2. Agenda
•
View our current process
•
Background data on the world today
•
Identify companies’ best HR practices
•
Integrate social media aspect to the mix
•
•
Provide new tools to make process efficient and track data
•Provide long term recommendations 2
3. The Challenge
•
Website
•
Off brand
•
Difficult to navigate
•
Visually unappealing
•
Broken links
•
Not Search Engine Optimized (SEO)friendly
•
Does not clearly explain what brands are included in the CET portfolio
•
Process
•
Lengthy
•
Too many steps needed for applicant
•
No social integration in the process
3
4. SEO Examples
•
Ranked 5th in organic search for the term “Casino Jobs Las Vegas”
•
Ranked in the 3rd page second to last spot in a google search for term “Las Vegas Hospitality Careers” 4
Current practices are hurting job posting’s SEO
5. What is recommended from an SEO perspective
•
Think user Friendly (initially)
•
No broken links
•
Mobile Capabilities
•
Incorporating Social Media 5
0
0.2
0.4
0.6
Page Authority
#of Google +1
#of Facebook Shares
#of Facebook
Comments
#of Facebook Likes
#of Internal Links on
the Page
SEO
Correlation
Data
6. Some Practices for Recruiting Best in Class Talent
•Social Recruiting
•Mobile Recruiting
•Social Referring
6
54%
54% of organizations use social media
for recruitment 3.5X
Branded sites attract 3.5X more job applicants per posting
52%
companies stated that 52% of quality candidates come from referrals
7. Current Work Force Demographics
0.0
10.0
20.0
30.0
40.0
50.0
60.0
70.0
2007
2014
Generation Y
(20-37 yrs)
Generation X
(38-48 yrs)
Baby Boomers
(50-68 yrs)
7
Current Workforce
Shift in Workforce
Information has been removed for privacy of company
8. The World Today
58%
28%
14%
Facebook
Twitter
Linked in
8
72%
64%
45%
43%
62%
58%
21%
21%
Viewed Career site
Browse Careers in SN
Apply for a Job
Upload their Resume
Passive
Active
Mobile User Statistics
306,204,000 Mobile Users in US
Dominating Social Sites
89%
82%
65%
18-29 yrs
30-49 yrs
50-64 yrs
Who is on Social Sites?
83%
74%
49%
18-29 yrs
30-49 yrs
50-64 yrs
Smart Phone Owners
10. Top 25 Companies
Company Culture
•
Highlight
•
Core Values
•
Company Culture
•
Mission & Vision
•
Diversity
•
Benefits
•
Commitment to employees
•
Provides a “Day in the Life” (Video)
•
Inspire innovation
•
Don’t just provide a job but a career.
•
Company blog 10
Application Perspective
•
Social sharing features
•
Create profile with Social pages
•
Create profile with existing email
•
Easy process
•
Friend refer process
•
Sharing once process is complete
11. Top 25 Companies 11
Redirects them to Glassdoor to review company, or to their various social sites
Build profile with social media
Ability to authenticate with email or social site
Simple website structure & application process
Ability to share via social platforms
14. Social Media: Hootsuite
•
Multiple profiles Feature
•
Analytic Repots
•
Scheduling Featured
•
Integrate with other applications
•
Link Tracking
•
Page Insights
•
Mobile Access
•
Customizable Campaigns
•
Free- $120 Yearly 14
15. Hootsuite Pricing
Free Version
Pro Version($120 yearly)
Enterprise ($24,000 annually)
Social Profiles
Up to 3
50 included, up to 100
Unlimited
Enhanced Analytics Reports
Basic
1 included, up to 10
Unlimited
Message Scheduling
Basic
Advanced
Advanced
Team Members
None
1 included, up to 9
Unlimited
App Integrations
Basic
Basic
Unlimited
RSS
Up to 2
Unlimited
Unlimited
Hootsuite University
Optional
Optional
Included
uberVU
Optional
Optional
Security
Included
Advanced
Vanity/Custom URL's
Optional
Optional
Message Archiving
100 included, up to 100,000
Unlimited
Enhanced technical support
Optional
Included
Professional services
Included
Dedicated account rep.
Included
Compliance integrations
Included
Geo-targeting
Included 15
Pros of PRO Version
•
50 social profile and ability to acquire more
•
Enhance analytics included
•
Advance scheduling features; images will not appear as links
•
Higher security
•
Custom URLS
•
Message archiving Cons
•
More costly
•
Analytics report are an additional service charge
Pros of free Version
•
No cost
•
Still get basic scheduling features
•
Up to 3 social profiles available Cons of Free Version
•
Images will appear as a link
•
Limited to a few number of features
•
Only one team integration
•
Only one analytics report
16. Social Media: Sprout Social
•
Multiple Profiles
•
Mobile Capabilities
•
Scheduling Features
•
Can only manage Facebook Pages
•
Unlimited reports
•
Engagement
•
Impressions
•
New followers
•
Demographic data
•
Prices Vary
•
$59-500 monthly
16
17. Sprout Social Pricing
17
Pros of Sprout social (Deluxe & Premium )
•
Analytics
•
Twitter
•
Facebook PAGE
•
10 profiles available
•
Real time data
•
Export data
•
Keywords associated with your twitter profiles
•
Twitter comparisons Cons
•
Limited data available
•
Only connect to Facebook pages
•
Heavy emphasis on twitter
Team Package Pros
•
Includes both packages features
•
Up to 30 profiles that you can manage
•
Custom branding
•
24 hour support instantly
$59 Month
$99 Month
$500 month
18. Social Media: Tweet My Jobs 18
Twitter
•
Customized Hashtags
•
Veteran Hashtag
•
Customized Image Card
•
Geolocation Technology
•
Auto delete filled positions Facebook
•
Careers Tab
•
“Who” button
•
Job map
•
Job list directs back to Hodes
•
Mobile SMS alerts
19. Tweet My Jobs Pricing 19
Price $38,500
Pros
•
Distribute jobs to Internship.com
•
Customized reports Twitter
•
Finally get a Caesars Careers Twitter page
•
Customized hashtags
•
Geolocation optimized
•
SEO optimized
•
Customized Image
•
Customized Data (Twitter & Facebook) Facebook
•
Facebook Page career tabs to display careers (while maintaining main page personable)
•
Job Map
•
SMS Alerts
•
Mobilizes Jobs
Cons
•
Only post jobs to recruiter's Linked in
•
No real integration with Linked in
•
Must communicate with support team for reports
•
Expensive
•
Twitter will not be personable
•
Map feature additional cost of $6,500
Time Implementation
•
4-6 Weeks approximately
20. Job Advertising: eQuest 20
•
Application available
•
Feed of existing and new jobs
•
Multiple site available world wide
•
Benchmarks to competitors
•
Customized large volumes of data
•
Available for social media
•
Connects to profiles already made in other career websites
21. eQuest Pricing
21
Pros
•
Vast number of websites available
•
Directs all prospects to Hodes
•
Posting to social media pages available
•
Detailed data available
•
Scheduling features
•
Lists heavy searched days to optimize posting
•
Benchmarking to competitors
•
Integrates with TMJ & Work 4 Labs
•
World Wide Cons
•
Does not full integrate with Hodes
•
Separate application would have to be used
•
Social media posting is generic
•
Data reports are an additional service cost
•
Not mobile friendly because candidates are directed directly back to Hodes.
Current Numbers Average of 1,050 job postings and 8 sites that we post it on
Cost
•
$15,000 annually
•
Rough estimate dependent on number of sites and jobs to each particular site
22. Job Advertising: Workable 22
•
Promote Jobs on several paid/free websites/Social Sites
•
Provides basic analytics of site’s traffic
•
Branding mobile jobs
23. Workable Pricing 23
Pros
•
Integration with Hodes to extract our jobs
•
Jobs are visible through mobile
•
Advertises jobs to various paid and free websites
•
Connects to other profiles made in other websites
•
Purchase discounted credits for paid site (career builder, ect)
•
Wide number of site available to advertise
•
Advertises to main social media pages
•
Linked in
•
Facebook
•
Twitter
•
Basic Reports
•
Views
•
Number of candidates
Total Cost: Approx. $4800 year
Cons
•
Mobile page customization is additional cost
•
Credits for paid websites are not included in monthly fee
•
Social media post image is not branded (generic stock image)
•
Niche career site may not be available
•
API integration would still require recruiter to extract jobs
Time Implementation
•
4-6 Weeks approximately
24. Jobbee
•
Features
•
All jobs are mobile optimized
•
Integrates with Hodes to extract jobs
•
Creates a branded career website
•
Jobs are pushed out to various social media channels (branded look)
•
Linked in
•
Facebook
•
Twitter
•
Pushes out jobs through various websites
•
Indeed
•
Sends email alerts and SMS alerts to candidates of new job openings
•All Jobs are SEO’d 24
27. Smart Recruiter (SR)
•
Features
•
Extract Jobs from Hodes
•
SEO Optimizes jobs
•
Advertises jobs to various job posting sites (Including Social Sites)
•
All jobs are mobile optimized
•
1 click apply
•
Facebook integration
•
Creates “Career” Tab
•
Makes jobs are Targeted Facebook campaigns
•
Linked in integration
•
Extracts Linked in candidate info
•
Recruiter can search through linked in via SR
•
Build SEO’d Career site manually or SR designers
•
Social Referring by candidate & recruiter
•
Recruitment Analytics
•
Cost per hire
•
Leads VS hire
•
Real time analytics 27
28. Smart Recruiter Pricing 28
Low end estimate would be $80,000. High-end: $195,000(Website Included) No a la carte option 12 month period
Time Implementation
•6-8 Weeks approximately
Pros
•
Social Integration
•
Mobile optimized jobs
•
SEO career site
•
More
Cons
•
Not to integrated to twitter
•
No SMS Capability
29. SMS Application: EZ Texting
•
Features
•
Send text message campaigns
•
Send call message campaigns
•
Availability to schedule messages
•
Integrates with Eventbrite
•
Provide Limited Reports
•
Send URL through text messages
•
Create widgets
•
Facebook
•
Embedded
•
Hosted 29
30. EZ Texting Price Breakdown 30
Cons:
•
Must add a contact folder for Eventbrite
•
More geared towards corporations that sell products
•
More of an SMS function
•
Voice messages only up to 30 seconds
Pros:
•
Ability to schedule
•
Ability to send dual mobile and voice messages
•
Import feature from Eventbrite
•
Pay as you go pricing
•
Keeps messages organized
Keyword= Text “Caesars” to join our list
31. SMS Application: Call Fire 31
Voice Campaigns
•
Provides voice connectivity
•
Do not call
•
Press _ to answer
•
Answering machine
•
Live message answer
•
Export contact list
•
API Integration Options
1.
Recorder Message & Robot Speech
2.
Manual Access
SMS Messages:
•
Extensive reporting
•
Renting keyword options
•
Bring in contact numbers from CRM
•
Send Thousands of messages at once
•
Message scheduling
•
API integration
32. Call Fire Price Breakdown
•
Pros
•
Only chargers for answering machines and calls answered
•
Possibility to integrate through API
•
Both for SMS and Voice Calls
•
Reports: Call Time, Duration, Status 32
Cons:
•
Not a lot of reporting for SMS
•
Mostly geared for companies that sell products
•
Require constantly doing
•
Programing would be in our end
34. Mozeo Price Breakdown 34
Pros:
•
Manage SMS Marketing
•
Will work with you to specific
•
Time
•
Audience
•
Reports
•
Ability to log in and view activities
•
Capability to integrate to Hodes
•
Facebook widget
•
Website plug in
•
Keeps messages
•
Detailed reports
•
Send single messages
•
Keywords available
•
Multiple accounts if needed
•
Real time message reporting features
•
No contract fees
Cons :
•
No calling feature available
•
Mobile site is additional cost
Messaging per Month
Cost Per messages
0 - 50,000
$0.02
50,001- 100,000
$0.015
100,001-500,000
$0.01
500,001-1,000,000
$0.0095
1,000,001-5,000,000+
$0.009
Integration Fee
Per hour
Outside development
$95
35. Hard To Fill Positions: Hiring Solved 35
Current Numbers 15 hard to fill positions 175 hires per year as of this year
Features
•
Mines internet for specific tags (pasty chef, hotel manager)
•
Find talent globally
•
Search in different language
•
Keep the candidates in a single database
36. Hiring Solved Price Breakdown 36
$1000 per recruiter per year
Pros:
•
Search globally for talent
•
Clone ideal candidate bring more like them
•
Search talent in any field
•
Provides advance information
Cons:
•
Custom search languages (codes)
•
Expensive to scrape information from Hodes ($142/Hrly)
38. Long Term Option 1: ICIMS ATS & Onboarding 38
Candidate Experience
•
Social Aspect
•
Log in with Linked in Facebook, Google plus
•
Include videos for certain positions
•
Provides Referral tool for friends via Social media
•
Mobile Experience (Entire application)
•
Drop Box
•
Google Drive
Job Advertising
•
14,000 job boards available
•
Social Sites Available
•
Source is tagged & tracked
•
#hires from sites & social
•
Creates a talent pool
Recruiter Experience
•
Mobile accessibility
•
Time rejection Email
•
Separates unqualified candidates
•
Big data reports
•
Applicant Source Reports
•
Employee Referral Reports
•
Email Click Rates Report
•
By Property
•
EEO Reports
•
Event/email campaigns
39. ICISMS Features
•
Pros
•
Access to data and track where every candidate is coming from
•
Onboarding available from same company
•
Mobile friendly application
•
All process of job advertising will be consolidated 39
Value Added Services
Description of Services
Cost
Unlimited Hiring Manager and Agency Access
Included
Unlimited Searching and Reporting for Full Access Users
Included
Mobile Apply Capabilities for Candidates using iCIMS own “responsive design technology” for mobile devices and iPads.
Included
Dedicated Premier Client Support Team to Caesars Entertainment for ongoing support
Included
2-3 New Platform Upgrades and New Release Training
Included
Unlimited Implementation, Training, along with New User, Hiring Manager, and Ongoing System Training via webex
Included
Invitation for Caesars Entertainment to join the iCIMS Customer Advisory Council
Included
Data migration, data maintenance and unlimited data warehousing and storage
Included
Cons
•
Will still need a new website
•
Costly
41. ICIMS Price 41
Quant
Product
15
Full Access Users
Full Access System User Subscription(s
1
Social Contribution
Automated job publishing to Facebook, Twitter and LinkedIn,plus a Facebook
careers microsite
1
Recruit
Includes: Two Mobile-Adaptable Career Portals, the Recruit iForms Library
Unlimited # of Hiring Manager Users, Unlimited # of Agency Users within the Recruit product
1
Onboard
Includes: New Hire Onboarding Portal, the Onboard iForms Library, Unlimited # of
hiring Manager Users within the Onboard product
1
Job Board Posting
Includes: unlimited # of transactions to partnered boards (note: inventory usage fees may apply)
2
Additional Portals
In addition to any portals included with product purchase
1
Integrations
via iCIMS’ CSV, XML, or Web Services Specs for Type
1
Test Environment
A copy of Subscriber’s production database configurations with thirty (30) days of subscriber Data, which may be refreshed to current production configurations up to three (3) times per year
2
Package of 5 iForms
In addition to any iForms included with product purchase
One time Implementation Fees:
$75,000-$99,00
Monthly Fee: (Inclusive of Discount) $15,000- $20,875
Total Cost:
$180,000-$250,500
Time Implementation
•
18-22 Weeks approximately
42. Long Term Option 2: Ascendify ATS 42
Candidate Experience
•
Create a social profile with linked in exports all your information
•
Mobile responsive application (Check Zappos)
•
Passive candidates can create a talent community
•
Candidates can view their social connections to get referrals
Job Advertising
•
Major job posting platform included
•
Indeed
•
Simply hired
•
Career builder
•
Advertise to social media pages
•
Integrates with eQuest
•
Mobile access
Recruiter Experience
•
Mobile accesses
•
Real time data
•
Unlimited pipelines
•
Job posting
•
Analytics
•
Drag and drop reports
•
New hires
•
Source of hires
•
Campaigns (for emailing candidates)
•
EEOC compliant
•
Schedule interviews
•
Mobile interviewing kits
•
Cloud based technology
Time Implementation
•
8-12 Weeks approximately(not including onboarding)
No onboarding available: yet they have partners for just onboarding
43. Examples 43
Join with either Facebook Linked in, or Upload your resume
Find my friends who work in the company via linked in or Facebook
Customized branded email campaigns
44. Ascendify ATS Pricing 5 Modules 44
Employee referral Program (ERP)
•
Employees act as brand ambassadors
•
Candidates can leverage form excising connection in the enterprise
Community
•
Candidate dashboard to track opportunities
•
Ask for referrals from linked in connections
•
Attracts passive candidates
•
Analytics
•
Customizable dashboards
•
In-depth analytics
•
Drag and drop options
•
Benchmarking
Candidate Relationship Management (CRM)
•
Build customized branded email campaigns
•
Compose newsletters
•
Search for talent from prospect and employees
45. Last Resort For Now: Leave Hodes as is and give it a “facelift”
Provide a mobile friendly solution and mask it with a more appealing website 45
46. Web Designer Options #1 46
PAGE PRICES 1 page (from $599) 2 pages (from $749) 3 pages (from $899) 4 pages (from $1,049) 5 pages (from $1,199) E.g. Homepage, payment section, loading s
Process
•
Provide detail on design
•
Provide old website
•
Provide target market
•
Choose number of pages
•
Have from 15-45 designs available
•
Choose top liked designs
•
Pick designer/design and add additional pages depending of
