This document provides an outline for a magazine publishing project. It includes sections on target audiences, competitors, masthead ideas, magazine layouts, photography, budgets, production processes, and more. For a second proposed magazine, it discusses targeting audiences similar to XXL magazine, using contrasting dark and bright colors, and including content on artists' backstories.
Spring 2013, Social Movements - Primitive accumulation, capitalist developmen...Stephen Cheng
This was a final term paper that I wrote during the Spring 2013 semester at CUNY for Professor Frances Fox Piven. I focus on developments in the Brazilian countryside during the twentieth century and, in the process, trace the evolution of the Movimento dos Trabalhadores Rurais Sem Terra (MST) (Landless Workers' Movement). Along the way, I write about the economic modernization of Brazil and the situation of the country's peasantry.
Autumn 2012, Labor and Globalization - The North American Free Trade Agreemen...Stephen Cheng
This is a final term paper that I wrote for Professor Ian Thomas MacDonald while at CUNY's School of Professional Studies (also known as the Joseph S. Murphy Institute) during the autumn 2012 semester. In this paper, I focus on the effects of the North American Free Trade Agreement (NAFTA) on the political economy of twentieth century Mexico. I also examine the country's economic history and discuss import-substitution policies, farming, a 1980s-era financial crisis, and neoliberalism -- key aspects that helped lead to Mexico's involvement with NAFTA. I argue that NAFTA was essentially a neoliberal treaty that forced farmers in Mexico to seek work as wage laborers in the maquiladoras and in other countries such as the United States of America, which is also a signatory country of NAFTA. In point of fact, the US, Mexican, and Canadian governments all approved and signed this treaty.
Although I wrote this paper in late 2012 when Barack Obama and Mitt Romney competed for the US presidency, it remains relevant in light of Donald Trump's nativist and xenophobic scapegoating of Mexico, which is a key part of his attempt to become the Republican party's presidential candidate for the 2016 elections.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
7. Target audience
• Target audience is
between the ages of
15 – 30
• Survey I conducted
showed that most
people within this
age group preferred
hip hop music the
most
8. Target audience
• One of the main reason for my age range
being so wide is because my magazine has lots
of advertisements of different brands showing
their product. So not much teenagers will be
able to afford all the products shown,
however young adults will most likely have
jobs which means that they are then able to
purchase the products advertised in my
magazine.
9. Competitors
XXL is stingers main
competitor because it also
focuses on the hip hop genre
and therefore may often
include some similar content.
10. • Sounds fears
• Sounds straight to the point
• It also makes the magazine sound like it digs deep like
a sting from a bee
11. Masthead idea
http://www.dafont.com/
These are the fonts that I have narrowed down
to include in my magazines.
Fighting Spirit
I chose this font because it has
sharp edges which goes with the
name stinger.
Olympic Branding
I chose this font because it looks
very none formal and a relaxing
font. By using this type of font it can
easily indicate to the viewer that the
magazine talks openly with the
audience.
Husky Stash
I chose this font because this has wide spaces
between its letters which indicates calmness.
This is helpful to make the reader feel like we
are thinking about them and we consider the
readers feelings when reading the magazine.
60s Pop
I chose this font because the font itself looks very retro
and it looks like it’s meant to be for Pop magazines
because of it’s groovy and retro look.
Linkin Park
I have chosen this font because it is very bold
and sharp and because of this it will be easily
noticeable on shelf's amongst other magazines.
This font is also very unique with its letters being
stretched out and having sharp ends. The font is
well aligned apart from the random unusual lets
stepping out this could connote that the
magazine some times goes out of its boundaries
to get us good content because by the letters
being rebellious and stepping out of their
alignment shows that the magazine is also a bit
rebellious.
12. Title
• Linkin park
• Sharp and blocked font
• Has a serious and professional
look to it unlike some of the
previous options which seemed a
bit childish fonts
15. House style
Background Masthead
Colour of
text in front
page
Text for
Content
Colour of
text in front
page
As you can see my
magazine and the magazine
of inspiration both follow
the same type of colour
scheme.
22. Below the line marketing
• My magazine will use bellow the line marketing to advertise my product
because nowhere days more people most people have social networking
sites .
• By advertising on social networking sites I am able to get to my target
audience because the majority of people using social networking site are
young adults and teenagers.
• Another reason why I have chosen to do advertise on social media sites is
because it is free and a page on a social networking site like Facebook is
really simple to produce.
24. Process of production
• Step one is to plan out how your magazine and design the front cover.
• Step two is to decide on your editors choice. So to decide which story is going where and how
much of it is going in.
• Next step is to decide on the sub editing and make sure that the magazine is up to good quality
and if not add thing to make it to a good quality.
• Then it's time to proof read and make sure everything is in place and have no errors.
• After you print and produce the product you have to do a quality check on the product to
make sure no faults where made when producing the product.
• The you have to decide the price your are going to sell you product for.
• then finally launch the product.
http://hosbeg.com/the-
magazine-production-process/
28. Computer cost
Cost of one - £319.99
Cost of 7 – £2,239.93
I will only need 3 computers to
start from because I am only a
start-up business and therefore
shouldn’t not put all my money at
risk by buying lots of equipment
and then not getting good enough
profit back from it.
29. Working tables
× 7 = £945
http://a1officefurniture.co.uk/shop-office-
furniture/maple-wave-desk/
38. • 10,000 copies will be produced for the price of £8714.50
• Each magazine will be sold for £3 each
• Once we sell 10,000 copies we will have £30,000
• Then once we deduct the printing costs we are left with
£21285.50 profit
41. Target audience
• Target audience is
between the ages of
15 – 30
• Survey I conducted
showed that most
people within this
age group preferred
hip hop music the
most
42. Target audience
https://shanaaeebrooks.wordpress.com/2013/10/27/73/
As my magazine follows the same genre as XXL I have
decided aim for the same target group as XXL.
This table shows that XXL is commonly targeted at
African Americans and also none of their target
audience are white, this could be because they think
that stereotypically all white people are more illiterate
than the coloured people therefore a magazine full of
slang and swears might not appeal to them, so
therefore they aim for young and black people who
are commonly in gangs and aspire to be gangsters like
some hip hop artists them might admire. This table
also shows that it is mostly targeted at males than
females and so this is also an example of stereotyping,
showing that men are more fears so therefore they
will be more comfortable with reading swears and
slang whereas some females find it disturbing with all
the swears and slang to read it.
Furthermore the average targeted age is 29 could
connote that it is targeted at gang members because
usually they are the ones who are illiterate and have
no jobs, so they find it hard to read massive chunks of
text .
43. Form and style
XXL is A4 size with 7 1/2″ W x 10″ H
dimensions and contains mostly slang due to
my target audience being young teenagers
who are less alliterate. My magazine will have
contrasting colours of both dark and bright
because it want the background to be a drack
colour such as black and I want the text to be
red so that it really stands out and is easy for
people to read. Also red is the colour which is
usually used to indicate danger so by people
taking this of the shelf and reading it
connotes to the reader of being rebellious.
My front cover will contain few words
because I am aiming at people who are young
teenagers who some maybe illiterate, it is
easier if there are fewer things to read and
more pictures to focus on and view their idol
stars.
http://mediakit.nationalpost.com/magazine/st
andard-specifications/
44. Content
In my magazine I want the content to be of a article explaining the life of the artist so
that people know what hardships they had to go through to achieve the level of
success they have gained. Also like I have mentioned that my target audience will
consist of people in the D and E group of the social-economic table, therefore this
could be because they dropped out of school to join gangs or just left school because
they got board. So by telling them about the hardships their idols went through might
convince them to make better choices in life to also achieve something or make their
loves more easier and avoid the hardships, by educating themselves.
Also looking at Hartley’s 7 subjectivities, the target audience of my magazine would be
between 18 to 35 because the slang and swears within the content is most likely to
attract young adults, whereas elderly people or children might be repelled when they
see slang and swear.
45. Target audience
My target group will be included in groups D
and E because my magazine contain slang
swears which are least likely to appeal to
skilled office workers or teachers. However
students and unemployed manual workers
are more likely to like it because they will
probably hear it around them, because
manual worker do not have to act
professional in their job therefore they are
free to swear and use slang, whereas skilled
office workers are required to act
professional and therefore they avoid using
slang and swearing.
46. Target audience
Hartley’s 7 subjectivities Katz’ Uses &Gratifications
theory
Maslow’s hierarchy of
needs
According to the Hartley’s 7
theory my target audience will
be young adults between the
ages of 18-35, this is because
the content in my magazine
will contain slang and swears
which, young children or
elderly people will most likely
be repelled by this. Therefore
my target audience will be in a
group between those two
which are ok with slang and
swears.
The magazine will contain
interviews and stories filled
with interesting updates of
artist and their backstories
which, young people will be
interested in if their idol stars
are present in the magazine.
Looking at Maslow's hierarchy
of needs the magazine seems
to be intended for ‘explorers’
because it targets explorers
because usually it shows
celebrities wearing the
material goods in the advert so
people will automatically think
that because a celebrity is
wearing that sort of stuff must
mean that it is trendy.
47. Masthead idea
http://www.dafont.com/
These are the fonts that I have narrowed down
to include in my magazines.
Fighting Spirit
I chose this font because it has
sharp edges which goes with the
name stinger.
Olympic Branding
I chose this font because it looks
very none formal and a relaxing
font. By using this type of font it can
easily indicate to the viewer that the
magazine talks openly with the
audience.
Husky Stash
I chose this font because this has wide spaces
between its letters which indicates calmness.
This is helpful to make the reader feel like we
are thinking about them and we consider the
readers feelings when reading the magazine.
60s Pop
I chose this font because the font itself looks very retro
and it looks like it’s meant to be for Pop magazines
because of it’s groovy and retro look.
Chosen
font
48. Title
I have chosen this title because it is a unique font and
therefore it will catch peoples attention easily. Also the
colour is a bright and bold red which will stand out on the
magazine because the masthead will be the only thing on
the magazine front cover that has the brightest colour on
it. The masthead will need have a sharp and bold colour
because it will be behind the main image so it will need to
stand out more so that the main image doesn’t steel all
the attention.
50. Alternative
Magazine
Ideas
Masthead
The masthead will be similar to VIBE
magazine and will have the name of
the magazine in a large font and will
be on the top of the magazine.
Colour Scheme
For the cover of my magazine
the colour scheme will be a
mixture of dark and light to
contrast each other and make
the important things stand out
more than the others.
Brand Identity
The name of my magazine is called
Stinger.
Masthead
My magazine will have a large
image of an artist such as Bruno
Mars in the centre with the
Masthead over the image, this
conventional because this is
what similar magazines in my
genre have.
My magazine will also have an
advertisement of a competition to
win an iPhone 6 in order to appeal
to the materialistic needs of the
reader.
I have chosen this name
because the name stinger
sounds a bit fears and violent
which is kind off what most
rap is like violent because of
the artists fears facial
expressions. So the name
‘stinger’ will connote to the
reader that the magazines
genre is mostly rap, R&B and
hip hop.
Also the verbal code stinger may
connote to the audience that the
magazine gets strait to the point
of things and won’t mess around
by putting in irrelevant articles to
fill in space.
Main Headline
The main headline will be
positioned at the bottom of the
page similar to Vibe. The main
headline will be in a slightly
smaller font than the Masthead.
Logo
My logo will be of a bee to go
with my brand name stinger.
My logo will be placed on the
top left.
Frequency
My magazine will be released
weekly because I want to keep my
audience wanting more and more
of my magazine without having
them wait so long to get it. Also by
selling it weekly we will keep the
reader interested in our product
because if we have large gaps
between our releases people will
forget about how good our
magazine and wont go through
the trouble of buying it
Main image
The main image will go in
the centre of my magazine
behind the Masthead and
the Main headline. This is
because I don’t the main
image to be the centre of
attention. We will give the
artist importance by
keeping the image big but
will put the masthead in
front to show of the brands
status and put the main
headline over as well
2nd Idea
52. Hand drawn drafts
Masthead
The masthead will be located at the top of the page in
a pale yellow colour and in a large font.
This is to show of the grand and for people to instantly
recognize is where ever they see it.
Main Headline
The main headline will be placed in front of the
main image to show that the main story is based
on the artist. Its also to make the headline seem
more important than any of the other cover
lines.
Cover line
I have placed the cover lines on and off
the artist because I wanted the cover to
look a bit disorientated because teenagers
are fund of things being a little messy and
so this will be appealing to my target
audience.
Colour scheme
The colour scheme of the background will be grey with
the cover line and strap line being black and only the
masthead and some parts of the artist will be in colour.
This is to really highlight what's more important and to
maturity and prosperity through using bright bold
colours and dull black and white.
53. Hand drawn drafts
The colour scheme
One page is black and one page is
white this reflects that the target
audience is aimed at white people
and black people because vibe has
shown through their selection of
black artists that they are focused on
the black community. However, by
showing equality to both races it
makes my target audience wider.
Main Image
The main image is placed in the
centre of the double-page to show
that the artist is the centre of the
article and the article revolves around
him.
Logo
The logo is places in the top-right
corner and it is bright colour to make
it easily noticeable and to make brand
awareness.
Quote
I will have specific from the certain artist which will be next to
the main header, so that it is easily noticed and can easily be
read. It is written in red font so that it is eye-catching and thus
the audience will be drawn to it. Also people will remember
quotes more easily than large contents of text.
Main header
The main header is placed on the top-left
corner so it is the first thing that will be read.
Furthermore, it will be in a large font so that
it will be easily readable and more appealing
to read because it’s of a different font.
60. House style
I will have mast head in bright red and whit so that it
stands out the most front the other dull colours. This
is because the mast head hides behind the main
image therefore it needs stand out more so it is
noticed. Also the texts are in various sizes this could
be to connote how the magazine is more different
from other magazines and show that they are not
just about looking nice. The background will be
shades of grey, from light to dark, going in a diagonal.
61. Colour scheme
My mast head will be a sharp red so it stands out, the
background will be white with a light grey faded outline
going around it. The content will all be white so it is easy
to read. I would also want the content inside the
magazine to also have black coloured text with the more
important parts such as subheadings to be in red to
draw the reader in.
I want to keep my magazine colour scheme similar to
XXL’s because I like their colours scheme due to all the
content being easily readable and because the colours
contrast each other to make things stand out more.
62. Frequency
My magazine will be released every week
because week, because it’s a new magazine so
people will only be discovering its existence and
therefore if I want the magazine to become
popular I need to have frequent releases so that
people are constantly seeing it on shelfs.
Whereas if it was a monthly release people
would see it on shelfs as often because either,
they might all get sold out or because there are
few ins stock.
63. Process of production
• Step one is to plan out how your magazine and design the front cover.
• Step two is to decide on your editors choice. So to decide which story is going where and how
much of it is going in.
• Next step is to decide on the sub editing and make sure that the magazine is up to good quality
and if not add thing to make it to a good quality.
• Then it's time to proof read and make sure everything is in place and have no errors.
• After you print and produce the product you have to do a quality check on the product to
make sure no faults where made when producing the product.
• The you have to decide the price your are going to sell you product for.
• then finally launch the product.
http://hosbeg.com/the-magazine-
production-process/
65. Issue
Issue The issue date of the magazine will be on the
1st of January 2015. This is a good time to
start my magazine of because a new year
mark the beginning and this is a perfect time
to release my magazine because it reflects on
the beginning of Stinger.
Price The price will be set at £3 because it costs
87p per magazine to print and therefore by
charging £3 per magazine I am making a profit
of £2.18 per magazine sold.
Printed I will have 10,000 copies printed each costing
around 87p.
Distributed The magazine will use online websites and
stores such as WHSmith to sell the magazines
in.
66. http://www.sheengate.co.uk/a
dvertising/advertising-rates/
This is a table of the standard
amount it costs to advertise
in a magazine and my page
has 14 pages of
advertisement.
Income in
the first
week
2 for 1 sales in
the first week
First month
income
Fist month
income
with offer
Magazine sales £30,000 £15,000 £120,000 £60,000
Advertising income £16,170 £8,085 £64,680 £258,720
Total £46,170 £23,085 £184,680 £318,720
Income
67. Resources Cost
Office building £1,250,000
Computers £2,239.93
Decks £945
Chairs £476
Total - £11,220.93
Employees Cost
Editor £21,500
Assistant editor £21,084
Staff writer £17,000
Graphic Designer £18,391
Editorial assistant £19,000
Production editor £24,566
Reporter £23,000
Total - £144,541
Expenses
Total expenses = £155,761.93
68. Profit made
£318,720 (INCOME) – £155,761.93 (COSTS) = £162958.07 (PROFIT)
• This is the profit I will be making after the
selling all 10,000 copies of my magazine in the
first month.
69. Calendar
The magazine will be sold most in the summer
because that’s when usually most people have
their holidays and have free time to go out and
buy a magazine from a shop and sit and relax
while they are reading it. Another reason why I
have chosen the summer is because it will be
easier to reach my target audience because
usually all the young student have their major
holidays in the summer so they will have lost of
free time to buy a magazine.