Limelight – an all-in-one experiential marketing platform integrating websites, email communications, on-site application and analytics for your experiential marketing campaign
Outbound call center launched on Superreceptionistshashank Saxena
Knowlarity is a leading cloud telephony company in emerging markets. They are introducing an Outbound Call Center product to help organizations find more customers and grow their business. The Outbound Call Center will use progressive dialing to contact more leads without customer wait times, helping organizations increase sales. Knowlarity presented a demo and user guide of the new Outbound Call Center product to illustrate how it works and its capabilities.
VMI Marketing Inc. attributes its recent success to its loyal employees and partners who have helped the company grow substantially. Outsourcing marketing functions to VMI provides higher returns on investment and allows companies to focus on their core activities. National Fortune 500 companies outsource to VMI to launch marketing campaigns quickly and reduce infrastructure costs, allowing them to better serve customers. VMI Marketing Inc. has become a leading marketing and sales firm known for helping large corporations with marketing research, customer acquisition, and retention in various industries.
What is the industry leading methodology for sales enablement and appointment setting? MarteKing provides an overview of our process in this simple deck, explaining how we "Deck Your Stack" and why we believe "predictable is extraordinary"
The document describes Opportunity Detective, a tool that helps increase sales for small and medium-sized businesses. It integrates with CRM systems to provide targeted sales leads. Opportunity Detective combines company and industry research to identify potential customers. It shows the size and types of sales opportunities in a region. It then provides salespeople with prospect profiles to focus their efforts on the most promising leads. Integrating with CRM systems like Salesforce allows advanced campaign and relationship management. A case study shows how it identified 6,000 organizations in the Czech Republic as prospects for vehicle fleet vendors and related industries.
Digital marketing can be seen as an investment rather than just a cost. As marketing takes on more responsibility for revenue generation, marketing and sales departments must work together. Key performance indicators like brand awareness, cost per click, and return on investment must be tracked to close the loop between marketing activities and revenue results. Pixels can track user behavior across websites and devices to improve targeting of digital ads and personalization. As analytics technologies advance, pixels and other tracking methods will be important for personalized advertising.
Matt Michalewicz of Complexica Pty Ltd, a sponsor company at the marcus evans CMO Summit 2016, on using software robots to make better sales and marketing decisions.
Interview with: Matt Michalewicz, Managing Director, Complexica Pty Ltd
The document discusses the services provided by an automotive marketing agency called The B-Side Inc. They help dealerships maximize opportunities and succeed by streamlining marketing planning, budgets, execution, and managing dealer co-op balances and claims. The agency provides a full range of creative, digital integration, traditional media, and consulting services to drive traffic to dealership websites and physical locations. Prior to starting the agency, the founders gained significant experience marketing for Tier II and Tier III automotive clients.
Online Creative for the Gaming Industry - Clicked CreativeClicked Creative
This document summarizes the services of Clicked Creative, an agency that helps gaming companies with online marketing. It discusses how Clicked Creative has helped clients stand out in crowded markets by clearly communicating offers. Examples are given of how they have helped launch new services and products, develop brands, and demystify complex products. Testimonials highlight how their work has increased new accounts and brand value for clients. Contact information is provided for discussing new challenges.
Outbound call center launched on Superreceptionistshashank Saxena
Knowlarity is a leading cloud telephony company in emerging markets. They are introducing an Outbound Call Center product to help organizations find more customers and grow their business. The Outbound Call Center will use progressive dialing to contact more leads without customer wait times, helping organizations increase sales. Knowlarity presented a demo and user guide of the new Outbound Call Center product to illustrate how it works and its capabilities.
VMI Marketing Inc. attributes its recent success to its loyal employees and partners who have helped the company grow substantially. Outsourcing marketing functions to VMI provides higher returns on investment and allows companies to focus on their core activities. National Fortune 500 companies outsource to VMI to launch marketing campaigns quickly and reduce infrastructure costs, allowing them to better serve customers. VMI Marketing Inc. has become a leading marketing and sales firm known for helping large corporations with marketing research, customer acquisition, and retention in various industries.
What is the industry leading methodology for sales enablement and appointment setting? MarteKing provides an overview of our process in this simple deck, explaining how we "Deck Your Stack" and why we believe "predictable is extraordinary"
The document describes Opportunity Detective, a tool that helps increase sales for small and medium-sized businesses. It integrates with CRM systems to provide targeted sales leads. Opportunity Detective combines company and industry research to identify potential customers. It shows the size and types of sales opportunities in a region. It then provides salespeople with prospect profiles to focus their efforts on the most promising leads. Integrating with CRM systems like Salesforce allows advanced campaign and relationship management. A case study shows how it identified 6,000 organizations in the Czech Republic as prospects for vehicle fleet vendors and related industries.
Digital marketing can be seen as an investment rather than just a cost. As marketing takes on more responsibility for revenue generation, marketing and sales departments must work together. Key performance indicators like brand awareness, cost per click, and return on investment must be tracked to close the loop between marketing activities and revenue results. Pixels can track user behavior across websites and devices to improve targeting of digital ads and personalization. As analytics technologies advance, pixels and other tracking methods will be important for personalized advertising.
Matt Michalewicz of Complexica Pty Ltd, a sponsor company at the marcus evans CMO Summit 2016, on using software robots to make better sales and marketing decisions.
Interview with: Matt Michalewicz, Managing Director, Complexica Pty Ltd
The document discusses the services provided by an automotive marketing agency called The B-Side Inc. They help dealerships maximize opportunities and succeed by streamlining marketing planning, budgets, execution, and managing dealer co-op balances and claims. The agency provides a full range of creative, digital integration, traditional media, and consulting services to drive traffic to dealership websites and physical locations. Prior to starting the agency, the founders gained significant experience marketing for Tier II and Tier III automotive clients.
Online Creative for the Gaming Industry - Clicked CreativeClicked Creative
This document summarizes the services of Clicked Creative, an agency that helps gaming companies with online marketing. It discusses how Clicked Creative has helped clients stand out in crowded markets by clearly communicating offers. Examples are given of how they have helped launch new services and products, develop brands, and demystify complex products. Testimonials highlight how their work has increased new accounts and brand value for clients. Contact information is provided for discussing new challenges.
N(3) is a full-service marketing and sales execution company that helps customers drive demand and sales. They start by understanding the target market and developing a niche-based selling approach. Their services include developing sales opportunities, recruiting new sales channels and partners, and providing market intelligence. Their goal is to drive bottom-line results and make an impact for businesses by working with customers on sales and marketing initiatives from a single phase to an entire outsourced program.
This document describes a marketing acceleration program called Call to Action that helps companies leverage their vendors' marketing development funds (MDF) to grow their business. Call to Action partners with companies to create relevant messaging that aligns their capabilities with market demands and their vendors' products. They then deliver this messaging through world-class customer-facing events using MDF dollars, helping companies generate opportunities and margin. The program promises rapid, actionable, and quantifiable results for businesses.
This document discusses the importance of strategically designing marketing funnels to drive profitable customer acquisition and growth. It states that getting traffic to convert is now the main challenge, as paid traffic is plentiful but conversions are difficult. A custom-fit funnel is needed for each business to match its offerings and audience. Precise analytics tracking key metrics is also required to continuously optimize the funnel for maximum revenue. Following this process can turn $1 of traffic into $3 of revenue on a consistent basis. Contact information is provided to schedule a free funnel strategy session.
NetSearch is a digital marketing agency that has been in business for 10 years and works with 16 different franchise brands including 40+ Chem-Dry clients. They focus on generating qualified leads through search engine optimization and other digital marketing strategies. NetSearch prioritizes transparency, communication, and lead generation over just getting sites to rank on page one. They provide dedicated client support and regular reporting so clients can see their marketing dollars at work. Previous Chem-Dry clients praise NetSearch's customer service, ability to meet goals, quality work, and transparency around reporting and return on investment.
Social CRM is about the Social Customer, not just Social MediaMark Tamis
Social CRM is focused on understanding the social customer, not just using social media. It aims to gather customer data from various touchpoints to identify the most valuable customers over time and increase customer retention by offering customized solutions and superior service. Social CRM gives firms the ability to understand customer interests, sentiment, and desired outcomes to better meet their needs in context.
ClearCoast helps companies develop branding and marketing tools to connect with government buyers. They believe branding begins with collateral materials like brochures, mailers, and websites that communicate the value of products and services while showing an understanding of the unique government market. ClearCoast has experience creating various materials including capability statements, press releases, sales presentations, proposals, pricing lists, and marketing campaigns tailored for the federal sector.
This document summarizes an AI-driven sales solutions company. It discusses how AI is changing consumer behavior and becoming core to leading tech companies' business models. It then provides details about the company, Adtelligenice, including that it delivers enterprise SaaS solutions using AI and big data to typically increase customers' sales by 15-30%. It describes how Adtelligenice uses customer data and AI to provide insights, convert visitors to customers, and predict the next best actions for upselling existing accounts. The document emphasizes that AI and data can drive revenue increases across various business areas.
ReachLocal Reviews: A Customer Testimonial from G&M Motors ReachLocal EU
At ReachLocal, we know how important it is to share the positive reviews and customer experience from our clients. We talk to Trevor Witting, the Manager of G&M Motors who explains how we have helped them achieve instant results from their marketing campaign.
ReachLocal’s services have helped G&M Motors make the most of their small budget. They were able to precisely target the type of leads they want, from specific areas of their local community. Trevor was also impressed with the fact that they were able to specify exactly what they wanted to advertise.
“Almost from day one with ReachSearch, we’ve had calls coming through – so we were getting results…We were able to convert them into work…some of those customer are coming back today for repeat work” - Trevor Witting
Take a look our other ReachLocal Reviews to see what ReachLocal’s Services are really like.
How technology defines Marketing’s ultimate destiny within the enterpriseGerry Brown
The document discusses how digital technologies are shaping the role and perception of marketing within organizations. It outlines challenges modern marketers face with many channels, competitors, stakeholders and customer expectations. The author proposes marketers adopt a 'conversational' approach using integrated cross-channel communications. Five essential digital strategies are identified: digital transformation, customer experiences, customer journeys, cross-channel communications and customer data. Adopting these strategies and an 'omni-channel' approach can help marketing overcome perceptions of it being non-strategic and improve its contribution to organizations.
Aymen Elkadioui Elidrissi is a digital marketer with strong communication and organizational skills. He has over 10 years of experience in business development, sales management, and customer service roles. He is proficient in Microsoft Office, MailChimp, and analyzing key performance indicators and return on investment metrics.
Lead2Show is a service that helps drive high intent car buyers into dealership showrooms. It does this by targeting customers based on location and competitor data, prioritizing those most likely to purchase with Polk Lead Intelligence, re-engaging old leads with Dataium technology, and integrating offline call data to bring more customers into the dealership. An online demo or phone call can show dealership representatives how Lead2Show works.
Growing marketing agencies often make mistakes that can threaten their success and growth. Some common mistakes include resting on past successes instead of continuing to pitch for new business, taking on problematic clients, becoming over-reliant on a single large client, and failing to establish a clear pricing structure. It is important for agencies to avoid these pitfalls in order to continue winning new clients and fueling sustainable growth.
Based in Dubai, we help High-Tech companies entry quickly & profitably in Middle-East & Africa.
We deploy an operational & dynamic sales force to empower your business and generate additional revenues. On behalf of your company name, as part of your sales team we manage your distribution network from prospecting customers to recovering your payments.
Buildersite is a construction services marketplace that matches homeowners with trusted service providers, with a target market of £10 billion. It generates revenue through a 5% success fee on transaction values. Currently, it is focusing on hiring key roles like a CTO and marketing head, fundraising, and building a new revenue-generating version of the site to prove its concept in the German market after initially testing with My-Hammer.
The document is an advertisement from Wyatt Communications promoting their advertising services. They claim to deliver results and increase sales even in a slow economy. Wyatt Communications has over 30 years of experience helping clients achieve concrete and tangible results through original and creative advertising ideas that position businesses in consumers' minds and create long-term markets. They promise to grow businesses and generate new revenue streams in a way that benefits all parties.
Integrated Marketing - Get the always-on, integrated marketing machine to dri...DigitalMarketingShow
This document discusses integrated marketing and getting the "always-on, integrated marketing machine" to drive business forward. It outlines how marketing is shifting from one-time campaigns to always-on efforts across digital and offline channels. The objectives of always-on marketing are to progress buyers through their journey, from initial consideration to purchase. Key aspects include understanding buyer personas, measuring the right KPIs, using multiple positioning strategies, following a process of thinking, doing and measuring, and having the right people and skills for this new approach.
The History of Infinity Contact Buyerlytics SolutionInfinity Contact
Infinity Contact is a customer relationship management company that focuses on helping clients acquire and retain customers through their Buyerlytics system. This system uses data analytics, technology, customer contacts, and performance management to develop targeted marketing campaigns based on customer preferences and behaviors. Infinity Contact has over 30 years of experience in various industries and ensures their clients maximize return on investment.
Cre8mania is a digital marketing agency that has been providing e-communications solutions to over 800 clients worldwide for nearly 13 years. It offers consultancy, digital production, and marketing strategies to connect clients to opportunities in new media. Services include website design, social media campaigns, video production, and more. The company is headquartered in Lebanon with additional offices in Switzerland, and has helped brands across industries achieve their digital goals.
N(3) is a full-service marketing and sales execution company that helps customers drive demand and sales. They start by understanding the target market and developing a niche-based selling approach. Their services include developing sales opportunities, recruiting new sales channels and partners, and providing market intelligence. Their goal is to drive bottom-line results and make an impact for businesses by working with customers on sales and marketing initiatives from a single phase to an entire outsourced program.
This document describes a marketing acceleration program called Call to Action that helps companies leverage their vendors' marketing development funds (MDF) to grow their business. Call to Action partners with companies to create relevant messaging that aligns their capabilities with market demands and their vendors' products. They then deliver this messaging through world-class customer-facing events using MDF dollars, helping companies generate opportunities and margin. The program promises rapid, actionable, and quantifiable results for businesses.
This document discusses the importance of strategically designing marketing funnels to drive profitable customer acquisition and growth. It states that getting traffic to convert is now the main challenge, as paid traffic is plentiful but conversions are difficult. A custom-fit funnel is needed for each business to match its offerings and audience. Precise analytics tracking key metrics is also required to continuously optimize the funnel for maximum revenue. Following this process can turn $1 of traffic into $3 of revenue on a consistent basis. Contact information is provided to schedule a free funnel strategy session.
NetSearch is a digital marketing agency that has been in business for 10 years and works with 16 different franchise brands including 40+ Chem-Dry clients. They focus on generating qualified leads through search engine optimization and other digital marketing strategies. NetSearch prioritizes transparency, communication, and lead generation over just getting sites to rank on page one. They provide dedicated client support and regular reporting so clients can see their marketing dollars at work. Previous Chem-Dry clients praise NetSearch's customer service, ability to meet goals, quality work, and transparency around reporting and return on investment.
Social CRM is about the Social Customer, not just Social MediaMark Tamis
Social CRM is focused on understanding the social customer, not just using social media. It aims to gather customer data from various touchpoints to identify the most valuable customers over time and increase customer retention by offering customized solutions and superior service. Social CRM gives firms the ability to understand customer interests, sentiment, and desired outcomes to better meet their needs in context.
ClearCoast helps companies develop branding and marketing tools to connect with government buyers. They believe branding begins with collateral materials like brochures, mailers, and websites that communicate the value of products and services while showing an understanding of the unique government market. ClearCoast has experience creating various materials including capability statements, press releases, sales presentations, proposals, pricing lists, and marketing campaigns tailored for the federal sector.
This document summarizes an AI-driven sales solutions company. It discusses how AI is changing consumer behavior and becoming core to leading tech companies' business models. It then provides details about the company, Adtelligenice, including that it delivers enterprise SaaS solutions using AI and big data to typically increase customers' sales by 15-30%. It describes how Adtelligenice uses customer data and AI to provide insights, convert visitors to customers, and predict the next best actions for upselling existing accounts. The document emphasizes that AI and data can drive revenue increases across various business areas.
ReachLocal Reviews: A Customer Testimonial from G&M Motors ReachLocal EU
At ReachLocal, we know how important it is to share the positive reviews and customer experience from our clients. We talk to Trevor Witting, the Manager of G&M Motors who explains how we have helped them achieve instant results from their marketing campaign.
ReachLocal’s services have helped G&M Motors make the most of their small budget. They were able to precisely target the type of leads they want, from specific areas of their local community. Trevor was also impressed with the fact that they were able to specify exactly what they wanted to advertise.
“Almost from day one with ReachSearch, we’ve had calls coming through – so we were getting results…We were able to convert them into work…some of those customer are coming back today for repeat work” - Trevor Witting
Take a look our other ReachLocal Reviews to see what ReachLocal’s Services are really like.
How technology defines Marketing’s ultimate destiny within the enterpriseGerry Brown
The document discusses how digital technologies are shaping the role and perception of marketing within organizations. It outlines challenges modern marketers face with many channels, competitors, stakeholders and customer expectations. The author proposes marketers adopt a 'conversational' approach using integrated cross-channel communications. Five essential digital strategies are identified: digital transformation, customer experiences, customer journeys, cross-channel communications and customer data. Adopting these strategies and an 'omni-channel' approach can help marketing overcome perceptions of it being non-strategic and improve its contribution to organizations.
Aymen Elkadioui Elidrissi is a digital marketer with strong communication and organizational skills. He has over 10 years of experience in business development, sales management, and customer service roles. He is proficient in Microsoft Office, MailChimp, and analyzing key performance indicators and return on investment metrics.
Lead2Show is a service that helps drive high intent car buyers into dealership showrooms. It does this by targeting customers based on location and competitor data, prioritizing those most likely to purchase with Polk Lead Intelligence, re-engaging old leads with Dataium technology, and integrating offline call data to bring more customers into the dealership. An online demo or phone call can show dealership representatives how Lead2Show works.
Growing marketing agencies often make mistakes that can threaten their success and growth. Some common mistakes include resting on past successes instead of continuing to pitch for new business, taking on problematic clients, becoming over-reliant on a single large client, and failing to establish a clear pricing structure. It is important for agencies to avoid these pitfalls in order to continue winning new clients and fueling sustainable growth.
Based in Dubai, we help High-Tech companies entry quickly & profitably in Middle-East & Africa.
We deploy an operational & dynamic sales force to empower your business and generate additional revenues. On behalf of your company name, as part of your sales team we manage your distribution network from prospecting customers to recovering your payments.
Buildersite is a construction services marketplace that matches homeowners with trusted service providers, with a target market of £10 billion. It generates revenue through a 5% success fee on transaction values. Currently, it is focusing on hiring key roles like a CTO and marketing head, fundraising, and building a new revenue-generating version of the site to prove its concept in the German market after initially testing with My-Hammer.
The document is an advertisement from Wyatt Communications promoting their advertising services. They claim to deliver results and increase sales even in a slow economy. Wyatt Communications has over 30 years of experience helping clients achieve concrete and tangible results through original and creative advertising ideas that position businesses in consumers' minds and create long-term markets. They promise to grow businesses and generate new revenue streams in a way that benefits all parties.
Integrated Marketing - Get the always-on, integrated marketing machine to dri...DigitalMarketingShow
This document discusses integrated marketing and getting the "always-on, integrated marketing machine" to drive business forward. It outlines how marketing is shifting from one-time campaigns to always-on efforts across digital and offline channels. The objectives of always-on marketing are to progress buyers through their journey, from initial consideration to purchase. Key aspects include understanding buyer personas, measuring the right KPIs, using multiple positioning strategies, following a process of thinking, doing and measuring, and having the right people and skills for this new approach.
The History of Infinity Contact Buyerlytics SolutionInfinity Contact
Infinity Contact is a customer relationship management company that focuses on helping clients acquire and retain customers through their Buyerlytics system. This system uses data analytics, technology, customer contacts, and performance management to develop targeted marketing campaigns based on customer preferences and behaviors. Infinity Contact has over 30 years of experience in various industries and ensures their clients maximize return on investment.
Cre8mania is a digital marketing agency that has been providing e-communications solutions to over 800 clients worldwide for nearly 13 years. It offers consultancy, digital production, and marketing strategies to connect clients to opportunities in new media. Services include website design, social media campaigns, video production, and more. The company is headquartered in Lebanon with additional offices in Switzerland, and has helped brands across industries achieve their digital goals.
The document is a confidential guide from an investment bank, ComCap, about their presence and clients at the dmexco conference. It provides an overview of ComCap's areas of focus, including digitally native brands, analytics, retail technologies and others. It also profiles several companies attending dmexco across categories like agencies, CRM/databases, e-businesses and their capabilities.
Infinity Contact is a company founded in 1996 that provides integrated campaign solutions to help clients attract and retain customers. It discusses its focus on sales solutions for customer acquisition and loyalty through its Buyerlytics System. The document provides information on Infinity Contact's mission, outcomes for clients, capabilities, and testimonials from CEO and President on the business problems they solve and benefits clients experience working with Infinity Contact.
The document discusses unified commerce and Playhouse's role in helping companies implement unified commerce strategies. Unified commerce aims to create a seamless customer experience across channels by integrating systems. Playhouse can help clients develop roadmaps, integrate systems, and manage projects using agile methodology. The document then outlines the benefits of unified commerce, such as a single customer view, cost reduction, and inventory visibility across channels. It provides steps for companies to start their unified commerce journey, including evaluating current systems and defining success metrics.
The document is a confidential guide to the Shoptalk Europe conference that provides an overview of ComCap, the investment bank organizing the event, and selected attendees. It includes profiles of various software and services companies that will be present at the conference, describing their capabilities and services offered. The profiles contain information on company founders, employees, funding, and notable customers to help attendees learn about industry players and potential strategic partners or acquisition targets.
The document is a guide for attendees of the Shoptalk Europe 2017 conference. It provides an overview of the investment bank ComCap and their areas of focus in the commerce sector. It also includes profiles of several software and services companies that will be present at the conference, describing their capabilities and services offered. The profiles provide information on company size, funding, and leadership to help attendees learn about strategic industry players at the event.
iClick: Maximizing campaign performance and cross‐channel delivery through a...GLG (Gerson Lehrman Group)
Presentation to be given at SES Singapore on 3 December 2014. Session is entitled "Advanced / Analytics - Maximizing campaign performance and cross-channel delivery through analytics." Sounds technical, right? Although the subject can get VERY technical I try to present a practitioner's guide to help marketers understand what, how and why they should be measuring campaign performance across digital media channels (search, display, mobile, video, email). iClick has an amazing platform that delivers these cross-channel marketing campaigns in China and around the world. I highlight a couple of case studies in this presentation.
Join Ian Michiels, Principal Analyst at Gleanster Research for a primer on the terms, metrics, process, tools and tactics marketers need to understand and adopt as they increase their emphasis on lead generation.
Be inspired by our Klipfolio Partners, big and small, who are changing the game for their clients and taking their businesses to the next level.
From marketing agencies, to business consultants, to business solutions providers, you’re sure to find insights on how real life companies have made data a priority in their everyday making their reporting processes a breeze.
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad SpendSearch Engine Journal
In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend.
Do you know how to optimize for lower customer acquisition costs and pipeline growth that keeps your sales team busy and your CFO happy?
Watch and learn a unique methodology for growth that has driven massive revenue at a lower cost for hundreds of SaaS brands. We’ll dive into case studies backed by real data from over $150 million in SaaS ad spend per year.
You’ll learn:
- Why leveraging first-party data rather than third-party data is key for success.
- Ways to compare channel level performance using the Customer Lifetime Value to Customer Acquisition Cost (LTV:CAC) formula.
- Strategies for growing pipeline revenue that identify and emotionally connect with your exact persona at your ideal account.
With Garrett Mehrguth, co-founder and Chief Executive Officer of Directive, we’ll explore how to use financial modeling using LTV:CAC formulas across your channels for better budget allocation that your CFO will love.
Register and get expert tips and proven strategies for hitting your growth goals next year.
An IT company based in Bangkok, Thailand.
We aim to provide managed Information Technology services and solutions for an organization to thrive on, and regulate costs.
We specialize in providing cutting edge solutions based upon the company’s demands in the commercial markets. Plethora I.T. wants to provide an alternative to your current capital investment; with IT support and advancement, which will lead to more productivity and efficiency.
We believe in providing our clientele unlimited access to innovative resources and capabilities to tackle an uncertain and dynamically changing business environment.
Specialties
IT, App Development
Website
http://www.plethorait.com
Industry
Information Technology and Services
Type
Public Company
Headquarters
Bangkok, Thailand
Founded
2016
Strategic Marketing Services is a 360 Degree Marketing Agency & Marketing Services Outsourcing expert. Our clients value our relentless focus on results and Return on Marketing Investment. Our approach is, first and foremost, anchored around your pain points and objectives. Secondly – tools and channels – always with a clear objective and ROMI focus in mind. To that end, our Strategic Marketing Consulting Unit and our Client Performance Units are instrumental in meeting and exceeding our clients' expectations. Since its inception in 1999, Strategic Marketing Services is committed to providing result oriented digital marketing. Strategic has grown to be an 1800+ strong company. Spread across US and India, we have catered to over 40% of Fortune 500 companies in both B2B and B2C.
Strategic Marketing Services is a one-stop shop for the entire range of marketing services and solutions. We create marketing concepts, develop strategies, execute and help companies' market services and solutions on a global scale.
The document discusses combining inbound and outbound marketing strategies into "Smart Funnels" to leverage the strengths of both approaches. It provides an overview of inbound marketing, noting its benefits like lower cost-per-lead but also challenges in scaling and quick ROI. Outbound marketing approaches are summarized as having a quicker ROI but higher cost-per-lead. The document advocates an integrated approach that uses outbound tactics to drive leads into an inbound funnel, in order to boost volumes, shorten conversion times, and maintain long-term benefits of content marketing.
The document discusses Nvest, an investment recommendation platform. It notes that while many investors prefer human financial advice online, current recommendations can be unquantifiable and lacking transparency. Nvest aims to provide insightful and fully transparent stock recommendations through advanced analytical tools available for free. The document also outlines Nvest's business model of monetizing individual subscriptions and organizational private groups, and long term goals of launching stock analysis reports, mutual funds, and growing globally.
Georama is a platform that allows users to experience virtual, real-time tours of destinations through live video streaming from mobile guides. Viewers can interact with guides and control what they see. Georama provides the technology and services to enable this through wearable cameras and software. Their goal is to use vicarious experiences to inspire travel, aid in conference/event sales and campus tours, and help those who cannot otherwise experience the world.
The document discusses an enterprise asset tracking solution called TraknProtect. It summarizes the magnitude of the problem by outlining statistics on lost and stolen laptops and portable devices. TraknProtect provides a real-time tracking solution using Bluetooth and GPS tags to monitor the location of valuable assets. The company aims to launch a pilot program in April 2015 and fully launch in Fall 2015 to address this billion dollar problem across various industry verticals like banks, law firms, and hospitals.
The document discusses changeRoom, a solution that aims to drive "webroomers" or online shoppers to specific retail stores. It works by integrating e-commerce with a consumer app and retail alert platform, allowing shoppers to reserve items found online for in-store pickup to avoid lines. The solution is a white label model for retailers with plans for a single credit card pilot distribution and gaining adoption through competitor pressure. It addresses issues like inventory management, fraud prevention, and delivering omnichannel analytics while being cost-free to consumers.
This document outlines the awards and mission of a financial technology company called NowThen. It aims to clear out noise in finance and create actionable, investable content through financial entertainment and technology. Its 2015 initiatives include expanding its on-air talent, sponsorships, and global reach.
2. limelightplatform.com
Companies are spending tens of billions of dollars globally to build live
engagements for their prospects and customers.
For the overwhelming majority of these engagements, there is no
marketing automation. Leads are not properly captured and qualified,
and there is no simple way to evaluate return on investment.
Problem
3. limelightplatform.com
Essential enterprise level lead generation and marketing
automation technology to engage, manage, and measure the
entire lifecycle of your experiential marketing campaign.
Solution
7. limelightplatform.com
Since the launch date of September 1st 2014, Limelight has already
recognized enterprise revenue.
• $133,050 in signed contracts to date
• Average contract size $8,770
Our current clients have become repeat users and are currently in
discussion for larger, Enterprise ($50,000+) deals.
Proof of Concept
9. limelightplatform.com
Jonah Midanik
Founder
Engineer. Founder of
Immersion Media, and
Casino Media Group
Russ Armstrong
Co-Founder, CFO
Previously VP Global
Equities at
RBC Capital Markets
Juan Fernandez
CTO
Previously Senior
Engineer Apple, and
Disney.
Ian Richardson
VP Sales
Sales Specialist.
Previously Head of
National Sales,
Orbis Corporation
Daniel Del Mastro
Dir. of Development
Founder of
Rocketpad, Inc. and
former CIBC Online
Banking Technical
Lead
Our Team
10. limelightplatform.com
For More Information
Jonah Midanik
Founder, Chief Executive Officer
416 760 8091 x 215
jmidanik@limelightplatform.com
Russ Armstrong
Co-Founder, Chief Financial Officer
416 760 8091 x 216
rarmstrong@limelightplatform.com
Limelight Platforms
99 Atlantic Ave, Suite 204
Toronto, ON M6K 3J8