LoginCat - the only application layer, zero trust, and negative trust cybersecurity solution out there.
Secure your Enterprise applications, at the application layer, which is exactly what hackers are after, without any modification to the applications themselves.
Art Hathaway - Artificial Intelligence - Real Threat Preventioncentralohioissa
Throughout history we've seen opposing forces skillfully pit strengths against weaknesses until, ultimately, one side succumbs. Holding a position takes considerably more effort than does a single, offensive surge, and attackers are counting on it. The very nature of the cybersecurity attacks we face today are in direct response to the shortcomings of the available tools, knowledge and approaches. The only problem is that we must evolve our defenses as fast as (or faster) than their offenses, and the odds are greatly in their favor. Imagine a football game – with no time limits – determined by your opponent’s first undefended scoring play. Game over. Hmmm…I wonder how that one ends?
Facing next-generation challenges requires a next-generation approach – preferably one that requires no change to your current production environment, never tires, continually evolves, doesn't rely on humans and is 99%+ accurate regardless of Internet connectivity. We'll discuss a solution that shifts the balance in your favor by leveraging artificial intelligence to predict and prevent against malware-born threats so you don't have to.
LoginCat - the only application layer, zero trust, and negative trust cybersecurity solution out there.
Secure your Enterprise applications, at the application layer, which is exactly what hackers are after, without any modification to the applications themselves.
Art Hathaway - Artificial Intelligence - Real Threat Preventioncentralohioissa
Throughout history we've seen opposing forces skillfully pit strengths against weaknesses until, ultimately, one side succumbs. Holding a position takes considerably more effort than does a single, offensive surge, and attackers are counting on it. The very nature of the cybersecurity attacks we face today are in direct response to the shortcomings of the available tools, knowledge and approaches. The only problem is that we must evolve our defenses as fast as (or faster) than their offenses, and the odds are greatly in their favor. Imagine a football game – with no time limits – determined by your opponent’s first undefended scoring play. Game over. Hmmm…I wonder how that one ends?
Facing next-generation challenges requires a next-generation approach – preferably one that requires no change to your current production environment, never tires, continually evolves, doesn't rely on humans and is 99%+ accurate regardless of Internet connectivity. We'll discuss a solution that shifts the balance in your favor by leveraging artificial intelligence to predict and prevent against malware-born threats so you don't have to.
HYPR: The Leading Provider of True Passwordless Security®HYPR
Passwords and shared secrets are the #1 cause of breaches. But despite millions of dollars invested in authentication, your users still log in with passwords each day.
Backed by Comcast, Mastercard and Samsung, the HYPR cloud platform is designed to eliminate passwords and shared secrets across the enterprise. By replacing passwords with Public Key Encryption, HYPR removes the hackers’ primary target - forcing them to attack each device individually. With HYPR, businesses are finally able to deploy Desktop MFA and Strong Customer Authentication to millions of users worldwide.
Welcome to #ThePasswordlessCompany.
BalCcon 2015 - DTS Solution - Attacking the Unknown by Mohamed BedewiShah Sheikh
Anonymization techniques are a double-edged sword invention as they can be used by journalists to communicate more safely with whistle blowers or by malicious users to commit cyber-crimes without getting caught but the problem is that neither party is anonymous nor safe from being exposed. In the presentation Mohamed discussed a tool that he developed "dynamicDetect" to de-anonymize TOR clients and browsers and abstracting the user's original IP address and fingerprint. The tool then uses this information as a launchpad to perform defensive and offensive against that TOR user.
Ed McCabe - Putting the Intelligence back in Threat Intelligencecentralohioissa
What is Threat Intelligence? It's more than raw source feeds and technical information.
If you ask most vendors, they talk about their lists of "bad" IP addresses and domain names, which don't enable the business to make informed decisions on assessing risk and taking action; it lacks -- well, intelligence.
We'll cover what Threat Intelligence is, why analysis is an important factor and methods available to analyze raw data.
Is your organization prepared to face a large-scale attack from hacktivists or cybercriminals? This webinar provides a step-by-step plan to protect web applications using proven strategies from application security consultants that have been on the front lines of attack. This presentation from Imperva and WhiteHat Security outlines the steps your organization can take to implement a comprehensive strategy for repelling web attacks. This presentation will (1) describe the modern attack methods and tools used by hacktivists and cybercriminals (2) explain the processes and technologies you can use to safeguard your website (3) help you prioritize security efforts and identify security tips and tricks you might have overlooked.
Chris Haley - Understanding Attackers' Use of Covert Communicationscentralohioissa
Today’s cyber attackers survive by hiding their attack communications from the prying eyes of network security. It’s a critical part of an attacker’s arsenal and it lets them patiently manage and propagate attacks throughout network, while remaining undetected.
• The latest techniques attackers use to hide their traffic in plain sight
• Why simple techniques like signatures and reputations of domains or IPs come up short in finding these evolving forms of communication
• Why this isn’t really just a malware problem
• What techniques can be used to systematically identity these forms of communication and to treat them as a strong indicator of compromise
Hijacking a Pizza Delivery Robot (using SQL injection)Priyanka Aash
Welcome to the lighter side of the software security world! We’ll explain complex topics like injection flaws, configuration errors, and parameter tampering with real-world analogies, like breaking into your house through your shed, or sneaking into a Coldplay concert using a reflective yellow vest, a walkie talkie toy, and bravado. If you’ve ever struggled to remember exactly how these issues work or struggled to explain them to someone outside of the security field, this presentation will help (and probably make you laugh). This talk is ideal for anyone who wants to understand core Application Security concepts so they can apply risk mitigation strategies with better context.
This talk focuses on how AI can be leveraged to solve some of the subproblems in cybersecurity. The talk will start with a discussion on why there is a surge in data breaches, and cybersecurity attacks? Then I will discuss some of the use cases, data pipeline, and architectural details of AI solutions for the cybersecurity. Here is a detailed plan for the talk:
(1) The current state of Information security and tools (5 mins).
(2) A brief history and current status of using AI for the InfoSec (5 mins).
Currently, security data science tools primarily process raw data from multiple data sources such as network flows, authentication logs, firewall logs, endpoints, and detect anomalous events. These tools generate a large number of false positives, and they need to be further investigated by security analysts. Specifically, I will address the following questions:
- What is the foundation of current security data science tools?
- What are the pros and cons of existing tools?
(3) AI use cases, data pipeline, architecture, and data experiments (15 mins): Following questions will be addressed:
- What are the different use cases that can be enabled by AI?
- How would it transform the incident response?
What's a typical data pipeline and architecture of cybersecurity AI solution?
Demo 1: PowerShell Obfuscation Detection using Deep Learning Neural Networks
Demo 2: Malicious URL Detection using Recurrent Neural Networks
(4) Challenges and limitations of using AI alone for cybersecurity (5 mins)
- AI generates too many false positives
- Enterprises can investigate only 2-5% of alerts due to the limited number of security analysts
Need for an automated response, not just detection
(5) Our approach: fuse deception with AI (10 mins):
A key objective of the deception is to deceive the inside-network attacks and threats to detect, engage, trap, and remediate them. Deception provides high fidelity alerts, and AI delivers an ability to construct context about the alert. By fusing deception and data science, security analysts can do proactive defense. We shall demonstrate our approach with specific case studies:
- Demo 3- Detecting and Inferring threats in a high interaction decoy using AI engine
(6) Q&A (5 mins)
Jake Williams - Navigating the FDA Recommendations on Medical Device Security...centralohioissa
In January, the FDA has draft recommendations for medical device security after the sale. Among other things, the recommendations tell manufacturers how to evaluate security risks, how to build a program for coordinated vulnerability disclosure program, and how to intake vulnerability reports from researchers. While the security of medical devices is especially important given the potential consequences, we can learn from the FDA recommendations regardless of our industry. Any recommendations adopted by the FDA for medical devices are likely to be implemented across other verticals for their IoT devices as well. Whether you manufacture, purchase, integrate, implement, or generally try to run away from IoT devices, there’s plenty to take away from this session while learning about the future of IoT device security.
GISEC 2015 Your Network in the Eyes of a Hacker - DTS SolutionShah Sheikh
Mohamed Bedewi, Offense Security Division Head and Sr. Penetration Testing Consultant at DTS presented also during one of the security sessions titled - "Your Network in the Eyes of a Hacker – The 0ff3ns!v3 Version" which raised a few eyebrows to say the least. The presentation slides can be found here….
Cyber-Security Threats: Why We are Losing the Battle (and Probably Don't Even...Plus Consulting
Visit www.plusconsulting.com for more information. Organizations are losing the cyber-security battle and most don't know that it is happening (or choose to ignore it). The persistent threat environment means that you have had or will have a breach and may not know about it. Growth in data, applications features, and collaboration makes cyber-security a greater challenge. Complex, clever and continuous threats and security tools in isolation of a continuous security program only delay the inevitable.
Trying to prioritize and roadmap effective cyber security investment—people and technology—without fully understanding the cyber threat landscape is like driving 70 MPH in the dark with the lights off while wearing sunglasses. Learn what trends and cyber threats CenturyLink sees globally and get ideas on how to shine a light on your corporation’s technical environment.
Rick Burger, Senior Solutions Architect, CenturyLink; Louie Hollmeyer, Moderator, ATC
2015 cemented the saying “No one is immune to hacking” and the high profile breaches of Ashley Madison, LastPass and others was proof of that. Quick Heal detected close to 1.4 billion malware samples in 2015 and this number simply shows how widespread and lucrative cyber-attacks have now become. In this webinar, we will look back at some of the notable highlights from malware attacks in 2015, and then chart the way forward for 2016 and provide our listeners with a heads up on what kind of malware threats to expect. The webinar will cover the following points:
1. Malware detection statistics and highlights from 2015
2. Platform statistics for Windows and Android vulnerabilities
3. Insight into Ransomware and Exploit Kits in 2015
4. A look ahead at the cyber security predictions for 2016 and how we can help you
Lessons Learned Fighting Modern Cyberthreats in Critical ICS NetworksAngeloluca Barba
A presentation given in April 2019 in London during ICS Cyber Security Conference. I discuss an anonymized investigation conducted by our team to identify a real malware infection on a production network, the tools and techniques used to contain this threat and how to use threat intelligence and visibility to stay ahead of cyber adversaries.
Asset visibility and network baselining
Continuous network monitoring
Threat intelligence ingestion
Thorough incident response plans
HYPR: The Leading Provider of True Passwordless Security®HYPR
Passwords and shared secrets are the #1 cause of breaches. But despite millions of dollars invested in authentication, your users still log in with passwords each day.
Backed by Comcast, Mastercard and Samsung, the HYPR cloud platform is designed to eliminate passwords and shared secrets across the enterprise. By replacing passwords with Public Key Encryption, HYPR removes the hackers’ primary target - forcing them to attack each device individually. With HYPR, businesses are finally able to deploy Desktop MFA and Strong Customer Authentication to millions of users worldwide.
Welcome to #ThePasswordlessCompany.
BalCcon 2015 - DTS Solution - Attacking the Unknown by Mohamed BedewiShah Sheikh
Anonymization techniques are a double-edged sword invention as they can be used by journalists to communicate more safely with whistle blowers or by malicious users to commit cyber-crimes without getting caught but the problem is that neither party is anonymous nor safe from being exposed. In the presentation Mohamed discussed a tool that he developed "dynamicDetect" to de-anonymize TOR clients and browsers and abstracting the user's original IP address and fingerprint. The tool then uses this information as a launchpad to perform defensive and offensive against that TOR user.
Ed McCabe - Putting the Intelligence back in Threat Intelligencecentralohioissa
What is Threat Intelligence? It's more than raw source feeds and technical information.
If you ask most vendors, they talk about their lists of "bad" IP addresses and domain names, which don't enable the business to make informed decisions on assessing risk and taking action; it lacks -- well, intelligence.
We'll cover what Threat Intelligence is, why analysis is an important factor and methods available to analyze raw data.
Is your organization prepared to face a large-scale attack from hacktivists or cybercriminals? This webinar provides a step-by-step plan to protect web applications using proven strategies from application security consultants that have been on the front lines of attack. This presentation from Imperva and WhiteHat Security outlines the steps your organization can take to implement a comprehensive strategy for repelling web attacks. This presentation will (1) describe the modern attack methods and tools used by hacktivists and cybercriminals (2) explain the processes and technologies you can use to safeguard your website (3) help you prioritize security efforts and identify security tips and tricks you might have overlooked.
Chris Haley - Understanding Attackers' Use of Covert Communicationscentralohioissa
Today’s cyber attackers survive by hiding their attack communications from the prying eyes of network security. It’s a critical part of an attacker’s arsenal and it lets them patiently manage and propagate attacks throughout network, while remaining undetected.
• The latest techniques attackers use to hide their traffic in plain sight
• Why simple techniques like signatures and reputations of domains or IPs come up short in finding these evolving forms of communication
• Why this isn’t really just a malware problem
• What techniques can be used to systematically identity these forms of communication and to treat them as a strong indicator of compromise
Hijacking a Pizza Delivery Robot (using SQL injection)Priyanka Aash
Welcome to the lighter side of the software security world! We’ll explain complex topics like injection flaws, configuration errors, and parameter tampering with real-world analogies, like breaking into your house through your shed, or sneaking into a Coldplay concert using a reflective yellow vest, a walkie talkie toy, and bravado. If you’ve ever struggled to remember exactly how these issues work or struggled to explain them to someone outside of the security field, this presentation will help (and probably make you laugh). This talk is ideal for anyone who wants to understand core Application Security concepts so they can apply risk mitigation strategies with better context.
This talk focuses on how AI can be leveraged to solve some of the subproblems in cybersecurity. The talk will start with a discussion on why there is a surge in data breaches, and cybersecurity attacks? Then I will discuss some of the use cases, data pipeline, and architectural details of AI solutions for the cybersecurity. Here is a detailed plan for the talk:
(1) The current state of Information security and tools (5 mins).
(2) A brief history and current status of using AI for the InfoSec (5 mins).
Currently, security data science tools primarily process raw data from multiple data sources such as network flows, authentication logs, firewall logs, endpoints, and detect anomalous events. These tools generate a large number of false positives, and they need to be further investigated by security analysts. Specifically, I will address the following questions:
- What is the foundation of current security data science tools?
- What are the pros and cons of existing tools?
(3) AI use cases, data pipeline, architecture, and data experiments (15 mins): Following questions will be addressed:
- What are the different use cases that can be enabled by AI?
- How would it transform the incident response?
What's a typical data pipeline and architecture of cybersecurity AI solution?
Demo 1: PowerShell Obfuscation Detection using Deep Learning Neural Networks
Demo 2: Malicious URL Detection using Recurrent Neural Networks
(4) Challenges and limitations of using AI alone for cybersecurity (5 mins)
- AI generates too many false positives
- Enterprises can investigate only 2-5% of alerts due to the limited number of security analysts
Need for an automated response, not just detection
(5) Our approach: fuse deception with AI (10 mins):
A key objective of the deception is to deceive the inside-network attacks and threats to detect, engage, trap, and remediate them. Deception provides high fidelity alerts, and AI delivers an ability to construct context about the alert. By fusing deception and data science, security analysts can do proactive defense. We shall demonstrate our approach with specific case studies:
- Demo 3- Detecting and Inferring threats in a high interaction decoy using AI engine
(6) Q&A (5 mins)
Jake Williams - Navigating the FDA Recommendations on Medical Device Security...centralohioissa
In January, the FDA has draft recommendations for medical device security after the sale. Among other things, the recommendations tell manufacturers how to evaluate security risks, how to build a program for coordinated vulnerability disclosure program, and how to intake vulnerability reports from researchers. While the security of medical devices is especially important given the potential consequences, we can learn from the FDA recommendations regardless of our industry. Any recommendations adopted by the FDA for medical devices are likely to be implemented across other verticals for their IoT devices as well. Whether you manufacture, purchase, integrate, implement, or generally try to run away from IoT devices, there’s plenty to take away from this session while learning about the future of IoT device security.
GISEC 2015 Your Network in the Eyes of a Hacker - DTS SolutionShah Sheikh
Mohamed Bedewi, Offense Security Division Head and Sr. Penetration Testing Consultant at DTS presented also during one of the security sessions titled - "Your Network in the Eyes of a Hacker – The 0ff3ns!v3 Version" which raised a few eyebrows to say the least. The presentation slides can be found here….
Cyber-Security Threats: Why We are Losing the Battle (and Probably Don't Even...Plus Consulting
Visit www.plusconsulting.com for more information. Organizations are losing the cyber-security battle and most don't know that it is happening (or choose to ignore it). The persistent threat environment means that you have had or will have a breach and may not know about it. Growth in data, applications features, and collaboration makes cyber-security a greater challenge. Complex, clever and continuous threats and security tools in isolation of a continuous security program only delay the inevitable.
Trying to prioritize and roadmap effective cyber security investment—people and technology—without fully understanding the cyber threat landscape is like driving 70 MPH in the dark with the lights off while wearing sunglasses. Learn what trends and cyber threats CenturyLink sees globally and get ideas on how to shine a light on your corporation’s technical environment.
Rick Burger, Senior Solutions Architect, CenturyLink; Louie Hollmeyer, Moderator, ATC
2015 cemented the saying “No one is immune to hacking” and the high profile breaches of Ashley Madison, LastPass and others was proof of that. Quick Heal detected close to 1.4 billion malware samples in 2015 and this number simply shows how widespread and lucrative cyber-attacks have now become. In this webinar, we will look back at some of the notable highlights from malware attacks in 2015, and then chart the way forward for 2016 and provide our listeners with a heads up on what kind of malware threats to expect. The webinar will cover the following points:
1. Malware detection statistics and highlights from 2015
2. Platform statistics for Windows and Android vulnerabilities
3. Insight into Ransomware and Exploit Kits in 2015
4. A look ahead at the cyber security predictions for 2016 and how we can help you
Lessons Learned Fighting Modern Cyberthreats in Critical ICS NetworksAngeloluca Barba
A presentation given in April 2019 in London during ICS Cyber Security Conference. I discuss an anonymized investigation conducted by our team to identify a real malware infection on a production network, the tools and techniques used to contain this threat and how to use threat intelligence and visibility to stay ahead of cyber adversaries.
Asset visibility and network baselining
Continuous network monitoring
Threat intelligence ingestion
Thorough incident response plans
The interest in SAP security has been growing exponentially, and not only among whitehats. SAP invests money and resources in security, provides guidelines, and arranges conferences, but, unfortunately, SAP users still pay little attention to SAP security
There are most important takeaways for CISOs to provide SAP Security for Enterprises. The presentation destroys the SAP Security myths, includes statistics obtained by ERPScan Research Group, and future trends in SAP Security.
Corona| COVID IT Tactical Security Preparedness: Threat ManagementRedZone Technologies
Work from Home - Practical Advice on Operations and Security Impact and what to do about it.
DR and BCP Planning Ideas
Widening Attack Surface Solutions
Managing Threats Solutions
Certes webinar securing the frictionless enterpriseJason Bloomberg
Join Jason Bloomberg, President of Intellyx and contributor to Forbes and Satyam Tyagi, CTO for Certes Networks as they explore securing the frictionless enterprise.
- The Dark Side of the Frictionless Enterprise
- The Limitations of Network Segmentation
- Borderless Enterprises Require Borderless Security
- Crypto-Segmentation: Security in a Post-Trust World
- Certes Networks CryptoFlows
- Crypto-Segmentation with CryptoFlows
First line of defense for cybersecurity : AIAhmed Banafa
The year 2017 wasn't a great year for cyber-security; we saw a large number of high-profile cyber attacks; including Uber, Deloitte, Equifax and the now infamous WannaCry ransomware attack, and 2018 started with a bang too with the hacking of Winter Olympics.
The frightening truth about increasingly cyber-attacks is that most businesses and the cybersecurity industry itself are not prepared. Despite the constant flow of security updates and patches, the number of attacks continues to rise.
The cyber house of horrors - securing the expanding attack surfaceJason Bloomberg
The enterprise attack surface has exploded in recent years. More users on more devices in more locations are able to access ever more sensitive enterprise applications. The result is that the number of targets for attackers has gone up dramatically.
The expanding attack surface has been dubbed a “Cyber House of Horrors,” as insider risks, aggressive social engineering, exploitation of outdated access controls, and a range of other security issues have come to the fore.
Join Certes Networks and Intellyx for a webinar to explore:
What factors are driving the expansion of the attack surface?
What types of attacks and exploits are taking advantage of these changes?
How are segmentation techniques and access controls evolving in response?
Ten Security Product Categories You've Probably Never Heard OfAdrian Sanabria
The security industry moves fast and is already a crazy place that's tough to keep up with. What happens when you get a window into the early-stage security startup market? You realize the rabbit hole goes, much, much deeper.
Domain 7 of CEH Mobile Platform, IoT, and OT Hacking.pptxInfosectrain3
The latest mobile business innovations have also allowed consumers to carry out transactions such as buying goods and apps over wireless networks, redeeming coupons and tickets, banking, and other services from their mobile phones.
Presentation by Ismael Valenzuela from Intel Security about ransomware and how enterprises can design their IR responses to mitigate ransomware threats.
INFRAGARD 2014: Back to basics securityJoel Cardella
This talk focuses on getting Back To Basics with security controls. Too many enterprises are focusing on the wrong threats and spending money in the wrong places. Often overlooked are our basic security controls that require care and feeding, and regular review. This talk focuses on a few of those areas.
What are the top 15 IT security threats, and how can you make sure your company avoids them? With the help of security expert Chris Nelson, we compiled a categorized list of the top 15 security threats that IT departments face and how to confront them head-on.
Are you ready for the next attack? Reviewing the SP Security ChecklistAPNIC
Are you ready for the next attack? Reviewing the SP Security Checklist, by Barry Green.
A presentation given at the APNIC 40 Opening Ceremony and Keynotes session on Tue, 8 Sep 2015.
Are you ready for the next attack? reviewing the sp security checklist (apnic...Barry Greene
Rethinking Security and how you can Act on Meaningful Change
What the industry recommends to protect your network is NOT working! The industry is stuck in a dysfunctional ecosystem that encourages the cyber-criminal innovation at the cost to business and individual loss throughout the world. We do not need a “Manhattan Project” for the security of the Internet. What we need are tools to help operators throughout the world ask the right question that would lead them to meaningful action. Security empowerment must empower the grassroots and provide the tools to push back on the root cause. This talk will explore these issues, highlight the dysfunction in our “security” economy, and present “take home” tools that would facilitate immediate action.
2016, A New Era of OS and Cloud Security - Tudor DamianITCamp
The global security landscape is changing, now more than ever. With cloud computing gaining momentum and advanced persistent threats becoming a common occurrence, the industry is taking a more focused and serious approach when it comes to security, especially after some of last years’ heavily publicized incidents. Join this session for a discussion on what Microsoft is doing to protect against these new security threats with fresh approaches taken both at the server & client OS level, as well as in Azure.
About Tekmonks. Products and services we offer.
Founded to address the disparity of software access between small businesses and conglomerates, TekMonks’ vision has been to provide superior software to any size organization. Our focus and dedication (and love of AI) has since been poured into developing software in every category from enterprise integration, robotic process automation, AIOPs, unparalleled cybersecurity & even a plug and play chatbot. This unwavering passion for development has led to the creation of the amazing products of tomorrow, today.
Enterprise #AI is complex. Unfortunately, it is not just a public #generativeai chatbot trained on the wild-wild Internet, answering questions, and randomly making up facts, where it lacks the right information.
Enterprises need to plan for the AI use cases and select the correct architecture and the right AI platform to ensure
- The solution will scale and stand the test of time but can go live as soon as possible
- The solution can securely utilize business confidential data and applications, including role based AI
- The solution works with facts, not hallucinations, and passes compliance audits
Tekmonks' #Neuranet (neuranet.app) uses a much more complex architecture, to meet these and other such requirements.
World's First Core Banking AI Bot, built on IBM Watson and IBM Core Banking Transaction technologies.
The first AI Bot designed for actual Banking Transactions.
Supports both commercial and business banking.
Italy Agriculture Equipment Market Outlook to 2027harveenkaur52
Agriculture and Animal Care
Ken Research has an expertise in Agriculture and Animal Care sector and offer vast collection of information related to all major aspects such as Agriculture equipment, Crop Protection, Seed, Agriculture Chemical, Fertilizers, Protected Cultivators, Palm Oil, Hybrid Seed, Animal Feed additives and many more.
Our continuous study and findings in agriculture sector provide better insights to companies dealing with related product and services, government and agriculture associations, researchers and students to well understand the present and expected scenario.
Our Animal care category provides solutions on Animal Healthcare and related products and services, including, animal feed additives, vaccination
Understanding User Behavior with Google Analytics.pdfSEO Article Boost
Unlocking the full potential of Google Analytics is crucial for understanding and optimizing your website’s performance. This guide dives deep into the essential aspects of Google Analytics, from analyzing traffic sources to understanding user demographics and tracking user engagement.
Traffic Sources Analysis:
Discover where your website traffic originates. By examining the Acquisition section, you can identify whether visitors come from organic search, paid campaigns, direct visits, social media, or referral links. This knowledge helps in refining marketing strategies and optimizing resource allocation.
User Demographics Insights:
Gain a comprehensive view of your audience by exploring demographic data in the Audience section. Understand age, gender, and interests to tailor your marketing strategies effectively. Leverage this information to create personalized content and improve user engagement and conversion rates.
Tracking User Engagement:
Learn how to measure user interaction with your site through key metrics like bounce rate, average session duration, and pages per session. Enhance user experience by analyzing engagement metrics and implementing strategies to keep visitors engaged.
Conversion Rate Optimization:
Understand the importance of conversion rates and how to track them using Google Analytics. Set up Goals, analyze conversion funnels, segment your audience, and employ A/B testing to optimize your website for higher conversions. Utilize ecommerce tracking and multi-channel funnels for a detailed view of your sales performance and marketing channel contributions.
Custom Reports and Dashboards:
Create custom reports and dashboards to visualize and interpret data relevant to your business goals. Use advanced filters, segments, and visualization options to gain deeper insights. Incorporate custom dimensions and metrics for tailored data analysis. Integrate external data sources to enrich your analytics and make well-informed decisions.
This guide is designed to help you harness the power of Google Analytics for making data-driven decisions that enhance website performance and achieve your digital marketing objectives. Whether you are looking to improve SEO, refine your social media strategy, or boost conversion rates, understanding and utilizing Google Analytics is essential for your success.
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024APNIC
Ellisha Heppner, Grant Management Lead, presented an update on APNIC Foundation to the PNG DNS Forum held from 6 to 10 May, 2024 in Port Moresby, Papua New Guinea.
2.Cellular Networks_The final stage of connectivity is achieved by segmenting...JeyaPerumal1
A cellular network, frequently referred to as a mobile network, is a type of communication system that enables wireless communication between mobile devices. The final stage of connectivity is achieved by segmenting the comprehensive service area into several compact zones, each called a cell.
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdfFlorence Consulting
Quattordicesimo Meetup di Milano, tenutosi a Milano il 23 Maggio 2024 dalle ore 17:00 alle ore 18:30 in presenza e da remoto.
Abbiamo parlato di come Axpo Italia S.p.A. ha ridotto il technical debt migrando le proprie APIs da Mule 3.9 a Mule 4.4 passando anche da on-premises a CloudHub 1.0.
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptxBrad Spiegel Macon GA
Brad Spiegel Macon GA’s journey exemplifies the profound impact that one individual can have on their community. Through his unwavering dedication to digital inclusion, he’s not only bridging the gap in Macon but also setting an example for others to follow.
3. • Total employee strength – about 100 worldwide.
• Revenues exceeding $10 million on an annual basis.
• Very strong growth – Operations across 6 countries.
• Cash positive, profitable, every year since inception.
• Working with the largest Fortune 100 firms and governments
worldwide
• We are self funded and stable. Not reliant on external funding.
TekMonks – A bit about us
3
4. • In 2016, 89% of breaches had a financial or espionage motive.
• 85% of hacks are external actors, and 15% are internal
• Majority of attacks use phishing and known vulnerabilities in
the security appliances to steal the initial passwords.
• 82% of all Cyberattacks started with stealing passwords.
• $280 Billion - Total loss to businesses from Cyber-attacks in 2016*2
• $2.1 Trillion - Estimated Cyber Losses in 2019*2
• $74.54 Billion – Google’s 2015 Revenue
Hacking industry is a business that is 3.75 times bigger than Google! Hackers today are a well funded
multi-Billion dollar illegal corporations with significant computing and research power, all dedicated to
hacking you for profits. from 2016 Data Breach Investigations Report
Cybersecurity – Some startling facts…*
4*2 Forbes: http://www.forbes.com/sites/stevemorgan/2016/01/17/cyber-crime-costs-projected-to-reach-2-trillion-by-2019/#2e21dd3f3bb0
5. • It takes days for an attacker to “exfiltrate” data – i.e. steal valuable data post attack. It is not the
initial breach per-se which causes damage, it is this step of stealing valuable company data –
where the attacker is then compromising internal systems and stealing data from them. This step
takes days to succeed. It is not instantaneous, but it doesn’t take 3 or 6 months either.
Cybersecurity – time is not on our side…
5
7. 7
A short analysis of the hacker
landscape
Just why are things getting worse?
Why do hackers succeed more easily lately?
Or – what’s the cause, and thus, the solution
to stop these hacks.
8. • The continued, high frequency of successful cyberattacks against today’s enterprises has
made it abundantly clear that traditional, perimeter-centric security strategies e.g.
Firewalls, VPNs, while necessary, are no longer sufficient.
• When a hacker is inside the corporate network it is much easier
to hide and hack the internal core business applications and
assets.
• Internal applications, which run core business today, were designed 10 years ago, or 5
years ago, even 3 years ago – we are in a different world today.
• Rewriting core business applications is not a solution – plus it is a cat and mouse game,
by the time they are rewritten, security threats and standards would have evolved.
Network layer security: Necessary but not sufficient
8
9. • Crackers today are really efficient at breaking passwords.
• Deep Blue Supercomputer - around 1999 - beat Garry Kasparov - 11.38 GFLOPS.
• Samsung Galaxy S7 with SnapDragon 820 packs 498.5 GFLOPS. The Samsung
Smartphone is approximately 44 times faster than the Deep Blue.
• GPU Radeon R9 Fury X2 = 17,204 GLOPS. 1,511 times faster than Deep Blue.
• Hackers routinely build rigs with up to 25 of these GPUs, which is 430 TeraFLOPS.
https://goo.gl/1nVst6. This is same power as Blue Gene Supercomputer at
Livermore Nuclear Laboratory used to simulate nuclear reactions.
• If one thinks passwords are secure because decrypting them will take a lot of
computing power – one is not living in the reality of 2016.
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Just how easy are passwords to hack?
11. • Biometric and Thumb? Every thing you touch will now contain your password.
This is one of the easiest "security measures" to break. There are at least 7
different currently known ways to defeat this. For example, simple inkjets can be
used to defeat fingerprint based authentication.
• Iris Scanning? Megapixel cameras can steal your Iris patterns.
• Facial Identification? Face masks take care of defeating this security measure.
• Token / RSA? No longer secure. Quantum computers can hack it very easily. US
Government has already abandoned it. MIT has already developed a Quantum
Computer capable of easily hacking RSA.
What about other technologies? Biometrics?
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13. • How do we secure existing applications, which were written in a different security
landscape, use insecure logins and algorithms SHA1, SHA5 or even MD5? We thought we
could hide them behind a firewall but clearly that doesn’t work when the hacker is inside!
• We don’t want to modify our critical business applications and add risk – can we secure
existing applications as is?
Core Issues
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14. • What do we do today to deal with this? Policy to change passwords every 3 months.
• But … it takes a hacker days – not months to crack passwords and steal internal data.
3 months is too long!
• Why not change them every day? Or every hour? With really complex computer
generated passwords which are very hard to crack.
• A Cybersecurity solution is required to fight such password attacks pro-actively. This
solution should be zero trust, and work at the application layer, and it should secures
existing applications, without requiring modifications.
This is what LoginCat does.
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Zero Trust and Application Layer Level Cybersecurity
16. How can people do their work, if passwords change every hour?
LoginCat comes with a built in SSO solution which works across all major Cloud
and in-house applications. Users no longer need to be aware of their constantly
changing passwords, since LoginCat will log them into the end systems.
And … we win even when we lose
When an application is hacked, LoginCat will either lock out the attackers
automatically by changing the credentials – or detect the hack (if the hacker
has locked the account) – either way preventing damages.
Secure by design
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17. • LoginCat scripting based authentication adapters will work with all your existing
applications – Web based, terminal or cloud.
• For the first time have a unified security policy across internal applications and the
cloud.
• No changes needed to existing applications. Do they use MD5? SHA1? We still secure
them without having to recode them.
• We manage the passwords, change them on a frequent basis, making your existing
application un-hackable, and quickly detect any hack attempts.
• Appliance or Cloud Based – bring us on premise with an appliance, or run LoginCat via
from our hosted cloud.
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Easily integrate to your existing applications – Cloud or
Appliance
19. • First we eliminates passwords.
• Pass phrase based authentication – Mathematically proven to be extremely hard to hack,
even with today’s computing power.
• Human brains can’t remember good passwords e.g. $@)Nq;F*(.JRwd#$ , but even babies
learn to put together two or three words quickly and make short sentences
• Second we eliminates User IDs as well.
We provide no hack targets, zero exposure, zero trust.
Securing LoginCat
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20. As the processing speed has increased,
passwords are notoriously easy to hack. 8
character passwords take 15 hours to
crack.
Secure by design – End of Passwords
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LoginCat exclusively uses pass phrases instead of passwords.
Pass phrases are next to impossible to crack, even with the
fastest computers today and tomorrow!
21. • Edge of network security features.
• Deep security algorithms – beyond IP
firewalls LoginCat will analyze incoming login
attempts and ban hackers using habit and
heuristic analysis.
• Some examples
• Pattern analysis of incoming request headers to ban distributed attacks, for example same
request headers from multiple IPs, will trigger off the DDoS attack prevention monitor.
• Login from unknown locations, or locations that don’t match mobile devices.,
• Login at times which don’t match habits, etc.
Secure by design – Algorithm based hack detection
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22. • User ID provisioning and instant locking from all internal applications, if
needed.
• Constantly updated – TekMonks will provide firmware updates to include
latest security and AI algorithms to protect against emerging threats.
• Both mobile (iOS and Android) and web based.
• Readily auditable – provides entire audit history of who logged in, when did
someone access an internal application, how long they were active, their IP,
mobile or web based access and even their location!
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Other Benefits