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 What Are The Back
Links
 What Is Link Building
 Quality Of Links
 Types Of Links
 How To Build Links
 Tasks
 Do's And Don'ts
Back links helps for better ranking on SERPs and for increasing traffic on a
website.
Link building is the
process of acquiring
hyperlinks from other
websites to your own. A
hyperlink is a way for
you to navigate between
pages. Search engines
will crawl the links
between the individual
pages on your website,
and they will crawl the
links between entire
websites.
 Relevancy (From a relevant
source)
 From a trusted source
 Sends Traffic
 Link In-content
 On a page with Page
Rank/DA/Alexa Rank
 Backlinks to Authority
Websites
 No to Reciprocal Links
 Number of Backlinks on the
page
NoFollow
Dofollow
 Nofollow :
<a href=”http://www.google.com/” rel=”nofollow”>Google</a>
 Dofollow :
<a href=”http://www.google.com/”>Google</a>
 Create Foundational Content
 Link Submissions
 Guest Post on Another Sites
 Publish Press Releases
 Review products, apps and services
 Research your competitors
•Optimize your anchor text
•High-quality content
•Be active
•One Way Links
•Article Marketing
•Putting your links on low-quality
and irrelevant sites
•Do not buy links. It never helps
•Don’t spam!
•Do not have duplicate content
Tasks
 Blog Posting
 PPT Submission
 Document Submission
 Classified Ads
 Business Listing
 Tired Linking
 Infographics Submission
 Product Submission
 Profile Links
 Video Submission
 Q&A Sites
 Forum Posting
 Press Release Submission
 Competitor Following
 Guest Posts

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Link Building Basics

  • 1.  What Are The Back Links  What Is Link Building  Quality Of Links  Types Of Links  How To Build Links  Tasks  Do's And Don'ts
  • 2. Back links helps for better ranking on SERPs and for increasing traffic on a website.
  • 3. Link building is the process of acquiring hyperlinks from other websites to your own. A hyperlink is a way for you to navigate between pages. Search engines will crawl the links between the individual pages on your website, and they will crawl the links between entire websites.
  • 4.  Relevancy (From a relevant source)  From a trusted source  Sends Traffic  Link In-content  On a page with Page Rank/DA/Alexa Rank  Backlinks to Authority Websites  No to Reciprocal Links  Number of Backlinks on the page
  • 5. NoFollow Dofollow  Nofollow : <a href=”http://www.google.com/” rel=”nofollow”>Google</a>  Dofollow : <a href=”http://www.google.com/”>Google</a>
  • 6.  Create Foundational Content  Link Submissions  Guest Post on Another Sites  Publish Press Releases  Review products, apps and services  Research your competitors
  • 7. •Optimize your anchor text •High-quality content •Be active •One Way Links •Article Marketing •Putting your links on low-quality and irrelevant sites •Do not buy links. It never helps •Don’t spam! •Do not have duplicate content
  • 8. Tasks  Blog Posting  PPT Submission  Document Submission  Classified Ads  Business Listing  Tired Linking  Infographics Submission  Product Submission  Profile Links  Video Submission  Q&A Sites  Forum Posting  Press Release Submission  Competitor Following  Guest Posts