Likud Beitenu Bannerplay campaign
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The Likud-Beitenu party in Israel ran a viral campaign during the 2013 national elections using bannerplay's advertising technologies. The campaign ran for two weeks and engaged thousands of participants. Users who clicked on campaign banner ads could donate money and have their image and message of support for Likud-Beitenu displayed on banners, with higher donations resulting in more frequent display of their banner. This viral campaign approach increased the party's exposure by 130% compared to traditional media buying.
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In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
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Digital Transformation Frameworks: Driving Digital Excellence
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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Likud Beitenu Bannerplay campaign
- 1. BANNERPLAY ELECTION CAMPAIGNS Likud- Beitenu Case-Study
- 3. Overall the campaign ran for two weeks resulting in thousands of participants in the viral campaign Campaign Summary
- 4. The campaign's banner ads Click Though Rates were on a very high average of 0.29% Campaign Summary
- 5. The viral donation and campaign increased the campaign's exposure by 130% as opposed to regular media buying Campaign Summary
- 7. During Israel’s 2013 national elections, the Likud-Beitenu party ran viral campaigns using bannerplay's advanced display advertising technologies. Campaign Background
- 8. The Likud-Beitenu banner ads appeared on leading Israeli websites, offering voters a chance to participate in the party's campaign, by donating money for the campaign's distribution. Campaign Background
- 9. The donation a user made was used for buying additional media for a banner ad that featured an image and message of the user who made the donation. The higher the donation was- the more the voter's individual ad appeared. Campaign Background
- 10. CAMPAIGN PROCESS AND FLOW
- 11. A banner ad was displayed on leading websites, inviting the user to participate and donate to the Likud- Beitenu campaign.
- 12. After the user had clicked the banner, he selected a message on why he supports the Likud- Beitenu party
- 13. The user selected an amount for his donation and logged in to the campaign using his Facebook account
- 14. A banner featuring the user's image and message was displayed on leading websites, and shared using his Facebook account
- 15. THANK YOU FOR YOUR ATTENTION
- 16. for further information please contact us at info@bannerplay.com