RedRock DigiMark, a Trusted Partner for the Strategic Growth of SEED MBBSGaurav Verma
Taking root and growing as a brand, your business evolves through digital marketing. In a cost efficient and timely manner, your brand power opens the door to a world of opportunities and interactions through innovative digital marketing.
Grow your business, and build your brand with out-of-the box, integrated digital marketing where you can see the whole picture.
Digitech Solution is the top most leading best digital marketing agency in Pune. We offer the SEO, SEM, Email Marketing, Content Marketing & SMO, etc
https://thedigitechsolutions.com/
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As a business fighting for your fair share of the local market, SEO is one crucial marketing strategy you do not want to ignore.
You may have noticed that consumers today go online first to find products and services such as yours…
But what happens when YOUR potential local customers go online to find YOUR type of products or services?
Most business owners don’t have the time or expertise to manage their Local SEO on their own. However, given the growing popularity of online local searches, it is critical that your website ranks as highly as possible.
That’s where we come in.
RedRock DigiMark, a Trusted Partner for the Strategic Growth of SEED MBBSGaurav Verma
Taking root and growing as a brand, your business evolves through digital marketing. In a cost efficient and timely manner, your brand power opens the door to a world of opportunities and interactions through innovative digital marketing.
Grow your business, and build your brand with out-of-the box, integrated digital marketing where you can see the whole picture.
Digitech Solution is the top most leading best digital marketing agency in Pune. We offer the SEO, SEM, Email Marketing, Content Marketing & SMO, etc
https://thedigitechsolutions.com/
#Best digital marketing company in pune #Digital marketing company in pune #Bestdigitalmarketingcompanyinpune #digitalmarketingcompanyinpune
As a business fighting for your fair share of the local market, SEO is one crucial marketing strategy you do not want to ignore.
You may have noticed that consumers today go online first to find products and services such as yours…
But what happens when YOUR potential local customers go online to find YOUR type of products or services?
Most business owners don’t have the time or expertise to manage their Local SEO on their own. However, given the growing popularity of online local searches, it is critical that your website ranks as highly as possible.
That’s where we come in.
For more information, visit www.wordstream.com
If you're not advertising with Bing, you're missing out on over 50 million potential prospects – which means you’re missing out on additional profits generated from paid search.
Don't deal with the Bing problem by ignoring it. In this webinar, WordStream Founder and CTO Larry Kim partner's with Bing's Sr. Evangelist Stacey Helman, to show you:
- Why your business needs to advertise on Bing
- Why Bing is different from Google AdWords
- How to manage and optimize both AdWords and Bing campaigns in minimal time
SEO service presentation - sourcePEP
visit: www.sourcePEP.com
- Reach out to Global audience
- Attract qualified traffic
- Register better conversations
- Boost profits
- Build your brand
Local Search Engine Optimization (SEO) - Why, How, and ResourcesEvans Design Studio
Understand Why Local Search Engine Optimization is important to your business and How to accomplish better rankings. This presentation concludes with an extensive list of resources to use.
Tips to Grow your Business with Local SEOeZdia Inc
We recently hosted a webinar on Tips to grow your business with local SEO & Challenges faced while creating and executing a successful local SEO strategy. We believe that some of the insights from this webinar would be foundational for you to creating a top-notch local SEO strategy.
SEO 247 is a Delhi, Mumbai based SEO Services Company that provide quality SEO Services, We are Offer cheap prices seo services, seo services delhi, seo services mumbai, seo company delhi, seo company mumbai, seo services company in mumbai, seo services company in delhi, top seo services company in delhi, seo consultant, top seo services company in mumbai, best seo services company in delhi, best seo services company in mumbai, seo agency mumbai, seo agency delhi, best seo company delhi, best seo company mumbai, seo expert mumbai, seo expert delhi, seo company delhi, seo company mumbai, seo companies delhi, seo companies mumbai, cheap seo services delhi, cheap seo company delhi, cheap seo services company in delhi, cheap seo companies delhi, cheap seo consultant delhi, cheap seo expert delhi, best cheap seo company delhi, cheap seo agency delhi, cheap seo services mumbai, cheap seo company mumbai, cheap seo services company in mumbai, cheap seo companies mumbai, cheap seo consultant mumbai, cheap seo expert mumbai, best cheap seo company mumbai, cheap seo agency mumbai
Denver Startup Week - Amplifying Agency Growth In The Current Content Marketi...Kali Bizzul
Originally presented on 9/29/17 at Denver Startup Week (#DENStartupWeek) by Steve Pockross (CEO of BlogMutt), BJ Enoch (VP of Enterprise Accounts at SocialSEO), and Rob Keosheyan (Founder & President of Denver Brandworks).
For more information:
BlogMutt: https://www.blogmutt.com/
SocialSEO: https://www.socialseo.com/
Denver Brandworks: http://denverbrandworks.com/
InGather Research (host venue): http://ingatherresearch.com/
Following the Penguin update, there has been a real shift in the digital marketing industry towards strategies and tactics that are more defensible in the long-term.
This presentation uncovers the ways that BlueGlass has responded to this changing market and how we've developed a business model that will help our clients not only to drive results in the short term, but to build an online foundation that can weather algorithmic changes into the future.
We discuss the challenges we've faced in making a transition towards this much more powerful model, and give tips for agencies looking to make a similar change.
For more information, visit www.wordstream.com
If you're not advertising with Bing, you're missing out on over 50 million potential prospects – which means you’re missing out on additional profits generated from paid search.
Don't deal with the Bing problem by ignoring it. In this webinar, WordStream Founder and CTO Larry Kim partner's with Bing's Sr. Evangelist Stacey Helman, to show you:
- Why your business needs to advertise on Bing
- Why Bing is different from Google AdWords
- How to manage and optimize both AdWords and Bing campaigns in minimal time
SEO service presentation - sourcePEP
visit: www.sourcePEP.com
- Reach out to Global audience
- Attract qualified traffic
- Register better conversations
- Boost profits
- Build your brand
Local Search Engine Optimization (SEO) - Why, How, and ResourcesEvans Design Studio
Understand Why Local Search Engine Optimization is important to your business and How to accomplish better rankings. This presentation concludes with an extensive list of resources to use.
Tips to Grow your Business with Local SEOeZdia Inc
We recently hosted a webinar on Tips to grow your business with local SEO & Challenges faced while creating and executing a successful local SEO strategy. We believe that some of the insights from this webinar would be foundational for you to creating a top-notch local SEO strategy.
SEO 247 is a Delhi, Mumbai based SEO Services Company that provide quality SEO Services, We are Offer cheap prices seo services, seo services delhi, seo services mumbai, seo company delhi, seo company mumbai, seo services company in mumbai, seo services company in delhi, top seo services company in delhi, seo consultant, top seo services company in mumbai, best seo services company in delhi, best seo services company in mumbai, seo agency mumbai, seo agency delhi, best seo company delhi, best seo company mumbai, seo expert mumbai, seo expert delhi, seo company delhi, seo company mumbai, seo companies delhi, seo companies mumbai, cheap seo services delhi, cheap seo company delhi, cheap seo services company in delhi, cheap seo companies delhi, cheap seo consultant delhi, cheap seo expert delhi, best cheap seo company delhi, cheap seo agency delhi, cheap seo services mumbai, cheap seo company mumbai, cheap seo services company in mumbai, cheap seo companies mumbai, cheap seo consultant mumbai, cheap seo expert mumbai, best cheap seo company mumbai, cheap seo agency mumbai
Denver Startup Week - Amplifying Agency Growth In The Current Content Marketi...Kali Bizzul
Originally presented on 9/29/17 at Denver Startup Week (#DENStartupWeek) by Steve Pockross (CEO of BlogMutt), BJ Enoch (VP of Enterprise Accounts at SocialSEO), and Rob Keosheyan (Founder & President of Denver Brandworks).
For more information:
BlogMutt: https://www.blogmutt.com/
SocialSEO: https://www.socialseo.com/
Denver Brandworks: http://denverbrandworks.com/
InGather Research (host venue): http://ingatherresearch.com/
Following the Penguin update, there has been a real shift in the digital marketing industry towards strategies and tactics that are more defensible in the long-term.
This presentation uncovers the ways that BlueGlass has responded to this changing market and how we've developed a business model that will help our clients not only to drive results in the short term, but to build an online foundation that can weather algorithmic changes into the future.
We discuss the challenges we've faced in making a transition towards this much more powerful model, and give tips for agencies looking to make a similar change.
Why use thought leadership as a content marketing strategy? This introductory guide overviews the returns on thought leadership and ways to get started within your content marketing plan.
1. Evaluate the Category including market, Management team , Product Differentiation, Business Model, Financing and Investment Opportunity
2. Evaluate Following:
Is the target niche market worth at least $1 or 2 billion? Is the targeted segment worth $1-2
billion? Identify industries of target market (ideally there are multiple)
• Is the CEO relying on Noah’s gift, “Build it and they will come,” or does he/she realize that
he/she will need to do work to connect with the market.
• Is the market already very saturated (is the industry mature)? If the company is competing in
a highly consolidated market and its only differentiation is an easily replicable idea, one of
the industry’s giants could reproduce the idea in 4 weeks by throwing $100 million at a
project – the giant will always be able to outspend the startup.
• Do you have revenue? If not, can you prove product-market fit? Is the product viable? Do you
have any customers? Do you have repeat customers? Or customer testimonials?
• What is your actual revenue so far? Why do you think your revenue will grow by x next year?
• Who is your customer? Do you sell these to a manufacturer, the end user? Is the end user
commercial or residential? Do you have any customers? Who is the individual you are selling
to? Who are you targeting? Have you talked to any of your expected customers?
• You mention and cite quite a few international statistics in your business plan. What is your
plan to access those markets?
• What is your customers acquisition plan?
Marketing 101 for real estate loan officers. This lesson gives real estate professionals marketing advisement on social media, direct mail, and email marketing.
People focused Content - CMA Building Content Strategy SeminarBaron Manett - psbx
BUILDING CONTENT STRATEGY SEMINAR
The tips, tools and advice you need to build a content strategy
Whether you’re looking to get into content marketing, are responsible for your company’s websites and social platforms, or want to use information and advice to better connect with consumers, you need content strategy to be successful. But what is content strategy and how do you build a successful one?
In this workshop, you will learn about the exciting new discipline of content strategy and a step-by-step method to build one — all with a focus of putting people -- those that will be consuming, commenting, and sharing your content -- first. Beginner to more advanced content professionals will learn how to develop a well thought out strategy that satisfies business objectives. Plus, you’ll get a behind-the-scenes look at how one of Canada’s leading content agencies crafts award-winning strategies for some of Canada’s biggest brands.
In this full-day session participants will explore key concepts of the discipline of content strategy and will apply these ideas to a business case.
You Will Learn
· Define the objectives that will drive your content strategy
· Get to know your audience and their content needs
· Find out what kind of content you have, if it’s reusable, and what gaps exist
· Communicate your strategy and get stakeholder buy-in
· Plan for great content
· Maintain and measure efforts
Key Take-Aways
· Real-world content strategy examples
· A toolkit of templates to use when crafting a content strategy back at your own organization
· An opportunity to get answers to your tough content problems
WHO SHOULD ATTEND
· Writers, editors and social media managers
· User experience and web professionals
· Marketing managers and those crafting content for their organizations
· Agencies looking for a primer on content strategy
LeadsCon Las Vegas 2017: Low CPA Strategies with Social Media to Generate LeadsPower Digital Marketing
This was Nick Bjorn Slettengren's LeadsCon 2017 presentation on lead generation using social media. The talk was centered around using low cost per acquisition (CPA) strategies to generate leads using social media. The presentation showcases social media tools and strategies used to gain influence, convert leads, and measure more efficiently.
Definitive Guide to B2B Marketing in the Digital AgeCarolyn Bao
B2B Marketing has changed. 89% of B2B buyers use the internet during their B2B research process, according to a joint study by Google and Millward Brown Digital.
Direct sales are still critical, but strategic digital marketing will fuel the sustainable growth of the company, through generating demand, and empowering sales. I just published a B2B Marketing Guide that shows B2B marketers how to build a robust B2B technology brand, using all forms of digital marketing tools.
Marketers know their role has changed dramatically in the last few years – once upon a time the sales person controlled the sales cycle. Today, because of online research, buyers are much more informed about what they want to buy before that first sales contact. Marketing now educates the buyers in the early sales cycle. Ensure your sales people don’t miss the ‘hidden sales cycle’.
This discussion will help you understand:
- How to get sales and marketing to jointly identify those they’re targeting
- How to develop content that’s compelling to potential customers
- How you track and monitor the content your prospect engage with
Launching A Startup in 2017: A Founder's Pocket GuideBrian Kelly
I gave this talk at Blue Water Startup School in September 2017. It is a high level overview of what it is like to start a software company in 2017 and where to focus your time, energy and money. Credit to my co-founder, David Corcoran, for the original talk from which I derived this content.
An engaging discussion to identify how to become an exceptional M&A project leader.
Last year, some 19, 501 companies changed ownership in North America and Europe alone, for a total mergers and acquisitions (M&A) deal value of over $3.5 trillion, according to Pitchbook. That means business leaders are managing over 19,501 massive business transformation (M&A) projects – but how well are they executing them? And have they been planned using project management best practices? Do the executive teams understand the importance of their roles as project sponsors?
With a failure rate of 70% to 90% according to experts, if any business and leadership activity ever cried out for project management expertise, it is any initiative spawned by an M&A deal.
This session will help you discover how to successfully manage and lead M&A projects based on my experience observing and managing many large business integration projects.
About Byond
A business strategy consulting firm who believes in making a massive positive impact within any organization. We prepare business executives and owners to grow fast and position their companies to outperform competitors.
If you are looking to prepare your company for a merger, acquisition or divestiture, set up a free 30-minute discovery appointment with us to discuss your specific business situation and explore how we can help you achieve exceptional M&A outcomes.
Contact: solutions@byondma.com Follow: @byondma Visit: www.byondma.com
From our Future of Content Strategy: Accessible, Personalised and SEO Friendly webinar on February 11th 2021.
Discover the Cyber-Duck way for establishing a future-proof content strategy that works at scale.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
10. Proprietary + ConfidentialProprietary + Confidential
Take advantage of this moment to think
differently
• You also are aware of the number of influencers involved in
the process… you should reach them too
11. Proprietary + ConfidentialProprietary + Confidential
Take advantage of this moment to think
differently
• You also are aware of the number of influencers involved in
the process… you should reach them too
12. Proprietary + Confidential
Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem
Proprietary + Confidential
Expand targeting to efficiently reach an
additional 10m influencers
• Current targeting:
– Seniority, Title, Function
13. Proprietary + Confidential
Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem
Proprietary + Confidential
Expand targeting to efficiently reach an
additional 10m influencers
• Proposed targeting
14. Proprietary + Confidential
Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem
Proprietary + Confidential
Sponsored Content
• Target people in a
professional mindset with
Content Marketing
• Run native ads across
Mobile and Desktop
• Video now available!
15. Proprietary + Confidential
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Proprietary + Confidential
Display ads
• Unmatched Audience Quality
• High Viewability
• Brand Safe, Bot Restricted, Fraud
Monitored Environment
16. Proprietary + Confidential
Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem
Proprietary + Confidential
What results should we expect?
• Some Direct Response
– Additional MQLs & SQLs, Improved Close Ratios, Increased Revenue
– Increase CPL and manage campaigns directionally
• Brand Results
– Followers of RingCentral company page
– Brand recognition, brand favorability
– Additional engagement metrics (likes, comments, shares)
• Lift in other channels, including Google:
– Brand Query Volume, Audience / Retargeting Lists (Search + Display)
17. Proprietary + ConfidentialProprietary + Confidential
Proposal
• 6 month test @ $50k per month
• When successful expand to full opportunity size of $250k per month
18. Proprietary + ConfidentialProprietary + Confidential
Next Steps
• Budget? (DR, Media)
• Additional information required
• Additional stakeholders
• Timeline for launching
20. Proprietary + ConfidentialProprietary + Confidential
Why Hire Bill Walsh?
Experience
• Medium & Large Customer
Accountable Media Sales
• Multiple industries: B2B, Consumer
tech, etc
• Relationship builder
• Ability to challenge existing paradigm
Leadership
• Track record of leadership and
mentorship
• Teamwork focus
• Thought leader
Desire: I want this role!
• Company:
• Product, Culture, Momentum
• Role:
• Portfolio of customers
• Hunting and farming
• Excited to learn more about content
marketing
Fit
• Positive
• Team Player
• Destiny…
21. Proprietary + ConfidentialProprietary + Confidential
Testimonials
“Bill does a great job of analyzing his clients' businesses, their competitive
position and actively looks for opportunities for them to grow. He establishes
credibility and has earned his way into strategic conversations on how to go to
market with C-Level executives. This has included getting clients into new
product areas, rethinking their go to market strategy and providing greater
knowledge of the buying process through analytics support.”
– Terri DuFore (previous manager Google)
“In his relatively short time on this team, Bill has helped to penetrate Zazzle and Newegg C-level
relationships, turning once skeptical customers into ones with open minds (and open wallets.)
We couldn’t have done it without Bill’s sense of humor and deft relationship building skills.”
- Tony Kam (most recent manager Google)
“Bill knows how to speak the customer's language and
navigate their organization. The Wonderful Company is
one of the most intricate clients in our portfolio (silos,
internal politics, turnover) and Bill grasps all the nuances
and politics that we should be aware of to deliver the
best pitches.”
- Ken Bannister (peer, Google)
“One of Bill’s best qualities is the way he looks at a business, and
asks himself, ‘what would I do if I was running this company?’ He
truly cares about the success of our customers, and brings a quality
business perspective to all customer and internal meetings.”
– Shannon Chloupek (peer, Google)
“During the three quarters I’ve worked with Bill, I’ve been very impressed with the positive energy he brings to any challenge that
might be facing the pod. Over the last few quarters, both our pod and clients have faced a number of challenges that Bill manages
to stay very calm and positive about. He has a unique ability to look at the bright side of any market challenge, and always
encourages our pod to frame even the bleakest challenge as an opportunity when we talk to our clients.”
- Jessica Robinson (peer, Google)