Cloud computing presentation on history and solutions for non-cloud based companies that included Amazon, Salesforce and other companies. The goal was to education client/server companies on the benefits to move into the cloud. Original Date 7/10/2010 Presentation To: Chattanooga Technology Council

1. Light in the CloudsLight in the Clouds
Presenter: Chris Matthews
President

2. Who is eLink?Who is eLink?
• Infrastructure solutions company founded in 1999
providing custom products and services.
• Partnerships with industry leaders like
Salesforce.com, Motorolla, Sun and IBM.
• Advocates of Cloud and Open Source
Technologies
• Member of the OpenAJAX Alliance with Google,
Yahoo, IBM, Microsoft

3. What isWhat is
Cloud Computing?Cloud Computing?
It’s a metaphor of technologies which encompass Internet,
Software as a Service (SAAS), Web 2.0 and other trend
technologies to provide computing services.

4. Computing EvolutionComputing Evolution

5. Traditional Models

6. Host Software Stack

7. Client/Server Software Stack

9. Types of Cloud Models
• Software as a Service (SAAS)
• Web Services APIs (leverage SAAS)
• Utility Computing
• Platform as a Service
• Managed Services Providers (MSP)
• Service Commerce Platform
• Internet Integration Service (ISB)

10. How cloud computing can help?
• Reduced ROI (Return on Investment)
– Reduced Operational Overhead
(Servers, Electricity, Software, Space, Resources)
– Pay for what you use (SAAS)
– Built in features and maintenance for service
• Scalability
• Security
• Architecture
– Enhances architecture demarcation points
– Greater flexibility in service options (open markets)
– Data can be more dynamic and living

11. How to get Started?
• Identify Business Processes or Systems
– Each organizations needs are unique
– Core & Non-core processes
– Determine if value is present
(cost, features, maintenance, scalability, reporting, etc)
– Determine if cost savings is present
(resources, licensing, software, hardware)
– Make a plan and execute

12. Stormy Side of Cloud Computing
• Compliance & Regulatory Requirements
• Multiple Service Level Agreements
• Management and Control of Services
• Reliability on the Public Networks
• Integration Points & Technology
• Security

13. Cloud Services Companies
• Salesforce.com
• Google
• Amazon
• eBay
• Facebook
• IBM
• NetSuite
• SAP By Design
• Zoho
• DesktopTwo
• GigaSpaces
• Microsoft (Azure)
• Quickbooks
• Many More

14. • CRM
• Customer Portal
• Customer Service
• PRM
• Sites
• APEX & Visual Force
• Force.com Platform
• App Exchange
• 800+ Applications
http://www.salesforce.com/
http://developer.force.com/

15. • Google Applications
– Email
– Calendar
– Documents
– Contacts
• Google Maps
• Google App Engine
• Google Base (Search/Content)
• Google Blogger
• Google Adwords/AdSense
• Google Analytics
• Google Checkout
• Google Finance
• Google Picassa (Photos)
• Google SpreadSheets
• Google YouTube
• Google Sites (Free Site Hosting)
• Many More
http://code.google.com/apis/gdata/
http://code.google.com

16. • Elastic Computing
• Simple DB
• Simple Storage (S3)
• CloudFront
• Simple Queue (MQ Like)
• Flex Payment Service
• Alexa APIs
• Fullfillment Services
• Many More..
http://aws.amazon.com/

17. • Shopping
• Merchandizing
• Trading
• Merchant Services
• Alerts
• Platform Notifications
• Research Service
http://developer.ebay.com/

18. • General Services
– Photos
– Feeds
– Events
– Friends
– Marketplace
– Pages
– Profiles
– Users
• Batching
• Data Store
• Content
• Permissions
http://developers.facebook.com/

19. • Integration Services as a Service
– No Software
– No Appliance
http://boomi.com/

20. Desktops in the Clouds
• http://startforce.com
• http://eyeos.org
• http://desktoptwo.com
• http://ajaxwindows.com

21. Real World SolutionsReal World Solutions

22. SOHO & Non-Profits
• Google Apps (Email,Calendar,Docs)
• Salesforce.com (Free for Non-Profits)
• AppExchange (Specialized Apps)
• Google (Adwords/AdSense/Analytics)

23. Enterprise Solutions
• Salesforce.com
• Google
• Amazon (Utility Computing)

24. Questions
Thanks You!
www.elink.bz