, they incorporated themes of havoc and non-gender stereotypes common to indie pop bands. They included many cuts and jump cuts as well as a performance-based style with little narrative, mirroring typical indie pop music videos.
For the digipak, they used artwork instead of band pictures and focused on a casual, edgy style using bright colors rather than a highly professional look, as is common for indie pop digipaks.
For the website,
Evaluation – the ancillary task
Katherine evaluates her ancillary task of designing a CD cover and inserts for the fictional band Fire Drive Tiger. She summarizes the design process for each element, including using inspiration from real band covers and layouts. Key design elements included a cartoon tiger face, orange and black colors, and matching fonts. Katherine believes the final ancillary product captures the pop/rock genre, appeals to their target audience, and complements their music video well through consistent use of the tiger icon and colors across all pieces.
Saffron media
The document discusses the process of creating a children's fantasy film opening sequence for evaluation. Key points:
1) The group chose the fantasy genre to appeal to children, using conventions like talking animals (a burger) and magical elements.
2) They studied title sequences and included elements like opening credits, an upbeat theme song, and establishing shots.
3) The group worked on improving camerawork, editing, and use of software like Final Cut Express and GarageBand for sound.
Company logo production
Blue Panther Productions created a logo to represent their horror movie company targeting young male adults. They chose the name Blue Panther Productions because the color blue and panther imagery would appeal to their audience. Two logo designs were created in Photoshop using a panther image over a black background with the company name in blue text. The preferred final design featured a blue panther silhouette with a white glow outline around the text and panther to make it stand out against the black background.
Company logo production
Blue Panther Productions created a logo to represent their horror movie company targeting young male adults. They chose the name and panther imagery to appeal to this audience by invoking danger and tension. The company experimented with designs on Photoshop using panther images, blue coloring, and a "Feral" font. Their final logo featured a blue panther silhouette with a white glow outline and the company name in matching font for visibility and brand recognition.
Amber and sians planning
The document discusses planning for a music magazine targeted towards an R&B audience. It considers possible fonts, names, layouts, and design elements like colors and images to use. Key decisions included using bold fonts, naming the magazine "Seeing Funk", and featuring large prominent images of artists to appeal to the target demographic.
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- 2. What I used ◦ In order to create these logos, I used a website called ‘Tailor Brands’ which was suggested to me by a friend. I found this website very useful as it enabled me to create logos for my band website. To avoid copyright issues, I have came up with a different name to the original artist ‘Flume’. At first I made an account, it then asked me to specify what our logo name is, secondly it then asked me to describe my business. For the I stated that we are a girl pop band from Australia in need of a fun logo for our band website. The site then asked me what my logo should be based on, I put icon. Furthermore, it then asked me to decide which icon and fonts I prefer, this then generated to the final product. I have made a few, but as a group we have decided to use one particular logo for our website.
- 3. Foxgloves This is the logo we have chosen to be our logo featured on the website. The name was inspired from Flume’s recent album cover which features a flower on it which is known as a foxglove. I think the name is quite unique, however it proved to be somewhat problematic when trying to stick the genre style of pop. We didn’t want our logo to flow over to perhaps the indie rock genre by it looking too quirky, however I believe this problem is solved by the typography and the colour of text. The pink writing has connotations of being fun and bubbly, which is what we are aiming for with the pop genre.
- 4. Practise piece - Good Egg This logo design is a practise piece I did. Everyone in my group approved of it, however the name ‘Good Egg’ perhaps implies that we are not a serious pop girl band and maybe unprofessional. I think this logo is simple, but yet affective, however it is quite quirky but does fit into the pop genre. It would especially fit into my website as the colour theme of it is pink, which represents feminine qualities.
- 5. Practise piece – Yellow Perfecting This logo idea was inspired by my favourite colour being yellow, however when I put the font into being yellow, it didn’t stand out enough so I choose the purple colour. This was so that it again fitted into the pop genre and reflected feminine qualities. The icon is quite significant as it’s of eyelashes and filled in eyebrows, which is typically associated with women due to makeup so without even knowing the group, people could infer that the music was by a girl pop group without even knowing the music. This again would fit into our website because of the colour connotations.
- 6. Practise piece – Log Flume This was the first design for the logo I came up with. This design was very much inspired by the artists name Flume, the artist which wrote the song we are doing for our A2 music video. I do think that the log icon makes the logo look more indie, so this wouldn’t really work for our band website. Also, the name ‘Log Flume’ isn’t really a good name to use for a band because it doesn’t sound like a pop girl group. Furthermore, I think the font used is too fancy and not fun enough to be classed within the pop genre.