This document provides tips for maximizing the capabilities of LinkedIn. It recommends connecting with contacts in your field, learning about companies, and following discussions. It advises the reader to define their expertise, provide their value proposition, focus on specific skills, and illustrate how they can solve problems. The document also recommends including skills, awards, publications, projects, languages, and volunteer experience on their profile. It suggests making the profile compelling, dynamic, conversational, and including a SOAR story. It also provides tips for using keywords, industry buzzwords, customizing the URL, and adding social media links. The document encourages the reader to invite personal contacts to connect and provide recommendations. It lists types of files and content that could be

1. rebeccalpage@yahoo.com
Rebecca Page

2. Are you guilty
of not maximizing
its capabilities?

3.  Meeting new contacts in your field ?
 Learning about companies ?
 Following what and who people are
talking about ?

5.  Define your expertise
 Provide your value proposition
to employers
 Focus—Don’t be everything to
everyone
 Illustrate how you can solve
problems
 Stay focused throughout
entire profile

9.  Skills
 Awards
 Publications
 Projects
 Languages
 Volunteer

11.  Compelling, dynamic, conversational
 Include a SOAR story
Situation, Opportunity,
Action, Result
 Focus on 3 core skills
 View others’ summaries

12.  Use keywords
 Industry buzzwords & acronyms
 All sections searchable
headline, summary, specialties,
skills, career
 Customize url address
(your name only)
 Add Twitter, blog, website

13. Charge #6
No Recommendations
Have at least 3
Write and e-mail to contact
to avoid ―He’s a cool guy.‖

14.  People you’ve met in person
and online
 Personalize invites
I enjoyed meeting you at
SBA last night…

15. Charge #4
Not Linked to Social Media

16. Files – Presentations –
resume, papers, PowerPoints, pdfs
articles
Reading lists – Your Blog
books, journals
Latest news – Events
career or business

17. On the Go
 Allot a few — Mobile Apps !
minutes a day
 Provide status
updates to
stay fresh in In Office or Home
others’ minds — Outlook Inbox !

18. Charge #1
Selfish in the 1st Degree
 Provide your  Recommend others
expertise in  Introduce connections
groups —  Share / comment on
source questions others’ status or
 Talk to or e-mail resources
offline

19. Corrected
All ?
Rebecca Page
rebeccalpage@yahoo.co
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